CONCEPT & BRAND DEVELOPMENT
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2 ABOUT GOCO GOCO Hospitality is a hospitality consulting, development and management company that specialises in the development and management of wellness communities, wellness resorts, resort spas, and urban spas. GOCO Hospitality has completed over $1 billion of luxury health and wellness hospitality projects on five continents. GOCO Hospitality is known globally for its properties and is considered a leader in the wellness hospitality industry. Incorporated in 2008, GOCO Hospitality is headquartered in Bangkok, Thailand, a region recognised as the home of genuine hospitality. GOCO Hospitality maintains regional support and sales offices in Los Angeles, Berlin and Shanghai. GOCO Hospitality has 25 corporate team members, and its executive management team has a demonstrable track record in successful hospitality development, management, and ownership. As a global wellness hospitality consulting and management company, GOCO Hospitality provides a true turnkey solution from market research and financial feasibility to the management of health and wellness developments. Each one of our projects is the result of a customised collaboration and personalised selection of services. OUR SERVICES 1 MARKET RESEARCH & FEASIBILITY Site Inspection and Kick-off Meeting Competitive Analysis Market Analysis and Development Opportunities Development Strategy Architecture Programme Planning and Adjacency Diagram Demand Analysis and Financial Forecast Investment Analysis 2 CONCEPT & BRAND DEVELOPMENT Positioning Strategy Overall Concept Development Initial Look and Feel Recommendations Service Platform Recommendations Treatments and Product Line Recommendations Brand Identity, Positioning, Strategy and Collaterals Brand Communications for Both Offline and Online Channels Macro Marketing Strategy 3 DESIGN & TECHNICAL SERVICES Concept Presentation and Design Vision Space Planning and Key Relationships Architecture and Interior Look and Feel Consultant Team Recommendations Review of Design Drawings from Concept Design to Construction Documentation OS&E Planning and Specifications MEP Design for Thermal and Water Experiences Site Administration and Inspection 4 PRE-OPENING SERVICES & TRAINING 5 MANAGEMENT Pre-opening Critical Path Planning Pre-opening Sales and Marketing Plan Executive Recruitment and Hiring Process Equipment Vendor Specification Standard Operating Procedures Job Descriptions Pre-opening Training, Set-up and Simulations Operating Budget Planning On-going Operational Management Sales and Marketing KPIs and P&L Analysis and Action Planning Operational Reviews HR, Training and Development Mystery Shopper and Operational Audit Quarterly Performance Audit WHERE WELLNESS MEETS WANDERLUST 2
3 TRUSTED BY INDUSTRY LEADERS Showcasing a selection of our global consulting projects The Ritz-Carlton Melbourne Melbourne, Australia Four Seasons Bangkok Bangkok, Thailand The Address Residence Fountain Views 1 HOTEL HAITANG BAY Sanya, China SHA WELLNESS CLINIC Alicante, Spain THE GRAND HO TRAM STRIP Ho Tram, Vietnam BELLAGIO & MGM GRAND MUMBAI Mumbai, India SONG SPA AT ZILANMEN HOTEL Shenyang, China THE RITZ-CARLTON LIJIANG Lijiang, China BVLGARI HOTEL & RESIDENCES SHANGHAI Shanghai, China TERMA LINCA RESORT & SPA Thimphu, Bhutan THE RITZ-CARLTON MELBOURNE Melbourne, Australia BVLGARI HOTEL BEIJING Beijing, China THE ADDRESS BOULEVARD THE RITZ-CARLTON MUMBAI Mumbai, India BVLGARI HOTEL MILANO Milan, Italy THE ADDRESS DOWNTOWN DUBAI THE RITZ-CARLTON NANYAN BAY Hainan Island, China BVLGARI HOTEL MOSCOW Moscow, Russia THE ADDRESS DUBAI CREEK HARBOUR THE RITZ-CARLTON PERTH Perth, Australia BVLGARI RESORT BALI Bali, Indonesia THE ADDRESS ISTANBUL Istanbul, Turkey THE SPA AT STEIGENBERGER FRANKFURTER HOF Frankfurt, Germany BVLGARI RESORT & RESIDENCES DUBAI THE ADDRESS FASHION AVENUE VICEROY ALGARVE Algarve, Portugal FOUR SEASONS BANGKOK Bangkok, Thailand THE ADDRESS RESIDENCE FOUNTAIN VIEWS VIVANTA BY TAJ New Delhi, India NIUTUO WELLNESS RESORT Beijing, China THE ADDRESS SKY VIEW WALDORF ASTORIA MALDIVES ITHAAFUSHI Republic of Maldives PALAZZO VERSACE HOTEL THE CAPELLA BANGKOK Bangkok, Thailand WYNN PALACE Cotai, Macau RISE WELLNESS RETREAT Perez Zeledon, Costa Rica THE FAENA HOTEL MIAMI BEACH Miami, USA ZALAL WELLNESS DESTINATION RETREAT Doha, Qatar SANGHA BY OCTAVE Suzhou, China The Ritz-Carlton Perth Perth, Australia Bulgari Hotel & Residences Shanghai Shanghai, China 3
4 GOCO Hospitality owns two hospitality brands: GOCO Retreat and GOCO Spa. GOCO SPA GOCO Spas are designed to inspire and guide guests towards a healthier lifestyle through the promotion of self-discovery. Our concepts merge holistic treatments and the healing attributes of water with comprehensive fitness facilities, creating a grounded local sense of place. GOCO Spa Venice, Italy GOCO Spa Ajman, UAE GOCO Spa Venice, Italy GOCO Spa Koh Chang, Thailand GOCO RETREAT GOCO Retreats not only provide guests with a retreat from their busy everyday lives, but are a supportive partner on the journey to the discovery of wellness for both the body and soul, encouraging guests to find a wellness way of life. 4 Glen Ivy Hot Springs California, USA GOCO Retreat Temescal Valley California, USA GOCO Retreat Ubud Bali, Indonesia GOCO Retreat Kaiserhof Rugen, Germany
5 OUR EXECUTIVE TEAM INGO SCHWEDER Founder and CEO As founder and CEO of GOCO Hospitality, Ingo Schweder brings more than 30 years of experience from the fields of spa and hospitality. He has been involved with the design, development and worldwide operation of iconic hotels and wellness destinations. Ingo is considered to be one of the foremost hotel and spa experts in the world, and his experiences and accolades to date are a fitting testament. JOSEPHINE LEUNG Group Director Design & Development JAMIE WARING Group Director Operations JEANNE OZORIO Director Finance CLIVE MCNISH Corporate General Manager CHRISTINE BELAND Manager Sales & Marketing AWARDS World Spa Award 2017 Ajman s Best Hotel Spa GOCO Spa Ajman Italy s Best Resort Spa World Luxury Spa Awards 2017 North America: Best Luxury Mineral Spring Spa Glen Ivy Hot Springs: Continent Winner Middle East: Best Luxury Hotel Spa GOCO Spa Ajman: Continent Winner Italy: Best Luxury Resort Spa : Country Winner World Spa Awards 2016 Europe s Best Resort Spa Italy s Best Resort Spa World Luxury Spa Award, 2016 Best Luxury Resort Spa, Italy World Spa & Wellness Awards 2016 Finalist: Hotel Spa of the Year - Middle East and Africa GOCO Spa Ajman Wellness Travel Award, 2015 Best Beauty & Anti-Aging Best Wow Factor SENSES Award, 2015 Best New European Spa 2015 World Spa & Wellness Awards, 2014 Nominee: Hotel Spa of the Year: Western Europe & Scandinavia THE SPA at Steigenberger Frankfurter Hof European Hospitality Awards, 2013 Finalist: Best Hotel Spa of the Year: Europe THE SPA at Steigenberger Frankfurter Hof SENSES Award, 2012 & 2011 Best Lifestyle Spa The Claridges Spa Asia Spa India, 2011 Best Spa Interiors The Claridges Spa SpaChina Awards, 2011 Best Wellness Company of the Year GOCO Hospitality Crystal Awards, Asia-Pacific, 2011 Nominee: Spa Company of the Year GOCO Hospitality The Readers Travel Awards, 2011 Best Destination Spa SHA Wellness Clinic SENSES Award, 2013 Best New Concept Spa THE SPA at Steigenberger Frankfurter Hof AsiaSpa India Awards, 2011 Most Luxurious Spa Treatment: The Surajkund Ritual The Claridges Spa SpaChina Awards, 2012 Best Wellness Company of the Year GOCO Hospitality Condé Nast Traveller Awards, 2010 Best Medical Thermal & Natural Spa SHA Wellness Clinic 5
6 KEY GOCO Retreats GOCO Spas Independent Projects GOCO Offices OUR GLOBAL PORTFOLIO GOCO Hospitality is actively working with developers and hoteliers worldwide on developing and managing innovative wellness projects. We are currently managing projects from urban spas, resort spas to hot springs and wellness resorts across the United States, Europe and the Middle East. LOS ANGELES BERLIN BANGKOK SHANGHAI Glen Ivy Road Corona, CA United States Suite 11 th floor, Pappelallee 25 Prenzlauer Berg, Berlin Germany 37/10 Soi Langsuan, Phloen Chit Road Lumpini, Pathumwan, Bangkok Thailand Suite 1605, Ascendas Plaza 333 Tian Yao Qiao Road, Xuhui District Shanghai, China Office Office Office Office info@gocohospitality.com
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