The Power of Shangri-La
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- Maximilian Summers
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1 The Power of Shangri-La
2 FAR AWAY, AT THE VERY LIMIT OF DISTANCE, LAY RANGE UPON RANGE OF SNOW PEAKS, FESTOONED WITH GLACIERS AND FLOATING UPON VAST LEVELS OF CLOUD. IF WE HAVE NOT FOUND THE HEAVEN WITHIN, WE HAVE NOT FOUND THE HEAVEN WITHOUT James Hilton, Lost Horizon
3 THE SHANGRI-LA JOURNEY Parent company, the Kuok Group, is established 1 st Shangri-La hotel in Mainland China opens in Hangzhou 1 st Shangri-La hotel in Europe opens in Paris 1 st Hotel Jen opens in Singapore st Shangri-La hotel opens in Singapore Shangri-La Asia Limited is listed on the Hong Kong Stock Exchange 1 st Kerry Hotel opens in Shanghai Total number of hotels in the portfolio reaches 100
4 OWNER, OPERATOR WITH INDUSTRY LEADING GROWTH TRAJECTORY The Shangri-La Group owns and/or operates hotels and resorts across Asia Pacific, Europe, North America and the Middle East, with new developments underway in our existing markets, as well as in West Africa EQUITY INVESTMENT MANAGED HOTELS LEASED & OPERATED TOTAL HOTELS
5 AWARDS AND ACCOLADES 2015/2016 GROUP AWARDS Best Hotel Chain in Asia Pacific, DestinAsian Readers Choice Awards 2016 (Asia) Best Luxury Hotel Brand in greater China, TTG China Travel Awards 2016 Best Luxury Hotel Brand, TTG Travel Awards 2015 (Asia) Best Business Hotel Brand in Asia Pacific, Business Traveller 2015 (Asia Pacific) Best Hotel Chain in Asia-Pacific, DestinAsian Readers Choice Awards 2015 (Asia) Best Mobile Site, Mob-Ex Awards 2015 (HK) One of the Best Hotel Brands, SmartTravelAsia s Best in Travel 2015 Top 10 Best Hotels for Business Travel Overall, Fortune & Travel + Leisure s The Best in Business Travel 2015 (US) Best Customer Service, Fortune & Travel + Leisure s The Best in Business Travel 2015 (US) One of the Best Room Designs and Amenities, Fortune & Travel + Leisure s The Best in Business Travel 2015 (US) One of the Best Value, Fortune & Travel + Leisure s The Best in Business Travel 2015 (US) One of the Best Loyalty Programs, Fortune & Travel + Leisure s The Best in Business Travel 2015 (US) Shangri-La Asia index component, Dow Jones Sustainability Indices (2015) The Most Popular Hotel Group Brand in China, 21st Century News Golden Pillow Awards 2015 (China) Luxury Hotel & Resort Operator of the Year, TTG Travel Awards 2015 (UK) Top Ten "World's Most Popular Luxury Hotel Brands, Luxury Branding 2015 (UK)
6 Ulaanbaatar Harbin Manzhouli ChangChun Baotou Huhhot Beijing Shenyang Tianjin Qufu Qinhuangdao Xian Wuhan Changsha Hefei Suzhou Qingdao Nanjing Changzhou Shanghai Dalian Tokyo New Delhi Lhasa DiQing Chiang Mai Guilin Beihai Hong Kong Nanchang Guangzho u Kunming Shenzhen Haikou Sanya Wenzhou Hangzhou Tainan Taipei ASIA STRENGTH Bengaluru Manila Maldives Colombo Hambantota Putrajaya Puteri Harbour Bangkok Penang Kuala Lumpur Singapore Kota Kinabalu Boracay Cebu New / Upcoming Hotels Existing Hotels Jakarta
7 GLOBAL PRESENCE C A N A D A E U R O P E & M I D D L E E A S T A U S T R A L I A CAIRNS BRISBANE VANCOUVER TORONTO LONDON SYDNEY PARIS ISTANBUL Bali
8 GLOBAL GROWTH TRAJECTORY HIGH PROFILE DEVELOPMENTS Shangri-La s Hambantota Resort and Spa, Sri-Lanka Hotel Jen Beijing Kerry Hotel, Hong Kong Shangri-La Hotel, Colombo Shangri-La Hotel, Jeddah* Hotel Jen, Kuala Lumpur* Hotel Jen Kota Kinabalu* Open June 2016 Q Q Q Q TBC TBC * Management Contract only
9 O u r F a m i l y o f B r a n d s
10 OUR FAMILY OF BRANDS
11 HOTELS IN ICONIC DESTINATIONS
12 DESTINATION RESORTS
13 LUXURY HOTELS & RESORTS
14 I S L A N D S H A N G R I - L A, H O N G K O N G
15 S H A N G R I - L A H O T E L, T O K Y O
16 J I N G A N S H A N G R I - L A, W E S T S H A N G H A I
17 S H A N G R I - LA H O T E L, A T T H E S H A R D, L O N D O N
18 C H I N A W O R L D S U M M I T W I N G, B E I J I N G
19 S H A N G R I - L A B O S P H O R U S, I S T A N B U L
20 W E A R E O W N E R S, D E V E L O P E R S A N D O P E R A T O R S
21 STRONG OWNERSHIP MINDSET We own majority of our hotels and this makes us uniquely aligned with our third-party hotel owners We have a first-hand understanding of the challenges and frustrations of hotel ownership Our managers maintain a keen focus not only on exceptional service but also on maximising profitability and enhancing asset value We instinctively think like owners We bring an OWNER MINDSET to a development
22 D E V E L O P E R O F L A R G E - S C A L E C O M P L E X E S
23 JING AN KERRY CENTRE, SHANGHAI Located in Shanghai's Jing An District at epicentre of the city s transport hub Landmark mixed-use development with GFA of 450,000 sqm 86,000 sqm mall 152,000 sqm Grade-A office tower 508-room 18,000 sqm Jing An Shangri-La Hotel 133-unit service apartment block 1,340 car parking spaces
24 BEIJING MANILA BEIJING KERRY CENTRE MIXED-USE (RESIDENTIAL OFFICE RETAIL) SHANGRI-LA AT THE FORT MANILA MIXED-USE (RESIDENTIAL OFFICE RETAIL) COLOMBO SHANGHAI SHANGRI-LA COLOMBO MIXED-USE (RESIDENTIAL OFFICE RETAIL) JING AN KERRY CENTRE MIXED-USE (RESIDENTIAL OFFICE RETAIL)
25 SHANGRI-LA & KERRY PROPERTIES PORTFOLIO LARGE RETAIL MALLS OFFICE COMPLEXES RESIDENTIAL PROJECTS HOTELS RESTAURANTS SPORTS CENTRE GOLF COURSES CHI SPAS
26 S H A N G R I - L A B R A N D O V E R V I E W
27 CHINA BRAND AWARENESS 5 STAR HOTELS Top of - mind Shangri-La Total unaided Total unaided & aided Hilton Marriott Hyatt* Hyatt* Regency Grand Hyatt* Park Hyatt* Sheraton Four Seasons* Ritz Carlton* InterContinental* Mandarin Oriental* 6 47 Peninsula* W Hotel* 1 36 Conrad* 1 37 St Regis* 2 32 L U X U R Y L E A D E R S H I P P O S I T I O N I N C H I N A 27
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29 M A R K E T I N G & B R A N D M A N A G E M E N T
30 The group s mobile website won the Best Mobile Site award at the prestigious MOB-EX Awards in 2015, affirming the group s commitment to digital excellence. DIGITAL MARKETING MOBILE FIRST
31 S T R O N G P R E S E N C E I N S O C I A L M E D I A 31
32 C O N T E N T M A R K E T I N G L E A D E R S H I P
33 S A L E S N E T W O R K
34 STRONG GLOBAL SALES NETWORK NEW YORK, USA CANADA LONDON, UK EUROPE SCANDINAVIA RUSSIA GERMANY MOSCOW, RUSSIA CHENGDU BEIJING SEOUL KOREA TOKYO, JAPAN DUBAI MIDDLE EAST SHANGHAI MUMBAI, INDIA PHILIPPINES GUANGZHOU HONG KONG, MACAU, SOUTH KOREA, TAIWAN, PHILIPPINES, THAILAND SAO PAULO SOUTH AMERICA JOHANNESBURG SOUTH AFRICA SINGAPORE MALAYSIA SYDNEY, AUSTRALIA
35 L O Y A L T Y P R O G R A M M E
36 GOLDEN CIRCLE - MEMBERSHIP Three Levels of Membership GOLD JADE DIAMOND The more often members take advantage of their Golden Circle membership by staying in a Shangri-La or Traders hotel, the more benefits, privileges and rewards they receive
37 GOLDEN CIRCLE - KEY METRICS Launched in July 1997, Revamped with Rewards in October 2010 Over 4.26 million members today Allows both staying and non-staying guests to earn and redeem points More than 90% of points are redeemed at hotels Instant Dining Awards an Industry First for hotel programmes 37
38 GOLDEN CIRCLE - KEY METRICS
39 GOLDEN CIRCLE DINING AWARDS INDUSTRY LEADING First in industry to offer instant redemption at ALL outlets at point of sale GC Award Points can be redeemed instantly with 10 GC Award Points covering every 1 USD of dining bill No minimum point use, just show GC membership card Point redemption as quick as regular bill payment Value of GC Award Points : 10 points = 1 USD
40 40 HIGH IMPACT PARTNERSHIPS
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58 F O O D & B E V E R A G E
59 F&B OVERVIEW Revenue Per Year Numbers F&B Global Expertise 430 Restaurants Project Management 58% 42% 42% 60 Bars >35 Million COVERS per year Concepts Operations Banquet F&B Other Revenue Centers 38% of the total R&B Revenue
60 F & B R E S T A U R A N T I N N O V A T I O N
61 MICHELIN STAR AWARDED RESTAURANTS Chef Ip Chi Cheung Summer Palace - Island Shangri-La, HK Two Michelin Stars, Michelin Guide (HK & Macau) Chef Samuel Lee Sum Shang Palace Shangri-La Hotel, Paris One Michelin Star, Michelin Guide Chef Mok Kit Keung Shang Palace Kowloon Shangri-La, HK Two Michelin Stars, Michelin Guide (HK & Macau) Chef Christophe Moret L Abeille Shangri-La Hotel, Paris One Michelin Star, Michelin Guide
62 FOOD SAFETY 42% INTERNATIONALL RECOGNIZED STANDARD OF FOOD HYGIENE AND SANITATION INDUSTRY LEADING SYSTEM- THE SHANGRI-LA FOOD SAFETY MANAGEMENT SYSTEM (SFSMS) HACCP- HAZARD ANALYSIS CRITICAL CONTROL POINTS IN HOUSE FOOD HYGIENIST TO ENSURE STANDARDS
63 H e a l t h a n d W e l l n e s s
64 THE ASIA SPA EXPERIENCE EXPERT CHI SPA, BANGKOK Top 10 World s Best Hotel Spas in Asia - Travel + Leisure Magazine, Southeast Asia CHI SPA, PUDONG World's Top Hotel Spas - Forbes.com CHI SPA, SYDNEY 2012 Top 20 Spas in the World - CNT The Readers Spa Awards 2012 Total of 45 spas operated across Shangri-La s portfolio of properties Chi, The Spa at Shangri-La draws inspiration from the origins of the Shangri-La legend, a place of personal peace, enchantment and well-being Luxurious yet down to earth, Chi, The Spa provides guests with a relaxing sanctuary for peace and well-being
65 S H A N G R I - L A S E C U R I T Y
66 SHANGRI-LA SECURITY 24/7 Coverage and Emergency Response Standards and Compliance CCTV and Security Systems Incident Reporting
67 C o m p a n y M i s s i o n
68 THE SHANGRI-LA FAMILY 41, % GLOBAL NUMBER OF EMPLOYEES NATIONALITIES LOWER THAN INDUSTRY AVERAGE TURN-OVER RATE
69 LEARNING AND DEVELOPMENT PHILOSOPHY Committed to providing an environment where all colleagues may achieve their personal and career goals Hotel Learning Teams and experienced Area Directors of Training understand that training employees to delight their guests by creating engaging experiences are essential to profit maximisation Product knowledge and cutting edge skills training are fundamental to providing unforgettable moments for guests Managers are equipped with supervisory skills needed to effectively lead teams
70 S H A N G R I - L A C O R E V A L U E S SINCERITY
71 T H A N K Y O U
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