A LEADING GLOBAL HOTEL COMPANY. March 2018

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1 A LEADING GLOBAL HOTEL COMPANY March 2018

2 MORE THAN 75 YEARS OF HOSPITALITY EXPERIENCE 1960 The Royal Copenhagen, the world s first designer hotel, opened 1960 Carlson bought 50 percent of the Radisson Downtown Hotel, Minneapolis 1994 SAS International Hotels signed agreement to manage Radisson hotels in EMEA 2002 SAS International Hotels became The Rezidor Hotel Group 2009 Radisson SAS brand became Radisson Blu 2010 Park Inn became Park Inn by Radisson 2010 Radisson Blu became Europe s largest upscale hotel brand 2012 Carlson and The Rezidor Hotel Group go to market as Carlson Rezidor Hotel Group 2012 Carlson Rezidor is named Hotel Group of the Year at Worldwide Hospitality Awards 2014 Carlson Rezidor announced new upscale lifestyle select brand Radisson RED 2014 Carlson Rezidor announced new luxury brand Quorvus Collection 2016 The Rezidor Hotel Group entered the economy segment with a 49% stake in prizeotel 2018 Carlson Rezidor Hotel Group becomes the Radisson Hotel Group TM 2018 Country Inns & Suites By Carlson becomes Country Inn & Suites by Radisson 2018 Launch of new global brand architecture, bring Radisson to EMEA and launch Radisson Collection TM 2018 Club Carlson loyalty program rebrands to Radisson Rewards TM 2

3 A NEW ERA NEW OWNERSHIP DRIVES A STEP CHANGE IN OUR EVOLUTION HNA Tourism is a subsidiary of HNA Group, an $86bn company specialized in transportation, hospitality, travel and catering. 100% Approx. 70%* AMERICAS & ASIA PACIFIC Radisson Hospitality, Inc. Brand Owner (Radisson Collection, Radisson Blu, Radisson, Radisson RED, Park Plaza, Park Inn by Radisson, Country Inn & Suites by Radisson) Owner of distribution platform / reservation system EMEA The Rezidor Hotel Group Master Franchise Agreement for Radisson Collection, Radisson Blu, Radisson, Radisson RED and Park Inn by Radisson in EMEA 49% stakeholder in prizeotel (prize Holding GmbH) GO TO MARKET *Percentage held of EMEA 3

4 DELIVERING ON OUR GLOBAL VISION To be one of the top three hotel companies in the world and the company of choice for Guests, Owners & Talent And if we are successful one day whenever a guest plans a trip whenever an investor or owner thinks of a partner whenever a person wants to work in hospitality they will always think of Radisson Hotel Group first. 4

5 AT RADISSON HOTEL GROUP WE STRIVE TO MAKE EVERY MOMENT MATTER BY BEING A TRUE HOST AND BEST PARTNER. WE PROVIDE MEANINGFUL, DELIGHTFUL AND INSPIRING EXPERIENCES FOR OUR GUESTS, AND INSIGHTFUL AND RESPONSIVE CLIENT SUPPORT FOR OUR PARTNERS.

6 OUR GLOBAL FOOTPRINT RADISSON HOTEL GROUP: EXPANDING AROUND THE WORLD Expertise across all key segments and business models, with eight vibrant brands ranging across segments from economy to luxury. 6 Source: Hotel and room counts: Global Data Book Fourth Quarter 2017; Countries, territories and employee count: corporate website

7 OUR GLOBAL FOOTPRINT HOTELS IN OPERATION 7 Source: Global Data Book Fourth Quarter 2017

8 OUR BRAND PORTFOLIO Our eight unique hotel brands offer a branddifferentiated, 360-degree guest experience empowered by a Yes I Can! SM service philosophy across four attributes: Feel at ease Experience the locale Enjoy memorable moments Brilliant Basics PREMIUM LIFESTYLE / AFFORDABLE LUXURY UPPER UPSCALE UPSCALE UPSCALE SELECT SERVICE UPSCALE / UPPER UPSCALE UPPER MIDSCALE WELCOME TO THE EXCEPTIONAL A collection of iconic properties inspired by the local lifestyle United by modern design FEEL THE DIFFERENCE Europe s largest upper upscale brand Memorable, stylish and purposeful SIMPLY DELIGHTFUL Relaxing spaces and unexpected delights ENJOY IT! A playful twist on conventional hotel stays Casual feel, buzzing social scenes and bold design personality SMART, ENGAGING SERVICE Hotels that capture the energy and style of each location Stylish guest rooms and outstanding meeting spaces FEEL GOOD An affordable hotel experience, designed with your mood in mind Friendly service and surprising, feel-good extras UPPER MIDSCALE LIMITED SERVICE I LOVE THIS COUNTRY Warm, personal service and amenities MODERN ECONOMY AFFORDABLE HIGH DESIGN Cool and high design hotel concept, affordable to all 8

9 WELCOME TO THE EXCEPTIONAL

10 WELCOME TO THE EXCEPTIONAL Radisson Collection TM is a unique assortment of iconic properties. While the character of each hotel feels authentic to its locality, all offer the ultimate template for contemporary living: united by bespoke design and a collection of exceptional experiences across dining, fitness, wellness and sustainability. POSITIONING Premium Lifestyle / Affordable Luxury LOCATIONS High profile locations in major, capital cities and exclusive leisure destinations PRODUCT Urban / Resorts DESIGN STYLE Authentic Local Influence / Living Design / Vibrant Social Scene 5 HOTELS AT LAUNCH» 1,094 ROOMS 10 Radisson Collection Hotel, Royal Mile Edinburgh, Scotland, UK

11 Symphony Style Kuwait, A Radisson Collection Hotel Radisson Collection Hotel, Royal Copenhagen, Denmark Radisson Collection Hotel, Strand Stockholm, Sweden 11

12 Radisson Collection Hotel, Strand Stockholm, Sweden Symphony Style Kuwait, A Radisson Collection Hotel Radisson Collection Hotel, Royal Copenhagen, Denmark Hormuz Grand Muscat, A Radisson Collection Hotel 12

13 FEEL THE DIFFERENCE

14 FEEL THE DIFFERENCE Radisson Blu creates memorable experiences in stylish spaces. By paying close attention to the small details that make a big difference, we inspire unforgettable experiences with every stay. POSITIONING Upper Upscale LOCATIONS Key locations in capital cities, airport gateways and major leisure destinations PRODUCT Urban / Airport / Resorts / Serviced Apartments DESIGN STYLE Memorable / Stylish / Purposeful 314 HOTELS» 71,898 ROOMS In operation Year End Radisson Blu Resort Fiji Denarau Island

15 Radisson Blu Hotel, Berlin, Germany Radisson Blu Mall of America (Minneapolis), Minnesota, U.S.A. Radisson Blu Hotel, East Midlands Airport, England, UK 15

16 Radisson Blu Hotel, Sandton Johannesburg, South Africa Radisson Blu Palace Resort & Thalasso, Djerba, Tunisia Radisson Blu Iveria Hotel, Tbilisi, Georgia 16

17 SIMPLY DELIGHTFUL

18 SIMPLY DELIGHTFUL Radisson enables guests to find balance in their hotel experience with relaxing spaces, thoughtfully considered details and unexpected delights. POSITIONING Upscale LOCATIONS Locations in capital and secondary cities, with a mix of airport, urban, suburban and convention locations PRODUCT Urban / Suburban / Airports DESIGN STYLE Modern and timeless design with a Scandinavian influence 165 HOTELS» 32,393 ROOMS In operation Year End Radisson Hotel Dakar Diamniadio, Senegal

19 Radisson Hotel Dakar Diamniadio, Senegal 19 Radisson Exhibition Center Shanghai, China Radisson Admiral Hotel Toronto-Harbourfront, Ontario, Canada

20 Radisson Poliforum Plaza Hotel Leon, Mexico Radisson Hotel Santa Cruz, Bolivia 20 Radisson Hotel Santa Cruz, Bolivia Radisson Hotel Dallas North-Addis, Texas, U.S.A.

21 ENJOY IT!

22 ENJOY IT! Radisson RED presents a playful twist on conventional hotel stays, offering hangouts with a casual feel, buzzing social scenes and bold design personality. POSITIONING Upscale select service LOCATIONS Central and gentrified new-build locations in vibrant, urban destinations PRODUCT Urban (select service) DESIGN STYLE Boldly playful / Confidently Simple / Naturally Casual 4 HOTELS» 750 ROOMS In operation Year End Radisson RED concept

23 Radisson RED Brussels, Belgium Radisson RED V&A Waterfront, Cape Town, South Africa Radisson RED V&A Waterfront, Cape Town, South Africa 23 SOCIAL SPACES

24 Radisson RED concept Radisson RED concept 24 SOCIAL SPACES

25 SMART, ENGAGING SERVICE

26 SMART, ENGAGING SERVICE Park Plaza hotels trend-setting designs capture the energy and style of each individual location. An upscale / upper upscale hotel brand for business and leisure travelers, offering stylish guest rooms, outstanding meeting spaces and dedicated staff who offer reliable service that is flawlessly delivered. POSITIONING Upscale / Upper Upscale LOCATIONS Capital cities and key business and leisure destinations PRODUCT Urban / Resorts / Airport DESIGN STYLE Unique / Cosmopolitan 37 HOTELS» 8,212 ROOMS In operation Year End Park Plaza Nüremberg, Germany

27 Park Plaza London Waterloo, England, UK Park Plaza Hotel Cardiff, Wales, UK 27 Park Plaza Vondelpark, Amsterdam, Netherlands Park Plaza London Waterloo, England, UK

28 Park Plaza Berlin Kudamm, Germany Park Plaza Vondelpark, Amsterdam, Netherlands 28 Park Plaza Westminster Bridge London, England, UK Park Plaza County Hall London, England, UK

29 FEEL GOOD

30 FEEL GOOD Park Inn by Radisson delivers stress-free experiences, good food and upbeat environments. We positively lift our guests moods for a happy stay with clever use of color, inspired, contemporary design, and friendly, personalized service with surprising, feel-good extras. POSITIONING Upper Midscale LOCATIONS Conveniently located in capital and secondary cities, near airports and railway stations PRODUCT Urban / Airport / Suburban / Serviced Apartments DESIGN STYLE Positive / Inviting / Connected 149 HOTELS» 25,275 ROOMS In operation Year End Park Inn by Radisson Brussels Airport, Belgium

31 Park Inn by Radisson, Bocca Buona, Stuttgart, Germany 31 Park Inn by Radisson Riga Valdemara, Latvia Park Inn by Radisson Dammam, Saudi Arabia

32 Park Inn by Radisson Brussels Airport, Belgium Park Inn by Radisson Brussels Airport, Belgium Park Inn by Radisson Brussels Airport, Belgium 32

33 I LOVE THIS COUNTRY 33

34 I LOVE THIS COUNTRY SM Inspired by a sense of belonging, community and shared experiences, Country Inn & Suites by Radisson delivers a heartfelt experience through inviting design, products and services so that all guests feel like they are welcome and that they matter. POSITIONING Upper Midscale, Limited Service LOCATIONS Primarily suburban, rural markets with limited urban and airport locations PRODUCT Suburban DESIGN STYLE Contemporary Architecture / Warm / Approachable 479 HOTELS» 38,309 ROOMS In operation Year End Country Inn & Suites by Radisson, Bozeman, Montana, U.S.A.

35 Country Inn & Suites by Radisson Minneapolis West, Minnesota, U.S.A. 35 Country Inn & Suites by Radisson, Springfield, Illinois, U.S.A. Country Inn & Suites by Radisson Bloomington at Mall of America, Minnesota, U.S.A.

36 Country Inn & Suites by Radisson Cincinnati Airport, Kentucky, U.S.A. Country Inn 36 & Suites by Radisson Bloomington at Mall of America, Minnesota, U.S.A. Country Inn & Suites by Radisson Bloomington at Mall of America, Minnesota, U.S.A.

37 AFFORDABLE HIGH DESIGN 37

38 AFFORDABLE HIGH DESIGN prizeotel is a cool, high design hotel concept affordable to all. Every bold and distinctive detail is designed by top New York designer Karim Rashid, ensuring every prizeotel is a signature brand hotel. POSITIONING Modern Economy LOCATIONS What started in the German port city of Bremen has continued in Hamburg and Hannover, with plans for other cities in Germany, Austria, Switzerland and beyond PRODUCT Urban / Airport / Suburban DESIGN STYLE Urban Flair / Distinctive 3 HOTELS» 555 ROOMS In operation Year End prizeotel Hamburg City, Germany

39 39 prizeotel Hanover City, Germany prizeotel Hamburg City, Germany

40 prizeotel Bremen City, Germany 40 prizeotel Hanover City, Germany prizeotel Hamburg City, Germany

41 A TRUE PARTNERSHIP FOR THE MOST MEMORABLE MEETINGS AND EVENTS

42 Welcome to a new way of hosting your meetings and events. At Radisson Hotel Group, we know that whatever the occasion, the stakes are high, so we re as committed as you are to make your event one to remember. Putting people at the heart of the process, and driven by our belief that every moment matters, we ll treat your meeting as more than just a date in our calendar. Whatever the objective, you can trust Radisson Hotel Group s passionate team members to be there every step of the way. Listening to your needs. Sharing your concerns. Celebrating your successes. With Radisson Meetings, we ve thought about all the details that truly make a difference, so you can expect more ALL THE ESSENTIALS, AND MORE Fast free Wi-Fi Tested and verified technology Fully-equipped spaces 100% satisfaction guaranteed MEMORABLE MOMENTS Personalized meeting rooms Beyond-the-ordinary breaks Food menus that balance health with indulgence AUTHENTIC EXPERIENCES Add local touches Connect with our hand-picked selection of local suppliers Helpful suggestions for planned activities outside of our hotels THINK PLANET Committed to sustainability for nearly 30 years Carbon Free Meetings at Radisson Blu Increased efforts to minimize food waste RADISSON REWARDS FOR BUSINESS TM For Travel Agent, Meetings and Events Planner or Travel Arrangers Earn points toward rewards for bookings at all Radisson Hotel Group brands. 42 *Features, including, available wifi, technology, and equipment may vary by hotel. Please contact the hotel directly for more information.

43 RADISSON BLU, RADISSON AND PARK INN BY RADISSON UNIQUE MEETING OFFERINGS EXPERIENCE MEETINGS A concept that harmonizes every detail, bringing together innovative food, creative environments, Yes I Can! SM event planners and an extensive choice of destinations. radissonblu.com/meetings MEETINGS SUCCESS A signature program that anticipates the needs of our clients and helps ensure events run like clockwork from start to finish. radisson.com/meetingssuccess SMART MEETINGS & EVENTS A concept that aims to deliver service that s consistent, reliable and flawlessly delivered to make every meeting and event a success. parkinn.com/meetings 43

44 Radisson Blu Waterfront Hotel Stockholm, Sweden Radisson Collection Hotel, Royal Copenhagen, Denmark Radisson Blu Waterfront Hotel Stockholm, Sweden Park Inn by Radisson Amsterdam City West, Netherlands Park Inn by Radisson Amsterdam Airport Schiphol, Netherlands 44

45 WELCOME TO RADISSON REWARDS

46 MEMBER BENEFITS We are excited to introduce Radisson Rewards, formerly Club Carlson, the enhanced global hotel rewards program from Radisson Hotel Group. While our name has changed, our priorities remain the same to provide members with an elevated experience from booking to checkout and every moment in between. Highlights include: EARN POINTS FOR HOTEL STAYS Members earn for every U.S. dollar spent on hotel stays, as well as food & drink purchases charged to the room EARN UP TO 20% ON FOOD & DRINK At participating in-hotel restaurants COMPLIMENTARY ROOM UPGRADE Offered at check-in, as available COMPLIMENTARY WATER* You ll receive two complimentary bottles of water with every stay EARLY CHECK-IN AND LATE CHECKOUT Simply ask at the front desk ROLLOVER NIGHTS Eligible nights automatically carry into the new program year for elite members and count towards reaching the next tier status MEMBERS ONLY RATE Save up to 10% on the best available rate when you book direct on our hotel websites or the mobile app * Available throughout Europe, the Middle East and Africa, Asia Pacific and participating locations in the Americas. 46 WELCOME TO RADISSON REWARDS radissonhotels.com/rewards

47 EXCITING NEW CHANGES FOR RADISSON REWARDS MEMBERS Members will continue to enjoy great benefits and access to exclusive Member Only Rates, in addition to the following program enhancements. A FASTER PATH TO ELITE Introducing lower thresholds, member can earn elite status even faster, achieving Silver status in as few as 9 nights or 6 stays PLATINUM ONLY MEMBER SERVICES LINE Available 24/7, Platinum members will experience an elevated level of service with an exclusive, Platinum only member services line COMPLIMENTARY WATER IN ROOM All members will receive two bottles of water per room, per stay* US BANK VISA ADDITIONAL AWARD NIGHT EARNING Cardholders can now earn up to three award nights per year when they renew, based on their spend *Available at select Country Inn and Suites by Radisson and Park Inn by Radisson 47 WELCOME TO RADISSON REWARDS

48 CLUB SILVER GOLD PLATINUM Members earn points per U.S. dollar spent on eligible stays. Earning includes food & drink purchases charged to the member s room during a qualified stay. * Available throughout Europe, the Middle East and Africa, Asia Pacific and participating locations in the Americas. ** Upon renewal, after achieving certain spend thresholds EXCITING NEW CHANGES FOR RADISSON REWARDS MEMBERS ADDITIONAL DETAIL FASTER PATH TO STATUS EASY MATH 20pts / $1 PREFFERRED MEMBER SERVICES COMPLIMENTARY WATER IN ROOM (2 bottles per stay)* US Bank Visa Additional Award Night Earning (Up to 3 award nights)** 9 nights 6 stays 22pts / $1 30 nights 20 stays 25pts / $1 60 nights 30 stays 35pts / $1

49 A REWARDING WAY TO DO BUSINESS Our business-to-business loyalty program offers exciting rewards, rich promotions and personal benefits to the professionals who book hotels for others. GET REWARDED FOR YOUR BOOKINGS MEETING & EVENT PLANNERS We offer rewards for events ranging from weddings and gathering to large meetings and conferences. 5 Points per U.S. Dollar Free Award Nights Gift Cards and More Points + Cash EXECUTIVE ASSISTANTS We reward administrative and executive assistants for booking hotel stays for their company s business travelers. 10 Points per U.S. Dollar Free Award Nights Gift Cards & More Points + Cash TRAVEL AGENTS We have been rewarding travel agents for over 25 years. Members can earn valuable points for their bookings made for clients. 10 Points per U.S. Dollar Amazing Rewards Promotions Learn and Earn 49 radissonhotels.com/rewards/forbusiness

50 RESPONSIBLE BUSINESS WE THINK AND ACT RESPONSIBLY

51 EVERY MOMENT MATTERS AN INDUSTRY LEADER IN RESPONSIBLE BUSINESS Providing meaningful employment Developing our team s talents Increasing young people s employability Promoting human rights, business ethics and diversity Significant contributions to communities on providing food, shelter and better futures Donations and volunteering Global partnership with SOS Children s Villages Reducing carbon & water footprints Increasing recycling and minimizing food waste Support of UN Sustainable Development Goal in bringing safe drinking water 51

52 THE FUNDAMENTAL IMPORTANCE OF SAFETY AND SECURITY AND THE FOUNDATION FOR A STABLE, SUCCESSFUL AND SUSTAINABLE BUSINESS SELF- ACTUALIZATION SELF-ESTEEM 200+ INDEPENDENTLY CERTIFIED HOTELS LOVE & BELONGING SAFETY & SECURITY ONE FORMULA, ONE STRATEGY TRIC=S: Global formula for safety and security underpinned by a strategy of threat monitoring, risk assessments and awareness building, validated by independent verification and certifications. PHYSIOLOGICAL NEEDS 52

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