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1 an event by MARZO 2019 BOLOGNA Exhibition Center In conjuction with 27 edition seguici su

2 WHAT IS OUTDOOR EXPO? EARTH, AIR, WATER AND FIRE, These four elements inspire the schedule of meetings, debates, workshops, demos, competitions, entertainment and exhibitions for the participants. Outdoor Expo is the unmissable event for companies and enthusiasts, the Show that will launch the Outdoor season The event, organized by BolognaFiere, takes place from Friday 1st to Sunday 3th March 2019 The Expo will be hosted on 20,000 square meters of total floor space, divided in two halls and four thematic sectors: EXPO - TRAVEL - EXPERIENCE - COMMUNITY

3 THE 4 THEMATIC SECTORS EXPO TRAVEL COMMUNITY EXPERIENCE This will be the place for all the sector companies. In the stands you will find all the 2019 season previews. Exhibitors will have the chance to present their products explaining the features to all professional attendees, enthusiasts and invited media. This area will be designated to companies, store owners and agents coming from all over Italy for B2B meetings. This area is created to discover all about the touristic offers made for travel lovers. Nature, relaxation, sport and wellness underpin the framework of this area where visitors will have the chance to imagine and get inspired for a truly outdoor vacation experience. The Travel area will host regions, districts, tourist offices and companies that make of sports and outdoor products the key driver for this kind of tourism. Meetings, debates, workshops and much more. The community area will be the heart of the section - an ideas factory, a place where you can share ideas and experiences. Participants can attend seminars presented by experts in the field, discuss their own activities, equipment and engage with other enthusiasts, athletes and agents on all the news and new market proposals on offer.. How is it possible to talk about outdoor sports without trying them? During the Expo there will be many activities organised to engage the public s interest. The Outdoor Expo will host demos and launch events throughout the fair. Everyone will have the chance to be engaged in hands-on experiences with courses and lessons presented by qualified instructors and made to enjoy people of all ages to enjoy. The area also features a section dedicated to tourism by the sea, in the mountains, at the lake or in the countryside for families who would like to choose their holidays in these places.

4 IN CONJUCTION WITH 27 EDITION The n 1 european event for Scubadiving Activities in Italy. It represents the most important National event for professionals in the sector: industry, education, diving centers and aficionados. VISITORS 30,000

5 EXPERIENCE FIRE Camping Orienteering Survival AIR Paracadutismo Parapendio Parapendio Acrobatico Bungee Jumping Base Jumping Tuta Alare Slackline Aliante Deltaplano Ultra Leggero WATER Stand Up Paddle Kayak Canoa EARTH Arrampicata Lead Boulder Boulder Aereo ClimbStation Adventure Park Running Trail Running Nordic Walking Mountain Bike ebike EBX Pump Track OCR Percorso Vita AcroYoga Yoga SHOW Shows and performances with a high emotional content COMMUNITY Workshops Meetings Seminars Demos Debates Presentations

6 TRAVEL/EVENTS THE OUTDOOR EXPO TRAVEL AREA will host regions, districts, tourist offices and companies that make of sports and outdoor products the key driver for tourism targeted to enthousiasts and families THE OUTDOOR EVENTS AREA will instead host all of the main competitions, shows and outdoor contests scheduled for the 2019 programme. Registration and additional information available soon online

7 OUTDOOR IN FIGURES 2018 EDITION 30,000 visitors in three days, thanks to its coinciding with the Eudi Show 20,000 m 2 of event space 200 exhibitors, featuring more than 100 national and international destinations 120 appointments in the calendar 35 meetings at the outdoor expo forum and 16 events in the Clouds Arena 3,000 tests carried out 20 press releases issued 16,500 fans on the official Facebook page 300 articles published in paper media and online, both general and specialist WEBSITE 198,149 page views 54,356 unique visitors 75,967 sessions CANALI SOCIAL 16,639 like 401 follower 10 video THEY ARE TALKING ABOUT US Ansa, Corriere della Sera, Corriere dello Sport, Il Messaggero, Il Sole 24 ore, La Repubblica, La Stampa, Men s Health, Milano Finanza, Outdoor Magazine, QN, Sport Week, Sport Fair, Top Sport, Trekking.it... MAIN MEDIA PARTNER 4ActionSport, Evensi, La Stampa, Mete Weekend, Mountain Blog, Outdoor Magazine, Planet Mountain, Runner 451, Sup News Magazine, The Pill COMMUNICATION ACTIVITIES WEB SITE MEDIA PROFESSIONAL PRESS TEASER VIDEO TV EVENTS RADIO MARKETING PRESS OFFICE PATRONAGES RECEIVED SPONSOR

8 1 2 3 marzo 2019 BolognaFiere Exhibition Centre - Bologna Exit Autostrada A14 Bologna Fiera tracce.com ORGANIZATION: info: info@outdoorexpo.eu commerciale@outdoorexpo.eu phone:

17-20 ΝΟV MEC P Α Ι Α Ν Ι Α THE PREMIUM EXHIBITION FOR HOTELIERS AND TOURISM PROFESSIONALS

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