SANTA ROSA, CALIFORNIA

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1 SANTA ROSA, CALIFORNIA

2 A SOPHISTICATED FLAVOR Located in beautiful California wine country, Santa Rosa Plaza draws tourists as well as shoppers from Sonoma, Napa, Mendocino, and Lake counties. Santa Rosa is 60 miles north of San Francisco and, with 486,000 people, the 12th-largest metro area in California. Santa Rosa is the largest city in the county and a busy, vibrant hub that is populated with many shops and restaurants serving the daytime population and tourists. Within the market, 20% of households have incomes greater than $100,000. The area is home to more than 300 of the world s most award-winning wineries. The wine industry draws signi cant high-income tourist tra c. The $145 million Green Music Center located on the Sonoma State University campus is a focal point for the arts in the Northern California. It attracts thousands of visitors annually.

3 A STYLISH DESTINATION Santa Rosa Plaza is the premier shopping destination in Sonoma County, California. With more than 120 specialty stores, the mall o ers unparalleled choice and shops not found anywhere else in the North Bay, such as ALDO, Apple, Francesca s, Lorna Jane, Lush, Michael Kors, and Pandora. 2 Tread Brewing Company recently opened featuring an outdoor beer garden and live entertainment. The center o ers ample parking, including ve multilevel parking decks and one surface lot.

4 BY THE NUMBERS Anchored by Two Major Retailers Macy s, Forever 21 Square Footage Santa Rosa Plaza spans 692,000 square feet of retail space. Two Levels Boasting more than 120 stores. Restaurants 2 Tread Brewing Company plus 10 quick-service eateries.

5 IN GOOD COMPANY Chic. Diverse. Sophisticated. Many ne brands have chosen Santa Rosa Plaza as their preferred location in Sonoma County, California. The Disney Store Lane Bryant Lorna Jane Lush The Walking Company Zales Jewelers

6 POSITIONED TO SUCCEED Santa Rosa Plaza is located along B Street in the heart of downtown Santa Rosa, California. The center sits along US 101, the major highway that runs north from San Francisco through Santa Rosa. Sonoma Marin Area Rail Transit (SMART), open since August 2017, o ers passengers rail service between Sonoma and Marin counties. SMART's 10 stations connect its passengers to jobs, education centers, retail hubs, and housing. The main Santa Rosa station is located just west of Santa Rosa Plaza and provides tourists and residents easy access to the mall. The new reuni ed Courthouse Square opened in April After 50 years of being divided, Santa Rosa once again has a beautiful park and central meeting area for the community. Information as of 5/1/18. Source: SPG Research; trade area demographic information per STI: PopStats (2017).

7 DESTINATION SHOPPING Located in the heart of California wine country, Santa Rosa is a logical base for exploring the more than 300 wineries in the area. Santa Rosa is known for its dining culture and the home of celebrity chefs. The area hosts several top-rated food and dining events, including Taste of Sonoma and the Sonoma County Harvest Fair. Sonoma County was voted the #1 U.S. Wine destination by TripAdvisor Traveler s Choice Awards. With a mild climate and rolling hills, Santa Rosa is known as one of the top cycling destinations in the world. Santa Rosa Plaza attracts both domestic and international tourists. The majority of tourists are domestic, but approximately 10% of visitors come from outside the U.S. Retail spending among visitors has been growing steadily. In 2014, visitors spent $214 million on retail alone.

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11 UNIQUE OPPORTUNITY Santa Rosa Plaza presents a unique opportunity for your brand. Please contact the following leasing professional for more information. Justin Lushing (310) justin.lushing@simon.com

12 225 West Washington Street Indianapolis, IN (317) simon.com Simon is a global leader in retail real estate ownership, management and development and an S&P 100 company (Simon Property Group, NYSE:SPG).

SANTA ROSA, CALIFORNIA

SANTA ROSA, CALIFORNIA SANTA ROSA, CALIFORNIA A SOPHISTICATED FLAVOR Located in beautiful California wine country, Santa Rosa Plaza draws tourists as well as shoppers from Sonoma, Napa, Mendocino, and Lake counties. Santa Rosa

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