Story Ideas for Toronto s Most Extreme Attraction - EdgeWalk offers thrill of a lifetime!

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Oswin Cross
5 years ago
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Defining the Toronto skyline at 553.33m (1,815ft. 5in.

1 Defining the Toronto skyline at m (1,815ft. 5in.) Canada s National Tower celebrates a remarkable legacy as iconic landmark, one of the world s top tourist destinations and Canada s most celebrated and visited attractions. An engineering marvel and internationally acclaimed entertainment and dining destination - it is a symbol of achievement and the awe-inspiring experiences that can be found throughout Canada, Ontario and Toronto. Owned and operated by crown corporation Canada Lands Company, the CN Tower is visited by over 1.5 million people each year who enjoy breathtaking views and all the CN Tower has to offer : rocket to the top aboard the world s No. 1 Elevator Ride*. The Tower s glass fronted elevators also feature glass floor panels and take only 58 seconds to get to the top. Spectacular views of up to 160km (100 miles) away from three observation levels, include the world famous Glass Floor with a view 1,122 feet straight down to the ground and the Sky Pod, at 447m the highest of them all. Open seasonally from May-October, EdgeWalk at the CN Tower is the most exciting new extreme attraction in the Tower s history. Three restaurants on property satisfy every appetite - award-winning fine dining at 360 The Restaurant at the CN Tower, upscale bistro dining at Horizons or casual fare from Le Café. Attractions include a state of the art high definition theatre, the Himalamazon motion theatre ride, Arcade, and 10,000 square feet of unique Canadian artisan souvenir shopping in the Gift Shop. Visual displays throughout the building share many fascinating stories about this engineering marvel. Toronto s ultimate event venue, the CN Tower hosts over 500 events each year from receptions and dinners to products launches and themed events for 2 to 2000 people. Don t miss the spectacular architectural illumination of the CN Tower each night from dusk with top of the hour light show. Over the years, the CN Tower has been maintained as a leading edge innovative facility. Upgrades and expansions have ensured the Tower continues to provide visitors with a world class experience: An innovative energy efficient LED exterior lighting system (celebrating 5 years in 2012) World s highest glass fronted and glass floor paneled elevators BOMA BESt Level 1 National Green Building Certification recognizing the commitment to sustainable best practices at Canada s National Tower presented by the Building Owners and Managers Association (BOMA) of Canada State of the art 3D theatre experience Innovative electronic wine list and wine preservation system are introduced in EdgeWalk at the CN Tower the most thrilling attraction in CN Tower history. * Journeys of a Lifetime, National Geographic, 2008 Story Ideas for 2012 Toronto s Most Extreme Attraction - EdgeWalk offers thrill of a lifetime! EdgeWalk opened to the public on August 1, 2011 to overwhelming international enthusiasm. It is the most thrilling attraction in the CN Tower s history and the first of its kind in North America. EdgeWalk is the World s Highest External Walk on a Building (Guinness World Record), a full circle hands-free walk on a 5 ft (1.5 m) wide ledge encircling the top of the Tower s main pod. Visitors walk in groups of six, while attached to an overhead

2 safety rail via a trolley and harness system. Trained EdgeWalk guides encourage participants to push their personal limits, allowing them to lean back over Toronto with nothing but air and breathtaking views of Lake Ontario beneath them. Designed with the highest international safety and security standards in mind, EdgeWalk runs 1.5 hours, with the outdoor walk lasting approximately 30 minutes. Tickets cost $175 CAD and include a keepsake video, photos and certificate of achievement. Participants also receive a Total Tower Experience Ticket. EdgeWalk operates seasonally from May 1-October 31, 7 days a week, and hours of operation that fluctuate depending on daylight. Visit the book now section at for further details. During a busy first season in 2011 EdgeWalk exceeded all booking expectations welcoming more than twice the number expected to walk atop one of the world s greatest man-made wonders. Walkers as young as 13 and as young at heart as 90 experienced EdgeWalk. Many embraced the unique opportunity to organize special walks including marriage proposals, birthday and anniversary celebrations and corporate team building and client appreciation EdgeWalks. On November 8, 2011 EdgeWalk at the CN Tower was presented with the Guinness World Record for the Highest External Walk on a Building. How to Book - New for 2012, the entire experience can be booked online and further information and FAQ can be found at For special requests call Book early to secure the best dates and times this extremely popular new attraction is expected to sell out in its second season. CN Tower Architectural Illumination Celebrates 5 years in 2012 One of the Tower s more visible technological upgrades was launched on June 28, 2007 to great public acclaim. With the installation of innovative programmable LED exterior lighting, the CN Tower literally lights up the Toronto skyline each night vividly illuminating the structure elegantly in red and white. This technology features 1,330 LED fixtures that are both energy efficient and cost effective to maintain- using 60% less energy that the conventionally lit Tower. The system s full capabilities are demonstrated during a spectacular light show at the top of every hour each night. Throughout the year the CN Tower lighting program recognizes citywide events, charitable events and causes, seasons and special holidays and a special program to honour repatriated Canadian soldiers. 360 Restaurant introduces new Technology to better serve Canada s Finest Culinary Experience 360 The Restaurant at the CN Tower provides one of the country s finest dining experiences showcasing Canadian cuisine. In 2011, 360 introduced two new innovative technologies to make the dining experience more memorable and entertaining for guests an interactive electronic wine list and a wine preservation system. Since April, guests at 360 have been making their wine selection using ipads containing the restaurant s extensive wine list, detailed descriptions and ratings of over 550 labels located at the World s Highest Wine Cellar. Easy to use by wine enthusiasts of every level, selections can be made by region, type, vintage, name or price. In was also pleased to introduce a new wine preservation system allowing the restaurant to offer a varying selection of exclusive wines by the glass from its award winning selection. The extensive and carefully maintained wine selection has earned 360 the distinction of a Wine Spectator Best of Award of Excellence (since 1999), Wine Council of Ontario s VQA Award of Excellence (since 2005) AND Wine Enthusiast Magazine s Award of Unique Distinction. Visited by a who s who of international celebrities and dignitaries and host to over 500 events each year with up to 2,000 guests, the CN Tower has long been a sought after location for entertaining and events thanks in no small part to the quality of the culinary experience.

3 World s Highest Wine Cellar Celebrates 15 Years Celebrating a 15 th anniversary in 2012, the addition of a European-style wine cellar right in the CN Tower s 360 Restaurant in May 1997 solidified the restaurant s commitment to excellence. Located at a height of 351 metres (1151 ft.), 360 s Cellar in the Sky was presented with the official Guinness World Record for World s Highest Wine Cellar in November The cellar features precision climate and humidity controls, redwood racks, double cherry doors and tasting table. With a 9,000 bottle capacity and more than 550 international and Canadian labels, 360 Restaurant holds one of the most extensive, award-winning wine selections in Toronto and Canada. CN Tower - Business of the Year! Each year, the CN Tower and 360 Restaurant are honoured with awards recognizing the excellence of the experience and cuisine at Canada s landmark attraction and restaurant. Since 2007, the CN Tower and 360 Restaurant achieved over 30 awards including the coveted Business of the Year from the Tourism Industry Association of Canada twice in five years! Presented annually by the Tourism Industry Association of Canada (TIAC), the National Tourism Awards recognize success, leadership and innovation in Canada s tourism industry, and reward those people, places, organizations and events that have gone above and beyond to offer a superior tourism experience to travelers in Canada. Numerous other awards have included: World Federation of Great Towers Environment Award, BOMA BESt, Staffing Award, Best Attraction, Best Safety Awareness Program, Best Guest Services Training Program, Most Romantic Restaurant, Distinguished Restaurants of North America Award of Excellence and Wine Spectator Best of Award of Excellence. Note: DiRoNA Distinguished Restaurants of North America, the most reliable source to explore the greatest dining experiences in North America. CN Tower Makes Waves with 3D Experience Since 2012, a state of the art high definition 3D theatre has been part of the lineup of thrilling experiences at the CN Tower. The upgraded Maple Leaf Cinema is one of the most technically advanced venues in the country for public and private screenings or presentations. CN Tower visitors can experience the phenomenon of new, improved 3D at the Maple Leaf Cinema. This state of the art theatre is fully equipped with leading edge high definition digital cinema technology projection and sound systems including the latest in high definition 3D. World's Top Elevator Ride features Glass Floor Panels Lifting off April 9, 2008, the CN Tower introduced North America's first and the world's highest glass floor paneled elevators. The Tower's glass-fronted elevators were enhanced to present a thrilling new perspective on the view 346m (1,136 feet) straight down. A portion of the elevator floor in each elevator now features two glass panels which when combined represent almost 0.6m2 (6 ft2) of floor space. Traveling at a speed of 22km/15mph, the Tower's six glass-fronted elevators rocket guests to the top of its glassfronted elevator shaft - 346m/1136ft in 58 seconds, earning the distinction as the World's #1 elevator ride. In 2008 the Tower's elevator ride was listed #1 on the World's Top 10 Elevator Rides in National Geographic's JOURNEYS OF A LIFETIME: 500 of the World's Greatest Trips.

4 CN Tower Maintains BOMA BESt Since 2009, the CN Tower has proudly maintained its BOMA BESt designation- a national green building certification program recognizing the commitment to sustainable best practices at Canada s National Tower presented by the Building Owners and Managers Association (BOMA) of Canada. BOMA Best is a program recognizing environmental leadership in commercial buildings by setting standards for best practices and helping owners and managers reduce their carbon footprint. The Tower received a BOMA Best -- Level 1 certification which recognizes an organization s green practices assessing environmental areas including: energy, water, waste reduction and site, indoor environment, environmental management systems and, emissions and effluents. The CN Tower is committed to delivering an excellent experience within a framework that considers the environment, promotes sustainable best practices in our business operations and complies with appropriate environmental legislation. The Tower s proactive greening efforts are part of a journey of short and long term goals and current initiatives include: Waste Management and Recycling programs Energy and Resource Conservation Eco-conscious facilities management and operations Reduced carbon footprint through local procurement and shipping efforts Serving cuisine that showcases seasonal ingredients and supports local farmers and suppliers Engaging our staff, visitors, suppliers and industry partners to share our sustainability message And environmentally sustainable landscaping and pest management practices that include Scotts Ecosense lawn and garden products Unique Events When it comes to spectacular events, the CN Tower literally tops the list. A Canadian icon, engineering wonder and Toronto landmark it s a venue like no other. A variety of unique venues, award-winning cuisine and ambiance make the CN Tower Toronto s ultimate event venue and the perfect choice for formal dining, receptions, casual meetings, product launches, corporate parties, festive season events, intimate gatherings and more for From receptions, galas and parties to meetings, weddings, film screenings and press launches, the CN Tower combines breathtaking settings and award-winning cuisine to create memorable events. And if all that doesn t put it at the top of every planners list environmentally conscious planners are finding more reasons to appreciate this unique iconic venue. Event planners are always impressed to learn that the award-winning food and wine selection at the CN Tower is in a class with a select few - and with growing attention to corporate greening practices, planners are very pleased to also learn that the cuisine at 360 Restaurant is regional Canadian, uses seasonal ingredients, showcases local suppliers and draws from an extensive Herb Garden right on the CN Tower grounds. Awards and Accolades Business of the Year Award recognizing excellence, outstanding contribution and accomplishments in the Canadian tourism industry. (presented by Air Canada) Gold - Best Ontario Attraction CN Tower DiRoNA Award for excellence in dining experience (recipient since 1997) 360 Restaurant Best of Award of Excellence (since 1999) 360 Restaurant Gold Best Restaurant with a View Tourism Industry Association of Canada (TIAC) Toronto Sun Readers Choice DiRoNA (Distinguished Restaurants of North America) Wine Spectator Magazine Toronto Sun Readers Choice

5 360 Restaurant (since 1994) THE VQA AWARD OF EXCELLENCE 360 Restaurant (since 2005) Best Tourist Attraction BOMA BESt Level 1 National Green Building Certification JOURNEYS OF A LIFETIME, 500 of the World s Greatest Trips -TOP 10 ELEVATOR RIDES #1 CN Tower Spirit of Excellence Award - Best Employee Recognition Program Wine Council of Ontario s VQA Award of Excellence (VQA Vintners Quality Alliance - Ontario s Wine Authority, identifies restaurants with exceptional VQA wine and culinary experience) City Parent Readers Building Owners and Managers Association National Geographic International Association of Amusement Parks and Attractions (IAAPA) Other Story Ideas Architectural and Engineering Wonders of the World Toronto s Must See Attractions Canada s national icons - Canada s National Tower Best family outings, traveling with kids of all ages or family travel ideas Best values tips about ticket prices Tips for avoiding lineups at attractions Shopping guides, The Best of Canadian and Toronto souvenirs Day Trips in Toronto or Ontario The world s most romantic places Providing value for group travel Greening initiatives Innovative tourism partnerships Communities in Bloom Gardens Travel packages and special offers Food & Wine Unique dining experiences Canadian cuisine and wines Fine dining restaurants in Toronto The world s most romantic places; inspiring marriage proposals and celebrations Unique wine cellars 360 s Cellar in the Sky, World s Highest Wine Cellar Wine pairing and specialty beverages; history of champagne and how to serve Food and/or beverage recipe contributions Recipes that feature a unique or seasonal ingredient Recipe contributions for unique celebrations and holiday occasions Celebrity dining in Toronto Revolving Restaurants Popular locations around the world for celebrations: Valentine s Day, Mother s Day, New Year s Events Unique event venues Top tips to ensure a successful event The Royal Treatment - importance of Security & Protocol for high profile events and visitors Meeting rooms for under 100 Media contact: Irene Knight, Manager of Public Relations, Tel: ; iknight@cntower.ca Full Media Kit available online at

Story Ideas. NEW - the official video-audio tour App when visiting the CN Tower

Story Ideas. NEW - the official video-audio tour App when visiting the CN Tower Defining the Toronto skyline at 553.33m (1,815ft. 5in.) Canada s National Tower celebrates a remarkable legacy as iconic landmark, one of the world s top tourist destinations and Canada s most celebrated