BULLRING BIRMINGHAM WHERE MORE HAPPENS

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1 BULLRING BIRMINGHAM WHERE MORE HAPPENS

2 BE INSPIRED BY BULLRING Bullring has put Birmingham on the map as one of the UK s most successful retail destinations. Located in one of the largest retail catchments in the country, Bullring is the first choice outside London for many of the best UK and international brands.

3 ULLRING WHERE BIRMINGHAM WANTS TO BE 128,000 sq. m. 1.3 MILLION sq. ft. 36 MILLION footfall. 160 shops and restaurants. Named EUROPE S BEST ESTABLISHED shopping centre 2016 by ICSC. ONE OF THE BEST performing shopping centres in the UK. 1 Bullring retailers perform 55% BETTER than their national averages. 1 LARGEST SOCIAL MEDIA following for a retail destination outside London, with 278,000 followers across Facebook, Instagram and Twitter. DID YOU KNOW? The Bull bronze statue is the third most photographed landmark in Britain, just after the Houses of Parliament and the London Eye. 1. Javelin s SHOPSCORE analysis of retailer productivity performance across UK shopping venues, based on actual retailer trading data.

4 IRMINGHAM IN NUMBERS DID YOU KNOW? The Library of Birmingham is Europe s largest public cultural space. BIRMINGHAM IS THE COUNTRY S LARGEST REGIONAL ECONOMY... AND IT S STILL GROWING. A RISING POPULATION 1.1 million people. 75,000 COMPANIES ARE BASED HERE The largest number outside London. 1 ONE OF THE MOST YOUTHFUL CITIES IN THE UK Under 25 s make up nearly 40% of the population and there are over 65,000 students. 1 EMPLOYMENT is predicted to increase by 30% by AFFLUENT LOCALS Best UK regional city for quality of life. 3 AN INTERNATIONAL CITY 1 million overseas visitors in HOME TO THE BIG 5 DEPARTMENT STORES It s the only city outside London with a Selfridges, Harvey Nichols, John Lewis, House of Fraser and Debenhams. WELL CONNECTED The adjacent, redeveloped New Street Station is a state of the art transport hub, with a capacity of 140,000 passengers per day. HS2 phase 1 will reduce journey time between London and Birmingham to just 50 minutes. Birmingham Airport operates flights to 143 destinations worldwide and serves 10 million passengers a year. 1.businessbirmingham.com, 2. Birmingham Office Market Forum, 3. Mercer Quality of Living Report 2015,

5 West Bromwich Stourbridge Wolverhampton Tamworth Harborne Bournville Bromsgrove BIRMINGHAM Edgbaston Solihull Coventry Nuneaton BULLRING CATCHMENT PPORTUNITY ONE OF THE LARGEST and most affluent retail catchments in the UK TOTAL RESIDENT CATCHMENT 3.5 MILLION PRIMARY 911,000 SECONDARY 816,000 TERTIARY 1,730,000 TOTAL CATCHMENT spend available is billion

6 THE BULLRING SHOPPER AVERAGE SPEND ON NON-FASHION DWELL TIME 83 ON FASHION 14 ON FOOD AND DRINK 71 MINUTES IN THE CENTRE VISIT FREQUENCY TIMES A YEAR

7 BULLRING BIRMINGHAM S NEW HUB for up-and-coming and established retailers LATEST ADDITIONS PRETTY GREEN BARBER BARBER LUKE IRREGULAR CHOICE TRAPSTAR RATCHET D A CLOTHING VINCENT VAN DOODLE THE POP-UP SPACE is ideal for contemporary, niche brands to build their presence in the UK s second city. And it s constantly evolving, offering shoppers something new every time they visit.

8 JOIN BULLRING REDISCOVER BIRMINGHAM

9 instagram.com/bullring Virtual Walkthrough: bullring.co.uk facebook.com/bullringbirmingham twitter.com/bullring BULLRING RETAIL RESTAURANTS & LEISURE Sarah Mander Hammerson Nick de Pons BWD Retail Guy Webber BWD Retail Justin Taylor Cushman & Wakefield Hannah McNamara Cushman & Wakefield Emma Williams Cushman & Wakefield Ed Corrigan Hammerson Millie Wilson Bruce Gillingham Pollard