Network of crafsmen in the Heart of Slovenia
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1 Network of crafsmen in the Heart of Slovenia Mija Bokal Development Centre of the Heart of Slovenia October 2018 Velika Preska, Slovenia
2 The Heart of Slovenia
3 The Heart of Slovenia Networks Network of Entreprenuers Network of Craftsmen Network of Kindergartens&Schools Netowork of Local Communities Network of Tourist Providers Network of Farmers&Food Producers
4 The Heart of Slovenia Networks Basic idea behind the networks: connecting stakeholders with»bottom up«approach developing projects, programmes and strategies opening sales paths and creating new market opportunities informing and promoting training, educating and consulting organizing events and conferences bringing financial resources to the area
5
6 Established in 2014 Supported by 8 municipalities with goal to create a space of opportunity in which everyone of us would wish to live, support from LAG As the resoult of the CCC project (Interreg Central Europe)
7 CCC Strategy - with cultural resources to the sustainable regional development
8 Network of crafsmen in the Heart of Slovenia Sections: News, Events, Good practices, Contacts, Library
9 The main activities and tasks of the Crafstmen network: Keeping a record of craft knowledge in the Heart of Slovenia area Connecting craftsmen and promoting their creativity Cooperating with kindergartens and schools in the area Implementing craft workshops and trainings Joint promotion and marketing of craftwork Organising regional exhibitions and presentations, participating in local, regional and international events Encouraging and supporting craftsmen in acquiring regional/national certificates Creating an integral image of craftwork and individual craft points Including craft points and contents in tourism programmes at regional and national level Coordinating other regional craft centres and initiatives at national level Informing the public about the importance of preserving craft knowledge
10 104 members 86 crafstmen and rokodelcev in 18 organisations around 40 more active (very different profiles) From 11 municipalities All of them are presented on our web page
11 Members are presented with: Short description Photos Contact data vo
12 Tourism Offer of the Heart of Slovenia Crafts Experiences in the Heart of Slovenia
13 Products of the Heart of Slovenia
14 Informing of the networks members: Craft news from the Heart of Slovenia: Monthly and also printed version More than 300 users E-newsletter from The Heart of Slovenia (also monthly)
15 Corporate identity of Network was developed logo, business cards, inscribtions for stands
16 Education, seminars, workshops: For the end users: pottery, caligrafy, herbalism, wood crafts, stuffing, carving, making carnival masks, sewing For the craftsmen: marketing, sales, new sales channels, design, higher quality products, corporate image, taxes, forms of business Individual consultings: One-Stop-Shops for the potential entreprenuers, marketing, sales&design experts
17 Marketing opportunities for the network members: Information about all the local, regional and national fairs in which crafstmen can cooperate Since 2014 we got involved into more than 70 events around cratsmen are constantly involved
18 Other opportunities for the network members: Information about all the local, regional and national projects, tenders Members of the WORTH iniciative from Spain Tourism programmes and good practise visits National and regional exebitions
19 Other opportunities for the network members: - Open Doors Weekends : also crafstemn can present their workshops to the visitors - Cooperate trade mark Heart of Slovenia: selection of the higher quality crafst products
20
21 From the regional to the national level Inciators of the National network of Slovenian Crafstmen Centres Leader: members Regular meeting (4 times a year) Legislation of the crafstmen field on the national level Involvment of the crafts in the education and entreprenuership system Initiatives and proposals for the state authorities Slovenian crafstmen festival Transfer of the information and knowledge between Slovenian craftsmen centres Common projects and initiatives
22 From the regional to the national level Iniciators of the national project for the cratsmen of 11 LAG-s from Slovenia - leader:
23 1-2 meetings per year: involvment into the projects, Where we are, What we want to achieve in the future Challanges: Project fundings (dead months) One person s enthusiasm (How to spread responsibilities?) Flexibility of the projects Different profiles and needs of craftsmen Small market of Slovenia the number of cratsmen is increasing Traditional skills?
24 Additional information: Mija Bokal T: E: mija.bokal@razvoj.si W:
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