CATEGORY PM01 : EVENT & FIELD MARKETING CATEGORY PM02 : AMBIENT PROMOTION: SMALL SCALE CATEGORY PM03 : AMBIENT PROMOTION: LARGE SCALE
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2 CATEGORY PM01 : EVENT & FIELD MARKETING PM01/010 BEER GAO GUINNESS BBDO PROXIMITY SINGAPORE SINGAPORE FINALIST PM01/020 LUCKY DRIVE MCDONALDS LEO BURNETT MANILA MANILA FINALIST PM01/022 THE XTREME DELIVERY X-TRAIL TBWA\HAKUHODO INC. TOKYO FINALIST PM01/027 THE LAST WISH SAMSUNG CHEIL WORLDWIDE SEOUL FINALIST PM01/028 EYE PLAY THE PIANO THE UNIVERSITY OF TSUKUBA S SPECIAL NEEDS SCHOOLS HAKUHODO KETTLE.INC TOKYO FINALIST PM01/030 THE KICK-BAG JOURNEY AMERICAN TOURISTER CJ WORX BANGKOK FINALIST PM01/033 MUAY THAI HOTEL MUAY THAI HOTEL BBDO BANGKOK LTD BANGKOK FINALIST PM01/034 BREWTROLEUM DB EXPORT COLENSO BBDO AUCKLAND FINALIST CATEGORY PM02 : AMBIENT PROMOTION: SMALL SCALE PM02/005 LAST MINUTE SOUVENIR ANGKASA PURA II J. WALTER THOMPSON JAKARTA JAKARTA FINALIST PM02/012 SHARE THE LOAD ARIEL MATIC BBDO INDIA MUMBAI FINALIST PM02/013 OPENING GOOD TIMES OPENING GOOD TIMES LEO BURNETT, HONG KONG HONG KONG FINALIST PM02/014 MOTO REPELLENT DUANG PRATEEP FOUNDATION BBDO BANGKOK LTD BANGKOK FINALIST CATEGORY PM03 : AMBIENT PROMOTION: LARGE SCALE PM03/001 PRICE SCANNER KAGULU BRANDSUGAR DIGITAL AGENCY TAIPEI FINALIST PM03/004 GOING HOME HYUNDAI MOTOR GROUP PLAYGROUND SEOUL FINALIST PM03/007 THE FRESHEST BILLBOARDS 3M ZIPPER BAGS CREATIVE JUICE\BANGKOK BANGKOK FINALIST PM03/017 7UP WALL OF MUSIC 7UP IMPACT BBDO DUBAI DUBAI FINALIST
3 CATEGORY PM04 : BEST USE OF MERCHANDISING/IN-STORE MARKETING INCL. PROMOTIONAL PACKAGING PM04/004 HAPPY HOURS REWIND TURQUOISE COTTAGE DENTSU WEBCHUTNEY HARYANA FINALIST PM04/007 CHANGING ROOM C&A BEIJING DENTSU ADVERTISING CO., LTD BEIJING FINALIST PM04/008 TRUE WETSUITS WETSUITS TBWA\HAKUHODO INC. TOKYO FINALIST PM04/015 DEFINE THE DIFFERENCE NOBLE OGILVY GROUP THAILAND BANGKOK FINALIST PM04/017 #MYFAMILYCAN SPC CANNED FRUITS AND VEGETABLES LEO BURNETT MELBOURNE MELBOURNE FINALIST PM04/019 THE FIT TOWEL SAM HOSPITAL HS AD SEOUL FINALIST PM04/020 MOVE FROM PM02/004 KIPPU KAT KIT KAT J. WALTER THOMPSON JAPAN TOKYO FINALIST CATEGORY PM05 : BEST NEW PRODUCT LAUNCH/RE-LAUNCH AT RETAIL PM05/002 THE UGLY XMAS RASHIE THE UGLY XMAS RASHIE RUMBLE CREATIVE AND MEDIA BRISBANE FINALIST PM05/003 PASTA NOT APPROVED BY ITALIANS. CUPNOODLE PASTASTYLE DENTSU INC. TOKYO FINALIST PM05/005 TRUE WETSUITS WETSUITS TBWA\HAKUHODO INC. TOKYO FINALIST PM05/008 THE KICK-BAG JOURNEY AMERICAN TOURISTER CJ WORX BANGKOK FINALIST PM05/009 #MYFAMILYCAN SPC CANNED FRUITS AND VEGETABLES LEO BURNETT MELBOURNE MELBOURNE FINALIST CATEGORY PM06 : BEST USE OF GAMES, INCL. SWEEPSTAKES, CONTESTS, PRIZE-DRAWS PM06/006 THE UPGRADE CHALLENGE AIR FRANCE FRED & FARID SHANGHAI SHANGHAI BRONZE PM06/004 ARTLOTTO E. ZOBEL FOUNDATION PUBLICIS JIMENEZ BASIC MANILA FINALIST
4 CATEGORY PM07 : SPONSORSHIP/PARTNERSHIP CAMPAIGN PM07/001 MAGICAL SOAP DISPENSER KAO CORPORATE BRANDING DENTSU CREATIVE X INC. TOKYO FINALIST PM07/006 LET'S MAKE IT STORM TROOPER'S MASK ZOZOTOWN / STARWARS START TODAY CO.,LTD. CHIBA FINALIST PM07/009 GAME OF BALLS TESTICULAR CANCER AWARENESS M&C SAATCHI SYDNEY FINALIST CATEGORY PM08 : BEST USE OF TV OR RADIO PM08/004 SILENT SHOUT NIIGATA NIPPO HAKUHODO INC. TOKYO FINALIST PM08/005 TAXI TESCO LOTUS THE LEO BURNETT GROUP THAILAND BANGKOK FINALIST CATEGORY PM09 : BEST USE OF PRINT/CONVENTIONAL OUTDOOR PM09/001 BEER-LINGUAL MALTS THE DRAFT CATEGORY PM10 : BEST USE OF INTERNET/ONLINE ADVERTISING MCCANN WORLDGROUP JAPAN / MCCANN ERICKSON JAPAN TOKYO FINALIST PM10/001 A KIND DRONE BUYMA GEEK PICTURES INC. TOKYO FINALIST PM10/018 GAME OF BALLS TESTICULAR CANCER AWARENESS M&C SAATCHI SYDNEY FINALIST
5 CATEGORY PM11 : BEST USE OF OTHER DIGITAL MEDIA PM11/011 KT LIFE SAVING TV OLLEH TV CHEIL WORLDWIDE SEOUL FINALIST PM11/009 EYE PLAY THE PIANO THE UNIVERSITY OF TSUKUBA S SPECIAL NEEDS SCHOOLS HAKUHODO KETTLE.INC TOKYO FINALIST PM11/013 SOUNDS OF STORY TIME EVEREADY TBWA\KUALA LUMPUR SDN BHD KUALA LUMPUR FINALIST PM11/017 STABILO NOTE APP STABILO BOSS LEO BURNETT JAKARTA JAKARTA FINALIST CATEGORY PM12 : BEST USE OF SOCIAL MEDIA PM12/012 KEEP THE FLAME ALIVE JOHNNIE WALKER LEO BURNETT BEIRUT BEIRUT FINALIST PM12/018 GIVE MOM BACK HER NAME UN WOMEN IMPACT BBDO DUBAI DUBAI FINALIST PM12/011 TOUCH THE PICKLE WHISPER BBDO INDIA MUMBAI FINALIST PM12/003 HAPPY HOURS REWIND TURQUOISE COTTAGE DENTSU WEBCHUTNEY HARYANA FINALIST PM12/006 WALL OF JORDAN JORDAN AKQA SHANGHAI SHANGHAI FINALIST CATEGORY PM13 : BEST INTEGRATED PROMO CAMPAIGN PM13/006 FASHION INTELLIGENCE INDEX FASHION WALK MCCANN & SPENCER HONG KONG FINALIST AS OF 14 MARCH 2016
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