HOW TO LEVERAGE THE MARKETING INVESTMENTS OF YOUR REGIONAL TOURISM ORGANIZATION (RTO) MAY 2 ND, 2018
|
|
- Lucas Butler
- 5 years ago
- Views:
Transcription
1 HOW TO LEVERAGE THE MARKETING INVESTMENTS OF YOUR REGIONAL TOURISM ORGANIZATION (RTO) MAY 2 ND, 2018 Maria V. Fortunato, Executive Director Hamilton Halton Brant Regional Tourism Association
2 WHAT IS THE HAMILTON HALTON BRANT REGIONAL TOURISM ASSOCIATION? We are an independent, industry-led, non-profit organization funded by the Ministry of Tourism, Culture and Sport. We are one of 13 Regional Tourism Organizations that exist. in the province of Ontario. We provide leadership and coordination to support competitive and sustainable tourism regions. As a result, Ontario s tourism industry now has a stronger combined voice, and is better equipped to attract more visitors, generate more economic activity, and create more jobs across the province.
3 RTO 1 RTO 2 RTO3 RTO 4 RTO 5 RTO6 RTO 7 RTO 8 RTO 9 RTO 1 RTO 11 RTO 12 RTO 13a RTO 13b RTO 13c Southwest Ontario Tourism Partnership Niagara Hamilton Halton Brant Huron, Perth, Wellington, Waterloo Greater Toronto Area York, Durham, Headwaters Bruce Peninsula, S. Georgian Bay & Lake Simcoe Kawarthas Northumberland South Eastern Ontario Ottawa and Countryside Haliburton Highlands to the Ottawa Valley Algonquin Park, Almaguin Highlands, Muskoka & Parry Sound Northeastern Ontario Sault Ste. Marie Algoma Northwest Ontario
4 HOW WE LOOK
5 VISION HHBRTA (RTO #3 s) area will be recognized as a distinct tourism destination, and tourism as a leading economic driver by How: Become a compelling tourism destination in Ontario based on its unique offerings, marketing and cohesion of the industry in the area.
6 MISSION HHBRTA is an industry partnership committed to collaborative development initiatives that establish the region as a distinct tourism destination
7 HEART OF ONTARIO REGION 2015 Regional Profile 10.7 million visitors Total visitor spending $899 million TOP 3 TRIP ACTIVITIES Any outdoor/sports/recreation (hiking, walking, cycling) {Nature Unexpected} Historic Sites (Canadian stories) Cultural (includes First Nations)
8 The Big Three Natural Assets Niagara Escarpment Bruce Trail Grand River
9 KEY REGIONAL OUTDOOR EXPERIENCES Paddling Exploring Cycling Skiing Hiking Climbing Camping
10 All through the region and on the upswing road, cyclocross, mountain biking, city touring Paris to Ancaster Bike Race Epic Tour Halton Hambur Loop Rail Trail (Hamilton Brantford Paris) CYCLING Greenbelt Route Burlington Lakeshore Cycling clubs Share the Road Ontario By Bike Developing initiatives around food and culture
11 WE RE A GREAT REGION FOR HIKING! RBG The Bruce Trail Rail Trail Waterfront Trails Grand River Conservation Authority Hamilton Conservation Authority Conservation Halton Credit Valley Conservation Authority Niagara Peninsula Conservation Authority
12 LIVE MUSIC ARTS PERFORMING ARTS FOODIE/CULINARY WE LOVE THE ARTS(CULTURE)
13 GREAT CANADIAN DAYTRIP DESTINATION Extensive Canadian stories across the region!
14 MARKETING STRATEGIC OBJECTIVES Build awareness of regional visitor experiences brands and increase consumers intent to visit. Increase proportion of overnight & same-day visitors & yield per visitor. Integrate product development initiatives into Marketing Campaigns.
15 MARKETING PLAN PRIORITIES 3 Product Areas outdoor product (outdoor enthusiast audience) summer travel product (family audience) secondary product (specific product enthusiasts/niche audiences & couples) HHB in market year round
16 LEAD WITH CORE EXPERIENCES Integrated marketing strategies will be optimized with annual marketing planning and messaging to highlight and leverage the region s distinct competitive advantage (RTO 3 Tourism Strategy)
17 REGIONAL TOURISM STRATEGY INVESTING WISELY Focusing efforts on product development and innovation Defining first class regional visitor experiences that will build the region s brand to increase visitor interest in the destination Marketing strategically using bold & innovative tactics Adopt best practices for an enriched and dynamic web presence
18 Adopt a product life-cycle portfolio approach that recognizes the value of mature experiences and/or products, supports products that are generating growth and actively nurtures new and emerging tourism product experiences. (RTO 3 Tourism Strategy) IMPORTANCE OF EXPERIENTIAL TRAVEL
19 WORKFORCE & INDUSTRY DEVELOPMENT Investments made to provide training series to meet tourism development needs and help businesses to excel in their offerings and customer service. Leverage DMO tourism development initiatives. The Business of Experiential Travel Symposium Immerse. Experience. Learn. November 8, 2018 Royal Botanical Gardens
20 OFFERS ARE PRIORITY! Focus on working with industry to enhance & develop quality leisure offers that the RTO can target to daytrip & overnight leisure travelers to increase tourism receipts.
21 INDUSTRY ACCOUNT MANAGEMENT The way to maximize your engagement with the Heart of Ontario team One point of contact to leverage RTO marketing, product development, training initiatives We are optimizing our operational processes to create communication and industry engagement efficiencies
22 CONTINUING TO GROW TOGETHER Digital marketing tactics help us to reach further & amplify industry marketing efforts Content development - instrumental to lure visitors must be refreshed & featured timely for travel consideration RTO & regional Industry collaborations & partnerships have grown Destination Development is a priority Continuing to grow together we go farther
23 PARTNER OPPORTUNITY CHECKLIST Provided in folder please complete and hand back to a Heart of Ontario team member. The checklist will be used in our first contact with you (Per RTO new Account Management) to make sure you leverage RTO opportunities that fit your business needs. THANK YOU!
2014 Tourism Statistics Region 12
2014 Tourism Statistics Region 12 Tourism Research Unit Fall 2016 Economic Indicators Source: Oxford Economics; Ontario Ministry of Tourism, Culture and Sport 2 2014 Notable Events February 7 23 The XXII
More information2014 Tourism Statistics Region 8
2014 Tourism Statistics Region 8 Tourism Research Unit Fall 2016 Economic Indicators Source: Oxford Economics; Ministry of Tourism, Culture and Sport 2 2014 Notable Events February 7 23 The XXII Olympic
More informationOntario Sport Tourism Statistics 2014
Ontario Sport Tourism Statistics 2014 Tourism Research Unit Winter 2017 This report summarizes key characteristics of visitors and visitor spending of trips in Ontario which included: Attend a sports event
More informationDestination: CD14 Year: 2012
Destination: CD14 Year: 2012 Origin Other Canada US Border States Total Canada Ontario US Overseas Total Visits Total Unweighted 441 164 155 9 175 131 44 102 Total Household/Party Visits (Weighted) 1,271,307
More information2.4 million person visits. $472 million in visitor expenditures 1
Tourism remains one of Muskoka s largest industries and employers. 2.4 million person visits 1 $472 million in visitor expenditures 1 The accommodation, food service sector is the # 1 employer in 5 of
More informationDestination: CD14 Year: 2011
Destination: CD14 Year: 2011 Other Canada US Border States US Non-Border States Total Canada Ontario US Overseas Total Visits Total Unweighted 349 149 140 9 113 72 41 87 Total Household/Party Visits (Weighted)
More informationNova Scotia Tourism Agency Department of Economic and Rural Development and Tourism Statement of Mandate
Nova Scotia Tourism Agency Department of Economic and Rural Development and Tourism Statement of Mandate 2014-15 Message from the Minister and the CEO Tourism is a key economic driver for communities throughout
More informationExplorers Edge Brand Research Report
Explorers Edge 2016 Brand Research Report June 29, 2016 Executive Summary The objective of this survey is to understand the relative standing of the Explorers Edge (EE) region compared to competing regions
More information001 Ajax 87, , Algoma Manitoulin 51,566 76, * 003 Aurora Oak Ridges Richmond Hill 78, ,581.70
Campaign Expense by Electoral for the 2018 General Election The total campaign expenses incurred by a registered candidate s campaign, its registered constituency association, and anyone acting on behalf
More informationMinistry of Tourism, Culture and Sport 2017 Year in Review
Ministry of Tourism, Culture and Sport 2017 Year in Review Economic Development Council of Ontario (EDCO) Annual Report Tourism The tourism sector continues to be a major driver of the Ontario economy,
More informationREGIONAL TOURISM ORGANIZATION (RTO13)
REGIONAL TOURISM ORGANIZATION (RTO13) Under the Provincial government s new direction for regional tourism in the Province of Ontario, one region has been established to represent Northern Ontario called
More information2018/2019 Indigenous Tourism BC Action Plan
2018/2019 Indigenous Tourism BC Action Plan CEO s Message I am excited to present our 2018/2019 Action Plan. Since joining Indigenous Tourism BC in August of 2017, we have really grown as an organization.
More informationRegional Tourism Organization 12 (RTO 12)
Regional Tourism Organization 12 (RTO 12) SHOWCASE ALMAGUIN January 2011 Background Roles & Responsibilities Funding Transitional information Sub-Committees 2010 / 2011 Projects Background February 2009,
More informationTOURISM NOVA SCOTIA BUSINESS PLAN
TOURISM NOVA SCOTIA BUSINESS PLAN 2017-2018 TABLE OF CONTENTS MESSAGE FROM THE CHAIR & CEO 1 MANDATE 2 PLANNING CONTEXT 2 2017-2018 KEY ACTIVITIES 3 OUTCOMES AND PERFORMANCE MEASURES 6 FINANCIAL SUMMARY
More informationANNUAL BUSINESS PLAN
RIDEAU HERITAGE ROUTE TOURISM ASSOCIATION ANNUAL BUSINESS PLAN 2011 Aug 18, 2010 AMPLITUDE Tourism Consulting RHRTA BUSINESS PLAN 2011 1 TABLE OF CONTENTS 1.0 Executive summary 2.0 Association Profile
More informationOntario Tourism Marketing Partnership Corporation (OTMPC) Attractions Ontario AGM April, 2015 Trisha Grant
Ontario Tourism Marketing Partnership Corporation (OTMPC) Attractions Ontario AGM April, 2015 Trisha Grant OTMPC Mandate and Priority Markets Marketing Update Themed Campaigns Website Update Summer Contest
More informationCompliance Statistics:
Information and Privacy Commissioner of Ontario Compliance Statistics: A look at the compliance rates of government organizations Ann Cavoukian, Ph.D. Commissioner May 2008 Compliance Statistics: A look
More informationCrown Corporation Business Plans. Trade Centre Limited
Crown Corporation Business Plans Trade Centre Limited Contents Message from the CEO and the Chair... 5 Mandate... 7 Alignment with Government s Priorities... 7 Core Responsibilities... 9 Budget Context...
More informationCrown Corporation BUSINESS PLANS FOR THE FISCAL YEAR Trade Centre Limited. Table of Contents. Business Plan
Crown Corporation BUSINESS PLANS FOR THE FISCAL YEAR 2014 2015 Trade Centre Limited Business Plan 2014 2015 Table of Contents Message from the CEO and the Chair... Mission... Planning Context... Strategic
More information2019 Marketing Plan. Muskoka Tourism Marketing Agency
2019 Marketing Plan Muskoka Tourism Marketing Agency 2019, 2020, 2021 Strategic Priorities In order to capitalize on Muskoka Tourism s competitive advantage we ve identified strategic priorities which
More informationTALL SHIPS Hamilton - June 28 to June 30, 2013 Sponsor Engagement Guide
TALL SHIPS Hamilton - June 28 to June 30, 2013 Sponsor Engagement Guide City of Hamilton, Tourism and Culture Division P.O. Box 2040, Hamilton, Ontario, L8P 4Y5 Tel: 905-546-2424 ext. 4270 Fax: 905-540-5511
More informationT O U R I S M P L A N 2020
T O U R I S M P L A N 2020 2 CITY OF HOLDFAST BAY TOURISM PLAN 2020 CONTENTS Executive Summary 4 Introduction 7 Tourism at a State and National Level 7 Tourism in the City of Holdfast Bay 7 Our Focus 8
More informationUSING SPECIAL INTERESTS TO DRIVE TRAVEL. Chris Atkinson TNZ Marketing Communications Manager Sectors Wednesday 12 March, 9am
USING SPECIAL INTERESTS TO DRIVE TRAVEL Chris Atkinson TNZ Marketing Communications Manager Sectors Wednesday 12 March, 9am Agenda 1. Introduction 2. Special Interest (SI) overview and definition 3. Recap:
More informationTOURISM STRATEGY TOURISM STRATEGY
The Time is Now 2010-2013 TOURISM STRATEGY 2010-2013 TOURISM STRATEGY www.gnb.ca/tourism www.tianb.com We re at the start of an exciting new path. 2 2010-2013 TOURISM STRATEGY 3 TABLE OF CONTENTS The time
More information30 th January Local Government s critical role in driving the tourism economy. January 2016 de Waal
30 th January 2016 Local Government s critical role in driving the tourism economy January 2016 de Waal Contents Local Government can make or break tourism in their jurisdiction... 3 TNQ Tourism Vision...
More informationMEDIA KIT 2017 WELCOME TO OTTAWA
WELCOME TO OTTAWA OUTFRONT Media has a strong presence in Ottawa. On major access and crosstown routes, our Horizontal Posters provide the ability to reach niche areas within the city or to generate strong
More informationStrengthening the Ontario Trails Strategy. Report on Consultations and the Environmental Bill of Rights Registry
Strengthening the Ontario Trails Strategy Report on Consultations and the Environmental Bill of Rights Registry Purpose To report on the feedback and information received through the regional consultations,
More informationPeople. Product. Promotion. Tourism Industry Priorities for Election 2018
People. Product. Promotion. Tourism Industry Priorities for Election 2018 Introduction Tourism in Ontario Tourism is a growth market, projected to generate more than $31 billion in visitor spending in
More informationTown of Caledon 2013/14 update. October 8 th, 2013
Town of Caledon 2013/14 update October 8 th, 2013 Mission & approach The Hills of Headwaters Tourism Association, working on behalf of and in conjunction with our partners and regional tourism operators
More informationAnnouncing the Winners of the 2015 Ontario Tourism Awards of Excellence
Announcing the Winners of the 2015 Ontario Tourism Awards of Excellence November 11, 2015 Toronto - The best of the best in Ontario tourism were celebrated at the annual Ontario Tourism Awards of Excellence
More informationWHAT WE DO MISSION. Georgian Triangle Tourist Association. Georgian Triangle Tourist Association Services for Members
Georgian Triangle Tourist Association WHAT WE DO MISSION The Georgian Triangle Tourist Association will promote, support and partner with stakeholders to foster consumer recognition and enjoyment of the
More informationCopyrighted material - Taylor & Francis
444 CHAPTER ELEVEN The public sector and tourism BOX 11.2: CASE STUDY: THE SCOTTISH TOURISM FRAMEWORK FOR ACTION 2002 2005 AND SCOTTISH TOURISM THE NEXT DECADE: A FRAMEWORK FOR TOURISM CHANGE 2006 2015
More informationThursday September 20, 2018 Deerhurst Resort, Huntsville, ON
Thursday September 20, 2018 Deerhurst Resort, Huntsville, ON #RTO12Summit #tourismentrepreneurs The Annual Refresher Explorers Edge Mission To develop a profitable and thriving tourism industry in the
More informationJune TEQ Marketing Strategy 2025 Executive Summary
June 2018 TEQ Marketing Strategy 2025 Executive Summary Vision and The Opportunity Tourism and Events Queensland s (TEQ) Marketing Strategy 2025 provides a platform to realise the TEQ vision of inspiring
More information2017 EDCO Awards of Excellence
EDCO Leadership Awards 2017 EDCO Awards of Excellence EDCO President s Award (2) Lauren Millier City of Toronto EDCO Young Influencer of the Year Savanna Myers, Grey County Joseph A Montgomery Economic
More informationAccountability Report
2017-2018 Accountability Report Tourism Nova Scotia Contents Accountability Statement... 3 Message from the Chair & CEO... 4 Financial Results... 6 Measuring Our Performance... 7 Accountability Statement
More informationNature Based Tourism in Australia Manifesto
Nature Based Tourism in Australia Manifesto COVER NOTE This draft Manifesto has been crafted through consultation with State and Federal Governments; tourism and parks agencies; the investment community;
More informationGeorgian Triangle Tourist Association First Quarter Update
D.2 Georgian Triangle Tourist Association First Quarter Update Deputation to The Blue Mountains Council May 6, 2013 GTTA Board of Directors 2013 GTTA Board Directors Darrell Reeder, Joseph Lawrence House
More informationYear of Adventure 2016
Year of Adventure 2016 Tourism Industry Briefing Wales is where the adventure starts in 2016. Bear Grylls Background Welsh Government recently announced a series of thematic years, aimed at providing a
More informationAppendix B Profile of Ontario Federal Program Non-Profit Housing Co-operatives January 2018
Appendix B Ontario Federal Program Non- Profit Housing Cooperatives Federal Co-ops Federal Units Assisted Households Bedrooms Total Number 259 18,098 5,595 Average Percentage Per Co-op 31% Median Percentage
More informationGIPPSLAND TOURISM MASTER PLAN
GIPPSLAND TOURISM MASTER PLAN 2013-2018 1 GIPPSLAND TOURISM MASTER PLAN 2013-2018 GIPPSLAND TOURISM MASTER PLAN 2013-2018 The Gippsland Tourism Master Plan provides direction to build the competitiveness
More informationEXPLORERS EDGE AGM TUESDAY JUNE 2, 2015 MUSKOKA BOAT AND HERITAGE CENTRE, 275 STEAMSHIP BAY RD, GRAVENHURST, ON
EXPLORERS EDGE AGM TUESDAY JUNE 2, 2015 MUSKOKA BOAT AND HERITAGE CENTRE, 275 STEAMSHIP BAY RD, GRAVENHURST, ON AGENDA Year in Review Ministry of Tourism, Culture and Sport 2015 2016 CONSUMER CENTRIC REGIONAL
More informationOREGON TOURISM LISTENING SESSION SUM M ARY
OREGON TOURISM LISTENING SESSION SUM M ARY June 2018 T O U R I S M L I S T E N I N G S E S S I O N O V E R V I E W Travel Oregon, in partnership with the Central Oregon Visitors Association, hosted an
More informationDestination Marketing, Management and Events Plan 2015 to 2018
Destination Marketing, Management and Events Plan 2015 to 2018 Ipswich.qld.gov.au AdvanceIpswich.com.au Executive Summary With a clear market positioning and an achievable set of action items, it is possible
More informationPANEL 5 Sustainable Finance and Investment in Tourism
PANEL 5 Sustainable Finance and Investment in Tourism Sandra de Puig NECSTouR - The Network of European Regions for Sustainable and Competitive Tourism - The Present and the Future of Sustainable and Responsible
More informationJune TEQ Marketing Strategy 2025 Executive Summary
June 2017 TEQ Marketing Strategy 2025 Executive Summary Vision and The Opportunity Tourism and Events Queensland s (TEQ) Marketing Strategy 2025 provides a platform to realise the TEQ vision of inspiring
More informationISSN # Ce document est disponible en français
Results-based Plan Briefing Book 2013-14 Ministry of Tourism, Culture and Sport ISSN # 1929-3070 Ce document est disponible en français Table of Contents PART I: PUBLISHED RESULTS-BASED PLAN 2013-14 1.1
More informationYear-End Report
2015-16 Year-End Report Summary of Activities, Programs and Progress Date: May 24, 2016 Aboriginal Tourism Association of Canada 300-3665 Kingsway, Vancouver, BC V5R 5W2 info@ Table of Contents Executive
More informationPROVINCIAL OFFENCES COURTS IN THE PROVINCE OF ONTARIO LISTING BY COURT ID
0160 Sault Ste. Marie 99 Foster Drive, P.O. Box 580 Sault Ste. Marie, ON P6A 5N1 705-541-7334 0161 Elliott Lake Municipal & Provincial Offences Court Service Town of Espanola 100 Tudhope, Suite 4 Espanola,
More information2017 Market Rent Index Table
Market Rent Index Table CMHC Rent CMHC Rent Barrie Barrie CMA 3.7% 1.5% 1.5% 5.3% 1.5% 1.5% Barrie Zone 1 - South 3.7% 1.5% 1.5% 5.3% 1.5% 1.5% Barrie Zone 2 - North 3.7% 1.5% 1.5% 5.3% 1.5% 1.5% Belleville
More informationQueensland s International Education Tourism Paper
July 2018 Queensland s International Education Tourism Paper 2025 Executive Summary International education is a high value market to Queensland s tourism and events industry due to international students
More informationPARKBUS IN WIARTON, ON JUNE 6, 2013
PARKBUS IN WIARTON, ON JUNE 6, 2013 ABOUT US Transportation Options (T.O.) is a non-profit organization dedicated to fostering sustainable tourism and transportation in Ontario. Since 1992, T.O. has worked
More informationFY19 Colorado Tourism Office Marketing Matching Grant Recipients
$25,000 Colorado Campground and Lodging Owners Association A marketing plan centered on the Camp Colorado Guide, and expanding the use of digital marketing and social media channels in order to inspire
More informationStrategic Plan
Strategic Plan 2014-2017 Muskoka Steamship & Historical Society will be a leader in demonstrating the culture and heritage of the Muskoka region and its contribution to Canada by presenting compelling,
More informationSUSTAINING OUR ENVIRONMENT, PLANNING FOR OUR FUTURE
SUSTAINING OUR ENVIRONMENT, PLANNING FOR OUR FUTURE Key Recommendations to Inform the 2015 Provincial Review of the Oak Ridges Moraine Conservation Plan APRIL 2015 KEY RECOMMENDATIONS TO INFORM THE 2015
More informationMunicipal and Regional District Tax Imposition Bylaw No and Metro Vancouver Letter of Support
To: From: Re: City of Richmond General Purposes Committee Andrew Nazareth General Manager, Finance and Corporate Services Report to Committee Date: October 11, 2016 File: 08-4150-03-01/2016- Vol01 Municipal
More informationCongratulations Winners of the 2017 Ontario Tourism Awards of Excellence
Congratulations Winners of the 2017 Ontario Tourism Awards of Excellence November 8, 2017 (Niagara Falls, ON) The best of the best in Ontario tourism were celebrated at the annual Ontario Tourism Awards
More informationNICKI KENYON GENERAL MANAGER CONSUMER MARKETS VISIT VICTORIA. VICTORIAN TOURISM CONFERENCE 25 July 2017
NICKI KENYON GENERAL MANAGER CONSUMER MARKETS VISIT VICTORIA VICTORIAN TOURISM CONFERENCE 25 July 2017 OVERVIEW Victoria s Visitor Economy Strategy & Targets Victoria s tourism performance Priorities for
More informationAccelerating Indigenous Tourism Growth
Accelerating Indigenous Tourism Growth INDIGENOUS TOURISM ASSOCIATION OF CANADA / INDIGENOUSTOURISM.CA Table of Contents A Message from Keith Henry 3 New Accelerated Targets for Growth 4 Development 4
More informationA Partnership Proposal. Growing YOUR tourism dollars and OUR trail access
A Partnership Proposal Growing YOUR tourism dollars and OUR trail access SBPATV MISSION To design, develop, maintain and monitor safe ATV trails in the Bruce Peninsula region. AFFILIATION INFO SBPATV permits
More informationColorado Springs & Pikes Peak Region Destination Master Plan
Colorado Springs & Pikes Peak Region Destination Master Plan Overview June 19, 2018 DESTINATION MASTER PLAN What is Destination Master Planning? Focus on infrastructure, facilities, services, attractions
More informationVisitScotland s International Marketing Activity
VisitScotland The Importance of the Visitor Economy A strong visitor economy helps to position Scotland on the world stage whilst the economic impact of the visitor spend spreads out from the traditional
More informationTown of Innisfil TOURISM DESTINATION MANAGEMENT PLAN MARCH, 2017
Town of Innisfil TOURISM DESTINATION MANAGEMENT PLAN MARCH, 2017 TABLE OF CONTENTS EXECUTIVE SUMMARY... 4 BACKGROUND... 9 THE VALUE OF TOURISM... 10 VISITOR-CENTRIC DESTINATION MANAGEMENT... 20 TOURISM
More informationNational tourist board update
National tourist board update Patricia Yates, Director of Strategy & Communications The British Tourist Authority 11 March 2016 About the British Tourist Authority Focus Maintain distinct activities to
More informationDRIVING EXPORT REVENUE STRATEGIC PLAN
DRIVING EXPORT REVENUE 2017-2022 STRATEGIC PLAN TABLE OF CONTENTS 1 LETTER FROM THE CHAIR & CEO Letter from the Chair & CEO 2 TOURISM NOVA SCOTIA 2 GOVERNANCE 3 MANDATE 3 MISSION 3 VISION 4 EXECUTIVE SUMMARY
More informationVisit West Lothian Strategic Action Plan
Visit West Lothian Strategic Action Plan Visit West Lothian in association with West Lothian Council Visit West Lothian s Mission, Vision & Values Our Vision is: To position West Lothian as a desirable
More informationTOURISM NOVA SCOTIA INFORMATION & OPPORTUNITIES. October 11, Presented by Tourism Nova Scotia To South Shore Tourism Industry Stakeholders
TOURISM NOVA SCOTIA INFORMATION & OPPORTUNITIES October 11, 2018 Presented by Tourism Nova Scotia To South Shore Tourism Industry Stakeholders 1 TODAY S DISCUSSION Tourism Nova Scotia Overview Marketing
More informationA SMARTER HOTEL INVESTMENT
A SMARTER HOTEL INVESTMENT MICROTEL 1 LETTER FROM THE MASTERBUILT TEAM 2 THE MICROTEL INN & SUITES BY WYNDHAM STORY 3 MASTERBUILT HOTELS AND WYNDHAM HOTEL GROUP 4 MICROTEL INN & SUITES BY WYNDHAM: A SMARTER
More informationExecutive Director Report 02 December 2016
Town of Mono Schedule A Council Session #1-2017 Headwaters Tourism - public profile & sector engagement On November 30 th, 2016, in Gatineau, QC, Headwaters Tourism was declared the WINNER in the following
More informationSTRATEGIC PLANNING FOR SUSTAINABLE TOURISM DEVELOPMENT
STRATEGIC PLANNING FOR SUSTAINABLE TOURISM DEVELOPMENT Long Point World Biosphere Reserve and Norfolk County Workshop Presented by: January 12, 2010 1 Overview What is Strategic Planning? Understanding
More informationCreative Economy Plan
Overview: Downtown Brampton HACE Creative Economy Plan 2011-2016 i Prepared for: HACE Creative Economy Round Table?. o m Presented by: Dennis Cutajar on behalf k fl> of the Creative Economy (HACE) Project
More informationTourism & Economic Development Department
Grey County Council Planning & Community Development Committee CAO Kim Wingrove Tourism & Economic Development Department Clerk/Director of Council Services Sharon Vokes Manager of Econonmic Development
More informationMONROE CONVENTION CENTER EXPANSION UPDATE
NOVEMBER 28, 2017 MONROE CONVENTION CENTER EXPANSION UPDATE Monroe Convention Center & Visit Bloomington Monroe Convention Center 1991-2017 Celebrating 26 years of positive impact on commerce and culture
More information2016 Marketing Initiatives
2016 Marketing Initiatives The years 2015 and 2016 will be memorable years for the Rhode Island s tourism industry and the Blackstone River Valley. While the Blackstone Valley was dealing with a reduction
More informationOntario Stroke Evaluation Report 2011 Supplementary Materials. Group/Sub-Group
184 Exhibit 5.2a Age- and sex-adjusted revisit or readmission rates within 365 days following stroke or transient ischemic attack (TIA), in Ontario and by stroke type, OSS region, OSS classification and
More informationTourism Development of the RA Vision Strategy Action plan 2017
Tourism Development of the RA Vision Strategy Action plan 2017 State Committee for Tourism of the Ministry of Economic Development and Investment of Armenia AGENDA Statistics State policy goals, objectives
More informationCLICK TO EDIT SUPPORTING TEXT TITLES CAMPAIGN, GO HERE PR & EVENTS UPDATE
TITLES CAMPAIGN, GO HERE PR & EVENTS UPDATE WELCOME Your speakers today: Rebecca Ingram, GM PR and Major Events Kate Necklen, GM Global Marketing Communications (Campaign) WHAT WE LL COVER TODAY 1. Overview
More informationThe Next Phase: A Five-year Strategy for Aboriginal Cultural Tourism in British Columbia DRAFT
The Next Phase: 2012-2017 A Five-year Strategy for Aboriginal Cultural Tourism in British Columbia DRAFT Contents Message from the Chief Executive Officer 3 Executive Summary 5 Recognized as a World Leader
More informationDeveloping and promoting England s worldclass tourism product. Lyndsey Turner Swift, Head of England Planning & Delivery 22 nd March 2018
Developing and promoting England s worldclass tourism product Lyndsey Turner Swift, Head of England Planning & Delivery 22 nd March 2018 1 Our aims VisitBritain: Market the nations and regions of Britain
More informationBusiness Profile. oakville
Business Profile oakville Location and Transportation When you locate in Oakville, you re connected to the world. Situated at the epicentre of Canada s golden horseshoe, Oakville is a dynamic community
More informationNEPOSS. 131 Parks 11/8/2010. The Niagara Escarpment Parks and Open Space System Ken Whitbread, Manager, Niagara Escarpment Commission
The Niagara Escarpment Parks and Open Space System Ken Whitbread, Manager, Niagara Escarpment Commission NEP approved in 1985 Reviewed in 1994 & 2005 Plan has land use designations and identifies Public
More informationa world of opportunities europe & africa development information Hilton Manchester Deansgate, UK
a world of opportunities europe & africa development information Hilton Manchester Deansgate, UK welcome For over 93 years, Hilton Worldwide has been a leading hospitality company in the world. From the
More informationTourism Statistics Parry Sound District
Tourism Statistics Parry Sound District Tourism Research Unit Spring 2014 Note: due to changes in Statistics Canada s survey methodology, 2011 domestic data is not comparable to prior years 2 Ontario Tourism
More informationFEDERATION SQUARE MELBOURNE, AUSTRALIA CORPORATE PLAN
FEDERATION SQUARE MELBOURNE, AUSTRALIA CORPORATE PLAN 201619 MELBOURNE S INSPIRATIONAL PUBLIC PLACE Federation Square is Melbourne s heartbeat, an inspirational precinct which concentrates community, cultural
More informationMiddle East & Asia Pacific Development Information
The Friendliest Hotel Stay in the World Middle East & Asia Pacific Development Information DoubleTree by Hilton Aqaba, Jordan Brand Overview The explosive growth of DoubleTree by Hilton is built on delivering
More informationVisit McMinnville. Business Plan & Budget Fiscal Year 2019
Visit McMinnville Business Plan & Budget Fiscal Year 2019 Table of Contents Board of Directors & Staff Members s & Staff Visit McMinnville Mission Statement... 3... 4 Erin Stephenson Board Chair Co- 3rd
More informationImplementation Strategy for the Lethbridge Destination Management Organization (LDMO)
Implementation Strategy for the Lethbridge Destination Management Organization (LDMO) IMPLEMENTATION AND TRANSITION STRATEGY LDMO MANDATE: To establish a destination management organization that provides
More informationTourism Australia s StRATEGIC and Creative Direction KAREN HALBERT I EGM CORPORATE AFFAIRS, GOVERNMENT & INDUSTRY
Tourism Australia s StRATEGIC and Creative Direction KAREN HALBERT I EGM CORPORATE AFFAIRS, GOVERNMENT & INDUSTRY OUR VISION TO MAKE AUSTRALIA THE MOST DESIRABLE AND MEMORABLE DESTINATION ON EARTH ALIGNED
More informationParks Canada Investing in and Leveraging our Assets. November 20, 2015
Parks Canada Investing in and Leveraging our Assets November 20, 2015 1 Presentation Overview Parks Canada Organization Facts The Future Investing in Results 2 3 Our Places Parks Canada Organization Two
More informationAustralia s. The Northern Territory is experiencing solid growth in visitor numbers driven by a strong economy. Northern Territory
Australia s Northern Territory Australia s Northern Territory is a strategic market for tourism investment, with its well established reputation as an iconic tourism destination located on the doorstep
More informationDelivering for Ayrshire & Arran. We promote Scotland with Scotland, working with local industry to grow the visitor economy.
Delivering for Ayrshire & Arran We promote Scotland with Scotland, working with local industry to grow the visitor economy. Introduction Partnership and collaboration is at the heart of all that we do,
More informationCOUNTY COMPREHENSIVE PLAN
50 : Policy Statement Lewis County has a unique and attractive rural character, which makes it a wonderful place to visit and explore. The region abounds with recreation opportunities that attract visitors
More informationDeveloping internationally-ready product and reaching the market. Carol Dray Commercial Director Andrew Stokes Director England
Developing internationally-ready product and reaching the market Carol Dray Commercial Director Andrew Stokes Director England 1 Overview What is inbound tourism and why is it worth considering? Discover
More informationAreas along the Route
England s Areas along the Route Bristol & Bath Wiltshire & Kennet & Avon Canal West Berkshire & North Hampshire Windsor & The River Thames England s Great West Way 125-mile route based on one of the first
More informationJÄMTLAND HÄRJEDALEN. Strategy 2030: For the Tourism Industry. Jämtland Härjedalen leaders in nature based experiences
JÄMTLAND HÄRJEDALEN Strategy 2030: For the Tourism Industry Jämtland Härjedalen leaders in nature based experiences Photo: Sandra Lee Pettersson Togetherness is a word that defines Jämtland Härjedalen.
More informationPLA WA Regional Council Elections 2013
PLA WA Regional Council Elections 2013 Name: Mark Casserly, BPE, Dip Teach, Grad Dip Bus, MPLA, AIMM. Mark is currently the President of PLA WA, a position he has held since 2007. He is also a member of
More informationTable of Contents. Requests by the Public 1. Response Rate Compliance 3. Appeals 17. Privacy Complaints 34. Provincial Ministries and Agencies
Table of Contents by the Public 1 Response Rate Compliance 3 Provincial Ministries and Agencies 3 Ontario Universities and Colleges 5 Top 30 Municipal Institutions 7 School Boards 8 Health Units 9 Police
More informationNew Jersey Travel Guide Marketing Opportunities
19 New Jersey Travel Guide Marketing Opportunities Travel is Big Business New Traveler Profile TOTAL Audience Reach TRAVEL GUIDE distribution The Official New Jersey Travel Guide is the primary fulfillment
More informationDriving Ridership Strategic Partnerships
Driving Ridership Strategic Partnerships Feb 29, 2012 Presented by Priya Bhasin-Singh, Strategic Marketing Associate priya.bhasin-singh@edmonton.ca 2012 APTA Marketing & Communications Conference About
More informationWorking Towards Sustainable Tourism in England s AONBs
Working Towards Sustainable Tourism in England s AONBs Purpose: this Accord sets out a shared vision for tourism in England s Areas of Outstanding Natural Beauty (AONBs) and outlines the contribution that
More information