Chilean Representative Office of the Ontario Ministry of Economic Development & Trade. Copyright 2007 TradeChile
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1 Chilean Representative Office of the Ontario Ministry of Economic Development & Trade Copyright 2007 TradeChile
2 TradeChile S.A. Leader in international consulting services in Chile Over 10 years of experience Assisted over 2,000 SMEs and over 33,000 matchmaking meetings Clients: Ontario Ministry of Economic Development and Trade PEI, STEP Council of Great Lakes Governors (CGLG): NY, PA Ohio in Chile, Peru and Argentina Chilean Economic Development Agency (CORFO) Member of relevant organizations and business associations: Chile Canada Chamber of Commerce, Canadian Commercial Service in Santiago, Santiago Chamber of Commerce, Corporation of Capital Goods, industry associations
3 Strategies & Services Provided Objective: To achieve a measurable increase in the exports of the Ontario products and services to Chile. Agent/Distributor Searches and Matchmaking Trade event organization and participation Business referrals and advising Maintenance and development of trade contacts database Identification and submitting of trade contacts and leads Arrangement of business appointments and logistical support Participation in Seminars and Conferences / Annual State Trips Organization of Group Trade Missions Promotion of foreign client s industry and economic information
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5 Chile at a Glance Area: 293,000 m 2 Population 16.8 M (Growth rate: 0.94%) Language: Spanish Capital: Santiago Urban Centers: Santiago 6.5M Valparaiso 1M Concepcion 1M Workforce M (~41% women) Life expectancy 78.5 yrs Mobile phone penetration: 97%
6 Sustained Economic Growth
7 Declining Poverty Rates (as percentage of population) 50 45, ,8 15,7 13,7 3,8 3,2 4, ,6 5, ,7 5, ,6 32,6 27,5 23,2 17,4 12,9 5,8 7,6 8, Below Poverty Line Indigent
8 Global Competitiveness Index South America Rank World Rank Global Competitiveness Index Pillars Institutions 1 37 Infrastructure 1 30 Macroeconomic Stability 1 14 Health and Primary Education 6 73 Higher Education / Training 1 50 Goods Market Efficiency 1 26 Labour Market Effciency 1 17 Financial Marke Sophistication 1 29 Technological Readiness 1 42 Market Size 6 47 Business Sophistication 1 31 Innovation 2 56
9 Inflation Comparison Index (2000 = 100) * 2010* Chile Colombia Brazil Argentina Chile has had the lowest inflation rate among the major Latin American economies Source: IMF World Economic Outlook Database: October 2008
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11 Country Facts Chile Peru GDP growth % 1.1% GDP growth 2010 (est.) 5% - 5.5% 7% - 9% GDP (PPP*) US$257 billion US$243 billion GDP per capita (PPP*) US$14,939 US$8,646 Population 17 million 30 million Inflation 2010 (est.) 3.9% 2.5% Unemployment rate % 8.1% Total trade 2009 US$93.5 billion US$47.9 billion Trade balance US$14 billion +US$5.9 billion Main trade partners United States, China, Japan, Argentina United States, China, Canada, Ecuador *PPP = Purchasing Power Parity
12 Country Ratings & Rankings Chile Peru S&P 2010 AA BBB+ Fitch 2010 A BBB- Moody's 2010 Aa3 Baa3 Global Competitiveness Index (out of 133 countries) World Economic Forum 30th 73rd Doing Business 2011 (out of 183 countries) World Bank 43rd (3rd, after Peru & Colombia) 36th (1st in SA) Number of days for starting a business 22 days 27days Cost to import (US$ per container) Enforcing contracts 68th 480 days 118th 842 days
13 Public Debt vs GDP % of GDP Uruguay Argentina Colombia Bolivia Brazil Peru Paraguay Mexico Venezuela Chile Chile s public debt to GDP ratio is the lowest in South America and 4th lowest in the world. Source: CIA The World Factbook 2008
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15 Chile: World s most open economy Chile FTA, Economic Complementary Agreement, or Association Agreement Trade Agreements with more than 50 markets: Canada, Mexico, USA, Central America, South Korea, EU, India, Singapore, New Zealand, China, Japan, Peru, Colombia, China Negotiating with Malaysia, Nicaragua, Thailand, Vietnam and numerous Double Taxation Agreements including Canada and the USA. Became an OECD member in January, 2010! Duty-free access to 86% of the world s GDP
16 Chile: Leader in Free Trade FTAs: Canada 1997 Mexico 1998 Central America 1999 European Union 2003 S. Korea & USA 2004 P China 2006 Japan, India 2007 Peru, Aus., Colombia 2008 CEAs: Bolivia 1993 Venezuela 1994 Colombia 1994 Ecuador 1995 Mercosur 1996 P4 = New Zealand, Singapore & Brunei Darusalam
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18 Key Benefits Entered into force in July, 1997: Chile s first FTA Comprehensive covers trade in goods and services (including professional services), and investment As of January 1, 2003, 98.8% of products are free from custom duties for both countries Results Canada s bilateral merchandise trade with Chile has flourished and diversified. Two-way trade has more than tripled growing to $2.5 billion in 2008 since signing of FTA. Total trade in 2008 reached US$126 B, 16% increase over Canada is the third largest investor in Chile and accounted for C$ 2.19 B in FDI in 2008, mainly directed towards the mining, electricity, gas and water. In addition, Canadian companies have invested in other key sectors including electricity transmission, methanol production, telecommunications, utilities and banking.
19 Canadian Investment in Chile SERVICES 0,03% ENVIRONMENT 0,01% MANUFACTURING 0,08% WATER 10,20% US$ 13.2 billion (2008) REAL ESTATE 0,09% PRINTING 0,15% ICT 0.26% MINING SUPPLIERS 2,15% ACQUACULTURE 0,17% MINING 48.81% CHEMICAL 10,51% FORESTRY 0,61% RETAIL 0,31% FINANCIAL 10,82% OIL & GAS 1,36% POWER 13,87% TELECOM 0.29% AGRIFOOD 0,31%
20 EDC in Chile EDC is very active in Chile: conducted $900 billion of business in 2008 (increase of 300% compared to 2006) Chile is EDC s second largest market in South America. EDC deployed a Regional (Country) Manager in Santiago as of January 2008: Mr. Christian Daroch (cdaroch@edc.ca)
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22 Went into effect 2009 Figures More than 90% of tariffs on both countries exports will be eliminated. Provisions on cross-border trade in services will also benefit Canadian business Two-way merchandise trade with Peru: $2.8 billion (2008) Canadian merchandise exports to Peru: $390.8 million (2008), including cereals, pulses, paper, technical instruments and machinery Canadian merchandise imports from Peru: $2.5 billion (2008), including gold, zinc and copper ores, oil, animal feed and vegetables Canadian direct investment in Peru: $2.35 billion (2008)- 4th largest investor EDC also has an agreement with the Corporación Financiera de Desarrollo S. A. (COFIDE), one of Peru s major financial development agencies.
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24 Ontario- Chile Trade Ontario Exports to Chile (Value in Thousands of Canadian $) $125,009 $146,201 $112,903 Ontario Imports from Chile (Value in Thousands of Canadian $) $468,906 $480,046 $810,061 Source: Statistics Canada, International Trade Division, May 2010
25 Top Exports & Imports Top 5 Ontario Exports to Chile Machinery parts Machinery for sorting/screening minerals, etc. Moving, grading etc. machinery; snow ploughs Telephone equipment (includes modems) Electric transformers, static converters, etc. Top 5 Chilean Imports to Ontario Precious metals waste/scrap Gold unwrought Silver unwrought Grapes - fresh/dried Fish fillets - fresh/frozen/chiled
26 Ontario Trading Partners Goods Exports 2009 (% of total Ontario exports) Goods Imports 2009 (% of total Ontario imports) United States 79.8% United Kingdom 6.0% China 1.3% Norway 1.2% Mexico 1.1% Chile (32) 0.09% (In 2008 Chile was in the 33rd place) United States 58.6% China 10.2% Mexico 6.2% Japan 3.6% Germany 2.1% Chile (18) 0.39% (In 2008 Chile was in the 29th place) Sources: Statistics Canada
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29 NEW ROYALTY Companies have until Dec. 28 to choose Voluntary- social cost New royalty: 4-9% according to operational margins (companies that currently have tax invariability) 5-9% for new projects b/w 2010 and 2012 For companies that have 35-70% margins From 2018 companies pay b/w 5-14% for margins of 35 to 100%; invariability until 2023 (currently until 2017) Companies currently pay 4-5% but can voluntarily choose new system. Monies go to the reconstruction of the country Government hopes to collect US$1B b7w : health, education, housing and jails
30 Not part of invariability scheme Applicable to new mine exploits y current ones that are not part of invariability scheme
31 Royalty: Period Applicable to mining exploits that are part of invariability scheme, can Copyright opt 2010 for TradeChilenew royalty
32 Royalty: Period
33 Royalty: Period
34 Total Taxes to Mining Industry
35 Mining Industry Sector will grow 6% in 2011 reaching 5.9M tons and US$45B in exports : US$50B from Codelco and royalty (if copper over US$3.2/lb) New mines found could signify 8.5M tons by 2020 BHP: Pampa Escondida Codelco: La Americana Anglo: Los Sulfatos PBX Intl (CA)- Copaquire Challenges: older mines- 35% more than 50 yrs old More complex operations lower ore grade Stricter environmental laws Higher E & fuel costs Quality demands of the product Insufficient qualified workforce
36 Investment in Mining Mine Company US$ Description La Escondida BHP 2.5B desalination plant La Escondida BHP 3.0B New concentrator La Escondida BHP sulfur Bioleach pad La Escondida BHP 700M relocation of Truck shop Los Bronces Anglo 2.5B expansion A nglo, Xstrata, expansion; increase production Collahuasi Sierra G orda, Antucoya, M irador, Esperanza Mitsui 750M by 20% A ntofagasta Minerals NA A ntofagasta Minerals 2.2M Expansion double production to reach 1M tons by 2017 construction; only to develop new deposit; begin production 2013; major player in silver 287 T b/w ; top 10 in copper Ministro Hales* Codelco 2.2B Chuquicamata Codelco 2.0B underground Andina Codelco 5.3B expansion El Teniente Codelco 1.7B new level for exploitation B ellavista JSW &Farkas 30M iron; 2.5M tons/yr for 25 yrs Investment by 2015: US$50 to 60B Foreign Investment Committee authorized US$11B to nov 2010 Investment : mining represents 30% (2 after energy) * Largest in history
37 Opportunities in Mining Automatization Virtualization Cloud computing Wireless systems- vibration, pressure & temp measurement (Codelco/Ventanas); maintenance of equip when it requires it; how bioleaching is working (Zaldivar) Intelligent sensors GPS/RFID Processing of digital imaging Photonic transmission Mitigation of emissions (95% increase in GH gases ) Fluid bed roasting plant for reduction of arsenic Mine safety- the 33 Instability of deep ground rock: Reinforced shotcrete; hitensile mesh (Chuqui, Teniente); fortication systems for high stress mines Mine closures: new law
38 Opportunities: SQM* New and used equipment: front loaders, bulldozers Tubing and pumps for high altitude High tension towers Interested in engineering, procurement and construction companies (EPC) Rail transport: 12M tons/year for 27 km New technologies in exploration Valves that resist corrosion Polymers Need to be registered with SQM Like to work with foreign companies via subsidiary in Chile Rodrigo Vera, Technology Manager: Produce iodine, lithium, nitrates
39 Opportunities: Minera Esperanza Energy sources and renewable energy alternatives Water treatment Modular camp systems: Tecnofast US$50M in 1 yr Smart access: installation of towers for celular signals; cards with chips for location of personnel- need to put antenna in mine cause 80% of staff is there Smart communication of warehouses with HQ for inventory purposes Truck hoppers for 380T for the Caterpillar 797 If equip needs after sales then require foreign company to have a distributor or rep in Chile Work only with Quadrem Crucial for Canadians to do due diligence- have to approach them with a value added proposal- have to differentiate themselves from the competition: why change the equip? What is the value? Is it necessary? What are advantages? Guillermo Teare, Purchase & Contract Manager: guillermo.gc.teare@bhpbilliton.com
40 Opportunities: Molymet Process molybdenum Need to diversify the final product Need to add value to molybdenum Need technology to reduce emissions- plant close to a city Have no problems in working with foreign companies No requirements to work with them Edgar Pape, Finance Manager: edgar.pape@molymet.cl
41 Codelco Incorporation of Technology Extraction Remote supervision of operational variables for critical equipment (All divisions). Information System for drilling and blasting for operational control (All divisions). Automatic and controlled ventilation systems (El Teniente, Salvador & Andina). Remote control of Operation of hammers (El Teniente y Andina). Semiautomatic trains (El Teniente). Autonomous LHD (El Teniente). Satellite control of trucks, shovels and drills (Codelco Norte y Andina). Autonomous trucks (Gaby). Processing Monitoring systems for grinders, SAG, conventional and flotation mills, with more than 8000 variables (All divisions). Particle Imaging processing and cathode quality (All divisions). Automated monitoring of operational variables in concentration plants (Codelco Norte, El Teniente, Andina). Advanced control of smelters (Codelco Norte, El Teniente).
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44 Current Major Mining Hot Spots CAJAMARCA AND LA LIBERTAD Gold, Copper and Silver MADRE DE DIOS Gold ANCASH Copper, Gold, Silver, Lead, Molibdenum and Zinc PASCO, LIMA AND JUNIN Copper, Gold, Silver, Lead and Zinc CUZCO Copper PUNO Gold, Tin ICA Iron AREQUIPA MOQUEGUA AND TACNA Gold, Copper Copper and Molibdenum Peru is one of the most diversified mineralized regions in the world.
45 Mining Industry Only 10% of territory with mining potential has been explored in Peru, and 6% is currently being mined. The Fraser Institute describes Peru as one of the most attractive destinations for mining exploration in LA, stating that US$ 350 million were invested in this activity in The Peruvian Geological, Mining and Metallurgical Institute provides complete cadastre information of projects via internet. Additionally, there are still diverse investment opportunities in nonmetal mining, particularly borates, diatomites, bentonite, rock phosphate and travertine.
46 Mining Exports Exports have become significantly dynamic during the last decade, going from annual average of US$ 4.4B from to average of US$ 15.5B from Diversification of mining exports (2009): gold (42% of total exports), copper (36%), zinc (7%) and lead (7%) US$ Millions
47 Leading Export Companies In 2009, 5 mining companies exceeded US$ 1.25B annually in exports. Many of these deposits are polymetal; although the most exported metals were gold and copper. Other 28 companies show exports over US$ 100 million.
48 Investment Projects Investments showed an increasing trend, reaching its highest level to date in 2009 with US$ 2.77 B. Result of growing interest by multinational companies in exploring new deposits & expansion of projects US$ Million
49 Investment Projects Growth perspectives in the mining sector are increasing: announced or under evaluation projects exceed US$ 37B Among the announced investments are the copper Project expansions of Antamina and Cerro Verde, and the iron ore project of Shougang Mining in Marcona; and the Quellaveco (Anglo American) and Tía María (Southern) projects. In regards to exploration: 23 projects programmed. Most important are copper: the Las Bambas (Xstrata) & Galeno (Jiangxi); in iron: Hierro Apurímac (Strike) & Pampa de Pongo (Nanjinzhao); in gold: Minas Conga (Newmont). These new investments along with the ongoing project operations will allow Peru to consolidate its leadership as global mining producer.
50 Investment Projects:
51 Opportunities In 2008: 60% of Peru s exports were minerals; 50% of imports destined for mining Table shows product s shares of total imports HTS Codes Description % Dumpers designed for off?highway use G.V.W. exceeding 20 MT Front end shovel loaders Air or vacuum pumps, air other gas compressors and fans ventilating or recycling hoods incorporating a fan, whether or not fitted with filters, over kw, and parts thereof 10.2 Mechanical shovels, excavators and shovel loaders: m achinery w ith a 360º revolving superstructure 6.0 Bulldozers and angle dozers, track laying, self propelled Dumpers designed for off highway use Parts of sorting, screening, separating or washing machines 4.5 Purchase of equipment, machinery and services: Totaled US$2.8B in 2009; 65% over 2008 Reached US$1.7B 1st semester of 2010 Expect to reach US$3.0B by end Other parts suitable for use solely or principally with the machinery of headings 8426, 8429 or
52 Opportunities Prospecting activities (mapping, sampling and drilling), Feasibility and/or environmental studies. Potential for non-metal mining products such as limestone, which represents approximately 53% of the nonmetal mining production, as well as travertine, diatomite, bentonite, borates, uranium and lithium For the mine exploration stage: manual remote sensors. For the mine production stage: design and construction, drilling and blasting, loading, hauling, backfilling, ventilation, drainage and pumping, roof supporting, and communications. For the processing stage: crushing, milling, flotation, leaching, and tailings disposal. During operation, the mine requires supplies such as tires, explosives, mill balls, reactives and spare parts
53 Recommendations to Ontario Companies Have a clear objective and projected vision Be committed to the market Define what format of business activities would be viable for the markets, differs by company and product type Define type of product/service with value-added characteristics that could be of interest for local clients Chile is a very price-sensitive market. Develop a thorough and aggressive marketing campaign and pricing strategy appropriate for the local market Strong competition: Chile has FTAs with 19 countries, plus other types of trade agreements with 35 more countries Be proactive in communications and follow-up activities with interested companies Provide strong support to the local counterpart (ie. after sales) Visit the market Chilean will ask for exclusivity Use Chile as your Springboard Free services: Make use of the services provided by the Ontario Representative Office in Chile Oxford Univ study in 2009 showed that every US$1 spent on international travel, companies gain US$3.60 in profit
54 CHILEAN BUSINESS CULTURE
55 Socio-Business Culture Interacting with Others Which of the following situations do you find most difficult to handle?...complain...ask others for help...express my feelings to other people...establish limits and say no...talk about intimate subjects with my partner No answer 18.5% 27.3% 21.9% 22.5% 7.2% 2.4% A sort of shy attitude
56 Socio-Business Culture Chileans & Conflict When conflict arises, what should one do? Let conflicts show so that problems are discovered Try to avoid conflicts so that they don t become a serious problem No answer 27.5% 69.9% 2.6% Chileans AVOID CONFLICT!
57 Socio-Business Culture Attitude towards Foreigners During recent years, the Chilean economy has received the influence from foreign companies and investment. Do you think that this represents......an opportunity to develop for our country...a threat for the autonomy of our country No answer 60.8% 35.6% 3.6% Chileans welcome FOREIGN COMPANIES!
58 Socio-Business Culture Price & Quality When you need to buy a blouse or a shirt, you prefer to buy......an item of a better brand...three pieces for the same price as one No answer 36.5% 62.1% 1.5% If you had to choose between two products, you would choose the......most beautiful...cheapest No answer 28.2% 69.6% 2.1% Regarding consumable products, PRICING is key!
59 Socio-Business Culture THE CHILEAN ENTREPRENEUR HIGH LEVEL OF INDIVIDUALISM HIGH LEVEL OF FORMAL EDUCATION ( POST-GRADUATE STUDIES) ASSERTIVE & ENTREPRENEURIAL OPEN-MINDED AND CONSISTENTLY SEARCHING FOR NEW BUSINESS LOOKING TO MAXIMIZE PRODUCTIVITY AND PROFIT MARGINS INTERESTED IN OBTAINING A LONG TERM RELATIONSHIP WITH RELIABLE FOREIGN SUPPLIERS
60 Verónica Medina Director Ontario Representative Office in Chile C/O TradeChile Tel.: +(56-2) Fax.: +(56-2)
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