SPECIAL PRE-ALIS KICK OFF EVENTS

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1 F MONDAY, JANUARY 26, :00am 8:30pm REGISTRATION AND INFORMATION SPECIAL PRE-ALIS KICK OFF EVENTS 11:00am 12:00pm Facilitator: 12:00pm 1:30pm 1:00pm 2:00pm 1:30pm 2:00pm THE ALIS NETWORKING CONNECTION PRESENTS SPEED MEET It s Speed Dating ALIS Style. If you are coming to ALIS to meet people, Speed Meet is a great way to start! Participants should bring a lot of business cards to this session. Kenneth R. Greger, CEO & Managing Director, Greger/Peterson Associates BUFFET AND NETWORKING LUNCH HOTEL INVESTMENTS 101 From Acronyms to Zoning A special session designed to help newcomers navigate the hotel investment world. Andrea Belfanti, Executive Director, ISHC Nancy Johnson, CEO, Johnson Hospitality Motivation Arjun Singh, Professor, Michigan State University Kristin Taylor, EVP, Real Estate, Design & Construction, Motel 6 / Studio 6 THE NUMBERS What are the Predictions for 2015? NEW FORMAT ALIS is pleased to unveil a new two-part format for The Numbers presentation. The week before the conference, ALIS will release the normal Numbers presentations for all attendees to view before they arrive at ALIS. This will help delegates get a fast start, on what will be a busy time in Los Angeles. In this special on-site session on Monday, January 26, the presenters will briefly summarize their presentation and will focus specifically on what to expect in This will be followed by an interactive and live question and answer session. Warren de Haan, Industry Leader Jan Freitag, SVP, STR Suzanne Mellen, Senior Managing Director, HVS Mark Woodworth, President, Hospitality Research, PKF Hospitality Research THE ALIS 2015 CONFERENCE OPENS IN THE WORLD-RENOWNED NOKIA THEATRE 2:30pm 5:30pm PLENARY SESSIONS ALIS GRAND OPENING Don t Worry, Be Happy Starting at 2:30pm sharp, don t miss this year s opening it will surely set the mood for ALIS and Speaker: Speaker: CHAIR S OPENING REMARKS James E. Burba, Chair, ALIS and President, BHN CONFERENCE WELCOME Katherine Lugar, President & CEO, American Hotel & Lodging Association ALIS SPOTLIGHT #1: Thriving Communities Hotels as Catalysts for Unlocking Individual Potential Mark Hoplamazian, President and Chief Executive Officer, Hyatt Hotels Corporation THE OUTLOOK FOR THE ECONOMY John Silvia, Chief Economist, Wells Fargo ALIS SPOTLIGHT #2: Agility in a Digital World David Kong, President and CEO, Best Western International Program and speakers as of January 6, 2015 Page 1 of 9

MONDAY, JANUARY 26, 2015 Speaker: 5:30pm 8:00pm Hosted By: GAME CHANGERS They Didn t Join the Status Quo, They Disrupted it Big Time Simon Hobbs, Co-anchor, CNBC David Cush, President and CEO, Virgin

2 MONDAY, JANUARY 26, 2015 Speaker: 5:30pm 8:00pm Hosted By: GAME CHANGERS They Didn t Join the Status Quo, They Disrupted it Big Time Simon Hobbs, Co-anchor, CNBC David Cush, President and CEO, Virgin America Mark Gilbreath, Founder and CEO, LiquidSpace Jared Simon, Co-Founder, HotelTonight ALIS SPOTLIGHT #3: Goodbye New York; Hello Silicon Valley Monty J. Bennett, Chairman & Chief Executive Officer, Ashford Inc. KEYNOTE ADDRESS Steve Forbes, Chairman and Editor-in-Chief, Forbes Media GALA OPENING RECEPTION Simon Hobbs TUESDAY, JANUARY 27, :00am 7:00pm 7:00am 9:00am 8:00am 9:00am Special Session 9:15am 10:15am SESSION 01 9:00am 10:00am SESSION 02 REGISTRATION AND INFORMATION CONTINENTAL BREAKFAST ALIS TV: VIEW FROM THE TRANSACTIONS LEADERS Jeffrey A. Horwitz, Partner, Head of Lodging & Gaming & Private Equity Real Estate Groups, Proskauer Rose LLP Arthur Adler, Managing Director & CEO Americas, Jones Lang LaSalle William M. Hodges, President & CEO, Hodges Ward Elliott Kevin Mallory, Senior Managing Director & Global Head, CBRE Hotels Daniel C. Peek, Senior Managing Director, HFF Louis Stervinou, Managing Director, Eastdil Secured BREAKOUT SESSION ALIS TV: VIEW FROM THE BOARDROOM Hotel Leaders Round One Guy Langford, Vice Chairman, US THL Leader, Deloitte James Amorosia, President, CEO, G6 Hospitality LLC Sébastien Bazin, Chairman & CEO, ACCOR Alex Cabañas, President & CEO, Benchmark Hospitality International Dave Johnson, President & CEO, Aimbridge Hospitality Jay H. Shah, CEO, Hersha Hospitality Trust BREAKOUT SESSIONS THE DEVELOPMENT HALL NEW to ALIS the Development Hall is an innovative new track at ALIS and is all about learning how to get your development done! Held throughout the day, the Development Hall will host 11 panels and workshops which will focus on some of the hottest hotel market segments as well as other action oriented conversations focusing on the ins and outs of securing financing, choosing the right team, and negotiating contracts. Make sure to check your program and attend the sessions most relevant to your needs. Program and speakers as of January 6, 2015 Page 2 of 9

3 SESSION 03 SESSION 04 SESSION 05 SESSION 06 10:00am 10:45am WHEN AND HOW DO YOU SELECT THE RIGHT DEVELOPMENT TEAM? Bruce Baltin, Senior Vice President, PKF Consulting Sandra Kellman, Chair/Lodging Sector, DLA Piper Kory J. Kramer, Chief Investment Officer, Pacific Hospitality Group Mark Yoshizaki, Vice President, WATG PUBLIC SUBSIDIES AND CREATIVE FINANCE William M. Corrado, Director, Citigroup Raymond Garfield, Chairman, Garfield Public/Private Larry Kosmont, President & CEO, Kosmont Companies Trae Rigby, Chief Development Officer, McWhinney THE LUXURY SEGMENT Byron Carlock Jr., Partner, National Real Estate Practice Leader, PwC Erin Green, VP Development Americas, Rosewood Hotels and Resorts Bernard Siegel, Principal, KSL Capital Partners Matthew Sparks, SVP, Luxury, Corporate Development, Hilton Worldwide Russell Urban, Executive Vice President - Business Development and Acquisitions, Destination Hotels FAST FORWARD The Hotel of the Future Steven Carvell, Associate Dean of Academic Affairs, Cornell University James Anhut, SVP, Design & Quality, IHG Raj Chandnani, Vice President, Strategy, WATG Wimberly Interiors Brian J. King, Global Officer - Marriott Signature Brands, Marriott International Umar Riaz, Managing Director, Accenture INTERNATIONAL DEVELOPMENT OPPORTUNITIES The Americas and Beyond Adam Weissenberg, Global Lead, Travel, Hospitality, and Leisure, Deloitte & Touche LLP Joel Eisemann, Chief Development Officer, IHG Christian CK Karaoglanian, Chief Development Officer, Accor David Pepper, SVP - Global Development, Choice Hotels International Noah J. Silverman, Chief Development Officer, North America Full Service Hotels, Marriott International OWNERSHIP TRACK: ASSET MANAGEMENT Optimizing the Value of Your Hotel Rick Swig, President, RSBA & Associates Naveen P. Kakarla, President & CEO, Hersha Hospitality Management Chris Pfohl, SVP Business Development, Pyramid Hotel Group Robert P. Taylor, Partner, Locke Lord LLP ACQUISITIONS TRACK: ACQUISITIONS STRATEGIES Financial Engineering for Maximum Yield Rick S. Kirkbride, Partner, Paul Hastings LLP Neil Freeman, Chairman / CEO, Aries Capital, LLC Mark J. Gerstein, Chief Capital Markets Officer, The Americas, IHG Sean Mahoney, Executive Vice President, Chief Financial Officer, and Treasurer, DiamondRock Hospitality Stephen E. O Connor, Managing Director, RobertDouglas Sean Williams, Principal, GreenOak Real Estate NETWORKING BREAK Program and speakers as of January 6, 2015 Page 3 of 9

4 10:15am 10:45am 10:45am 11:45am SESSION 07 SESSION 08 SESSION 09 SESSION 10 A TASTE OF SCOTLAND Come Learn About the Opportunities and Benefits of Investing in Scotland Stuart Ward, Senior Vice President, Scottish Development International BREAKOUT SESSIONS THE DEVELOPMENT HALL HOW TO SELECT THE RIGHT BRAND OR FRANCHISE? Daniel GM Marre, Partner, Perkins Coie LLP Tim Muir, Vice President, Development, Choice Hotels International David B. Nelson, Head of Real Estate, DRW Holdings LLC Chuck Pinkowski, Owner, Pinkowski & Company HOW TO DEVELOP MIXED-USE? Timothy J. Grisius, Senior Vice President, Lodging and Mixed Use Development, Marriott International Robert C. McIver, Principal and Chief Financial Officer, The Athens Group Clifford J. Risman, Partner, Gardere THE SELECT SERVICE SEGMENT Rick Besse, Senior Managing Director, Newmark Grubb Knight Frank Hotels CA Anderson, Vice President, Development, Cambria Hotels + Suites Ronald Pohl, SVP - Brand Management - Member Services, Best Western International Rajiv K. Trivedi, Executive Vice President & Chief Development Officer, La Quinta Inns & Suites Jeremy Welter, Executive Vice President Asset Management, Ashford Inc. OPORTUNIDADES EN MÉXICO It s Hot Again! John A. McCarthy, President and Partner, Leisure Partners Luis Barrios, CEO, Hoteles City Express Antonio Fungairino, VP Development/Asset Management, Apple Leisure Group Roland Mouly, Vice President Development, Carlson Rezidor Hotel Group Blanca Rodriguez, Managing Director of the Banyan Tree Capital Mexico Hospitality Fund, Banyan Investments Joel Zorrilla, COO, Fibra Inn Mexico VIEW FROM THE BOARDROOM Hotel Leaders Round Two Peter Benudiz, Partner, Milbank Michael Deitemeyer, President, Omni Hotels & Resorts Alan Fuerstman, Founder and CEO, Montage Hotels & Resorts Michael George, President & CEO, Crescent Hotels & Resorts Douglas A. Kessler, President, Ashford Inc. Simon Turner, President Global Development, Starwood Hotels & Resorts OWNERSHIP TRACK: CAPEX The Good, the Bad, and the Ugly Released for the first time at ALIS, a new study by the ISHC and HAMA, CapEx 2014, takes a look at the key industry data that affects every owner, lender, operator, and consultant in our industry. Alan Benjamin, President, Benjamin West Larry B. Doyle, Senior Vice President Asset Management, Ashford Inc. Michael Doyle, Executive Vice President, CHM Darlene Henke, President, Audit Logistics Jonathan C. Nehmer, President, JN+A Program and speakers as of January 6, 2015 Page 4 of 9

SESSION 11 11:45am 12:00pm 12:00pm 2:00pm ACQUISITIONS TRACK: A FOCUS ON DEALS BETWEEN $15 TO $30 MILLION Rich Lillis, Executive Vice President, Colliers International William D.

Oakes, CEO, OTO Development NETWORKING BREAK TWO LUNCH OPTIONS Back by popular demand, delegates will have two options for lunch.

5 SESSION 11 11:45am 12:00pm 12:00pm 2:00pm ACQUISITIONS TRACK: A FOCUS ON DEALS BETWEEN $15 TO $30 MILLION Rich Lillis, Executive Vice President, Colliers International William D. Emery, CFO, InterMountain Management Greg Friedman, CEO, Peachtree Hotel Group Mark Laport, President, CEO, Concord Hospitality Corry W. Oakes, CEO, OTO Development NETWORKING BREAK TWO LUNCH OPTIONS Back by popular demand, delegates will have two options for lunch. LUNCH OPTION A THE MAIN STAGE EVENT THE ALIS AWARDS DEVELOPMENT OF THE YEAR 2014 JP Ford, Senior Vice President, Lodging Econometrics SINGLE ASSET TRANSACTION OF THE YEAR 2014 John R. Karver, SVP, CBRE Hotels MERGER & ACQUISITION OF THE YEAR 2014 Jackson Hsieh, Vice Chairman, Morgan Stanley JACK A. SHAFFER FINANCIAL ADVISOR OF THE YEAR 2014 Thomas J. Corcoran Jr., Chairman, FelCor Lodging Trust LIFETIME ACHIEVEMENT AWARD Introducer: James E. Burba, Chair, ALIS and President, BHN Recipient: Bob Hazard, Former Chairman, CEO, and President ( ), Choice Hotels International and Former CEO ( ), Best Western International Bob Hazard LUNCH OPTION B BUFFET LUNCH 2:00pm 2:30pm 2:30pm 3:30pm SESSION 12 NETWORKING BREAK BREAKOUT SESSIONS THE DEVELOPMENT HALL HOW TO SELECT AND NEGOTIATE A MANAGEMENT CONTRACT? Teresa K. Goebel, Partner, Goodwin Procter LLP Dianne Jaskulske, Vice President, Owner Relations and Management Contract Services, Hilton Worldwide Matthew D. LeMaster, Attorney, Davis Wright Tremaine Brian Young, Senior Vice President, Development & Acquisitions, Interstate Hotels & Resorts HOW TO DEVELOP A DUAL BRANDED PROPERTY? Hank Jones, Partner, Kallenberger Jones & Co. Julienne Smith, Senior Vice President, Hyatt Hotels Corporation Homer G. Williams, CEO, Williams/Dame & Associate Program and speakers as of January 6, 2015 Page 5 of 9

6 SESSION 13 SESSION 14 SESSION 15 3:30pm 4:00pm 4:00pm 5:00pm SESSION 16 SESSION 17 THE BOUTIQUE/LIFESTYLE SEGMENT Warren J. Marr, Managing Director, PwC Niki Leondakis, CEO, Commune Hotels & Resorts Mike Muir, VP North American Development, Best Western International Paul Scialla, CEO/Founder, Delos Allison Reid, Senior Vice President, Starwood Hotels & Resorts John TA Vanderslice, Global Head Luxury & Lifestyle Brands, Hilton Worldwide VIEW FROM THE BOARDROOM Hotel Leaders Round Three Francis J. Nardozza, Chairman and CEO, REH Capital Partners, LLC David P. Berg, Chief Operating Officer, Carlson Rezidor Hotel Group James Carroll, CEO, Crestline Hotels & Resort Kevin Frid, President, Americas, FRHI Hotels & Resorts Mitesh B. Shah, Senior Managing Principal and CEO, Noble Investment Group OWNERSHIP TRACK: THE VALUE AND COSTS OF LOYALTY PROGRAMS Stephen M. Jennings, Principal and Hospitality Lead, Deloitte Consulting Aditya Bhoopathy, Principal & Executive Vice President, Noble Investment Group Josh Lesnick, EVP & CMO, Wyndham Hotel Group Casey Ueberroth, Senior Vice President, Marketing, Preferred Hotel Group ACQUISITIONS TRACK: CROSS-BORDER REAL ESTATE INVESTMENT Issues to Consider While Getting the Deal Done Mark Lunt, Principal, Ernst & Young LLP Richard F. Davis, Co-Chair, Global Hospitality Practice, Greenberg Traurig LLP Tim Prudhoe, Partner, Kobre & Kim Mark Vecchio, Partner, Venable NETWORKING BREAK BREAKOUT SESSIONS THE DEVELOPMENT HALL HOW TO FINANCE NEW CONSTRUCTION Gary Axelrod, Partner, Latham & Watkins Billy Brown, CEO, LodgeCap, Inc. Robert Stiles, Principal & Managing Director, RobertDouglas THE ECONOMY SEGMENT David Berins, Managing Partner, Berins & Co., LLC Rui Barros, President & Managing Director, North America Franchise Operations, Wyndham Hotel Group Paul Harries, CFO, Generator Hostels Al Patel, President, Baywood Hotels Ravi Patel, President, Hawkeye Hotels Dean Savas, EVP Franchise Development, Motel 6 / Studio 6 ALIS TV: VIEW FROM THE BOARDROOM Hotel Leaders Round Four Scott Berman, Principal, Hospitality Industry Leader US, PwC Geoff Ballotti, President & CEO, Wyndham Hotel Group Jon E. Bortz, Chairman & CEO, Pebblebrook Hotel Trust Michael Depatie, President & CEO, Kimpton Hotels Greg T. Mount, President & CEO, Red Lion Hotel Corporation Richard A. Smith, President, CEO, FelCor Lodging Trust Inc. Program and speakers as of January 6, 2015 Page 6 of 9

SESSION 18 SESSION 19 5:00pm 7:00pm OWNERSHIP TRACK: DIGITAL MARKETPLACE DISRUPTION Implications for Hotel Owners and Investors Cindy Estis Green, CEO and Co-Founder, Kalibri Labs Minaz Abji, EVP

7 SESSION 18 SESSION 19 5:00pm 7:00pm OWNERSHIP TRACK: DIGITAL MARKETPLACE DISRUPTION Implications for Hotel Owners and Investors Cindy Estis Green, CEO and Co-Founder, Kalibri Labs Minaz Abji, EVP Asset Management, Host Hotels & Resorts Krissy Gathright, EVP/COO, Apple REIT Stephanie C. Linnartz, Chief Marketing & Commercial Officer, Marriott International Kathleen A. Mallery, Senior Director Revenue Optimization, Carlson Rezidor Hotel Group ACQUISITIONS TRACK: THE WALL STREET OUTLOOK Gregg Applefield, Director, Mission Capital Advisors Michael Bluhm, Managing Director, Morgan Stanley Asad Kazim, Managing Director, UBS Investment Bank David Kieske, Managing Director, Eastdil Secured Ben Leahy, Managing Director, Goldman Sachs Jack Vissicchio, Co-Head of Americas Real Estate, Bank of America Merrill Lynch NETWORKING RECEPTION WEDNESDAY, JANUARY 28, 2015 WEDNESDAY, JANUARY 29, :00am 11:15am REGISTRATION AND INFORMATION 7:00am 7:45am 7:45am 11:00am MONEY MORNING CONTINENTAL BREAKFAST MONEY MORNING WELCOME BACK Presenters: Recipient: Interviewer: Guest: AN UPDATE FROM THE AMERICAN HOTEL & LODGING ASSOCIATION Jim Abrahamson, Chair, American Hotel & Lodging Association, and Chief Executive Officer, Interstate Hotels & Resorts THE ISHC PIONEER AWARD Rachel J. Roginsky, Principal, Pinnacle Advisory Group Chad F. Sorensen, Principal, Warnick + Company Steve Kaufer, Co-Founder, President, and CEO, TripAdvisor INTERVIEW WITH STEVE KAUFER Chad F. Sorensen, Principal, Warnick + Company Steve Kaufer, Co-Founder, President, and CEO, TripAdvisor Steve Kaufer Moderators: IREFAC THE FINANCIAL GURUS TELL IT LIKE IT IS! Mark W. Elliott, Senior Managing Director, Hodges Ward Elliott Michael Murphy, Head of Lodging & Leisure, First Fidelity Companies Anthony Capuano, Executive Vice President and Global Chief Development Officer, Marriott International Michael L. Goodson, Head of Hospitality, ADIA Stephen Plavin, CEO, Blackstone Mortgage Trust Neil H. Shah, President and Chief Operating Officer, Hersha Hospitality Trust ADDITIONAL PANEL TO BE ANNOUNCED Program and speakers as of January 6, 2015 Page 7 of 9

8 WEDNESDAY, JANUARY 28, 2015 MONEY MORNING CAPITAL MARKETS SESSIONS This closing segment of ALIS will feature interactive sessions focusing on debt and equity money panels. SESSION A SESSION B SESSION C SESSION D MONEY MORNING LENDERS Jared H. Kelso, Managing Director, Cushman & Wakefield Billy Brown, CEO, LodgeCap, Inc. Gregory Forester, Managing Director, GE Capital Real Estate Mark Lanspa, Executive Vice President, Wells Fargo Bank, N.A. Marisa Lizak, SVP, Head of Underwriting, Starwood Property Trust Rene Theriault, Managing Director, Goldman Sachs & Co. MONEY MORNING PRIVATE EQUITY John C. Putrino, Managing Director, BMO Capital Markets Kevin Colket, Senior Vice President, Acquisitions, Starwood Capital Group Robert Hee, Managing Director, Canyon Equity LLC Tyler Henritze, Senior Managing Director, Blackstone Antonio Lariño, Managing Director / Hotels, Rockwood Capital Roman Nemtsov, Senior Vice President, Gaw Capital Advisors USA MONEY MORNING REITS Robert A. Alter, President, Seaview Investors, LLC Thomas J. Corcoran Jr., Chairman, FelCor Lodging Trust Troy Furbay, Executive Vice President and Chief Investment Officer, DiamondRock Hospitality Brian Hughes, Senior Vice President - Acquisitions & Sales, Ashford Inc. Struan Robertson, Chief Investment Officer, Host Hotels & Resorts MONEY MORNING HOTEL FUNDS Patrick J.G. Deming, Managing Director, Eastdil Secured William Reynolds, Senior Managing Director, MCS Capital LLC Anthony Rutledge, CEO, HEI Hotels & Resorts Bernard Siegel, Principal, KSL Capital Partners Bruce G. Wiles, President/COO, Thayer Lodging Group Program and speakers as of January 6, 2015 Page 8 of 9

ABOUT THE HOSTS Serving the hospitality industry for more than a century, AH&LA is the sole national association representing all segments of the 1.8 million-employee U.S. lodging industry, including hotel owners, REITs, chains, franchisees, management companies, independent properties, state hotel associations, and industry suppliers.

9 ABOUT THE HOSTS Serving the hospitality industry for more than a century, AH&LA is the sole national association representing all segments of the 1.8 million-employee U.S. lodging industry, including hotel owners, REITs, chains, franchisees, management companies, independent properties, state hotel associations, and industry suppliers. Headquartered in Washington, D.C., AH&LA provides focused advocacy, communications support, and educational resources for an industry generating $155.5 billion in annual sales from 4.9 million guestrooms. With almost three decades of experience, nearly 120 events completed to-date, and over 80,000 international delegates, BHN conferences have become must attend events for industry leaders who come together to network, conduct business and to learn about the latest trends. BHN events include: the Americas Lodging Investment Summit (ALIS) in Los Angeles; ALIS Law in Los Angeles; ALIS Summer Update; Alternative Ownership Conference Asia Pacific (AOCAP) in Singapore; Caribbean Hotel & Resort Investment Summit (CHRIS) in Miami; Hotel Investment Conference Asia Pacific (HICAP) in Hong Kong; HICAP UPDATE in Singapore; Hotel Investment Forum India (HIFI) in Gurgaon Delhi N.C.R.; Hotel Opportunities Latin America (HOLA) conference in Miami; and Hotel Investment Conference Europe (Hot.E) in London. The BHN website at is the gateway for information about the conferences BHN produces, as well as a direct link to important players in the hospitality investment world. AH&LEF is the charitable fund-raising and endowed fund-management subsidiary of the American Hotel & Lodging Association. Founded in 1953, AH&LEF is the premier organization for scholarships, professional certification, and instructional material as well as funding for hospitality industry research. Since its inception, ALIS has allocated a generous portion of its revenues to benefit the educational, research, and training missions of the American Hotel & Lodging Educational Foundation (AH&LEF). ALIS has provided scholarships for 1,048 students in 110 universities, generated more than $2 million for cutting edge research projects, provided funding for the START program in over 321 high schools and work force training centers, provided funding for the Lodging Management Program and the new Hospitality & Tourism Management Program in 447 high schools and generated nearly $4.6 million to support the development of hotel industry educational products. For more information about AH&LEF, visit Contributions as of July 2014 Program and speakers as of January 6, 2015 Page 9 of 9

SPONSOR OPPORTUNITIES. APRIL 28-30, 2015 JW Marriott Marquis Hotel Miami Held in conjunction with: Hosted by:

SPONSOR OPPORTUNITIES. APRIL 28-30, 2015 JW Marriott Marquis Hotel Miami Held in conjunction with: Hosted by: SPONSOR OPPORTUNITIES Hosted by: Held in conjunction with: April 27-28, 2015 www.burba.com www.chrisconference.com ABOUT HOLA Hotel Opportunities Latin America (HOLA) is the leading and most important