CONTENT. Penang Factor Land of Heritage Facts About Penang Global Connectivity EXPERIENCES UNFILTERED VENUES ABOUND ABOUT PCEB

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2 CONTENT Penang Factor Land of Heritage Facts About Penang Global Connectivity EXPERIENCES UNFILTERED RADIANT CULTURE MELODIOUS HARMONY PRIZED HERITAGE VIBRANT FESTIVALS LUSTROUS NATURE VENUES ABOUND COLONIAL SPLENDOUR GARDEN EXTRAVAGANZA HERITAGE CHARM RESORT LUXURY CONVENTION CONVERGENCE URBAN ELEGANCE ABOUT PCEB Cheong Fatt Tze Mansion

3 PENANG FACTOR The Northern Malaysian state of Penang is a magical place steeped in rich history and heritage set amidst the backdrop of a thriving and modern city. The captivating fusion of old and new has cultivated one of Southeast Asia s most vibrant cities and one of the world s must visit places. With its bold gastronomical culture, charming colonial architecture, and beautiful nature hotspots, Penang offers the best of Asia to the world. Penang s incomparable architecture, inspiring cuisine, colourful culture and sincere hospitality offers visitors an authentic and exceptional Asian experience. Wisma Yeap Chor Ee Norlman Lo 3

4 WORLD HERITAGE PATRIMOINE MONDIAL LAND OF HERITAGE PATRIMONIO MUNDIAL George Town is a living testimony of the multi-cultural heritage and traditions of Asia, where diverse cultures and religion met and have coexisted in harmony for generations. In 008, George Town was recognised for its outstanding universal value by UNESCO s World Heritage Convention. The heritage enclave, according to UNESCO, represents a remarkable example of the historic colonial towns on the Straits of Malacca. Cheong Fatt Tze Mansion The city reflects the coming together of cultural elements from the Malay Archipelago, India and China with those of Europe, to create architecture, culture and townscape unique only to George Town. 5

5 Facts About Penang LOCATION KOMTAR BOTANICAL GARDENS FERRY LANGUAGE The Malaysian state of Penang sits strategically at the Northern tip of the Straits of Malacca, a busy shipping route. Located in the heart of Southeast Asia, Penang is a favourite international travel destination and is easily accessible via air from anywhere in the world. teluk bahang ktm butterworth station Bahasa Malaysia is the official language in Penang with English being widely spoken and used as the language of business and commerce. Mandarin is also widely spoken in Penang, followed by Tamil and other Chinese dialects such as Penang Hokkien. penang hill Tow Boo Kong Temple Butterworth Climate Penang boasts a warm tropical climate with temperatures ranging from a low of C (70 F) to a high of 3 C (90 F) all year round. During the southwest monsoon from April to September, Penang experiences plentiful rainfall, adding a refreshing antidote to its tropical warmth. KEK LOK SI temple cherok Tokun VISA Visitors to Penang must hold a valid passport or travel document valid for six months beyond their period of visit. Visa is not required for most nationalities for social or business visits, but for those that do, applications can be made at the nearest Malaysian diplomatic mission. st. anne s church Currency Bukit Panchor State Park INTERNET The currency of Malaysia is the Malaysian Ringgit (MYR), with ringgit (RM) being the dollar equivalent. Foreign exchange booths are available all over Penang, with the ones situated in shopping malls operating seven days a week. The exchange rate for major currencies traded are displayed clearly at the booths. Major credit cards, including American Express, Visa and MasterCard are accepted at most places. balik pulau teluk kumbar penang airport snake temple clan jetties Auto city Staying connected is not a problem in Penang as we are the only Malaysian state offering FREE state-wide WIFI with,550 hotspots to date. High speed wireless connection is also available at most conventions and exhibition centres, hotels, cafés, and shopping malls, many with complimentary usage. 6 bukit tambun 7

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7 Experiences Unfiltered Chew Jetty... Chingay

8 RADIANT CULTURE. Tabla (Indian Drums) Benson Tan 3. Chinese Opera Ivan Lim Set against the backdrop of this tiny Malaysian state is Asia s loudest and most colourful cultural convergences. Penang s potpourri of Asian cultures and world religions Malay, Chinese, Indian, Islam, Buddhism, Hinduism, Christianity and many more makes Penang a multicultural and multi-religious experiment that is not only successful, but also one that is ever growing. Be captivated by the mystical and magical elements of the Malay culture through traditional cultural performances such as the Kuda Kepang, or Horse Riders. Experience Kuda Kepang s transcendental energy at sunset for a night of Eastern mysticism. Take in the colourful energy of Little India. From the exotic spices and luscious sarees to the hypnotic beats of the tabla and dhol, savour a slice of Penang s rich Indian culture and its many traditional art forms.. Kuda Kepang (Horse Riders) 3 Elaborate costumes, colourful paints and bold martial art moves come twilight: You ll find all this and more at the various Chinese operas based in Penang. Listen to their refined literary stories that have been performed unchanged for centuries. 3

9 MELODIOUS HARMONY. Goddess of Mercy Temple Penang Global Tourism 3. St. George s Church Penang Global Tourism Nowhere in the world can you find a Malay mosque, an Indian Muslim mosque, a Taoist temple, a Hindu temple, a Protestant church, and a Catholic church all along the same street. Aptly dubbed Harmony Street, this social wonder symbolises the diverse people of Malaysia that live united and worship side by side. Named after the Indian Kapitan Caudeer Mohuddeen who commissioned the building, the Kapitan Keling Mosque is George Town s largest historic mosque. The mosque is famous for its iconic British Moghul Revival-style architecture, featuring grandiose Mughal domes, turrets and the imposing minaret that soars above the streets below. This 8th century temple is dedicated to Guan Yin, the Goddess of Mercy and is the oldest Chinese temple in Penang. Intricate sculptures and carvings adorn its roofs and the main altar, where scowling stone dragons encircle its columns.. Kapitan Keling Mosque Penang Global Tourism 3 St George s Church was the first Anglican church established in Malaysia, and received its name from the patron saint of England. Its distinct architectural style is named Georgian Palladian, a fusion of Georgian architecture and the Grecian influences of Andrea Palladio. 5

10 PRIZED HERITAGE. Khoo Kongsi Leong San Tong Khoo Kongsi Clan Architecture in the heritage enclave of George Town reflects the diverse cultures and religions practiced in Penang. Experience this historic place and its stunning sights up close on the uniquely Penang trishaws, with the trishaw uncles serving as your personal city guide. The Peranakan Mansion is one of the most ornate houses in George Town with over a thousand Chinese and Straits Chinese antiques and collectibles on display. Built in the 9th century, its splendour reflects the mansion s history as the headquaters of the notorious Ghee Hin mobsters before it became the residence and office of the Chinese Kapitan Chung Keng Kwee.. Cheong Fatt Tze Mansion One of the grandest clan temples in Malaysia, Khoo Kongsi is a fine specimen of the highly ornamental and elaborate architecture that is characteristic of the clan houses and temples found in Penang. This historic venue with its traditional theatre and vast granite-paved square is perfect for hosting gala events and performances. 7

11 VIBRANT FESTIVALS. Contemporary Dance Performance on the Penang Ferry 3. Lion Esplanade. International Performance Art (George Town Dewan Sri Pinang Yew Kok Hong Penang is undeniably the land of festivals, and no one throws a celebration quite like Penangites; we love taking our revelries to the streets when possible. With a wealth of unconventional and gorgeous venues that make for perfect artistic and cultural stage, Penang s grand appetite for drama and entertainment dictates larger-than-life festivals for all occasions. Be it the Malay boria performance unique to Penang, the Chinese acrobatic lion dance or the hypnotic drumming of the Indian tabla, the cultural diversity of Penang provides a rich backdrop for spectacular gala celebrations. 3 Penang s vibrant arts and festival scene has attracted many internationally renowned performing arts groups. The Dewan Sri Pinang multi-purpose venue with its state-of-the art infrastructure has hosted gravity-defying and sensory stimulating performance arts. For a truly unique experience with the sea breeze and frothing waves, host your event on one of Penang s iconic ferries. Your guests will find it unforgettable and it will be the talk of the industry for time to come. Feel your heart in your mouth as you watch the gravity-defying acrobatics of the lion dancers, leaping nimbly across stilts. Allow the burst of frantic drum beats, dense festive colours and thrilling excitement to give any gala event the X-factor boost it needs. The beating of the drums will resonate with you even after the performance. 9

12 LUSTROUS NATURE 3. Pantai Kerachut Penang Global Tourism Warm sandy beaches, lush green heartland and voluptuous rolling hills - Penang offers plenty of experiences to enjoy the bounty of nature. Beyond the modern façade of Penang is some of the country s best-kept natural secrets. The state is home to one of four meromictic lakes in Asia, an award-winning tropical garden that is home to 500 species of tropical flora and fauna, and the first and among the largest tropical butterfly sanctuary in the world. Our flourishing flora is a testament to the rich biodiversity of Penang Hill, home to many endemic species. Take in the cool, dewy air as you ascend on the funicular train and enter a world of natural tropical wonders with one of the best views in the country. Become one with nature and get your creative juices flowing. Places such as the Tropical Spice Garden, Teluk Bahang and Bukit Panchor provide team building opportunities for your team to romp in the sun, the sea and the jungle.. Penang Hill Penang Global Tourism. Penang National Park Penang Global Tourism 3 Pantai Kerachut shelters a meromictic lake, and is the nesting ground of green turtles and Olive Ridley turtles. Get close and personal with these gentle creatures at the Turtle Conservation Centre for your next Corporate Social Responsibility event.

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14 COLONIAL SPLENDOUR. David Brown s Restaurant and Tea Terraces David Brown 3. The Royale Bintang Penang The Royale Bintang Penang Experience Penang s splendorous Colonial past, an era that celebrated understated opulence, languorous garden soirees complete with sumptuous food and courtly entertainment. 3 4 Suffolk House is Malaysia s only surviving Georgian house, and was home to a succession of British governors of Penang and the Straits Settlements. Built to reflect the style of Anglo-Indian garden houses of Colonial India, explore its mesmerizing rooms which have been lovingly refurbished with authentic Anglo-Indian antiques. Nestled along the gorgeous oceanfront of Penang is The Royale Bintang Penang. With its 4-year history, the hotel melds contemporary luxury with old-world glamour in the heart of George Town s UNESCO Heritage Zone. Walk in the footsteps of literary giants Somerset Maugham, Rudyard Kipling and Hermann Hesse who once visited this iconic hotel. The Eastern & Oriental Hotel remains timeless with its opulent interior and elegant ambience.. Suffolk House 4. The Eastern & Oriental Hotel The Eastern & Oriental Hotel 5

15 GARDEN EXTRAVAGANZA. Tropical Spice Garden Tropical Spice Garden 3. David Brown s Restaurant and Tea Terraces David Brown Penang s year-round warm tropical climate never fails to beckon one to the beautiful gardens, sequestered and private, a world onto themselves. The lush green verdant punctured by the gorgeouslyhued tropical flowers provide a stunning natural backdrop for a variety of events. & 3 The historical David Brown s Restaurant and Tea Terraces is surrounded by immaculate English landscaping that makes your dream garden soirees come true. Resting atop Penang s Strawberry Hill, enjoy a panoramic view of Penang that comes a-twinkle at nightfall. For a unique occasion unlike any other, hold your event at Tropical Spice Garden, surrounded by exotic Malaysian spice plants and vividly coloured wild flowers. The Garden s glass-walled pavilions provide the immersive experience of being in a rainforest with expansive breath-taking view of Teluk Bahang as your backdrop.. David Brown s Restaurant and Tea Terraces 7

16 HERITAGE CHARM. Cheong Fatt Tze Mansion 3. Black Kettle Fort Cornwallis is the largest standing fort in Malaysia, commissioned by Francis Light to defend Penang from pirates and military forces from Kedah. Today, this magnificent testament to Penang s maritime heritage is a popular venue for gala events, themed dinners and contemporary and cultural performances. Penang s iconic Blue Mansion features delicate Su Chow Dynasty Period-style architecture with a blend of European elements. This UNESCO Most Excellent Heritage Conservation Award winner has provided the set for numerous international films, and its ornately decorated rooms and halls bear proof to the wealth of Penang s founding traders. Home to one of Southeast Asia s largest collections of pre-war buildings, Penang s tangible heritage is a legacy of its multicultural history. A single street can host architectural designs of different time periods and from various cultures: South Chinese, Indian Muslim, Anglo-Indian and Indo-Malay architecture styles. Some are truly artistic masterpieces of cultural fusion with Cantonese glasswork, Scottish ironwork, Victorian floor tiles and Art Nouveau styles.. Fort Cornwallis 3 The architecture of pre-war shophouses in Penang is so unique that it has its own term: the Straits Eclectic, a fusion of European architecture into Asian-style buildings. Tastefully refurbished and curated, these chic and sophisticated East-meets-West buildings offer ample space for private dinners, cocktail receptions and business meetings. 9

17 RESORT LUXURY. Pinang Ballroom Hotel Jen 3. Batu Bar Lone Pine Hotel Penang s world-famous beach strip, Batu Ferringhi, is home to some of the best hotels and resorts in Northern Malaysia. From the only Hard Rock Hotel in the country and the ultra-luxurious Rasa Sayang by Shangri-La to PARKROYAL Penang Resort (photo), working while playing has never been easier. George Town boasts some of the finest luxury and business-oriented hotels in the country. A popular destination for international corporate events, George Town s strategic location is matched with the modern amenities of its city hotels that allows for seamless planning of inspired events. Settle for nothing less than the very best. With plush interiors, gorgeous scenery and impeccable service at your fingertips, your next event is guaranteed to drop jaws. At Penang s many world class hotels and resorts, play and leisure take place side by side with working as our service providers cater to your guests every whim. Pamper yourself, wherever you choose sandy beach, heritage city or lush forest life in the lap of luxury awaits you.. PARKROYAL Penang Resort PARKROYAL Penang Resort Kick back, relax and unwind Penang-style. With established house bands, visiting jazz musicians and international bands rocking the stage every night, Penang s hotels and resorts are famed for their entertainment lounges and bars that never fail to captivate. 3 3

18 CONVENTION EXPLOSION. Straits Quay Go big, or go home: Host your world-class event at any one of Penang s convention centres. Penang s state-of-the-art convention centres and arenas are equipped to accommodate thousands of guests at once with ease. With the technical equipment and expertise in these convention centres, every precise detail is executed flawlessly for the resounding success of your production. The Subterranean Penang International Convention and Exhibition Centre (SPICE) is an integrated business and leisure hub, and Malaysia s largest of its kind outside the capital. Consisting of a convention centre, an indoor stadium, a retail and F&B space, an Aquatic Club and an upcoming 4-star hotel, convenience is an understatement here.. SPICE The first waterfront convention centre in Northern Malaysia encompasses 5,300 square feet of space for grandiose and prodigious events. The Straits Quay Convention Centre adjoins the F&B and retail centre of Straits Quay, and is in close proximity with hotels and resorts in Tanjung Bungah. 33

19 Urban Elegance. Church Street Pier Penang Global Tourism 3. Hin Bus Depot Hin Bus Depot Arts! Music! Performances! Culture! All the elements converge to create energetic and contemporary spaces where dreams come true. Blends of no-frills architecture with chic style make for an ambience of raw and edgy, and give cosmopolitan events the X-factor that no one can resist. Get the artsy-industrial feel at The Place Raja Uda with its bare concrete walls and The Star, an awardwinning light sculpture installation. From art exhibitions, fashion shows to gala celebrations, every event here is guaranteed to be an experience unlike any other. Penang s strategically located marina has the gorgeous waterfront as its backdrop for its happenings. In juxtaposition with the elegant architecture of George Town s UNESCO Heritage Zone, Church Street Pier is much sought-after as a contemporary event venue. Lion. The Dance Place Show Raja Uda 3 Don t be fooled by first appearances. Hin Bus Depot for all its exposed brick and crumbling plaster is THE hip place to be. Decked with contemporary art murals by the renowned Lithuanian artist Ernest Zacharevic, this site is regularly booked for its cultured and authentic ambience. 35

20 About PCEB Penang Convention & Exhibition Bureau (PCEB) is a state bureau established in 06 to develop the meetings, incentives, conventions and exhibitions (MICE) industry in Penang. PCEB aims to position Penang as the preferred location for MICE activities in the region. With its rich UNESCO heritage, thriving multicultural society, state-of-the art facilities and vibrant natural attractions, Penang offers a truly eclectic tropical experience. In line with our mission to incubate the growth of MICE in Penang, PCEB serves as Penang s focal point for the coordination of all MICE activities. We provide expert assistance to organisations and MICE planners at every step of the planning to ensure their enhanced experience in Penang. Georgetown Penang Global Tourism 36

21 penang convention & exhibition bureau No. 4A & 6A (First Floor) The Whiteaways Arcade, Lebuh Pantai, George Town, 0300 Penang, MALAYSIA T F E info@pceb.my W PCEB is a member of Cover Image: A view of Penang Island and Seberang Perai from a top Penang Hill.