LUXURY RETAIL FAIRMONT COPLEY PLAZA HOTEL. Boston, Massachusetts CONCEPTUAL DESIGN DRAFT

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1 LUXURY RETAIL FAIRMONT COPLEY PLAZA HOTEL Boston, Massachusetts CONCEPTUAL DESIGN DRAFT

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3 CLICK FOR AN INTERACTIVE TOUR PASSWORD: Copley360 (CASE-SENSITIVE)

4 SITE PHOTOS CONTEXT

5 SITE RETAIL MAP ZARA NIKE TED BAKER ANTHROPOLOGIE INTERMIX TOMMY BAHAMA AESOP ALICE + OLIVIA COS RAG & BONE CAMPER ALLSAINTS CALYPSO ST. BARTH MAC COSMETICS SEPHORA H&M ATHLETA TIFFANY & CO. VALENTINO DOLCE & GABBANA BURBERRY CHANEL CARTIER HERMES BOTTEGA VENETA ESCADA ST. JOHN ANNE FONTAINE LA PERLA CHURCH OF THE COVENANT ONNURI I:UM CHAPEL NEWBURY ST NEWBURY ST NEWBURY ST NEWBURY ST HEREFORD ST TRADER JOE S GLOUCESTER ST APPLE STORE BOYLSTON STREET FAIRFIELD ST CRATE & BARREL EXETER ST AT&T OLD SOUTH CHURCH DARTMOUTH ST CITIZENS BANK CVS DIG INN CLARENDON ST CHIPOTLE WENDY S PRET A MANGER NORDSTROM RACK NEWBURY RESTORATION HARDWARE BERKELEY ST AU BON PAIN ARLINGTON STREET CHURCH BOYLSTON ST BOYLSTON ST BOYLSTON ST SHERATON BOSTON HOTEL HYNES CONVENTION CENTER 888 BOYLSTON 111 HUNTINGTON AVA BACK BAY 101 HUNTINGTON MANDARIN ORIENTAL BOSTON AVALON AT PRUDENTIAL CENTER RING RD LENOX HOTEL BOSTON MARIOTT COPLEY PLACE COURTYARD BOSTON COPLEY SQUARE COPLEY SQUARE HOTEL H U N T I N GT O N A V E BOSTON PUBLIC LIBRARY FOUNDED IN 1848 BLAGDEN ST FOGO DE CHAO DARTMOUTH ST COPLEY PLACE ENTRANCE COPLEY SQUARE ST. JAMES AVE STARBUCKS FEDEX STUART ST STATION ENTRANCE 626,000 RIDERS/YEAR TRINITY PL BOSTON COMMON HOTEL BACK BAY STATION TRINITY CHURCH FOUNDED IN 1734 J O H N H A N C O C K T O W E R HOTEL 140 CLARENDON ST 500 BOYLSTON STREET OFFICES JOHN HANCOCK TOWER 1.7M SQ FT OFFICE 62 STORIES UNITED STATES POSTAL SERVICE MARSHALLS WALGREENS MODELL S SPORTING GOODS ST. JAMES AVE 200 BERKELEY STREET OFFICES STUART ST 370 STUART STREET OFFICES PANERA BREAD BANK OF AMERICA LOEWS BOSTON BERKELEY ST CITIZENS BANK SPRINT CONSULATE GENERAL OF FRANCE CONSULATE OF COLUMBIA 320 STUART STREET OFFICES 155 COLUMBUS AVENUE OFFICES SCALE: NTS N PRUDENTIAL CENTER S COPLEY PLACE S ANN TAYLOR GUCCI MADEWELL SUGARFINA APM MONACO COACH JOHN VARVATOS SALVATORE FERRAGAMO ARITZIA JOHNNY WAS MICROSOFT SUNGLASS HUT BARNEYS NEW YORK DAVID YURMAN LOUIS VUITTON STUART WEITZMAN CANADA GOOSE KATE SPADE OAKLEY SWAROVSKI BOTTEGA VENETA DIOR MONCLER TOD S CLUB MONACO LACOSTE OLIVER PEOPLES TESLA BURBERRY ERMENEGILDO ZEGNA MONT BLANC TOM FORD EARLS KITCHEN + BAR LORD & TAYLOR SAKS FIFTH AVENUE UNDER ARMOUR CAROLINA HERRERA FURLA NEIMAN MARCUS TOURNEAU EATALY BOSTON LULULEMON SEPHORA VINEYARD VINES CELINE J.CREW TIFFANY & CO. VERSACE EXPRESS MAC COSMETICS SHINOLA WARBY PARKER CHANEL JIMMY CHOO SAINT LAURENT VINCE

6 ENTRY VIEW FROM NORTHWEST PALM COURT KEY PLAN

7 ENTRY VIEW FROM NORTHEAST PALM COURT KEY PLAN

8 ENTRY VIEW EXTERIOR ENTRY PALM COURT KEY PLAN

9 ENLARGED PLAN GROUND LEVEL 01 BALL FOYER GR AND BALL FLOOR HEIGHT 18-0 MAIN LOBBY FRONT DESK AREA GROUND FLOOR 6,205 GSF MEZZANINE FLOOR 2,650 GSF TOTAL 8,855 GSF PALM COURT RED N LEGEND PROPOSED SPACE HOTEL CIRCULATION TRINITY PLACE COPLE Y 1,025 GSF 01 6,205 GSF SARGENT 715 GSF VENETIAN 2,185 GSF OAK LONG BAR + KITCHEN GROUND: 4,500 GSF MEZZANINE: 1,815 GSF DARTMOUTH STREET OTHER S BOH / SERVICE SINGLE TON 660 GSF ST. JAMES 1,910 GSF OVAL 4,600 GSF ST. JAMES AVENUE

10 ENLARGED PLAN MEZZANINE LEVEL 01 BALL FOYER GR AND BALL FLOOR HEIGHT 7-0 MAIN LOBBY AREA GROUND FLOOR MEZZANINE FLOOR 6,205 GSF 2,650 GSF TOTAL 8,855 GSF N LEGEND PROPOSED SPACE OTHER S TRINITY PLACE 01 2,650 GSF VENETIAN DARTMOUTH STREET OPEN TO BELOW OVAL OAK LONG BAR + KITCHEN ST. JAMES AVENUE

11 ENTRY VIEW EXTERIOR BRANDING OPPORTUNITY KEY PLAN

12 INTERIOR VIEW EAST RETAIL ENTRY AT ST. JAMES ENTRANCE 01

13 INTERIOR VIEW EAST RETAIL AT ST. JAMES ARCHITECTURAL DETAIL 01

14 INTERIOR VIEW EAST RETAIL AT SINGLETON 01

15 INTERIOR VIEW EAST RETAIL AT COPLEY 01

16 INTERIOR VIEW EAST RETAIL ENTRY AT MAIN LOBBY 01

17 ENLARGED PLAN GROUND LEVEL 02 BALL FOYER GR AND BALL FLOOR HEIGHT 18-0 MAIN LOBBY FRONT DESK AREA 9,435 GSF PALM COURT RED N LEGEND PROPOSED SPACE HOTEL CIRCULATION OTHER S BOH / SERVICE TRINITY PLACE COPLE Y 1,025 GSF SINGLE TON 660 GSF SARGENT 715 GSF VENETIAN 2,185 GSF OAK LONG BAR + KITCHEN GROUND: 4,500 GSF MEZZANINE: 1,815 GSF DARTMOUTH STREET 02 9,435 GSF ST. JAMES 1,910 GSF OVAL 4,600 GSF ST. JAMES AVENUE

18 ENTRY VIEW EXTERIOR BRANDING OPPORTUNITY KEY PLAN

19 ENTRY VIEW EXTERIOR BRANDING OPPORTUNITY KEY PLAN

20 INTERIOR VIEW CENTER RETAIL AT OVAL HISTORICAL PHOTO 02

21 INTERIOR VIEW CENTER RETAIL AT OVAL ARCHITECTURAL DETAIL 02

22 INTERIOR VIEW CENTER RETAIL AT WEST LOBBY 02

23 INTERIOR VIEW CENTER RETAIL AT PEACOCK ALLEY 02

24 INTERIOR VIEW CENTER RETAIL AT VENETIAN 02

25 INTERIOR VIEW CENTER RETAIL AT PEACOCK ALLEY 02

26 ENLARGED PLAN GROUND LEVEL 03 BALL FOYER GR AND BALL FLOOR HEIGHT 18-0 MAIN LOBBY FRONT DESK AREA 1,200 GSF PALM COURT RED N LEGEND PROPOSED SPACE HOTEL CIRCULATION OTHER S BOH / SERVICE TRINITY PLACE COPLE Y 1,025 GSF SINGLE TON 660 GSF SARGENT 715 GSF VENETIAN 2,185 GSF OAK LONG BAR + KITCHEN GROUND: 4,500 GSF MEZZANINE: 1,815 GSF DARTMOUTH STREET ST. JAMES 1,910 GSF OVAL 4,600 GSF 03 1,200 GSF ST. JAMES AVENUE

27 ENTRY VIEW EXTERIOR BRANDING OPPORTUNITY KEY PLAN

28 INTERIOR VIEW WEST RETAIL AT PEACOCK ALLEY LOBBY 03 KEY PLAN

29 ENLARGED PLAN GROUND LEVEL PALM COURT BALL FOYER GR AND BALL FLOOR HEIGHT 18-0 MAIN LOBBY FRONT DESK AREA 2,187 GSF PALM COURT 2,187 GSF RED N LEGEND PROPOSED SPACE HOTEL CIRCULATION OTHER S BOH / SERVICE TRINITY PLACE COPLE Y 1,025 GSF SINGLE TON 660 GSF SARGENT 715 GSF VENETIAN 2,185 GSF OAK LONG BAR + KITCHEN GROUND: 4,500 GSF MEZZANINE: 1,815 GSF DARTMOUTH STREET ST. JAMES 1,910 GSF OVAL 4,600 GSF ST. JAMES AVENUE

30 INTERIOR VIEW PALM COURT AT MAIN LOBBY PALM COURT

31 INTERIOR VIEW PALM COURT AT MAIN LOBBY PALM COURT

32 BUILDING ELEVATION NORTH GROUND FLOOR HOTEL (NOT IN SCOPE) PALM COURT EAST RETAIL ENTRY LOBBY CENTER RETAIL HOTEL LOBBY HALLWAY (PEACOCK ALLEY) WEST RETAIL SCALE: NTS KEY PLAN

33 BUILDING SECTION FACING EAST GROUND FLOOR HOTEL VIF 18-0 BOH/STORAGE SCALE: NTS ST. JAMES AVENUE OVAL HOTEL LOBBY HALLWAY PEACOCK ALLEY HOTEL LOBBY GRAND BALL SERVICE CORRIDOR KEY PLAN

34 SITE AERIAL VIEW BOYLSTON STREET NEWBURY STREET BACK BAY BOSTON PUBLIC GARDEN

35 BOSTON LOCATION MAP 1 FAIRMONT COPLEY PLAZA 2 COPLEY SQUARE 3 TRINITY CHURCH 4 BOSTON PUBLIC LIBRARY 5 AMTRAK BACK BAY STATION 6 COPLEY PLACE 7 NEWBURY STREET SHOPPING DISTRICT 8 PRUDENTIAL CENTER 9 MARATHON FINISH LINE 10 CASTLE AT PARK PLAZA 11 COMMONWEALTH AVENUE MALL 12 JOHN B. HYNES VETERANS MEMORIAL CONVENTION CENTER 13 BAY STATE COLLEGE 14 EMERSON COLLEGE 15 FISHER COLLEGE 16 LOEWS BOSTON HOTEL 17 TAJ BOSTON 18 FOUR SEASONS BOSTON 19 MANDARIN ORIENTAL 20 BOSTON PARK PLAZA T SUBWAY STATIONS 15 BOSTON COMMON PUBLIC GARDEN 17 BACK BAY 18 T T T 4 THEATER DISTRICT T LUXURY RETAIL OPPORTUNIT Y FAIRMONT COPLEY PL AZA BOSTON, MASSACHUSET TS ASHKENAZY ACQUISITION ELKUS MANFREDI ARCHITECTS

36 HISTORICAL PHOTOS & INFORMATION FAIRMONT COPLEY PLAZA LOCATION OVAL Located in Boston s historic Back Bay, Fairmont Copley Plaza stands alongside the Boston Public Library, Trinity Church, and Hancock Tower as one the architectural landmarks of Copley Square. It is recognized as one of the Historic Hotels of America, a program of the National Trust for Historic Preservation. The hotel s Oval Room, considered one of the most beautiful rooms in Boston, features a realistic sky-and-cloud ceiling mural. When John Singer Sargent was painting the murals at the Boston Public Library, he would often come to the hotel and watch the artisans paint the Oval Room s mural as he enjoyed his lunch. The artisans asked Sargent to add his touch to the mural. Sargent mounted the scaffolding and painted an angel. Sargent s angel graced the HISTORY ceiling for over 30 years until the mural was painted over during renovations in the 40s. FAIRMONT COPLEY PLAZA, 1920S OVAL, 1912 Today, Sargent s angel is the invisible guardian The Copley Plaza was built on the original site of the Oval Room. of the Museum of Fine Arts at the total cost of $5.5 million, and named in honor of John Singleton Copley, a famous American painter. The seven-floor hotel is constructed of lime- REFERENCES stone and buff brick in the Beaux-Arts style. The architect was Henry Janeway Hardenbergh, who also designed other hotels, including the en.wikipedia.org/wiki/the_fairmont_copley_ Plaza_Hotel Copley Plaza s sister hotel, Plaza Hotel in New York City. The grand opening in 1912 attracted celebrities, COPLEY SQUARE, 1928 PEACOCK ALLEY, 1912 TEA COURT, 1912 socialites and dignitaries such as Boston Mayor John F. Fitzgerald, grandfather of President first-guests-fairmont-copley-plaza/ John F. Kennedy. Fitzgerald presided over a reception of over a thousand guests. Rooms had been booked as early as 16 months in advance. FRONT LOBBY, 1912 BALL PARTY, 1912

37 BOSTON MARKET DATA 20 million visitors to Boston each year $1.8 billion retail in 0.5 mile radius generates 4.7 million residents in the greater Boston area. 680,000 people live in the City of Boson 135,000 college students home to universities more than any other U.S. city 75 retailers at the adjoining Copley Place Mall 9th most visited U.S. city for overseas travelers (more than Chicago, Philadelphia, Seattle, Atlanta, Dallas, and Houston) 19% increase in international passenger traffic 6th largest metro area in the U.S. Amtrak Back Bay 626,000 riders/year, 10% increase in last 3 years Copley Square one of the top visited attractions in Boston 36.3 Million Logan airport hosted 36.3 M passengers in 2016, 8.8% increase 17.3 million sqft office spaces within half a mile 25 Fortune 500 companies in the Greater Boston Area 39% Back Bay is most affluent zip code in the Boston metro area; median HH incomes are 39% higher than national $103,946 average household income in the greater Boston area

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