Contents About Us A Message from Han Dong A Message from Joe Cressy A Message from Michael Emory & Janice Solomon Board of Directors District

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1 Annual Report 2017

3 Contents About Us A Message from Han Dong A Message from Joe Cressy A Message from Michael Emory & Janice Solomon Board of Directors District Statistics BIA Strategic Plan Promote Advocate Collaborate Enhance 2018 Budget Contact Us

About Us Established in 2008,, in support of the businesses of this area, the Toronto Entertainment District BIA s mandate is to promote, improve and preserve this dynamic area of Toronto.

4 About Us Established in 2008,, in support of the businesses of this area, the Toronto Entertainment District BIA s mandate is to promote, improve and preserve this dynamic area of Toronto. Benefitting from economic, environmental and social factors driving downtown growth, the Entertainment District has established itself as a thriving and vibrant district for living, creating, working and entertainment. With distinct architecture both old and new, the Entertainment District is a thriving commercial hub of creative houses, hospitality and retail. From the Air Canada Centre to the Four Seasons Centre for the Performing Arts, the Entertainment District includes many of Toronto s most iconic cultural landmarks including the CN Tower, Steam Whistle Brewing, Toronto Railway Museum, Ripley s Aquarium of Canada, Canada s Walk of Fame, Metro Toronto Convention Centre, Metro Hall, Rogers Centre, Roy Thomson Hall, Princess of Wales Theatre, Royal Alexandra Theatre, TIFF Bell Lightbox, 401 Richmond, Canadian Broadcast Corporation, Bell Media. The District is home to an array of talent that is comprised of the Canadian Opera Company, the National Ballet of Canada, Toronto Symphony Orchestra, Toronto Blue Jays, Toronto Maple Leafs and Toronto Raptors. 1

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A Message from Han Dong Member of Provincial Parliament Trinity-Spadina The Entertainment District BIA serves as a bridge between our office and

7 A Message from Han Dong Member of Provincial Parliament Trinity-Spadina The Entertainment District BIA serves as a bridge between our office and the businesses in this important community. I commend the BIA for advocating and communicating with its membership, agencies and stakeholders. 4

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A Message from Joe Cressy City Councillor Ward 20 Trinity-Spadina This is an area that continues to experience extraordinary growth, evolving and changing into a true mixed-use neighbourhood success

9 A Message from Joe Cressy City Councillor Ward 20 Trinity-Spadina This is an area that continues to experience extraordinary growth, evolving and changing into a true mixed-use neighbourhood success story. I remain committed to my work with the Entertainment District BIA and the stakeholders of King-Spadina to ensure our City plans align with the economic vitality and interests of the businesses of this community. 6

A Message from Michael Emory & Janice Solomon Chair & Executive Director The Entertainment District continues to experience major growth each year, thus providing a number of opportunities, benefits,

10 A Message from Michael Emory & Janice Solomon Chair & Executive Director The Entertainment District continues to experience major growth each year, thus providing a number of opportunities, benefits, as well as concerns for the businesses within the community. In order to maintain this level of growth and keep aligned with the interests of its members, we developed a strategic plan that provides us with greater clarity as we move forward. This district continues to be the epicentre for arts, culture, hospitality, business and sports. With this understanding, our focus is to bring the experience of the Entertainment District to life through our promotions, public realm enhancements and advocacy work. We would like to thank the Board of Directors and members for their commitment and support in We look forward to working with you in

Board of Directors Chair, Michael Emory President and CEO Allied Properties REIT Vice Chair, Barry Smith President and CEO Metro Toronto Convention Centre Treasurer, Laura Weyland Pharmacist/Owner

11 Board of Directors Chair, Michael Emory President and CEO Allied Properties REIT Vice Chair, Barry Smith President and CEO Metro Toronto Convention Centre Treasurer, Laura Weyland Pharmacist/Owner Shoppers Drug Mart Secretary, Jim Aldridge General Manager TicketKing/Mirvish Productions David Kelley General Manager SoHo Metropolitan Hotel Steven Sorensen Vice President, Operations The Cadillac Fairview Corporation Limited Sarah Turney Partner Fasken Martineau DuMoulin LLP Al Carbone Owner Kit Kat Oliver Geddes Owner The Fifth Inc. Simon Gitalis Salesperson Abe Gitalis Real Estate Ltd. Harry Glicksman Owner Capitol Buildings Scott Henderson Vice President Communications Bell Media Bob Hunter Chief Project Development Officer Maple Leaf Sports & Entertainment 8

District Statistics The Entertainment District continues its transformation with a surge of development projects making it a desirable place to live, work and play.

12 District Statistics The Entertainment District continues its transformation with a surge of development projects making it a desirable place to live, work and play. As a result, our residential population is expected to double within the next five years and our working population will balloon to more than 100,000 workers. Residential Population 25, % Live in Apartments 57% Renters 78% Under the age of 45 67% University Educated 40,000 30,000 20,000 10,000 Population Growth $117, 934 Average Household Income $3,870 Spent on Food from Restaurants $2,146 Spent on Alcoholic Beverages $353 Spent on Performing Arts 5,500+ Dog Owners Living in condos 9

Visitor Population 17,000,000+ 43% Sports & Entertainment Venues 16% 15% Live Theatre Meetings & Conventions Development Stats (as of December 2017) 13% 7% 6% Attractions Hotels Nightclubs

13 Visitor Population 17,000, % Sports & Entertainment Venues 16% 15% Live Theatre Meetings & Conventions Development Stats (as of December 2017) 13% 7% 6% Attractions Hotels Nightclubs Residential Units in Process 22,219 Submitted 5 Average Storeys 47 Approved 16 Working Population 85,000+ Average Height in Meters 141 Appealed 7 Commercial Assessment Value 6,593,128,601 Total Non-Residential GFA in Process 646,131 sq m Under Construction 6 Total Commercial Square Footage 10,710,091 Sq. Ft Total Residential GFA in Process 1,584,474 sq m Completed 22 Expected Commerical Growth 1,000,000 Sq. Ft 10

11 BIA Strategic Plan Our Vision The Toronto Entertainment District is the concentrate of arts, culture, hospitality, sports and business to bring a unique and vibrant urban experience. coding= utf-8?

14 11 BIA Strategic Plan Our Vision The Toronto Entertainment District is the concentrate of arts, culture, hospitality, sports and business to bring a unique and vibrant urban experience. coding= utf-8?> trator , SVG Export Plug-In. Version: 6.00 Build 0) --> C//DTD SVG 1.1//EN > lns= xmlns:xlink= x= 0px y= 0px viewbox= enable-background= new xml:space= preserve > roke-width= 3 stroke-miterlimit= 10 d= M , ,0l ,65.097l66.72,66.714c48.73,48.734, ,73.11, , L , z M , c , , ,0 68, , ,0l55.13,55.126L , z /> stroke-miterlimit= 10 d= M , ,8.198,8.198,8.198c4.527,0, , , C , ,392.48, , , z /> rlimit= 10 d= M , , , c58.768,0, , c , C , , , , , z />

Our Objectives Promote Advocate Collaborate Enhance Our Outcomes Demonstrate impact by increasing the District s attractiveness (to direct and indirect stakeholders) Ensure the BIA is playing an

15 Our Objectives Promote Advocate Collaborate Enhance Our Outcomes Demonstrate impact by increasing the District s attractiveness (to direct and indirect stakeholders) Ensure the BIA is playing an active role and taking positions to help its direct stakeholders on specific issues by measuring the advocacy activities and their effectiveness Ensure a strong collaboration system between stakeholders by measuring their level of satisfaction Ensure the district continues beautification and improvement projects 12

16 Promote Objectives Develop & reinforce an experiential brand Measure and report branding impact Develop digital platforms to support and disseminate the experiential brand 13

95 % increase Online Engagement Over 50K Promotional Views More than 400K Social Impressions 1,100 New Followers Social Media & Website: Facebook, Twitter, Instagram Blogs Concierge

17 95 % increase Online Engagement Over 50K Promotional Views More than 400K Social Impressions 1,100 New Followers Social Media & Website: Facebook, Twitter, Instagram Blogs Concierge Directory (Online) Digital Promotions Press Releases Visitor & Hospitality Guides Walk TO Art (ArtWalk) Entertainment District Videos BIA Statistics Research Data Collection Partnerships 14

18 Advocate Objectives Understand the members positions on specific issues Advocate to make the member s voice heard Advocate and take positions on issues impacting BIA stakeholders Represent stakeholders on plans, reports, and policies impacting the district 15

56 Development Projects Tracked and Under Review 60+ City Agenda Items Being Monitored 38 BIA Positions Taken on CIty and Provincial Items John Street Revitalization Development Applications

19 56 Development Projects Tracked and Under Review 60+ City Agenda Items Being Monitored 38 BIA Positions Taken on CIty and Provincial Items John Street Revitalization Development Applications Streetscape Plans TOcore Studies Heritage Conservation District Plan King-Spadina Secondary Plan Transportation/Transit Studies King Street Pilot Project Rail Deck Park TO360 Wayfinding PATH Wayfinding Special Sign District Commercial Tax Competitiveness MPAC Bill 148 Best Bar None Street Involved Activity Affordable Housing 16

20 Collaborate Objectives Ongoing member communications and engagement Adjudicate conflicts Setup a strong ecosystem between businesses, developers, residents, other Regular meetings and communications with business security & operations, police, City 17

21 700+ BIA Subscribers 70+ Member Notices 25+ Member Call-Outs Newsletters Notices: Road Closure Notices: Infrastructure Work Notices: Filming Notices: Important City Meetings Notices: Conferences and Conventions Notices: Member Opportunities Member Database/Directory Member Surveys Meetings: Community Based Public Safety 18

22 Enhance Objectives Ensure safety Ensure cleanliness Daily tracking and reporting of deficiencies to the CIty 19

2,500+ Hours in Public Realm Maintenance 1,000+ BIA Streetscape Assets 36,000+ Flowers Planted Annually 5,000+ Deficiencies Reported Pole Wraps/Anti-Graffiti Paint BIA Custom Poles BIA Branded Icons

23 2,500+ Hours in Public Realm Maintenance 1,000+ BIA Streetscape Assets 36,000+ Flowers Planted Annually 5,000+ Deficiencies Reported Pole Wraps/Anti-Graffiti Paint BIA Custom Poles BIA Branded Icons Tree Grates Flower Program BIA Planters Bike Lane Planters Union Station/Front Street Planters University Ave. Triangle Salmon Run Fountain Street Wayfinding Deficiency Reporting Asset Management Clean Streets Program: Illegal Dumping, litter/garbage removal, graffiti removal, poster removal, powerwashing, snow removal, asset cleaning 20

Additionally, we are introducing an online concierge directory to promote businesses and allow you and your employees to use this convenient digital tool.

adds value for property owners and their business tenants.

24 2017 Summary In 2018 we will continue to expand our experiential brand through online engagement, strategic promotions and key partnerships focused on attracting visitors and residential tenants. Additionally, we are introducing an online concierge directory to promote businesses and allow you and your employees to use this convenient digital tool. With an ever-increasing amount of traffic moving through our community, the need for a safer, cleaner and well-presented public realm has become a major priority that adds value for property owners and their business tenants. We will employ services for yearround streetscape and asset maintenance, continue our flower program and support initiatives aimed at creating a better sense of community. We will also continue to assess all streetscape elements and report issues to their various agencies. There are numerous city-related matters that we continue to monitor on behalf of our members and address through letters, deputations, meetings and formal positions. 21

Revenues 2,925,599 BIA Levy (including 10% provision) 2,890,599 Other Revenue 35,000 Expenditures 3,275,599

25 2018 Budget We will continue to build our connection with our business members, the residential community and key stakeholders involved with contributing to the success of our district. Revenues 2,925,599 BIA Levy (including 10% provision) 2,890,599 Other Revenue 35,000 Expenditures 3,275,599 Administration 468,445 Capital 1,217,036 Communications, Marketing & Promotion 419,793 Maintenance 907,543 Provisions for Tax Appeal Expenditures 262,782 22

26 Contact Us Janice Solomon Executive Director Sagal Hachi Executive Assistant Anojan Sathasivam Urban Planning, Assistant Manager Josh Jacobs Public Realm Operations 23

28 Toronto Entertainment District BIA 119 Spadina Avenue, Suite 200 Toronto, ON M5V 2L

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