personalty the VOL 8, 2016 PP18019/12/2013(033208) Project Launches

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1 personalty the VOL 8, 2016 PP18019/12/2013(033208) 1 Project Launches

2 2 Project Launches A NEW LAKESIDE LIVING IN GERBANG NUSAJAYA Atmosphere during the weekend launch which attracted over 1,000 visitors. UEM Sunrise recently unveiled its newest landed residential development Melia Residences; marking the first residential precinct to be introduced by the Company in Gerbang Nusajaya, the commercial and business engine of Iskandar Puteri in Johor. The speed of sales of this unique development has been phenomenal with a takeup rate of 98% for Phase 1 and 83% for Phase 2 within the first two days of its launch on 23 & 24 April In order to satisfy homebuyers demand, limited units of Phase 3 have been released and are currently up for sale. Situated on a acre freehold footprint, Melia Residences promises a combination of breathtaking lakeside living, a host of facilities and unbeatable lifestyle offerings within a well-secured, gated and guarded, freehold community. It comprises five phases, with a total of 625 landed strata units that are available in four land area options and built up areas ranging from 2,006 sq ft to 2,594 sq ft. A low density development of eight units per acre, Melia Residences is targeted to be fully completed in Reflecting on UEM Sunrise s commitment to

3 This development is a true testament to our ongoing efforts in delivering stunning fresh concepts that are exquisite at an exceptional value. Melia Residences redefines all benchmarks in township development and township living Raymond Cheah, COO Commercial preserving as much of the natural environment in its developments, award-winning German-based landscape architectural firm, Ramboll Studio Dreiseitl, had been engaged to realise the vision of Melia Residences unique lakeside living drawing on their experiences and expertise in having previously developed Singapore s Bishan Ang Mo Kio Park and Potsdamer Platz in Berlin, Germany. Melia Residences offers a plethora of facilities like multipurpose hall, badminton court, indoor commercialgrade gym, outdoor gym, sauna, tennis court, three uniquely designed children playgrounds, walking paths, jogging and cycling tracks around tree-lined lakeside as well as a variety of signature pavilions around the entire estate; making ample opportunities for family recreational activities in addition to the generous open spaces for picnic and barbecue outings. Scenic lakes stretching over seven acres adorns the heart of the development with up to 1.3 kilometres perimeter pathways, designed to enhance residents living experience. Strategically located five kilometres away from Malaysia s Sultan Abu Bakar CIQ Complex and Singapore s Tuas Checkpoint, Melia Residences is easily accessible via the Second Link Expressway and the Coastal Highway. The development is near major amenities in Iskandar Malaysia, such as the Columbia Asia Hospital; and EduCity a fully integrated education hub comprising universities, institutes of higher education, academia-industry action and R&D centres as well as recreational and sports facilities. Designed to benefit from the impending High Speed Rail, which links Malaysia and Singapore, Melia Residences is also located near the alternative entry point to Malaysia from Indonesia via the Puteri Harbour International Ferry Terminal. As part of the 4,551-acre Gerbang Nusajaya community, occupants of Melia Residences are set to benefit from the surrounding catalytic developments such as Nusajaya Tech Park an integrated eco-friendly industrial park; FASTrack Iskandar a 300-acre integrated motorsports hub incorporating automotive-related commercial, retail and hospitality offerings; entertainment and leisure destinations such as LEGOLAND Malaysia Resort, Sanrio Hello Kitty Town, Thomas Town, Mall of Medini, Horizon Hills Golf & Country Club and the Puteri Harbour Marina. Cover Story 3

4 4 Contents & Foreword CONTENTS Cover Story 2 Foreword 4 Affordable Homes 5 Corporate 6 Events 9 Project News 11 Customers 12 Personality Feature 15 Retail News 16 Residents 18 Titans 19 Achievements 22 Building Beyond Buildings 24 Project Updates 26 FOREWARD In a wink of an eye, six months have passed and we meet again in this latest edition of The Personalty where we are pleased to present to you another series of updates that have taken place at UEM Sunrise is proving to be quite a challenging year for both the Malaysian economy as well as the property market. While UEM Sunrise has not been spared, we have adapted our strategies to navigate through the current difficult environment Melia Residences is evidence of this a project that was launched based on market demand. Melia Residences strategically addresses the demand for landed strata properties in a market that is saturated with high-rise apartments. It also offers buyers the unique concept of lakeside living in Gerbang Nusajaya, Iskandar Puteri one of the five flagship zones of Iskandar Malaysia, Johor. As a result, Melia Residences was extremely well-received with a take-up rate of 98% for Phase 1 and 83% for Phase 2 within two days of launch. We will work to maintain this momentum for the remaining phases as well as for our other projects. At UEM Sunrise, we are always striving to forge new relationships and build partnerships that provide opportunities for growth. Our joint venture with SUTL Marina Holdings to form ONE15 Marina in Puteri Harbour is an example of how we leverage strategic partnerships to add value to our existing projects and developments. In due time, Puteri Harbour will be enhanced and transformed into a premium integrated marina in the region. We have also inked two separate JV agreements with Mulpha International Bhd as well as Telekom Malaysia Bhd, and we have entered into a Sale and Purchase Agreement with AMOREPACIFIC for the sale of land parcels for the purpose of setting up an integrated centre at SiLC. You can read more about them on page 6 and page 8 respectively. In March, we hosted our very first architecture symposium in Melbourne, Australia featuring some of the world's most renowned architects which attracted over 250 attendees. Through the symposium, we effectively showcased our accomplishments, world-class properties and capabilities on a global stage thus further fortifying our position as a leader in property development. While there is no doubt the remainder of 2016 will be challenging, it would also prove to be an exciting period for UEM Sunrise there are properties to launch and partnerships to form. We remain resolute in the face of adversity and will continue to provide home buyers with beautiful and high quality properties. On behalf of the Management and staff of UEM Sunrise, I would like to thank you, our valued stakeholders, for your continuous and unwavering support. Warmest regards, Dato Izzaddin Idris Executive Director EDITORIAL Corporate Communication Department PUBLISHED BY UEM Sunrise Berhad Level U2, Block C5, Solaris Dutamas No.1 Jalan Dutamas 1, Kuala Lumpur, Malaysia For information on The Personalty, please contact corpcomm@uemsunrise.uemnet.com No part of this publication may be reproduced or used in any form of any means - graphic, electronic or mechanical, including photocopying, recording or information storage and retrieval system without written permission from the publisher.

5 DENAI NUSANTARA AFFORDABLE HOMES LAUNCHED As part of its ongoing commitment in delivering affordable housing in Iskandar Puteri, UEM Sunrise on 29 January 2016 launched 1,217 units of Denai Nusantara comprising 1,109 Rumah Mampu Milik Johor ( RMMJ ) and 108 single-storey shop lots at an estimated GDV of RM188.5 million. The development marks the first affordable housing project to be introduced in Gerbang Nusajaya, the second wave development of Iskandar Puteri. Strategically located adjacent to the planned motorsports hub and eco-friendly tech park, Denai Nusantara is envisaged to be a gated and guarded community, with the application of the Crime Prevention Through Environmental Design concept through fencing and availability of guard houses; in addition to affordable maintenance, quality workmanship and lifestyle & recreation amenities. Upon completion, Denai Nusantara units will be spread out across five 12-storey blocks and single-storey shop lots with a built-up area ranging between 1,000 sq ft (residential units) to 1,200 sq ft (shop lots), priced at RM150,000 and RM200,000 respectively. As of June 2016, the State Secretary of Johor State Housing Division has identified and approved a total of 474 qualified buyers to purchase Denai Nusantara, with the commencement handing over of the Sijil Layak Memiliki to successful applicants on 5 June BAYU NUSANTARA AFFORDABLE HOMES IN ISKANDAR PUTERI, JOHOR COMPLETED UEM Sunrise has realised yet another milestone in its affordable housing efforts, with the completion and initial handover of RMMJ and Perumahan Komuniti Johor ( PKJ ) property units, as well as Kedai Kos Sederhana ( KKS ) in Bayu Nusantara. The development completion was marked in a Majlis Siap Bina Rumah Mampu Milik dan Perumahan Komuniti Johor Projek Pembangunan Bayu Nusantara on 5 June 2016 officiated by the Chief Minister of Johor, YAB Dato Mohamed Khaled Nordin, accompanied by YB Dato Hj. Ismail Karim, Johor State Secretary and YBhg. Tan Sri Dr. Ir. Ahmad Tajuddin Ali, Chairman of UEM Sunrise. The event was also attended by Chairman of Johor s Housing and Local Government Committee, YB Datuk Haji Abdul Latif Haji Bandi; UEM Sunrise s Chief Operating Officer Development, YBhg. Dato Roslan Ibrahim; UEM Sunrise s Chief Financial Officer, En. Azhar Othman; and about 500 guests, including community leaders, representatives of local authorities, media members and residents of the surrounding areas. Launched in September 2014, Bayu Nusantara is part of the overall Nusa Bayu community in Iskandar Puteri and costs RM46 million to develop. It comprises 241 RMMJ terraced houses with a built-up of 1,000 sq ft priced at RM150,000 each; 80 units of PKJ terraced houses with a built-up of 850 sq ft priced at RM80,000 each; and 30 shop lots measuring 20 X60 priced at RM200,000 each. Affordable Homes 5

6 6 Corporate MALAYSIA S FIRST HOLISTIC TOWNSHIP MANAGEMENT SERVICES OPERATOR FORMED On 13 January, UEM Sunrise Edgenta TMS Sdn Bhd (a JV entity between UEM Sunrise and a wholly-owned subsidiary of UEM Edgenta Berhad) and Township Management Services Sdn Bhd (a wholly-owned subsidiary of Medini Iskandar Malaysia Sdn Bhd) entered into a joint venture to form Malaysia s first holistic township management services operator. The 70:30 joint venture company is established to offer Integrated Facilities Management, Estate Management and Security Management services specifically for building owners and residents of Iskandar Puteri, including Medini Iskandar Malaysia townships. It will introduce the services in three phases; with the introduction of Integrated Facilities Management (Phase 1) at common areas and building assets comprising hard services, soft services (cleaning, pest control, landscape) and call centre; followed with the rolling out of Estate Management (Phase 2) such as road cleaning, landscaping drain maintenance, waste collection, street light maintenance and pond maintenance; and Security Management (Phase 3) where static security personnel will be managed by the JV Company. In addition, there are also plans to introduce other value added services, lifestyle services, property management services and community management services which will be developed and launched in due time. UEM SUNRISE JOINT VENTURES WITH MULPHA On 16 February, UEM Sunrise entered into a Joint Venture Agreement with diversified investment conglomerate, Mulpha International Berhad ( Mulpha ), to develop three land parcels fronting the Malaysia-Singapore Second Link in Iskandar Malaysia, Johor. According to the JV Agreement, the two land parcels belonging to UEM Sunrise in Gerbang Nusajaya (Mukim Tanjung Kupang) is located next to the Leisure Farm, a 1,765 acres of gated development owned by Mulpha. Measuring approximately acres (known as the UEM Sunrise Land ) the lands are currently zoned as Enterprise and will be converted to Residential and Commercial titles. On the other hand, the land parcel belonging to Mulpha (Mukim Pulai) measuring approximately acres (known as the Mulpha Land ) is a converted commercial land located next to Gerbang Nusajaya. Both lands will be developed and managed by the 50:50 Joint Venture Company that will be established to facilitate the project management. Both companies intend to undertake mixed-use developments comprising residential and commercial components on the three land parcels with a targeted combined GDV exceeding RM5 billion. The land parcels will be developed over a maximum period of 20 years, with planning to commence in second half of 2016; and are expected to contribute positively to the future earnings of both companies.

7 UEM SUNRISE PARTNERS SUTL ENTERPRISE TO DEVELOP PUTERI HARBOUR MARINAS UNDER ONE15 BRAND On 22 February, UEM Sunrise formalised a partnership with SUTL Enterprise Limited ( SUTL Enterprise ) a leading marina developer, operator, and consultant; and owner of the ONE15 brand and the ONE 15 Marina Club in Sentosa, Singapore to incorporate, finance and operate a 40:60 JV Company for the purpose of developing the existing marinas in Puteri Harbour comprising a private marina, a mega yacht marina and a public marina which will also be carrying the ONE15 brand. As part of the agreement signed by wholly-owned subsidiaries of both companies, the JV Company will also be involved in developing and operating a proprietary yacht club, a sports centre and other complementary businesses that may establish the Puteri Harbour marinas as a premium integrated marina project in Iskandar Puteri. HIGH COMMISSIONER OF MALAYSIA TO SINGAPORE VISITS PUTERI HARBOUR His Excellency Dato Illango Karuppannan, the newly appointed High Commissioner of Malaysia to Singapore in a nine-member entourage visited Puteri Harbour, a waterfront development in Iskandar Puteri on 12 May The delegates were welcomed by UEM Sunrise s Chief Operating Officer, Development, YBhg Dato Roslan Ibrahim and was provided with updates on the Company s current developments in Central and Southern regions as well as 8TH ANNUAL GENERAL MEETING UEM Sunrise held its 8th Annual General Meeting on 23 May 2016 at Persada PLUS, Petaling Jaya, Selangor. Attended by close to 2,000 registered shareholders and proxy holders, The total investment cost required for this project is estimated to be S$66.6 million in cash and in kind, with SUTL Enterprise s commitment estimated to be S$40 million. overseas. The entourage also visited the Puteri Harbour International Ferry Terminal that can potentially be the next travelling disembarkation point, servicing visitors from Singapore into Malaysia. the meeting was chaired by UEM Sunrise s Chairman, YBhg. Tan Sri Dr. Ir. Ahmad Tajuddin Ali. The AGM concluded with all 12 resolutions unanimously passed by the shareholders. Executive Director, YBhg. Dato Izzaddin Idris was also present and answered questions raised by the shareholders and proxy holders during the proceedings. 7 Corporate

8 8 Corporate UEM SUNRISE INKS DEAL WITH TM FOR A HIGH RISE MIXED DEVELOPMENT PROJECT IN JALAN RAJA CHULAN, KL UEM Sunrise entered into a Joint Land Development Agreement ( JLDA ) with Telekom Malaysia Berhad ( TM ) to develop a 1.69-acre land parcel owned by TM in Jalan Raja Chulan, Kuala Lumpur into a high rise mixed development comprising serviced apartments and retail elements to cater for the immediate community. The JLDA was formalised on 27 May between UEM Sunrise, TM and Sunrise Quality Sdn Bhd ( SQSB ), an indirect wholly-owned subsidiary of UEM Sunrise which will act as the development vehicle for the Project. Under the JLDA, SQSB will pay TM a Guaranteed Land Cost of RM150 million (by way of a 10% refundable deposit and the balance in stages after all conditions precedent are met) as well as a 5% share of the project s GDV (net of discounts) to be determined later. The land consideration was arrived at on a willing buyer and willing seller basis which was achieved after an open tender exercise. SQSB will be fully responsible for the planning and development of the land parcel which is strategically located close to the Kuala Lumpur city centre and enjoys beautiful and panoramic views of the Bukit Nanas Forest Reserve and the KL Tower ACRES OF LAND IN SILC SOLD TO SOUTH KOREA S COSMETIC GIANT UEM Sunrise on 29 June entered into a Sale and Purchase Agreement with South Korea-based cosmetics company AMOREPACIFIC Corporation ("AMOREPACIFIC") for the sale of acre land parcels located within the Southern Industrial and Logistics Clusters ( SiLC ) in Iskandar Puteri, Johor. This is part of AMOREPACIFIC s global expansion strategy and it plans to invest approximately USD170 million or RM691 million for the purpose of developing an integrated centre for research and development, manufacturing and logistics of cosmetic products. The establishment of the new facility is expected to have a Queen Bee effect in SiLC as it will create a positive chain reaction attracting both upstream and downstream industries into the region which will spur the employment and population growth in Iskandar Puteri.

9 TIME.TOGETHER AT PUTERI HARBOUR LAUNCHED Puteri Harbour in Iskandar Puteri cemented its position as the premier family and lifestyle destination in Malaysia s Southern Region with the launch of time.together on 18 January 2016; aimed at encouraging the public to come to Puteri Harbour and spend quality time with family and friends. The initiative leverages on Puteri Harbour s unique and distinctive offerings, including the full suite of family-friendly activity attractions such as the SANRIO HELLO KITTY TOWN, the largest integrated Hello Kitty themed offering in South East Asia which gives visitors the only complete Hello Kitty experience outside of Japan, and THOMAS TOWN, the home of all time family favourite characters Thomas & Friends. YBhg Dato Mirza Mohammad Taiyab, Director General of Tourism Malaysia graced the launch event together with Yang Mulia Tunku Dato Ahmad Burhanuddin, former Group Managing Director and Chief Executive Officer of Themed Attractions Resorts & Hotels Sdn. Bhd. PUTERI HARBOUR HOSTS MONSOON CUP MALAYSIA Puteri Harbour Marina, a waterfront development by UEM Sunrise in Iskandar Puteri, became the host venue for the Monsoon Cup Malaysia Championship 2015/2016 which took place from January Twelve teams participated and battled for the 11th edition of the Monsoon Cup Championship which saw Ian Williams and his team winning a prize money amounting to US$155,000 whilst Taylor Canfield and Bjorn Hansen won the second and third places respectively. DYMM Sultan Ibrahim Ibni Almarhum Sultan Iskandar, the Sultan of Johor graced the closing ceremony and presented prizes to the winners. Also in attendance was YB En. Khairy Jamaluddin Abu Bakar, Malaysian Minister of Youth and Sports, and YB Dato' Zulkurnain Hj Kamisan, Johor Youth, Sports, Culture and Heritage Committee Chairman. 9 Events

10 10 Events INAUGURAL ARCHITECTURE SYMPOSIUM IN MELBOURNE, AUSTRALIA An inaugural architecture symposium entitled Luxury: Allusion. Illusion. Elusion was organised at the Deakin Edge in Federation Square, Melbourne, Australia on 4 March 2016; which attracted more than 250 participants, including architects, design aficionados, industry players, media representatives as well as undergraduates and architecture students from Melbourne University, RMIT, Monash University, LaTrobe University, Deakin University and other leading educational institutions. The symposium provided insights into the global evolution of architectural luxury and design, with presentations and masterclasses by four internationally acclaimed architects; Professor Philip Cox AO, Founder of the Australian-based Cox Architecture; Mr. Gianluca Racana, Director of London-based Zaha Hadid Architects; Mr. Callum Fraser, Co-Founder of the Australian-based Elenberg Fraser; and Ms. Astrid Piber, Partner of UNStudio from Amsterdam. They were joined by Mr. Westmoreland Palon, Consul General of Malaysia in Melbourne, and Mr. Raymond Cheah, Chief Operating Officer, Commercial of UEM Sunrise, who delivered the opening address on behalf of UEM Sunrise. Each presentation at the symposium explored the concept of luxury, how it has evolved over time, and challenges the notion of luxury in today s context of materialism and commodity. The symposium was UEM Sunrise s first community initiative in Australia and part of the Company s longterm commitment to the city of Melbourne. The event was organised to provide a platform for the Melbourne design community to learn, understand and emulate the knowledge and insights of the speakers.

11 ECO-FRIENDLY VERDI ECO-DOMINIUMS READY FOR OCCUPANCY BY END 2016 Verdi eco-dominiums, the high-rise component of the overall 98-acre mixed strata Symphony Hills development in Cyberjaya held a topping out ceremony on 14 March 2016, signifying the structure completion of the development in accordance to the project s schedule. Situated on a 9.16-acre freehold footprint, Verdi ecodominiums boasts an eco-friendly concept within a gated and guarded smart community conceived with convenience, comfort and security in mind. It comprises two residential towers of 43 storeys and 44 storeys respectively, with a total of 800 units measuring between 700 sq ft and 1,453 sq ft at an average of 10 units per floor. Officially launched in May 2013, Verdi eco-dominiums are priced between RM528,800 and RM1,187,800. The high-rise component of Symphony Hills is expected to be ready for occupancy by end of this year. The topping out ceremony was led by En. Anwar Syahrin Abdul Ajib, Managing Director/Chief Executive Officer, joined by YBhg Dato Roslan Ibrahim, Chief Operating Officer, Development; and Mr. Liong Kok Kit, Project Director Central 2 of UEM Sunrise. Also present was Mr. Foo Chek Lee of Pembinaan Mitrajaya Sdn Bhd, the main contractor and YBhg. Dato Tee Chai Seng, Director of Perunding Aziz, Azali & Tee Sdn Bhd, the Civil & Structural Consultant for the project. Teega, UEM Sunrise s mixed-use development in Puteri Harbour on 7 April 2016 marked its structure completion in accordance with the project s schedule; in a topping out ceremony officiated by Managing Director/Chief Operating Officer, En. Anwar Syahrin Abdul Ajib, accompanied by Chief Operating Officer-Development, YBhg. Dato Roslan Ibrahim and several members of UEM Sunrise s Development team. Mr. Robert Singh, General Manager of UEM Sunrise s wholly-owned subsidiary, Aston Star Sdn Bhd; Ms. Wo Mei Lan, Director of Liu & Wo Architects Pte Ltd; and Ar. Hj Md Razin Mahmood, Principal of Razin Architect Sdn Bhd were also present to celebrate the significant milestone. Situated on a 10-acre footprint, Teega was officially launched in 2012 and is expected to be fully completed in Q4 of this year. The project comprises four components: Teega Residence with 736 apartments across a 35-storey tower; Teega Suites with 556 serviced-apartments in another 35-storey tower; Teega Tower with 51 office suites in a 26-storey tower; and finally Teega Walk, a two-storey retail area with 28 lots ranging between 515 sq ft to 3,341 sq ft. The development boasts a modern and contemporary, holiday- TEEGA MIXED-USE DEVELOPMENT IN PUTERI HARBOUR TOPS OUT resort like environment where one can enjoy breathtaking views of the private and public marinas and the adjacent linear park as well as revel in the expansive array of common facilities made available. Project News 11

12 12 Customers INAUGURAL SIGNATURE SELECTION LUCKY DRAW WINNER S HONOURED AT GRAND FINALE DINNER As a gesture of gratitude for the support extended towards the Company s inaugural Signature Selection home ownership campaign, UEM Sunrise honoured its Trèsorians in a glittering gala dinner and lucky draw event held at the Grand Hyatt Kuala Lumpur on 19 March Signature Selection which ran for two months from 1 September 2015 to 31 October 2015 offered an array of exclusive properties across highly sought after locations including Mont Kiara and Cyberjaya in the Central Region as well as in Iskandar Puteri, Johor; with attractive discounts and special price packages. UEM Sunrise successfully sold 129 property units bringing in a total sales value of RM215 million. Among the properties sold were Schubert in Symphony Hills, Residensi22 Mont Kiara, Estuari Gardens, Teega and Nusa Idaman. The grand finale dinner also witnessed the lucky drawing for more than RM2 million worth of lucky draw prizes comprising 11 luxury cars such as a Range Rover Evoque, Mercedes Benz C200 and Mercedes Benz A250, as well as Honda Jazz and eight holiday vouchers valued between RM25,000 and RM40,000. A CUPPA ENGAGEMENT WITH NEW DIAMOND TRÉSORIANS Newly upgraded Diamond Trésorians were feted to an afternoon tea at Majestic Hotel Kuala Lumpur and Grand Hyatt, Singapore on 18 and 20 May respectively. UEM Sunrise Chief Operating Officer, Development, YBhg Dato Roslan Ibrahim; Chief Operating Officer, Commercial, Mr. Raymond Cheah; and Chief Financial Officer, En. Azhar Othman were amongst the Company s representatives who welcomed the Trésorians and later presented each Diamond Trésorian with a MontBlanc memento as a gesture of appreciation for their continuous support and loyalty.

13 MARVELLOUS SUPER HEROES GARDENS Family and friends gathered at the Marvellous Super Heroes Night organised at the Estuari Gardens Show Village in Puteri Harbour on 23 April The night, filled with fun entertainment for all ages, sumptuous food and movie ticket giveaways to catch the most anticipated superheroes blockbuster show Captain America: Civil War was truly exhilarating. UPLIFTING EXPERIENCE FOR ESTUARI GARDENS PURCHASERS Hoisted 45 metres up from the ground of Puteri Harbour Marina, purchasers of Estuari Gardens were treated to a once-in-lifetime Dinner in the Sky sensation with glittering lights of the Marina, Hello Kitty Town and Straits of Johor below; while relishing a scrumptious course by Tosca Trattoria of Double Tree by Hilton Johor. Sprawling over 47.6-acres, Estuari Gardens is the first landed development to be introduced by UEM Sunrise in the award-winning Puteri Harbour, complete with a 13-acre designer crafted landscape area with transplanting of mature trees and 4.9-acre lush, central garden. Set amidst serenity and greenery of over 10 thematic gardens and located next to a scenic lake are 350 freehold double-storey superlink homes within an exclusive gated and guarded community. The property is easily accessed via major highways and close to the Johor Bahru city centre, EduCity education hub, family-friendly attractions such as Sanrio Hello Kitty Town and LEGOLAND Malaysia Resort, as well as shopping centres like the Mall of Medini. Customers 13

14 14 Customers SIGNATURE SELECTION -RENDEZVOUS IN FRANCE 2016 A MAJOR HIT Sunrise continued its UEM successful Signature Selection streak with the launch of Signature Selection-Rendezvous in France 2016, which ran from 1 April to 31 May The home ownership campaign featured an array of exclusive properties across highly sought-after locations in Cyberjaya and Bangi, Selangor; Mont Kiara, Kuala Lumpur; and Iskandar Puteri, Johor that offered special packages and chance to participate in a lucky draw contest. Similar to the inaugural Signature Selection campaign organised in 2015, Trésorians enjoyed double loyalty discounts when they purchased selected Signature Selection properties and/or doubled Trésor Prime Referral fees. Pseudo Trésorians enjoyed extended Trésor privileges, while non- Trésorians enjoyed advanced Trésor rebates for selected properties. The two-month campaign has witnessed 280 property units successfully sold bringing in a total sales value of RM228 million. In the Central Region, the Company successfully moved property units involving Verdi eco-dominiums in Symphony Hills, Cyberjaya; Serene Heights in Bangi and Residensi22 Mont Kiara, Residensi Sefina Mont Kiara and 11 Mont Kiara in Kuala Lumpur. Meanwhile, in the Southern Region, majority of the sales were derived from Melia Residences in Gerbang Nusajaya, Estuari Gardens in Puteri Harbour and Noble Park in East Ledang. A total of 28 lucky draw winners from the campaign were announced on 18 June 2016 in an all-night entertainment event filled with live music, exciting games and activities; marking the conclusion of the campaign; offering more than RM1 million worth of luxury lucky draw prizes which included paid round trips to France to watch the quarter-final, semi-final and final matches of the European football championship with hotel accommodation provided. At the same event, a housewife in her early forties from Kuala Lumpur walked away with a unit of luxurious Jaguar XF worth approximately RM400, in a separate lucky draw opened to a total of 93 contenders comprising purchasers of UEM Sunrise s projects in Melbourne, Australia namely Aurora Melbourne Central and Conservatory with a minimum transaction value of RM3 million each purchaser and active Trésorians with Diamond rating.

15 UEM Sunrise held a grand finale dinner and a lucky draw event on 19 March 2016 at the Grand Hyatt Kuala Lumpur to show the Company s appreciation towards participants of its inaugural Signature Selection campaign which ran from 1 September to 31 October More than 250 guests attended with hopes of winning more than RM2 million worth of lucky draw prizes. I feel really lucky and happy to have won a Range Rover Evoque at the event. My family trusts UEM Sunrise and we believe in the Company s quality and standards, from its products to its service. I really must thank UEM Sunrise. My family received impeccable sales service through Ms. Jennie Foo who helped us without any hesitation, Mr. Sangar said. Thanks to the Marketing and Sales Executive s dedication in helping find what they were looking for, the Sangar family are soonto-be happy residents of Noble Park in Iskandar Puteri. Iskandar Puteri s strategic location between Malaysia and Singapore was not the only pull-factor for Mr. Sangar. The area s offering of various international schools along with its pleasant environment was a top draw for him and his family. Mr. and Mrs. Sangar have three young children. Sangar Munusamy My children s education needs are important to me. I want them to have the best for their education which is why my son joined Marlborough College. We were looking for a property near Marlborough College when we met Ms. Jennie Foo who illuminated us with relevant details of the property and future benefits that we will be able to enjoy. She told us about this lucky draw too, he added. After viewing four to five different completed units, the family chose a Having emerged as one of the lucky draw winners of UEM Sunrise s inaugural Signature Selection home ownership campaign, Mr. Sangar Munusamy excitedly drove home a brand new Range Rover Evoque. Based in Malaysia and Singapore, the Johor businessman was extremely pleased with his lucky win. Noble Park property in East Ledang which is located only 2km away from EduCity, the region s education hub. Complemented with familyfriendly amenities nearby Noble Park including the Ledang Urban Retreat Clubhouse, the deal was sealed for Mr. Sangar. Eager to be residents of Noble Park, the Sangar family plans to move into their new home within this year. Personality Feature 15

16 16 Retail News COMMUNITY ENGAGEMENT WITH ROYAL MALAYSIAN As part of UEM Sunrise s Community Policing Initiative, the Company organised a Community Engagement Programme in collaboration with the Royal Malaysian Police for the tenants of Publika on 16 March Jointly led by UEM Sunrise s Security Department and Retail & Assets Management Department, the programme aimed at creating awareness on crime prevention as well as to gain feedback from the tenants with regards to the safety and security at Publika. YDH Tuan Superintendent Roslan Zainuddin, Officer of the Department of Crime Prevention and Community Safety from the Royal Malaysian Police, Kuala Lumpur graced the programme, accompanied by UEM Sunrise General Manager of Security, Tuan Redzuan Shawaluddin. MALAYAN TAPIR WORLD TAPIR DAY AWARENESS CAMPAIGN 2016 An art exhibition of 3,000 Malayan Tapir, clay figurines of various sizes made by schoolchildren across the country, were the highlight at Publika during a campaign aimed at introducing and bringing awareness to the public particularly to the younger generation about the vulnerability of its extinction. The Tapir campaign which took place from 18 April to 8 May 2016, featured a Tapir themed bazaar and workshops apart from the exhibition targeted for young, artistic interest groups and families. With the joint effort and support from all parties, Publika successfully raised RM25,000 of funds for the Malaysian Nature Society.

17 AJIM JUXTA FROM PUBLIKA S ART ROW CREATES HISTORY YM Raja Azeem Idzham Raja Azaham or popularly known as Ajim Juxta, created history by being the first Malaysian artist to win the Young Art Award at the Young Art Taipei 2016 for his Arcology: Convergence art series showcased from 22 to 24 April 2016 in Taipei, Taiwan. Young Art Taipei 2016 is the first hotel art fair that features works produced by emerging and established artists under the age of 45. It also serves as an opportunity platform for young talents in the art world. The award was received by a representative from Artemis Art Gallery (Kuala Lumpur Art Gallery based in Publika) on behalf of Ajim Juxta. It was then presented to him by YBhg Professor Dato Dr. Mohamed Najib Ahmad Dawa, Director General of The National Visual Arts Gallery on 14 May NOSTALGIA PUBLIKA In conjunction with this year s Hari Raya Aidilfitri, Publika organised a three-week festive campaign Nostalgia Raya during the Holy Month of Ramadhan featuring art workshops, traditional performances and bazaars. Several local brands such as Psychedelic Store, Anaabu, Rumi and many more participated in the bazaar offering special discounts and promotions. Shoppers also enjoyed a few movie screening of Allahyarham Tan Sri P. Ramlee as well as a showcase of his original attire and short memoire; in addition to the Adeputra Masri s Raya Tree the marvel behind the Nostalgia 17 Retail News

18 18 Residents UEM Sunrise Fun Zone/Chill Out Zone Activities: Prosperity Toss 26 January Cheeky Jungle Tales 20 Feb Cherrya Time 23 April International Welcome Party 17 May The King & Queen of My Heart 28 May

19 TALK OF THE TITANS I hope to see UEM Sunrise s position as one of the top property developers in the country to be elevated further as a premier lifestyle provider in Malaysia and well known internationally For more than 20 years, Selangor-born Juliet Lam Pick Ping has been the Personal Assistant to the Chief Operating Officer of Development ( COO Development ), illustrating loyalty and commitment to UEM Sunrise since its early days. Juliet has been instrumental in providing secretarial and administrative support to the COO Development as well as the Division, and has found her experience in UEM Sunrise to be especially enriching. Through her role, the Company has given her opportunities to continually learn new skills that are relevant to the property industry. Juliet has been involved in numerous projects that were under the purview of the COO Development Division in her many years of service in UEM Sunrise. She is integral to the team in administering the COO Development s input, and in liaising across project teams in all communications with the COO Development. Sharing about some of the challenges that she faces on the job, Juliet identifies the main challenge as the need to juggle multiple assignments with coinciding deadlines. This is where we must learn to anticipate potential problems and needs, prioritise important tasks, and do things without compromising the quality of the outcome. We can also learn from the past to improve ourselves. Looking at things retrospectively, we can review what, how and where we could have done things better, she said. Juliet expresses gratitude for UEM Sunrise s supportive work environment which turns challenges into something enjoyable. Working in a team comprising good colleagues and esteemed superiors, UEM Sunrise cultivates a nurturing and lively work environment where the team respect and care for each other. Ideas and experiences are also shared freely and openly, illustrating the strength of the team s rapport with each other. I remember one particular training session where the team was divided into two groups to compete against each other to complete a puzzle within the shortest possible time. The facilitator remarked that she was impressed to witness the way we helped, guided and encouraged a member of the rival group to complete the puzzle, she added. As UEM Sunrise grows, Juliet hopes to learn from the finest leadership and continue to help build the positive work environment shared between her peers and colleagues. I hope to see UEM Sunrise s position as one of the top property developers in the country to be elevated further as a premier lifestyle provider in Malaysia and well known internationally, Juliet said. I also aim to continue contributing meaningfully to the organisation. To borrow a quote from a well-known motivational speaker and author: aspire to inspire before you expire! Titans 19

20 20 Titans UEM GROUP CELEBRATES 50 TH ANNIVERSARY On 10 March 2016, UEM Sunrise joined other subsidiaries of UEM Group Berhad ("UEM Group") in celebrating the 50 th Anniversary of the engineering based infrastructure and services group; at a commemorative event that was graced by YBhg Tan Sri Abdul Wahid Omar, former Minister in the Prime Minister s Department. YBhg Tan Sri Dato Seri Utama Nor Mohamed Yakcop, Deputy Chairman of Khazanah Nasional Berhad; YBhg. Tan Sri Dato Azman Mokhtar, Managing Director of Khazanah Nasional Berhad; UEM Group and UEM Sunrise Chairman, YBhg. Tan Sri Dr. Ir. Ahmad Tajuddin Ali; and UEM Group Managing Director/Chief Executive Officer, YBhg. Dato Izzaddin Idris who is also UEM Sunrise's Executive Director were in attendance to honour the significant milestone as well. In conjunction with the Golden Jubilee celebration, UEM Group unveiled its refreshed Vision, Mission & Values, launched its Corporate and Employees Videos and held a prize giving ceremony for the Quiz and Slogan Competition opened to all staff. As a token of remembrance, each staff received a customised wrist watch, as well as a book of Doa; while eligible staff were rewarded with special Golden Gift bonuses. To further commemorate the Golden Jubilee, UEM Group had on the same day held a Doa Selamat and Bacaan Yasin at the National Mosque and a couple of days later, on 13 March, launched the first of three UEM Charity Runs at the New Klang Valley Expressway which saw the participation of over 6,500 runners. This was followed by a Charity Run in Kangar, Perlis on 29 May 2016 that coincided with the Perlis Marathon The final leg of the Charity Run will be held in Iskandar Puteri, Johor on 27 August Proceeds from the Run will be channelled to the IJN Foundation, Yayasan Kanser Tunku Laksamana Johor, The National Autism Society of Malaysia, The Malaysian Association for the Blind and Yayasan Tuanku Syed Putra, Perlis. As part of its corporate social responsibility initiative, UEM Group also launched #UEM50 CSR project which aimed at providing a helping hand to the less fortunate and underprivileged. The first phase of the initiative took place from 16 April to 22 May and involved 262 UEM volunteers who reached out to a total of 3,200 individuals from 14 venues in eight states. With a total investment of RM920,000, UEM Group provided these individuals with basic provisions and cash.

21 UEM SUNRISE YOUNG & FUTURE LEADERS - INSPIRING MENTOR SESSION UEM Sunrise launched the inaugural Young & Future Leaders Inspiring Mentor Session on 10 and 17 May in the Central and Southern regions respectively. The two sessions were conducted by UEM Group Berhad s Group Chief Financial Officer, En. Taufik Albar who brought over 18 years of experiences, having worked in various financial positions locally as well as abroad. Designed for up and coming leaders within the Company to convene into a discussion on empowerment driven topics; the Young & Future Leaders Inspiring Mentor Session is a forum for young leaders to interact with inspiring leaders and like-minded people; to get to know each other and expand their network; learn through real life experiences the true values and qualities of outstanding leaders; as well as to learn to set priorities and focus on completing the important tasks and elements of leadership from guest speakers. It is also to inculcate leadership mind-set and motivate young leaders to challenge themselves and take the lead. It is envisaged that through this forum, the young leaders will learn to build leaders around and within themselves. KNOWLEDGE SHARING SERIES As part of the Company s Knowledge Sharing Series, Ms. Penny Yaw, General Manager of Market Research & Analytics from MD s Office conducted a knowledge sharing session entitled Takeaways From Trueventus 6th Annual Shopping Malls Conference ; which covered topics such as consumer trends, the impact of the rise in the online shopping phenomenon, shopper experience, and the importance of reacting quickly to changing trends in order to remain relevant, in a world where individual needs and demands are extremely diverse. One of the main takeaway points from the session was that shopping malls are no longer seen to be primarily about shopping, but a place that offers consumers an experience that is beyond just retailing. The rise of digital technologies are also shaping consumer expectations and shifting the function of stores towards a useful and more entertaining customer experience. Innovative malls are incorporating value-added elements and more event-oriented features such as concerts, arts centres, spas, fitness clubs and farmer s markets, which provide a level of leisure and entertainment that can never be satisfied online. Malls are also leveraging technologies and multichannel strategies and engaging customers via compelling content and creating bonds with them through the social media, and proprietary sites and apps, as well as loyalty programmes. The two-hour session also covered the subject of fundamental principles of shopping mall design and the lifestyle concept aimed to drive repeat visitation and spending, and ultimately greater consumer loyalty, as well as to ensure long-term sustainability. Titans 21

22 22 Achievements 1 UEM Sunrise ranks one of Malaysia s Top 10 Developers at the StarProperty.my Awards 2016, aimed at recognising developers who deliver more than just housing or commercial buildings but also emphasise on building communities. Malaysia Landscape Architecture Award 2015 by the Institute of Landscape Architects Malaysia. - Honour Awards for both Mozart s elevated gardens and Opera House in Symphony Hills, Cyberjaya, Selangor. 2 3 Puteri Harbour Marina in Iskandar Puteri, Johor received Level Three International Clean Marina Accreditation by the Marina Industries Association on 9 April Harbour receives Five-Star Safety and Health Assessment System in Construction Certification by CIDB Malaysia in March UEM Sunrise s subsidiaries Aston Star Sdn Bhd & Summer Suites Sdn Bhd awarded Quality Assessment System in Construction Excellence Award 2015 by CIDB Malaysia on 31 May 2016 for quality and workmanship delivered for Mercu Summer Suites.

23 28 MONT KIARA ACCORDED WORLD SILVER WINNER AT THE FIABCI WORLD PRIX D EXCELLENCE AWARD 2016 IN PANAMA UEM Sunrise has emerged as the World Silver Winner at the FIABCI World Prix d Excellence Awards 2016 in the Residential (High Rise) category for its 28 Mont Kiara development in the Central Region. YBhg Dato Izzaddin Idris, UEM Sunrise s Executive Director commenting on the award said, We are very pleased to be receiving the FIABCI World Prix d Excellence Silver Award for our 28 Mont Kiara development. The award, which recognises projects around the world that best encapsulates a balance of societal and property needs, is testament to our commitment to create sustainable and quality communities and developments. We are proud that our developments continue to rank among the top in the world, not only in terms of quality and design, but also in terms of serving the needs of the community. 28 Mont Kiara is an ultra-modern abode that offers lavish living spaces. Built on 5.81 acres of freehold land, the development offers a total of 460 units within a pair of twin towers of 40 storeys each, where each tower only has three wings of two units per floor to ensure privacy and tranquillity. The super-modern luxury condominium integrates the philosophies of modern and contemporary functional design with health and wellness. Featuring expansive areas for recreation, therapeutic pampering and greener living; it is a sanctuary for those seeking the best for their overall wellbeing. Numerous water features include a water playground, a 50-metre lap pool with featured resistance swimming at one end, a hydrotherapy spa as well as a water jet spout massage gives plenty of options to relax and rejuvenate. The development has also been endorsed as a Green Building with BCA Green Mark Gold certification. Mr. Liong Kok Kit, Project Director (Central Region) represented UEM Sunrise at the awards presentation ceremony held in Panama, Central America on 25 May Awards & Recognition 23

24 24 Building Beyond Buildings Building Beyond Buildings 19 & 20 Feb students from UEM Sunrise s PINTAR Adopted Schools in the Southern Region attended the UPSR Exam Seminar (Phase 1) at the Universiti Teknologi Malaysia in Skudai, Johor. 8 & 9 April 2016 UEM Sunrise s staff children were among the 350 students who attended a two-day PT3 Examination Seminar (Phase 1) organised for the Company s PINTAR Adopted Schools in the Southern Region. 12 & 13 March 2016 The UPSR Exam Seminar (Phase 1) was organised for 198 Year Six students of SK Cyberjaya at the Multimedia University in Cyberjaya, Selangor. 16 & 17 April 2016 Another UPSR Exam Seminar (Phase 1) was organised in the Central Region at the GENOME Institute in Bangi Selangor, which saw 172 students from SK Bangi and SRA Batu 3, Bangi participating. 22 & 23 April 2016 A two-day Exam Seminar was held for 260 SPM students from SMK Gelang Patah, SMK Taman Nusa Jaya, SMK Tanjung Adang and SMK Kompleks Sultan Abu Bakar at the Universiti Teknologi Malaysia in Skudai, Johor. 14 & 15 May 2016 A total of 172 Year Six students from two UEM Sunrise s PINTAR Adopted Schools SK Bangi and SRA Batu 3, Bangi attended the UPSR Exam Clinic organised by the Company at the GENOME Institure in Bangi, Selangor.

25 MOTIVATIONAL CAMP March 2016 A total of 120 Form Four and Form Five students from UEM Sunrise s PINTAR Adopted Secondary Schools participated in the 3D/2N Motivational Camp held at the Tiram Indah Village, Johor Bahru; aimed to inspire and improve motivation in students and increase interests in their studies. LIBRARY ENHANCEMENT PROGRAMME A more conducive resource centre, complete with sponsored Bahasa Malaysia and English reading materials for the benefit of 427 SK Kompleks Sultan Abu Bakar s students in Gelang Patah, Johor, one of UEM Sunrise s PINTAR Adopted Schools, was officially handed over on 29 March 2016 in a ceremony graced by Iskandar Puteri State Assemblyman, YB Dr. Hj Zaini Hj Abu Bakar. ROAD SAFETY PROGRAMME 28 April 2016 The sixth Road Safety Programme was held for 150 UEM Sunrise PINTAR Adopted Primary Schools students in the Southern Region. Organised in collaboration with the Johor Road Safety Department, the programme aims at educating the students with road safety knowledge as well as provide fundamental understanding on road safety etiquette. HEMODIALYSIS MACHINE DONATION 30 May 2016 As part of its Community Development initiative, UEM Sunrise donated a unit of hemodialysis machine to the Hemodialysis Centre of Klinik Kesihatan in Sungai Lembing, Pahang to provide better access for treatment to kidney patients within the community. Building Beyond Buildings 25

26 26 Project Updates PROJECT UPDATES AURORA MELBOURNE CENTRAL, AUSTRALIA Construction of permanent staircase to Melbourne Central Train Station at the south-east corner is underway. Ongoing earthworks and bulk excavation including rock cutting for foundation works and formworks for Basement 1 slab at south-east corner is in progress on-site. Other works in progress on-site include the assembly works of reinforcement cage for foundation works and formworks for Basement 1 slab at South-East corner. Main Contractor : Probuild Constructions Australia Pty Ltd Commencement Date : October 2015 Target Completion Date : July 2019 SERENE HEIGHTS BANGI Acacia Main Contractor Parcel 1A2 (16 Blocks) : Macro Resources Sdn Bhd. : 121 units double-storey terrace houses : 60% (Architectural Work) Physical Work progress Commencement Date : February 2015 Targeted Completion Date : November 2016 Begonia Main Contractor : Kitacon Sdn Bhd Parcel 1C1 (13 Blocks) : 153 units double-storey houses Physical Work progress : 56% (Architectural Work) Commencement Date : March 2015 Targeted Completion Date : December 2016 RADIA BUKIT JELUTONG JV with Sime Darby Property Berhad Phase 1 & 2 54% completed Consists of one Office Tower A (159 units); three blocks of Service Apartments-block B (84 units); block C (152 units) and block D (152 units); and three levels of retail (105 units). Main Contractor : IJM Construction Sdn Bhd. Commencement Date : 15 Dec 2014 Target Completion Date : 14 Feb 2017 Phase 3 & 4 45% completed Consists of one Office Tower G (79 Units); two blocks of Service Apartments-block E (168 units) and block F (84 units); and three levels of retail (77 units). Main Contractor : IJM Construction Sdn Bhd. Commencement Date : 12 May 2015 Target Completion Date : 11 July 2017

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