# NOVEMBER 2016 magazine by ALTAREA COGEDIM ALTAREA COGEDIM AT MAPIC STAND P-1.K50 COUNTDOWN Promenade de Flandre Belgian border Opening soon Gare paris-montparnasse Stage 1 works and leasing Massy Place du Grand Ouest Opening 2017 P. 18 360 At home and abroad, what s new at our shopping centers P. 24 The renovation project of Cap3000, the leading regional shopping center overlooking the sea, allows the center to upgrade its retail offer. THE NEWCap3000 P.03 GUEST Five Guys The retailer has opened a restaurant in Bercy Village (Paris). Close-up on a French premiere! P. 29
02 03 EDITORIAL FRÉDÉRIC LALOUM // General Manager Leasing Executive board Committee Altarea Commerce Every year, MAPIC offers a great opportunity for all professionals to review the major events of the past year, and look forward to the ones to come. 2016 was marked by several major events demonstrating our expertise. In April 2016 we opened our latest shopping and leisure center, L Avenue 83, at Toulon-La Valette in the Var region (southeastern France). Seven months after the opening, this 51,000-sqm outdoor center, designed in a Californian style, is very successful. This year we also launched in Paris the shopping center Le Parks. Well served by public transport, the project benefits from exceptional visibility, with 600 meters of frontage. Lastly, we gained in 2016 was marked by several major events: we launched L Avenue 83 in Toulon- La Valette and Le Parks in Paris. 2017 looks promising too, with major projects. 2016 another mixed-use project. We will develop in Issy (Hauts-de-Seine) a genuine urban hub spread over 100,000 sqm. 2017 looks promising with major projects. The transformation of some of Paris s train stations continues: we will be ready to transform the shopping and travel retail areas of the Paris-Montparnasse train station, in the center of a major catchment area and at the heart of four Paris districts: the 6 th, 7 th, 14 th and 15 th districts. Next year will also see the opening of Promenade de Flandre, 60,000- sqm accross the Belgian border just north of the European metropolis of Lille. Lastly, as we continue to build up France s metropolises, our Group is developing large-scale mixeduse projects. The first one, Massy, is scheduled to open in 2017. RENOVATION COMPLETE Discover the new Cap3000 HEADING //// Design and production: (COBR007) Photo credits : Altarea Cogedim, Fotolia, Getty images, Nedim Imre/CAPA Pictures, Tristan Paviot, RR. Non-binding document subject to modifications. November 2016. Altarea Cogedim devises for its retail partners and their end customers unique shopping centers where retail mixes with leisure and services. Discover the pictures of the new Cap3000, designed to meet closer than ever the aspirations of Nice-Côte d Azur metropolis inhabitants.
04 05 HEADING NEW DESIGN CAP3000 NICE CÔTE D AZUR IC C Ô AZU KEY FIGURES POST-RENOVATION CAP3000 the mythic place Located close to the Nice-Côte d Azur airport, Cap3000, the first leading regional shopping center overlooking the sea and beach, is a flagship shopping destination visited by tourists from France and around the world. The complete renovation project allows the center to upgrade its retail offer and introduce trendsetting stores to boost its current selection. 135,000 sqm OF RETAIL & LEISURE SPACE 310 STORES AND RESTAURANTS INCLUDING L AVENUE PREMIUM, WHICH WILL FEATURE 50 EXCLUSIVE BRANDS
06 07 CAP3000 HEADING A LEGENDARY CENTER Equipped with an enhanced digital system, a renewed architectural and overall design, Cap3000 is an emblematic centre.
808 09 QWARTZ HEADING QWARTZ UNDERGOING EXTENSION KEY FIGURES 3,000 165 SHOPS EXTENDED SURFACE AREA 125,000 sqm CATCHMENT AREA 1 million INHABITANTS QWARTZ The shopping center is getting bigger! Qwartz is ideally located in the center of the Greater Paris région, in the Hauts-de- Seine department, just 30 minutes from La Défense and Paris. Since its opening in 2014, it has offered a varied mix of leading retailers, multiple restaurants and a Carrefour hypermarket. The center is already currently working on plans for an expansion, which will take its surface area to almost 125,000 sqm, making it one of the Paris Region s largest shopping hubs.
10 11 QWARTZ HEADING QWARTZ UNDERGOING EXTENSION
12 13 L AVENUE 83 HEADING KEY FIGURES 1,500 70 SHOPS SURFACE AREA 51,000 sqm CATCHMENT AREA 700,000 INHABITANTS L AVENUE 83 A shopping and leisure center in the heart of southeastern France L Avenue 83, the new shopping and leisure center in Toulon-La Valette (southeast France), opened to the public in April. Designed in partnership with architect Jean-Michel Wilmotte, this new outdoor center covers an area of 51,000-sqm and is reinventing the shopping experience. With its focus on lifestyle, L Avenue 83 offers visitors wide pedestrian avenues and open spaces that are perfect for socializing, relaxing, leisure and entertainment.
14 15 L AVENUE 83 HEADING A FASHION UNIVERSE The center features a wide range of national and international fashion brands, including Primark, which has opened a store of more than 6,000 sqm its 8 th biggest in France! A LEISURE UNIVERSE With its focus on lifestyle, L Avenue 83 offers visitors a Pathé cinema with an IMAX laser cinema room, a fitness area, children s playgrounds and a dining selection of 20 restaurants with outdoor terraces.
16 17 HEADING PARIS - LE PARKS IN OPERATION KEY FIGURES 600 SURFACE AREA 30,000 sqm CATCHMENT AREA 800,000 INHABITANTS LE PARKS Paris With easy access from the light-rail system and new Rosa Parks SNCF station, Le Parks offers retailers a unique location. The recently opened shopping center also hosts large-format stores such as Leroy Merlin, Boulanger, Décathlon and E. Leclerc.
18 HEADING EN TÊTE COUNTDOWN EN IMAGES COMPTE 360 À REBOURS GUEST 360 CÔTÉ BRANDS ENSEIGNES 19 COUNTDOWN The first cross-border center opened between France and Belgium OPENING 2017 Promenade de Flandre RONCQ An unparalleled regional retail hub The future Promenade de Flandre shopping center, located in Roncq, northern France, will be the first cross-border shopping center between France and Belgium. Created in partnership with the Immochan group, it was designed by architect Jean-Michel Wilmotte. It is being developed over an area of almost 60,000-sqm and will have a catchment area of 2 million inhabitants.
20 Paris-Montparnasse train station HEADING EN TÊTE COUNTDOWN EN IMAGES COMPTE 360 À REBOURS GUEST 360 CÔTÉ BRANDS ENSEIGNES 21 COUNTDOWN 2017 stage 1 works and leasing Reinventing Paris-Montparnasse train station Appointed by Gares & Connexions, Altarea Cogedim is getting ready to transform the shopping and travel retail areas of this major Paris train station. Paris-Montparnasse train station is located in the center of a major catchment area: th, 7 th th and th districts. 2 nd BUSIEST HIGH-SPEED TRAIN (TGV) STATION IN THE NETWORK Gare du Nord Gare de l Est 50 million TRAVELERS IN 2016 70 million TRAVELERS EXPECTED IN 2020 Paris-Montparnasse train station Paris-Austerlitz train station The four rail stations whose retail spaces are managed by Altarea Cogedim
22 Massy Place du Grand Ouest 23 Massy Place du Grand Ouest A 100,000-sqm mixed-use project COUNTDOWN MIXED-USE PROJECT Opening 2017 Ideally served by the SNCF train station and high-speed trains, Massy s new mixed-use program will cover an area of 100,000 sqm with: 25 SHOPS 550 PARKING SPACES A 100,000 -SQM MIXED-USE PROJECT CATCHMENT AREA 850,000 INHABITANTS
24 25 MIXED-USE PROJECT 95 BEZONS (95) A large-scale project Winner of the competition to produce a mixed-use development in Bezons, Altarea Cogedim is developing a program called Cœur de Ville (heart of the city), to be built opposite the Bezons bridge. The project will comprise: including: - a hypermarket, - convenience stores, - a cinema, - a food court. The first deliveries are scheduled for 2020. Lease contact commercialisation@altareacogedim.com KEY FIGURES A CINEMA 1 HYPERMARKET 700 HOUSING UNITS A FOOD COURT A -sqm MIXED-USE PROJECT
26 27 MIXED-USE PROJECT 92 INTERNATIONAL SANT CUGAT (SPAIN) is changing KEY FIGURES KEY FIGURES A 100, 000-sqm MIXED-USE PROJECT 15,000 sqm OF RETAIL & LEISURE SPACE AN URBAN PARKLAND OF 13,000 sqm ISSY CŒUR DE VILLE (92) 15,000 sqm of shops in the middle of a new urban centre In the heart of Issy-les-Moulineaux, close to the town hall and the metro, the new eco-district Cœur de Ville will develop a genuine urban hub spread over 100,000 sqm designed around: Lease contact Three new retailers will ravish the customers with renovated, larger and more attractive stores. Sephora s shop area is now doubled, while and will soon be resettled: winds of change are blowing at Sant Cugat! Lease contact CATCHMENT AREA INHABITANTS 2,500
28 29 INTERNATIONAL LE DUE TORRI (ITALY) Big news! With the opening of new lanes of access, Le Due Torri has been able to expand its catchment area and welcome new clients, as well as meet the needs of those who have wanted easier access to the centre for a long time. Since good news comes in pairs, the centre was also ISO 14001 certified, only one year after it received BREEAM Construction certification. This rewards the environmental efforts of the teams on site to increase comfort for the centre s visitors. In other news, Le Due Torri signed a partnership with Meetic, the famous European leader in online dating, to organise monthly singles events. These events will further strengthen the social ties that can be made in the shopping centre. Keep an eye out! Lease contact KEY FIGURES 100 SHOPS EXTENDED SURFACE AREA 50,000 sqm GLA 8,000 sqm GLA CATCHMENT AREA INHABITANTS GUEST Our goal was to establish ourselves in Paris in a high-traffic area, with high-end clients. MAXIME LESTRINGANT // Five Guys, Head Of Operations France Our primary goal was to establish ourselves in Paris in a high-traffic area, with high-end clients. Not only does Bercy Village meet that requirement, but the configuration and the atypical positioning of the location allows us to access a large panel of visitors: local residents, office workers, and tourists. Furthermore, the presence of one of the largest cinemas in France makes the location an attractive one for our evening clients. Lastly, this location is so Parisian, and loaded with history, and it is the ideal opportunity for us to clearly display our ambition to integrate ourselves into the French retail landscape. Since our development plan is a very ambitious one, we are looking for a partner that is going to be able to give us rapid support for our development, not only in France, but also internationally. We are looking for a partner that can renew its offer adequately in order to adapt to market changes and changes in the choices of consumers. Taking the example of a sector that I know well, fast food; the sector is in full expansion in France today, since it continues to segment itself with the arrival of theme concepts (burgers, Mexican, Italian, etc.), and a true premium offer is being created. This change in the offer has to be spread to the shopping centres so that they can retain their attractiveness for consumers that have ever-increasing demands, and who constantly expect new ideas. st, So, we are going to open our second restaurant, on the Champs-Élysées, before the end of the year. This 1,200 sqm restaurant will be the largest Five Guys location in the world! Other projects are expected for 2017, particularly openings in Disney Village and at Paris Gare du Nord. Our goal is to open about forty restaurants in the next three years across France.
30 31 Altarea Cogedim group welcomes the best brands to its shopping centers. Take an up-close look at what s been going on with our retailers. joins Carré de Soie in Lyon The Milan-based cosmetics retailer opened a new shop in Carré de Soie, our shopping centre in Lyon. It is a place to find beauty, facial and body care products that are of very high quality, safe and effective, and designed to meet the beauty demands of every woman. More information online at www.carredesoie.com opened its doors at QWARTZ The retailer has moved into our digital shopping centre in Villeneuve-la- Garenne (Hauts-de-Seine department) to tickle the taste buds of our customers. Yogurt Factory is a very colourful shop offering a sweet-tasting break that lets you create your own desserts, adding the ingredients you choose. Also at QWARTZ, you will now find M.A.C., the cosmetics retailer, as well as Tiger for all your decorating needs. More information online at www.qwartz-92.com QWARTZ Villeneuve-la-Garenne (92) inhabitants in the surrounding catchment area 3,000 parking spaces sqm opens at Bercy Village This retailer specialising in pop culture-themed products has arrived in Bercy Village, Cour Saint-Émilion in Paris 12 th district. Zing Pop Culture offers all of the flagship products of the most prestigious licences, such as Batman, Pokemon, and Marvel. This new retailer will be a big draw for geeks and gamers. In our shopping and leisure centre you will also find Carrefour City, and IKKS Junior will be arriving soon. More information online at www.bercyvillage.com will soon join Okabé The famous clothing brand will soon be coming to our Okabé shopping centre at Kremlin-Bicêtre. Orchestra is a children s clothing specialist, and has expanded its range to include products that make parents lives easier. More information online at www.okabe.com Okabé Le Kremlin-Bicêtre (94) inhabitants in the surrounding catchment area 2,000 parking spaces 35,000 sqm GLA will be opening in Lille Les Tanneurs, our shopping centre located at Grand- Place in Lille, welcomed King Jouet, one of the European leaders in the distribution of games and toys. With its catalogue of 10,000 toys, this new retailer will be a draw for kids of all ages. More information online at www.lestanneurs.com Carré de Soie Lyon 1,160,000 inhabitants in the surrounding catchment area 1,800 parking spaces sqm Bercy Village Paris 12 th district visitors per year 3,000 parking spaces Les Tanneurs & Grand Place Lille inhabitants in the surrounding catchment area 25,600 sqm GLA