Tourism Barometer December 2008 A service of the Atlantic City Convention and Visitors Authority 2314 Pacific Avenue Atlantic City, NJ 08401 609-348-7100 or 888-AC-VISIT (228-4748) www.atlanticcitynj.com Produced in conjunction with Brian J. Tyrrell, Ph.D. at the New Jersey Center for Hospitality and Tourism Research at The Richard Stockton College of New Jersey
Atlantic City Convention Center Statistics from the Atlantic City Convention and Visitors Authority including Conventions, Meetings, Trade, Public and Hotel Shows Room Nights Contribution Attendees Delegate Spending
20% Atlantic City Convention Center Percentage Change YTD Over YTD and Month Over Month 10% 11% 12% 7% 3% 0% 2% -3% -4% -10% -11% -11% -10% -9% -12% -9% -8% -7% -20% -17% -21% -17% -21% -17% -21% -30% -27% -40% YTD 1st Quarter 2nd Quarter 3rd Quarter 4th Quarter December -35% -33% Conventions, Meetings, Trade, Public and Hotel Shows # Room Nights # of Attendees Delegate Spending
50 Atlantic City Convention Center Conventions, Meetings, Trade, Public and Hotel Shows Combined 45 40 35 34 30 31 30 31 26 25 20 19 22 23 20 15 10 10 10 10 5 0 Conventions, Meetings, Trade, Public and Hotel Shows 2007 Conventions, Meetings, Trade, Public and Hotel Shows 2008
Atlantic City Convention Center Room Night Contributions (Thousands) Thousands 30 25 24 20 15 13 13 14 13 14 14 10 11 10 8 5 6 2 0 # Room Nights 2007 # Room Nights 2008
Atlantic City Convention Center Attendees (Thousands) Thousands 90 80 80 72 70 60 50 40 40 30 20 31 23 23 20 22 25 17 10 10 5 0 2007 2008
Atlantic City Convetion Center Delegate Spending ($Millions) Millions $40 $35 $37 $30 $25 $20 $18 $19 $15 $10 $15 $14 $14 $11 $7 $16 $13 $10 $5 $3 $0 2007 2008
Atlantic City Visitors Center & Website Statistics provided by the Atlantic City Convention and Visitors Authority including Visitor Center & Website Economic Impact Visitor Center & Website Room Reservations Visitor Center & Website Visitors
Thousands $500 $450 Atlantic City Convention and Visitors Authority Visitors Center Economic Impact ($Thousands) $442 $400 $350 $300 $250 $200 $176 $196 $150 $138 $135 $100 $88 $100 $50 $35 $34 $45 $33 $24 $0 2007 Economic Impact 2008 Economic Impact
Thousands $500 $450 Atlantic City Convention and Visitors Authority Website Economic Impact ($Thousands) $430 $463 $400 $350 $300 $322 $250 $200 $163 $217 $188 $244 $253 $206 $167 $175 $150 $117 $100 $50 $0 2007 Economic Impact 2008 Economic Impact
250 Atlantic City Convention and Visitors Authority Visitors Center Room Nights 200 167 150 150 119 118 115 100 75 85 50 30 29 38 28 20 0 2007 Room Nights 2008 Room Nights
900 800 Atlantic City Convention and Visitors Authority Website Room Nights 777 835 700 600 581 500 441 457 400 300 294 391 340 371 302 315 200 211 100 0 2007 Room Nights 2008 Room Nights
Thousands 30 25 Atlantic City Convention and Visitors Authority Visitors Center Traffic (Thousands) 24 25 20 20 17 15 14 14 12 13 10 11 8 7 6 5 0 2007 Visitors 2008 Visitors
Thousands 350 300 Atlantic City Convention and Visitors Authority Website Visitors (Thousands) 292 302 259 259 258 250 209 223 228 210 211 200 189 186 150 100 50 0 2007 Visitors 2008 Visitors
Boardwalk Hall Statistics provided by the Atlantic City Convention and Visitors Authority including Boardwalk Hall Attendance
Thousands 120 100 Atlantic City Convention and Visitors Authority Boardwalk Hall Attendance (Thousands) 80 75 60 45 40 32 35 30 20 22 17 11 24 16 11 0 1 2006 Boardwalk Hall Attendance 2007 Boardwalk Hall Attendance 2008 Boardwalk Hall Attendance
Casino Statistics provided by the New Jersey Casino Control Commission including Casino Employment Casino Hotel Occupancy and ADR
New Jersey Casino Control Commission Casino Employment (Thousands) Thousands 50 45 40 41 40 40 41 41 42 42 42 41 40 39 39 35 30 25 20 15 10 5 0 Casino Hotel Employment 2007 Casino Hotel Employment 2008
100% New Jersey Casino Control Commission Atlantic City Casino Hotel Occupancy Rate 97.2% 95.7% 95% 93.1% 94.3% 93.9% 91.3% 90% 88.9% 88.5% 86.3% 88.9% 86.2% 87.4% 85% 80% 75% 70% 1st Quarter 2nd Quarter 3rd Quarter 4th Quarter 2006 Occupancy Rate 2007 Occupancy Rate 2008 Occupancy Rate
$120 New Jersey Casino Control Commission Atlantic City Casino Hotel Average Daily Rate (ADR) (Figures Include Comps) $111.94 $110 $106.06 $101.32 $103.05 $101.84 $100 $92.09 $96.09 $93.03 $97.55 $96.68 $98.45 $94.96 $90 $80 $70 $60 1st Quarter 2nd Quarter 3rd Quarter 4th Quarter 2006 ADR 2007 ADR 2008 ADR
New Jersey Casino Control Commission Atlantic City Casino Win (Net Amount of Gaming Revnue Won) ($Billions) Billions $6 $5 $4.30 $4.30 $4.38 $4.49 $4.81 $5.02 $5.22 $4.92 $4.55 $4 $3 $2 $1 $0 2000 2001 2002 2003 2004 2005 2006 2007 2008
Transportation Statistics provided by the South Jersey Transportation Authority and NJ Transit & Atlantic City International Airport including Pleasantville Toll Plaza Cars Atlantic City International Airport (ACY) Scheduled & Chartered New Jersey Transit Atlantic City Rail Passengers
Thousands 30 25 South Jersey Transportation Authority Overnight and Daytrip Motorcoaches (Thousands) 20 15 15 15 16 17 17 17 17 18 15 16 14 12 10 5 0 2006 Buses 2007 Buses 2008 Buses
Thousands 700 600 South Jersey Transportation Authority Overnight and Daytrip Motorcoach Riders (Thousands) 500 464 462 466 458 492 400 333 361 415 400 408 352 300 272 200 100 0 2006 Riders 2007 Riders 2008 Riders
20% Atlantic City International Airport New Jersey Transit Transportation Statistics Percentage Change Year over Year and Month over Month 15% 12.8% 15.0% 13.6% 11.2% 14.4% 10% 9.1% 5% 3.8% 5.7% 1.8% 5.3% 6.7% 0% -5% -10% -15% -8.1% -12.2% -12.2% -15.8% -11.6% -14.9% -9.6% -20% YTD 1st Quarter 2nd Quarter 3rd Quarter 4th Quarter December Atlantic City International Airport - Scheduled Service Passengers Atlantic City International Airport - Charter Passengers New Jersey Transit Atlantic City Rail Passengers
20% South Jersey Transportation Authority Transportation Statistics Percentage Change Year over Year and Month over Month 15% 15.0% 10% 8.4% 8.5% 6.5% 5% 0% 0.7% -0.4% -5% -4.2% -5.5% -3.2% -10% -15% -8.4% -9.9% -10.0% -12.7% -10.6% -10.7% -12.2% -12.1% -14.6% -20% YTD 1st Quarter 2nd Quarter 3rd Quarter 4th Quarter December Atlantic City Expressway - Pleasantville Plaza Cars Overnight and Daytrip Motorcoaches Overnight and Daytrip Motorcoach Riders
Millions 3.1 2.9 South Jersey Transportation Authority Atlantic City Expressway Pleasantville Plaza Cars (Millions) 2.9 2.7 2.7 2.5 2.5 2.5 2.5 2.3 2.2 2.2 2.3 2.3 2.3 2.1 2.1 2.0 1.9 1.7 2006 2007 2008
Thousands 95 90 92 Atlantic City International Airport (ACY) Scheduled Service Passengers (Thousands) 85 83 80 78 78 76 79 76 75 70 70 68 67 68 65 60 60 55 50 2006 2007 2008
Thousands 24 22 20 Atlantic City International Airport (ACY) Charter Service Passengers (Thousands) 22 20 22 21 20 18 16 16 17 16 15 14 13 12 12 10 9 8 2006 2007 2008
Thousands 180 170 New Jersey Transit Atlantic City Rail Passengers (Thousands) 172 169 160 150 147 149 142 140 133 133 133 130 120 122 125 110 110 111 100 90 2006 2007 2008