West Virginia Travel Report by Region 2013 Visitor Report

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Transcription:

Travel Report by Region 013 Visitor Report

Table of Contents Research Method.... 3 Travel Market by Region 4 Profile of Overnight Visitors to by Region... 9 Mountaineer Country..... 11 New River/Greenbrier Valley.... 4 Mid-Ohio Valley.............. 37 Potomac Highlands... 50 Mountain Lakes...... 63 Northern Panhandle....... 76 Eastern Panhandle..... 89 Metro Valley......... 10 Hatfield-McCoy Mountains.. 115 Appendix: Key Terms Defined........ 18

Research Method Each quarter, a random cross-section of online sample is sent an e-mail invitation to participate in the survey. A reminder is e-mailed several days later to nonresponders. For the 013 travel year, this yielded 153,730 overnight trips nationally. For analysis, data were weighted on key demographics to correct for any differences between the sample and U.S. population targets. For, 1,168 overnight trips were was achieved in 013. For analysis, data were weighted on key demographics to correct for any differences between the sample and U.S. population targets. 3

s Travel Market by Region

Regional Map 5

Regional Overnight Market Share Mountaineer Country 1 New River/Greenbrier Valley 18 Mid-Ohio Valley 15 Potomac Highlands 14 Mountain Lakes Northern Panhandle Eastern Panhandle Metro Valley 1 11 11 10 Hatfield-McCoy Mountains 8 0 5 10 15 0 5 *Adds to more than 100% because people may visit more than one region on a trip 6

Overnight Trips Trips by Region Total = 15. Million Northern Panhandle 1.9 Million Mountaineer Country 3.1 Million Eastern Panhandle 1.5 Million Mid Ohio Valley. Million Metro Valley 1.6 Million Potomac Highlands 1.8 Million Hatfield-McCoy Mountains 1.0 Million Mountain Lakes 1.5 Million Note: Visitors may have visited more than one region New River/Greenbrier Valley.6 Million 7

Regional Overnight Purpose of Trip Regional Average VFR = 48%, Marketable = 39%, Business = 10%, Business-leisure = 3% Mountaineer Country 46 4 10 New River/Greenbrier Valley 49 40 9 Mid-Ohio Valley 51 41 8 1 Potomac Highlands 45 41 15 Mountain Lakes 40 50 8 3 Northern Panhandle 38 56 5 Eastern Panhandle 53 31 1 5 Metro Valley 61 5 1 Hatfield-McCoy Mountains 61 8 8 3 0 0 40 60 80 100 Visiting Friends and Relatives Marketable Business Business-leisure 8

Profile of Overnight Visitors to by Region

Report Note The data on the following pages combine the travel years of 01 and 013 in order to have sufficient base sizes for analysis. 10

Mountaineer Country

State Origin Of Trip Mountaineer Country Base: Overnight Person-Trips to Mountaineer Country Ohio Pennsylvania Virginia Maryland Florida New York Kentucky North Carolina South Carolina New Jersey Georgia 4 3 3 3 3 6 8 11 18 4 0 5 10 15 0 5 1

DMA Origin Of Trip Mountaineer Country Base: Overnight Person-Trips to Mountaineer Country Washington, DC Cleveland, OH Pittsburgh, PA Charleston-Huntington, KY/OH/WV Clarksburg-Weston, WV Beckley-Bluefield-Oak Hill, WV New York, NY/NJ/PA/CT Columbus, OH Baltimore, MD Louisville, KY Roanoke-Lynchburg, VA Wheeling-Steubenville, OH/WV Charlotte, NC Cincinnati, OH/KY 3 3 4 4 5 6 10 10 1 0 5 10 15 13

Gender Mountaineer County Male 48 48 Female 5 5 0 0 40 60 Mountaineer Country 14

Age Mountaineer Country Average Age Mountaineer Country = 4.9 Average Age = 4.6 18-4 13 13 5-44 45 45 45-64 3 3 65+ 10 11 0 0 40 60 Mountaineer Country 15

Household Size Mountaineer Country Average Size Mountaineer Country =.8 Average Size = 3.1 1 member 0 1 members 30 34 3 members 4 members 5+ members 17 18 14 15 15 17 0 0 40 60 Mountainer Country 16

Household Income Mountaineer Country $150,000 + 3 3 $100,000 - $149,999 10 11 $75,000+ 1 15 $50,000-$74,999 3 Under $49,999 51 51 0 0 40 60 Mountaineer Country 17

Marital Status Mountaineer Country Single, never married 5 6 Married/with partner 59 61 Separated/Divorced/Widowed 13 16 0 0 40 60 80 Mountaineer Country 18

Children in Household Mountaineer Country No children under 18 51 56 Any child between 13-17 1 3 Any child between 6-1 6 Any child under 6 16 1 0 0 40 60 Mountaineer Country 19

Education Mountaineer Country Post-graduate 1 13 College graduate 3 3 Some college 5 7 High school or less 7 30 0 0 40 Mountaineer Country 0

Employment Mountaineer Country Full time/self-employed 41 43 Part time 9 9 Unemployed/retired/other 47 49 0 0 40 60 Mountaineer Country 1

Race Mountaineer Country White 89 9 African-American 6 6 Other 6 0 0 40 60 80 100 Mountaineer Country

Hispanic Background Mountaineer Country Yes 3 5 No 97 95 0 0 40 60 80 100 Mountaineer Country 3

New River/Greenbrier Valley

State Origin Of Overnight Trip New River/Greenbrier Valley Base: Overnight Person-Trips to New River/Greenbrier Valley Virginia North Carolina Ohio Florida South Carolina Pennsylvania Tennesee Maryland New York Georgia Kentucky 3 3 3 4 1 15 16 6 0 5 10 15 0 5 30 5

DMA Origin Of Overnight Trip New River/Greenbrier Valley Base: Overnight Person-Trips to New River/Greenbrier Valley Charleston-Huntington, KY/OH/WV Beckley-Bluefield-Oak Hill, WV Washington, DC Charlotte, NC Roanoke-Lynchburg, VA Cleveland, OH Greensboro-H. Point-W. Salem, NC Memphis, TN/MS/AR Clarksburg-Weston, WV Cincinnati, OH/KY Pittsburgh, PA Wilmington, NC Raleigh-Durham, NC Tri-Cities, TN/VA Columbus, OH 3 3 4 4 4 5 7 8 9 13 0 5 10 15 6

Gender New River/Greenbrier Valley Male 45 48 Female 5 55 0 0 40 60 New River/Greenbrier Valley 7

Age New River/Greenbrier Valley Average Age New River/Greenbrier Valley = 43.1 Average Age = 4.9 18-4 14 13 5-44 43 45 45-64 3 33 65+ 10 11 0 0 40 60 New River/Greenbrier Valley 8

Household Size New River/Greenbrier Valley Average Size New River/Greenbrier Valley =.9 Average Size = 3.1 1 member 19 1 members 30 30 3 members 4 members 15 18 18 0 5+ members 13 17 0 10 0 30 40 New River/Greenbrier Valley 9

Household Income New River/Greenbrier Valley $150,000 + 3 3 $100,000-$149,999 $75,000-$99,000 11 11 13 1 $50,000-$74,999 3 Under $49,999 51 51 0 0 40 60 New River/Greenbrier Valley 30

Marital Status New River/Greenbrier Valley Single, never married 3 5 Married/with partner 60 59 Separated/Divorced/Widowed 17 16 0 0 40 60 80 New River/Greenbrier Valley 31

Children in Household New River/Greenbrier Valley No children under 18 49 51 Any child between 13-17 3 5 Any child between 6-1 1 6 Any child under 6 0 1 0 0 40 60 New River/Greenbrier Valley 3

Education New River/Greenbrier Valley Post-graduate 13 13 College graduate 8 3 Some college 7 34 High school or less 4 7 0 10 0 30 40 New River/Greenbrier Valley 33

Employment New River/Greenbrier Valley Full time/self-employed 43 43 Part time 7 9 Unemployed/retired/other 47 50 0 0 40 60 New River/Greenbrier Valley 34

Race New River/Greenbrier Valley White 89 9 African-American 4 6 Other 4 6 0 0 40 60 80 100 New River/Greenbrier Valley 35

Hispanic Background New River/Greenbrier Valley Yes 5 No 98 95 0 0 40 60 80 100 New River/Greenbrier Valley 36

Mid-Ohio Valley

State Origin Of Overnight Trip Mid-Ohio Valley Base: Overnight Person-Trips to the Mid-Ohio Valley Ohio Virginia Tennesee North Carolina Florida Pennsylvania Kentucky Illinois Michigan Iowa South Carolina 4 4 4 3 6 6 6 0 34 0 10 0 30 40 38

DMA Origin Of Overnight Trip Mid-Ohio Valley Base: Overnight Person-Trips to the Mid-Ohio Valley Charleston-Huntington, KY/OH/WV Cleveland, OH Columbus, OH Clarksburg-Weston, WV Lexington, KY Charlotte, NC Washington, DC Cincinnati, OH/KY Wheeling-Steubenville, OH/WV Pittsburgh, PA New York, NY/NJ/PA/CT Orlando-Daytona Beach-Melbrn, FL Chicago, IL Tampa-St. Petersburg-Sarasota, FL Richmond-Petersburg-Charlottesville,VA Dayton, OH Greensboro-H. Point-W. Salem, NC 15 13 9 6 6 4 3 3 0 5 10 15 0 39

Gender Mid-Ohio Valley Male 48 56 Female 44 5 0 0 40 60 Mid-Ohio Valley 40

Age Mid-Ohio Valley Average Age Mid-Ohio Valley = 43.9 Average Age = 4.9 18-4 1 13 5-44 41 45 45-64 3 37 65+ 10 11 0 0 40 60 Mid-Ohio Valley 41

Household Size Mid-Ohio Valley Average Size Mid-Ohio Valley = 3. Average Size = 3.1 1 member 1 1 members 8 30 3 members 18 19 4 members 10 15 5+ members 17 19 0 10 0 30 40 Mid-Ohio Valley 4

Household Income Mid-Ohio Valley $150,000 + 1 3 $100,000-$149,999 $75,000-$99,999 8 10 11 1 $50,000-$74,999 3 5 Under $49,999 51 56 0 0 40 60 Mid-Ohio Valley 43

Marital Status Mid-Ohio Valley Single, never married 5 5 Married/with partner 57 59 Separated/Divorced/Widowed 16 19 0 0 40 60 80 Mid-Ohio Valley 44

Children in Household Mid-Ohio Valley No children under 18 49 51 Any child between 13-17 3 5 Any child between 6-1 6 7 Any child under 6 1 6 0 0 40 60 Mid-Ohio Valley 45

Education Mid-Ohio Valley Post-graduate 13 13 College graduate 9 3 Some college 7 33 High school or less 5 7 0 10 0 30 40 Mid-Ohio Valley 46

Employment Mid-Ohio Valley Full time/self-employed 37 43 Part time 9 1 Unemployed/retired/other 47 5 0 0 40 60 Mid-Ohio Valley 47

Race Mid-Ohio Valley White 85 89 African-American 6 8 Other 6 6 0 0 40 60 80 100 Mid-Ohio Valley 48

Hispanic Background Mid-Ohio Valley Yes 6 5 No 94 95 0 0 40 60 80 100 Mid-Ohio Valley 49

Potomac Highlands

State Origin Of Overnight Trip Potomac Highlands Base: Overnight Person-Trips to Potomac Highlands Virginia Maryland Pennsylvania Ohio North Carolina New Jersey Michigan Florida 4 5 6 13 31 0 10 0 30 40 51

DMA Origin Of Overnight Trip Potomac Highlands Base: Overnight Person-Trips to Potomac Highlands Washington, DC Charleston-Huntington, KY/OH/WV Pittsburgh, PA Clarksburg-Weston, WV Harrisonburg, VA Beckley-Bluefield-Oak Hill, WV Wheeling-Steubenville, OH/WV New York, NY/NJ/PA/CT Richmond-Petersburg-Charlottesville,VA Harrisburg-Lncstr-Leb-York, PA Norfolk-Portsmouth-Newport News, VA/NC Charleston, SC Baltimore, MD Roanoke-Lynchburg, VA 5 5 5 4 3 3 3 3 3 3 7 31 0 10 0 30 40 5

Gender Potomac Highlands Male 48 5 Female 48 5 0 0 40 60 Potomac Highlands 53

Age Potomac Highlands Average Age Potomac Highlands = 41.8 Average Age = 4.9 18-4 13 16 5-44 4 45 45-64 3 35 65+ 7 11 0 0 40 60 Potomac Highlands 54

Household Size Potomac Highlands Average Size Potomac Highlands = 3.0 Average Size = 3.1 1 member 1 members 6 30 3 members 4 members 5+ members 0 18 17 15 16 17 0 10 0 30 40 Potomac Highlands 55

Household Income Potomac Highlands $150,000 + 3 3 $100,000 - $149,999 $75,000 - $99,999 5 11 1 1 $50,000-$74,999 3 8 Under $49,999 51 53 0 0 40 60 Potomac Highlands 56

Marital Status Potomac Highlands Single, never married 6 5 Married/with partner 58 59 Separated/Divorced/Widowed 16 16 0 0 40 60 80 Potomac Highlands 57

Children in Household Potomac Highlands No children under 18 49 51 Any child between 13-17 3 8 Any child between 6-1 5 6 Any child under 6 18 1 0 0 40 60 Potomac Highlands 58

Education Potomac Highlands Post-graduate 1 7 College graduate 7 3 Some college 3 3 High school or less 13 5 0 10 0 30 40 Potomac Highlands 59

Employment Potomac Highlands Full time/self-employed 43 45 Part time 9 10 Unemployed/retired/other 45 47 0 0 40 60 Potomac Highlands 60

Race Potomac Highlands White 86 89 African-American 6 6 Other 6 8 0 0 40 60 80 100 Potamac Highlands 61

Hispanic Background Potomac Highlands Yes 5 5 No 96 95 0 0 40 60 80 100 Potomac Highlands 6

Mountain Lakes

State Origin Of Overnight Trips Mountain Lakes Base: Overnight Person-Trips to the Mountain Lakes Ohio Maryland Virginia North Carolina Pennsylvania South Carolina New York Texas Georgia 3 4 4 5 6 8 10 14 3 0 10 0 30 40 64

DMA Origin Of Overnight Trip Mountain Lakes Base: Overnight Person-Trips to the Mountain Lakes Washington, DC Charleston-Huntington, KY/OH/WV Clarksburg-Weston, WV Baltimore, MD Beckley-Bluefield-Oak Hill, WV Cleveland, OH Pittsburgh, PA New York, NY/NJ/PA/CT Columbus, OH Norfolk-Portsmouth-Newport News, VA/NC Greensboro-H. Point-W. Salem, NC Parkersburg, WV Charlotte, NC Philadelphia, PA Atlanta, GA 4 4 3 3 3 3 3 6 6 5 5 9 11 0 10 0 30 65

Gender Mountain Lakes Male 47 48 Female 53 5 0 0 40 60 Mountain Lakes 66

Age Mountain Lakes Average Age Mountain Lakes = 40.5 Average Age = 4.9 18-4 13 13 5-44 45 5 45-64 3 3 65+ 4 11 0 0 40 60 Mountain Lakes 67

Household Size Mountain Lakes Average Size Mountain Lakes =.8 Average Size = 3.1 1 member 1 1 members 30 30 3 members 4 members 15 16 18 1 5+ members 13 17 0 10 0 30 40 Mountain Lakes 68

Household Income Mountain Lakes $150,000+ 3 $100,000-$149,999 $75,000-$99,999 8 8 11 1 $50,000-$74,999 3 6 Under $49,999 51 56 0 0 40 60 Mountain Lakes 69

Marital Status Mountain Lakes Single, never married 5 3 Married/with partner 49 59 Separated/Divorced/Widowed 16 19 0 0 40 60 Mountain Lakes 70

Children in Household Mountain Lakes No children under 18 45 51 Any child between 13-17 0 3 Any child between 6-1 6 8 Any child under 6 1 5 0 0 40 60 Mountain Lakes 71

Education Mountain Lakes Post-graduate 11 13 College graduate 6 3 Some college 7 9 High school or less 7 34 0 10 0 30 40 Mountian Lakes 7

Employment Mountain Lakes Full time/self-employed 43 5 Part time 9 10 Unemployed/retired/other 38 47 0 0 40 60 Mountain Lakes 73

Race Mountain Lakes White 87 89 African-American 6 10 Other 3 6 0 0 40 60 80 100 Mountain Lakes 74

Hispanic Background Mountain Lakes Yes 5 5 No 95 95 0 0 40 60 80 100 Mountain Lakes 75

Northern Panhandle

State Origin Of Overnight Trip Northern Panhandle Base: Overnight Person-Trips to the Northern Panhandle Ohio 6 6 Pennsylvania 17 Maryland 7 Virginia 5 South Carolina North Carolina Tennessee Indiana 0 10 0 30 40 77

DMA Origin Of Overnight Trip Northern Panhandle Base: Overnight Person-Trips to the Northern Panhandle Cleveland, OH Pittsburgh, PA Charleston-Huntington, KY/OH/WV Washington, DC Wheeling-Steubenville, OH/WV Baltimore, MD Columbus, OH Philadelphia, PA Clarksburg-Weston, WV Youngstown, OH Erie, PA Parkersburg, WV Zanesville, OH Nashville,KY/TN Harrisburg-Lncstr-Leb-York, PA 3 3 4 5 5 5 7 6 11 1 13 0 5 10 15 0 78

Gender Northern Panhandle Male 48 51 Female 49 5 0 0 40 60 Northern Panhandle 79

Age Northern Panhandle Average Age Northern Panhandle = 43.8 Average Age = 4.9 18-4 14 13 5-44 4 45 45-64 3 33 65+ 11 11 0 0 40 60 Northern Panhandle 80

Household Size Northern Panhandle Average Size Northern Panhandle =.8 Average Size = 3.1 1 member 19 1 members 30 33 3 members 4 members 5+ members 13 19 18 16 15 17 0 10 0 30 40 Northern Panhandle 81

Household Income Northern Panhandle $150,000 + 3 $100,000 - $149,999 $75,000-$99,999 10 11 1 14 $50,000-$74,999 19 3 Under $49,999 51 55 0 0 40 60 Northern Panhandle 8

Marital Status Northern Panhandle Single, never married 5 Married/with partner 59 61 Separated/Divorced/Widowed 17 16 0 0 40 60 80 Northern Panhandle 83

Children in Household Northern Panhandle No children under 18 51 5 Any child between 13-17 18 3 Any child between 6-1 3 6 Any child under 6 1 3 0 0 40 60 Northern Panhandle 84

Education Northern Panhandle Post-graduate 5 13 College graduate 3 40 Some college 7 High school or less 7 3 0 0 40 60 Northern Panhandle 85

Employment Northern Panhandle Full time/self-employed 43 46 Part time 7 9 Unemployed/retired/other 47 47 0 0 40 60 Northern Panhandle 86

Race Northern Panhandle White 89 9 African-American 5 6 Other 4 6 0 0 40 60 80 100 Northern Panhandle 87

Hispanic Background Northern Panhandle Yes 1 5 No 99 95 0 0 40 60 80 100 Northern Panhandle 88

Eastern Panhandle

State Origin Of Overnight Trip Eastern Panhandle Base: Overnight Person-Trips to Eastern Panhandle 0 Virginia 19 Maryland 14 Pennsylvania 10 North Carolina 6 Ohio 6 Florida 5 New York 3 New Jersey 0 10 0 30 90

DMA Origin Of Overnight Trip Eastern Panhandle Base: Overnight Person-Trips to Eastern Panhandle Washington, DC Baltimore, MD Charleston-Huntington, KY/OH/WV New York, NY/NJ/PA/CT Pittsburgh, PA Roanoke-Lynchburg, VA Cleveland, OH Harrisburg-Lncstr-Leb-York, PA Wilmington, NC Norfolk-Portsmouth-Newport News, VA/NC Miami-Ft. Lauderdale, FL Philadelphia, PA Clarksburg-Weston, WV Richmond-Petersburg-Charlottesville,VA Chattanooga, TN 4 4 4 4 3 3 3 3 6 8 3 0 10 0 30 91

Gender Eastern Panhandle Male 44 48 Female 5 56 0 0 40 60 Eastern Panhandle 9

Age Eastern Panhandle Average Age Eastern Panhandle = 44.1 Average Age = 4.9 18-4 1 13 5-44 4 45 45-64 3 34 65+ 11 1 0 0 40 60 Eastern Panhandle 93

Household Size Eastern Panhandle Average Size Eastern Panhandle = 3.1 Average Size = 3.1 1 member 18 1 members 5 30 3 members 18 0 4 members 15 3 5+ members 14 17 0 10 0 30 40 Eastern Panhandle 94

Household Income Eastern Panhandle $150,000 + 3 5 $100,000-$149,999 $75,000-$99,999 11 1 1 16 $50,000-$74,999 3 30 Under $49,999 37 51 0 0 40 60 Eastern Panhandle 95

Marital Status Eastern Panhandle Single, never married 0 5 Married/with partner 59 61 Separated/Divorced/Widowed 16 0 0 0 40 60 80 Eastern Panhandle 96

Children in Household Eastern Panhandle No children under 18 45 51 Any child between 13-17 3 6 Any child between 6-1 6 35 Any child under 6 1 1 0 0 40 60 Eastern Panhandle 97

Education Eastern Panhandle Post-graduate 13 16 College graduate 3 40 Some college 5 7 High school or less 18 7 0 0 40 60 Eastern Panhandle 98

Employment Eastern Panhandle Full time/self-employed 43 47 Part time 9 10 Unemployed/retired/other 43 47 0 0 40 60 Eastern Panhandle 99

Race Eastern Panhandle White 89 91 African-American 5 6 Other 4 6 0 0 40 60 80 100 Eastern Panhandle 100

Hispanic Background Eastern Panhandle Yes 5 5 No 95 95 0 0 40 60 80 100 Eastern Panhandle 101

Metro Valley

State Origin Of Overnight Trip Metro Valley Base: Overnight Person-Trips to the Metro Valley 4 Ohio 15 North Carolina 10 Virginia 9 Kentucky 7 Maryland Pennsylvania 4 4 Georgia Texas 3 3 0 10 0 30 103

DMA Origin Of Overnight Trip Metro Valley Base: Overnight Person-Trips to the Metro Valley Charleston-Huntington, KY/OH/WV 14 Beckley-Bluefield-Oak Hill, WV 9 Washington, DC 8 Columbus, OH 7 Cleveland, OH Charlotte, NC 4 4 Atlanta, GA Roanoke-Lynchburg, VA New York, NY/NJ/PA/CT Wheeling-Steubenville, OH/WV Lexington, KY 3 3 0 10 0 30 104

Gender Metro Valley Male 46 48 Female 5 55 0 0 40 60 Metro Valley 105

Age Metro Valley Average Age Metro Valley = 41.3 Average Age = 4.9 18-4 13 13 5-44 45 5 45-64 6 3 65+ 9 11 0 0 40 60 Metro Valley 106

Household Size Metro Valley Average Size Metro Valley = 3.0 Average Size = 3.1 1 member 1 1 members 9 30 3 members 4 members 16 15 16 18 5+ members 17 19 0 10 0 30 40 Metro Valley West Virgina 107

Household Income Metro Valley $150,000 + 3 $100,000-$149,999 $75,000-$99,999 11 11 1 15 $50,000-$74,999 3 5 Under $49,999 48 51 0 0 40 60 Metro Valley 108

Marital Status Metro Valley Single, never married 5 7 Married/with partner 56 59 Separated/Divorced/Widowed 17 16 0 0 40 60 80 Metro Valley 109

Children in Household Metro Valley No children under 18 49 51 Any child between 13-17 16 3 Any child between 6-1 6 31 Any child under 6 1 0 0 40 60 Metro Valley 110

Education Metro Valley Post-graduate 1 7 College graduate 4 7 Some college 3 33 High school or less 13 1 0 10 0 30 40 Metro Valley 111

Employment Metro Valley Full time/self-employed 43 43 Part time 9 9 Unemployed/retired/other 48 47 0 0 40 60 Metro Valley 11

Race Metro Valley White 88 89 African-American 6 9 Other 3 6 0 0 40 60 80 100 Metro Valley 113

Hispanic Background Metro Valley Yes 6 5 No 94 95 0 0 40 60 80 100 Metro Valley 114

Hatfield-McCoy Mountains

State Origin Of Overnight Trip Hatfield-McCoy Mountains Base: Overnight Person-Trips to Hatfield-McCoy Mountains 19 Virginia 17 Kentucky Ohio 10 11 Pennsylvania 6 Maryland 5 North Carolina 4 Tennessee 3 0 5 10 15 0 116

DMA Origin Of Overnight Trip Hatfield-McCoy Mountains Base: Overnight Person-Trips to Hatfield-McCoy Mountains Charleston-Huntington, KY/OH/WV Washington, DC Pittsburgh, PA Greensboro-H. Point-W. Salem, NC Tri-Cities, TN/VA El Paso, TX Lexington, KY Baltimore, MD Cleveland, OH Richmond-Petersburg-Charlottesville,VA Cincinnati, OH/KY Norfolk-Portsmouth-Newport News, VA/NC Harrisburg-Lncstr-Leb-York, PA Columbus, OH Toledo, OH Parkersburg, WV 3 3 3 3 3 3 4 4 6 8 16 0 5 10 15 0 117

Gender Hatfield-McCoy Mountains Male 36 48 Female 5 64 0 0 40 60 80 Hatfield-McCoy Mountains 118

Age Hatfield-McCoy Mountains Average Age Hatfield-McCoy Mountains = 41.8 Average Age = 4.9 18-4 14 13 5-44 45 50 45-64 7 3 65+ 9 11 0 0 40 60 Hatfield-McCoy Mountains 119

Household Size Hatfield-McCoy Mountains Average Size Hatfield-McCoy Mountains = 3.0 Average Size = 3.1 1 member 1 1 members 8 30 3 members 18 1 4 members 10 15 5+ members 17 0 0 10 0 30 40 Hatfield-McCoy Mountains 10

Household Income Hatfield-McCoy Mountains $150,000 + 0 3 $100,000-$149,999 9 11 $75,000-$99,999 6 1 $50,000-$74,999 3 7 Under $49,999 51 58 0 0 40 60 Hatfield-McCoy Mountains 11

Marital Status Hatfield-McCoy Mountains Single, never married 5 5 Married/with partner 56 59 Separated/Divorced/Widowed 16 19 0 0 40 60 80 Hatfield-McCoy Mountains 1

Children in Household Hatfield-McCoy Mountains No children under 18 46 51 Any child between 13-17 0 3 Any child between 6-1 6 33 Any child under 6 1 4 0 0 40 60 Hatfield-McCoy Mountains 13

Education Hatfield-McCoy Mountains Post-graduate 6 13 College graduate 8 3 Some college 7 8 High school or less 7 37 0 10 0 30 40 Hatfield-McCoy Mountains 14

Employment Hatfield-McCoy Mountains Full time/self-employed 43 46 Part time 9 1 Unemployed/retired/other 4 47 0 0 40 60 Hatfield-McCoy Mountains 15

Race Hatfield-McCoy Mountains White 87 89 African-American 4 6 Other 6 9 0 0 40 60 80 100 Hatfield-McCoy Mountains 16

Hispanic Background Hatfield-McCoy Mountains Yes 3 5 No 97 95 0 0 40 60 80 100 Hatfield-McCoy Mountains 17

Appendix: Key Terms Defined

Key Terms Defined An Overnight Trip is any journey for business or pleasure, outside your community and not part of your normal routine, where you spent one or more nights away from home. A Person-Trip is one trip taken by one person Person-trips are the key unit of measure for this report. 19

Trip-Type Segments Total Trips = Leisure + Business + Business-Leisure Marketable Trips: Includes all leisure trips, with the exception of visits to friends/relatives Leisure Trips: includes all trips where the main purpose was one of the following: Visiting friends/relatives Touring through a region to experience its scenic beauty, history and culture Outdoors trip to enjoy activities such as camping, hunting, fishing, hiking, and boating Special event, such as a fair, festival, or sports event City trip Cruise Casino Theme park Resort (ocean beach, inland or mountain resort) Skiing/snowboarding Golf Business Trips: includes Conference/convention Other business trip Business-Leisure: a trip for business where, on the same trip, the visitor stayed for at least one additional day to experience the same place or nearby area simply for leisure. 130