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Global Business & Markets International Exhibition for Investment, Economic Development and Joint Ventures 23 27 April 2018 Hannover Germany hannovermesse.com #hm18 Parallel to HANNOVER MESSE 2018 Get new technology first 13

Welcome to the hub of global growth markets. Via Global Business & Markets (Global Business & Markets) HANNOVER MESSE sets important trends in the area of international trade. Now a highly successful global business platform, Global Business & Markets gives SMEs direct access to industrial policy-makers, networks and globalization partners. The State of Lower Saxony participates intensively in this dialogue with enterprises from all over the world. We demonstrate how they can put their entrepreneurial ideas into practice. We now extend a warm invitation to Hannover, where you can discover the benefits of Lower Saxony as an attractive and internationally oriented business location. Cross-border trade delivers mutual benefits. Protectionism damages everyone concerned. This was one of the key messages of HANNOVER MESSE 2017. As one of the initiators and patrons of Global Business & Markets the BDI will use this increasingly important platform to contribute objective arguments to the trade policy debate. HANNOVER MESSE shows that exports and globalization are driving forces behind employment and sustained growth all over the world. In Germany one job in four depends on exports and one job in two within German industry. For this reason we and the enterprises we represent are committed to free trade and industrial cooperation. Stephan Weil, Premier of Lower Saxony Dieter Kempf, President, Federation of German Industry (BDI) The changes in global trade policy underline the European Union s responsibility for industrial enterprises. The EU actively champions fair global trading conditions. We promote innovation, competitiveness and the smart networking of business enterprises. The goal of Global Business and Markets at HANNOVER MESSE is to encourage SMEs throughout Europe to adopt a globalization strategy, actively engage in diverse international markets and exploit the potential for new growth. In my role as patron I gladly and actively support Global Business and Markets. Our companies face stiff challenges in international markets. In short, the German business community must identify and seize opportunities in new markets. As one of the patrons we fully support the goals of Global Business & Markets. The German Chambers of Commerce Abroad (AHKs) are active at 130 locations in 90 countries. Dear members of the business community, at HANNOVER MESSE 2018 we will showcase our global expertise in order to enhance your existing commitment and open up new future-oriented market opportunities. We invite you to come to Hannover and expand your international business network. Elżbieta Bieńkowska, EU Commissioner for the Internal Market, Industry, Entrepreneurship and SMEs Dr. Eric Schweitzer, President, Association of German Chambers of Industry and Commerce (DIHK) Partners 2 3

Unique international trade platform in an industrial context. At the world s leading industrial technology show Global Business & Markets plays a decisive role as a global door opener. Global Business & Markets (Global Business & Markets) ranks as Europe s largest international trade platform and the only event of its kind that is firmly embedded in an industrial environment. In 2018 exhibitors from more than 50 countries will showcase their companies and services. Global Business & Markets is the ideal place to establish international contacts, promote business locations, communicate with investors and exploit global market opportunities. Boasting an attractive location in Hall 27, Global Business & Markets is a unique combination consisting of an exhibition, a high-level business conference, workshops and the Investment Lounge. Global Business & Markets forges links between SMEs and leading industrialized nations all over the globe for example, with Mexico. The Partner Country at HANNOVER MESSE 2018 will have its central presentation in Hall 27! Your benefits as an exhibitor Direct contact with world market leaders and senior decision-makers from business and politics Focused presentation of your development and investment projects Workshops and conferences featuring high-calibre contributors Targeted support and consulting in relation to collaboration projects International media coverage in the business press, the social media and the Global Business & Markets magazine Core industrial sectors at a single venue The world s leading industrial technology show unites key industrial sectors to create a unique network. The line-up embraces R&D, industrial supply, industrial IT, factory automation, power transmission and control, energy and mobility technology. New in 2018: CeMAT, the world s leading fair for intralogistics and supply chain management, will take place parallel to HANNOVER MESSE. 4 5

Four approaches. One goal: your international business success. Place your project in the spotlight. The four Global Business & Markets modules are your passport to new leads and business opportunities before, during and after HANNOVER MESSE. 1. Exhibition Global Business & Markets is the world s largest platform for realizing industrial projects all over the globe. Around 4,500 square metres of exhibition space offer extensive scope for presenting your ideas and solutions to your target audience. You can book exhibition space and choose a custom-built stand or else opt for one of our all-inclusive packages. We offer extensive support services in connection with your presentation (for further details see pages 10 and 11). 2. Conferences and forums North America, Japan, Russia, China, the UAE and India will play a prominent role at Global Business & Markets 2018. The high-profile forums and conferences provide visitors with a comprehensive overview of the situation in the key industrial growth markets. Exhibitors have the opportunity to present their products and solutions to top decision-makers from all over the world. SMEs will be able to swap ideas with leading figures from 50 nations and thus enhance their potential export performance. Please contact us if you want to benefit from this unique global platform. We will provide any support you need. 3. INVESTMENT LOUNGE Put your business on an international footing. At the INVESTMENT LOUNGE globally connected experts and organizations will be available to help and advise you. In an elegant and relaxed atmosphere you can establish contact with investors, promotion agencies and representatives of international production locations as a prelude to entering new growth markets and regions. Key topics Corporate finance, investment funding and sales funding Start-up and location funding Equity, venture capital, incubator concepts Technology, infrastructure, cluster and research funding Would you like to participate actively in the INVESTMENT LOUNGE? Simply call us on +49 511 89-31119 4. Delegation hosting and lead generation Our special service offerings e.g. the hosting of complete company delegations ensure that the right partners get together around the negotiating table. We inform political representatives from Germany and abroad about the innovations presented by the exhibiting companies and then arrange contacts between the relevant decision-makers. Our professional team will listen carefully to your needs and suggestions. In addition, Deutsche Messe Interactive organizes targeted lead campaigns before, during and after Global Business & Markets. This enables you to access qualified B2B decision-makers who are interested in your products and services. Take advantage of this opportunity to make your presence in Hannover even more successful. Your contact for all questions relating to lead generation: Tel. +49 511 33060-111, e-mail: kontakt@messe-interactive.de 6 7

Global mega trends, key players. Global Business & Markets is the ideal place to influence future trends, initiate projects and identify future business partners. In short, Global Business & Markets is your springboard to global markets. Thanks to the high calibre of the exhibitors and visitors, Global Business & Markets offers an excellent basis for promoting your export activities. Exhibitors and exhibition keynotes Global Business & Markets 2018 thematic spectrum and markets The conferences, workshops and seminars at Global Business & Markets provide a detailed overview of the industrial perspectives in the most important target markets. North America: current trade policy challenges European initiatives for growth: infrastructure and smart production Industrie 4.0: global competition and/or cooperation Cooperation between SMEs: resources for growth Update on Japan, Russia, China: worldwide growth markets at a glance UAE: diversification as a chance for industrial SMEs India: integration into the global value chain New Silk Road: Eurasian infrastructure for global added value Industrial development policies: new markets in Asia, Africa, Latin America Local ecosystems: free trade zones and industrial parks worldwide Are there any other topics that may be of interest to your target groups at HANNOVER MESSE? The Global Business & Markets team is open to your suggestions and ideas. Secure your presentation slots and the right location for your exhibits now! Government representatives, countries, regions, industrial policy-makers Business promotion agencies, special economic zones International chambers of commerce and industry Trade and export promotion Industrial parks Planning, consulting, project development Funding Consulting Services for sourcing, transport and procurement Quality assurance and certification, consulting Patent management and information The visitors CEOs and managing directors of international companies Managers responsible for business development and international strategies Local company representatives Ambassadors Company delegations Risk management (global business) Insurance, insurance management Publishers, buying guides, B2B platforms International marketing Consulting services for corporate customers Translation services Industry clusters Private equity Venture capital companies Banks Auditors and tax consultants Foreign business managers (marketing, procurement, finance) International management consultancies Opinion leaders from associations and chambers of commerce International business media 8 9

Tailor-made services for your company. PR and Marketing Service Services covered by the marketing fee Online marketing Company presentations in the events and conference area Scope of package 1 Integration of your stand in the exclusive overall concept of Global Business & Markets Inclusion of your logo in selected print media (national and international) in the exclusive newsletters, in the event program of Global Business & Markets and Partner Country and in the catalogue magazine of Global Business & Markets. Entries must be submitted on time. Right to use the event logo HANNOVER MESSE logo may be used in your own media to advertise your trade fair participation until 31. 8. 2018 Entry of contact data in the Global Business & Markets 2018 catalogue/magazine. Deadline for entries: 31. 3. 2018 Inclusion of a brief profile in Global Business & Markets catalogue/magazine (max. 500 characters, plus logo and contact data). Deadline for inclusion: 31. 3. 2018 1/1 page advertisement in event s catalogue/magazine, ad size: 210 x 280 mm + 3 mm margin, CMYK colour model. Deadline for submission of ad: 31.3. 2018 Article in the Global Business & Markets catalogue/magazine. Deadline for submission: 31. 3. 2018 2 pages (7,000 characters) 1 page (5,000 characters) Reference to your participation in a Press Release on Global Business & Markets Inclusion of article (max. 500 characters) in one of the newsletters of Global Business & Markets if submitted on time ½ page (1,500 characters) Tickets for visitors registration obligatory at flat rate for invited guests Invitation to Opening Ceremony of HANNOVER MESSE Your high-impact Internet presence 3 : - detailed company profile - 5 product descriptions, each categorized in up to 4 product groups, incl. free editorial service - unlimited number of additional product descriptions if entries are self-administered online List of exhibitors Inclusion of your company details e.g. name and stand details in the list of exhibitors. Electronic Visitor Information System (EBi) Activation of the Electronic Visitor Information System (EBi) so that visitors can obtain details of exhibitors and products, as well as general trade show information. A medium rectangle ad on the HANNOVER MESSE website, placed in the middle of the content; site rotation with 20,000 PIs, 300 x 250 pixels for a maximum of 40 KB; submission deadline: 31. 3. 2018. (Further information on request) with 20,000 PIs with 10,000 PIs Link to your website from the website www.hannovermesse.de/en/gbm until 31. 8. 2018 Slot in the VIP Conference Room for your own workshops/ seminars/lectures (max. no. of persons: 40) Slot in Conference Room for your own workshops/ seminars/lectures (max. no. of persons: 20) Gold Silver Business Basis Media 16,599 2 11,199 2 4,480 2 2,490 2 1,390 2 120 min. 90 min. 20 min. 20 min. 20 min. Integration of your logo in the reception area visuals Presentation of your logo in the exclusive VIP and Executive Area of the INVESTMENT LOUNGE Integration of your logo in the conference area of Global Business & Markets Trade fair stand and services Examples of stand design 4 Scope of package 1 Individual stand space your standard package You have your own ideas about how you d like to present your display to an international audience? We would be pleased to help you realize your individual stand design. Individual stand space minimum size 36 m² Obligatory media package May be booked with or without stand construction Basic price of space + stand construction 346/m², without stand construction 251/m² Conference rooms and catering Print Provision of display space, incl. stand construction (more details on application form) Gold Silver Business Basis Media 16,599 2 11,199 2 4,480 2 2,490 2 1,390 2 18 m² 9 m² 6 m² 4 m² Daily stand cleaning, incl. stand construction (up to 18 m 2 ) Use of the exclusive VIP and Executive Area of the INVESTMENT LOUNGE, including drinks and snack service (number of persons per day) 4 2 2 2 Exhibitor passes 4 2 2 2 Information and telephone services provided by service personnel 1 The service package offers apply to main exhibitors. 2 VAT at current valid rate is added to all prices. 3 For further details see application forms. Stand size 18 m² or more Stand size 9 m² and 6 m² Stand size 4 m² Booking of optional, additional services VIP Room 5 incl. general equipment, seating and logistics 40 Conference Room 5 incl. general equipment, seating and logistics 20 Price of 1st hour = As from 2nd hour = Price of 1st hour = As from 2nd hour = 4 The graphic design of your trade fair stand is not included in stand construction services. 5 May be booked only by exhibitors and partners of Global Business & Markets. 1,390 1,290 1,090 990 Business Forum 1 5 incl. general equipment and seating 250 300 120 min. 5,390 Business Forum 2 5 incl. general equipment and seating 100 120 min. 4,390 Executive Partner VIP Room 40 23 27 April 6,990 Executive Partner Conference Room (No. 1 or No. 2) 20 23 27 April 5,990 Use of the exclusive INVESTMENT LOUNGE by your clients and guests incl. morning snack/breakfast, business lunch, Meet & Greet Service, After-work Get-together Use of the INVESTMENT LOUNGE by exhibitors at Global Business & Markets Use of the INVESTMENT LOUNGE by non-exhibitors of Global Business & Markets No. of places Duration of reservation Daily charge per person Daily charge per person Prices in 2 Advertisement in the event program of Global Business & Markets and Partner Country 1/1 page (100 x 210 mm, plus 3 mm bleed on all sides, inside pages, 4c) 1,850 1/2 page (100 x 105 mm, plus 3 mm bleed on all sides, inside pages, 4c) 1,250 75 85 10 11

Deutsche Messe Messegelände 30521 Hannover Germany Tel. +49 511 89-0 Fax +49 511 89-32626 info@messe.de www.messe.de Your personal contacts Sonia Wedell-Castellano Global Director Mark Decker Project Director Tel. +49 511 89-31119 Fax. +49 511 89-32417 mark.decker@messe.de Anna Küster Project Assistant Tel. +49 511 89-31136 Fax. +49 511 89-32417 anna.kuester@messe.de Contact details for our local sales partners worldwide are listed at www.messe.de/salespartner_gb You can find us on the following networks Stand: 15.9.2017 12