Cat. No Entry No Title Client Product Entrant Company Country A01 (Best Use of Screens) A01/004 00223 BRING HAPPINESS HOME PEPSICO PEPSI, TROPICANA, LAY'S OMD Shanghai A01/009 00447 THE B-MOVIE STAR AFFECTION AIDS AIDS AWARENESS McCANN WORLDGROUP A02 (Best Use of Magazines/Newspapers) A02/010 00171 MALAYSIA MEGA BAG TOURISM MALAYSIA MALAYSIA MEGA SALE 2012 BEEHIVE COMMUNICATIONS A02/012 00271 USHA UTHUP COCACOLA COKE STUDIO LEO BURNETT A02/016 00411 UNITY PAPER WIJEYA NEWSPAPERS ADA NEWSPAPER LEO BURNETT SOLUTIONS Colombo SRI LANKA Agency McCANN WORLDGROUP BEEHIVE COMMUNICATIONS LEO BURNETT LEO BURNETT SOLUTIONS Colombo A03 (Best Use of Outdoor) A03/006 00230 DYING FACE GREEN UMBRELLA CHILDFUND KOREA A03/010 00443 ADOPT ME! KOREAN ANIMAL WELFARE ASSOCIATION A03/011 00203 TURNING AUCKLAND INTO AN EXPERIENTIAL AD FUND RAISING ABANDONED DOG ADOPTION CAMPAIGN WORLDWIDE UNITEC EDUCATION OPEN COMMUNICATIONS Auckland NEW ZEALAND WORLDWIDE A04 (Best Use of Ambient Media: Small Scale) A04/001 00009 LIBERATION WRAPPER FRESHNESS BURGER CLASSIC BURGER DENTSU EAST JAPAN JAPAN Tokyo A04/003 00066 GIVE BACK THE LOVE HIBIYA-KADAN FLORAL ARIGATO BENTO I&S BBDO Tokyo JAPAN ARIGATO BENTO A04/005 00034 SAY IT WITH CHOCOLATE KRAFT MALAYSIA CADBURY DAIRY MILK GEOMETRY GLOBAL Kuala MALAYSIA Lumpur A04/010 00140 THE GERM STAMP PROCTER & GAMBLE SAFEGUARD SOAP SAATCHI & SAATCHI A04/013 00075 MIDDLE-EARTH PASSPORT STAMP TOURISM NEW ZEALAND 100% MIDDLE-EARTH, 100% PURE NEW ZEALAND A04/017 00232 TAPE FOR WILDLIFE KOREA WILDLIFE MANAGEMENT ASSOCIATION WILDLIFE CONSERVATION A04/018 00233 THE POWER OF WATER SOMANG COSMETICS ONL MIDNIGHT HYDRO INTENSE WHYBIN\TBWA AUCKLAND NEW ZEALAND WORLDWIDE WORLDWIDE A04/022 00265 THE PEE ANALYSER ZOUK ANTI-DRINK DRIVING DDB GROUP A04/025 00050 NFC CHARITY STICKERS UNICEF HK CHARITY STICKER (PUBLIC SERVICE) CHEIL DENTSU EAST JAPAN Tokyo I&S BBDO Tokyo GEOMETRY GLOBAL Kuala Lumpur SAATCHI & SAATCHI WHYBIN\TBWA AUCKLAND WORLDWIDE WORLDWIDE DDB GROUP CHEIL
A04/029 00392 OLYMPIC SHIRT FLAG P&G ARIEL COLOR SAATCHI THE PHILIPPINES A04/033 00434 HELP DESK AARAMBH HELP DESK DDB MUDRA GROUP A04/034 00444 NEUTRAL STICKER S-OIL S-OIL A04/035 00147 MAKIN' WHOOPEE DONGWON F&B BIFIDUS MYUNG JANG HS AD SAATCHI DDB MUDRA GROUP HS AD A05 (Best Use of Ambient Media: Large Scale) A05/006 00077 A PLACE TO REMEMBER TRANSPORT ACCIDENT ROAD SAFETY GREY COMMISSION A05/007 00110 BRIDGE OF LIFE SAMSUNG LIFE INSURANCE SAMSUNG LIFE INSURANCE A05/018 00060 THE V MOTION PROJECT FRUCOR BEVERAGES V ENERGY DRINK COLENSO BBDO Auckland NEW ZEALAND A05/020 00385 THE HIGHEST GOAL ADIDAS JAPAN FOOTBALL TBWA\HAKUHODO Tokyo JAPAN A05/022 00432 McDONALD'S DAY McDONALD'S DAY MENU DDB Sydney GREY COLENSO BBDO Auckland TBWA\HAKUHODO Tokyo DDB Sydney A06 (Best Use of Special Events And Stunt/Live Advertising) A06/012 00041 ART OF ABSORPTION MAYFLOWER TOILET PAPER PUBLICIS SHANGHAI A06/016 00164 MOVING WIFI DTAC DTAC WIFI CREATIVE JUICE\BANGKOK THAILAND (TBWA) A06/017 00170 PAY WITH A KISS METRO ST JAMES CAFÉ/RESTAURANT LAVENDER* Sydney A06/021 00087 FUR HURTS PETA ETHICAL TREATMENT OF OGILVY BEIJING ANIMALS A06/022 00091 ROTI REMINDER HINDUSTAN UNILEVER LIFEBUOY TOILET SOAPS A06/030 00236 WATERDROP AD DOMINO'S PIZZA PIZZA WORLDWIDE A06/033 00290 SOAPS THAT TURN INTO UNILEVER GLOBAL LUX SOAPS JWT FESTIVE COLOURS A06/034 00306 COFFEE CART YWCA AUCKLAND CHARITY DDB GROUP NEW NEW ZEALAND ZEALAND Auckland A06/035 00309 I'M AMAZING! McDONALD'S RESTAURANTS McDONALD'S DDB GROUP (HK) A06/040 00351 IMPOSSIBLE ORCHESTRA DEPARTMENT OF FAMILIES, HOUSING, COMMUNITY SERVICES AND INDIGENOUS AFFAIRS CARE AWARE A06/053 00438 HAWKER HEROES SINGTEL BBDO A06/054 00056 WHAT DOES BEETLEING VOLKSWAGEN VW BEETLE SPARK PHD Auckland NEW ZEALAND EVEN MEME? A06/055 00415 SMALL WORLD MACHINES COCA-COLA COCA-COLA PUBLICIS SHANGHAI CREATIVE JUICE\BANGKOK (TBWA) LAVENDER* Sydney OGILVY BEIJING WORLDWIDE JWT DDB GROUP NEW ZEALAND Auckland DDB GROUP HONG KONG BBDO
A07 (Best Use of Digital Media) A07/012 00022 POINT PUBLISHERS KOREAN BRAILLE LIBRARY BRAILLE BOOKS DISTRIBUTION FOR CHILDREN A07/016 00080 CHROME EXPERIMENT: RAMAKIEN A07/017 00107 HOMEPAGE FOR THE HOMELESS GOOGLE CHROME BROWSER LAUNCH IN THAILAND CREATIVIA LADDER HOMELESSNESS CHARITY GEORGE PATTERSON Y&R Melbourne A07/019 00121 DIGITAL EARTH HOUR WWF WWF BBH Shanghai A07/035 00426 5.2 YEARS OF DIGITAL CONTENT VIEWED IN JUST 6 MONTHS!!! A07/038 00466 THE MISSING PERSON PRE- ROLL HINDUSTAN UNILEVER AXE DEODORANT MINDSHARE THE N FEDERAL POLICE MISSING PERSONS UNIT VML Sydney CREATIVIA GEORGE PATTERSON Y&R Melbourne BBH Shanghai VML Sydney A08 (Best Use of Other Digital Platforms (Incl. Mobile Devices)) A08/001 00004 HINDUSTAN UNILEVER'S ACTIVE WHEEL RURAL MISSED CALL CAMPAIGN HINDUSTAN UNILEVER ACTIVE WHEEL (DETERGENT) NETCORE A08/005 00058 FLASH DRIVING GAME NEW ZEALAND TRANSPORT ROAD SAFETY OMD Wellington NEW ZEALAND AGENCY A08/010 00010 SHARE THE NEWSPAPER THE TOKYO SHIMBUN THE TOKYO SHIMBUN DENTSU Tokyo JAPAN WITH CHILDREN A08/020 00130 DRIVE AWAKE PTT PUBLIC COMPANY COFFEE SHOP BBDO PROXIMITY THAILAND THAILAND Bangkok A08/021 00266 DONATE-A-TONE STARHUB SAMARITANS OF DDB GROUP A08/024 00294 HIDE 'N' SEEK GM ENCORE GM ENCORE OGILVY BEIJING A08/028 00322 MISSING CHILDREN BAOBEIHUIJIA.COM BABY BACK HOME JWT BEIJING VOLUNTEERS ASSOCIATION A08/042 00352 DUMB WAYS TO DIE THE GAME METRO TRAINS METRO TRAINS A08/043 00465 NIKE WECHAT FREEID NIKE NIKE FREEID RUNNING SHOES AKQA Shanghai NETCORE CLEMENGER BBDO Wellington DENTSU Tokyo BBDO PROXIMITY THAILAND Bangkok DDB GROUP OGILVY BEIJING JWT BEIJING AKQA Shanghai A09 (Best Use of Social Media Marketing) A09/001 00018 VOLUNTEER TO PROMOTE VOLUNTEERING SEEK SEEK VOLUNTEER LEO BURNETT A09/004 00062 TRIAL BY TIMELINE AMNESTY INTERNATIONAL AMNESTY INTERNATIONAL COLENSO BBDO Auckland NEW ZEALAND A09/008 00103 FIND YOUR GREATNESS NIKE NIKE WIEDEN+KENNEDY Shanghai A09/010 00169 THE MOST POWERFUL ARM EVER INVENTED SAVE OUR SONS & DUCHENNE FOUNDATION DUCHENNE MUSCULAR DYSTROPHY CHARITY HAVAS WORLDWIDE Sydney LEO BURNETT COLENSO BBDO Auckland WIEDEN+KENNEDY Shanghai HAVAS WORLDWIDE Sydney / FINCH Sydney
A09/018 00158 SCREEN-AGE LOVE STORY PLDT MYDSL SAATCHI THE PHILIPPINES A09/029 00394 THE SMART PHONE LINE SAMSUNG NEW ZEALAND GALAXY S4 COLENSO BBDO Auckland NEW ZEALAND A09/031 00413 BUILDING THE PEOPLE'S CAR VOLKSWAGEN GROUP THE PEOPLE'S CAR PROJECT PROXIMITY BEIJING A09/036 00353 DUMB WAYS TO DIE METRO TRAINS METRO TRAINS SAATCHI COLENSO BBDO Auckland PROXIMITY BEIJING / GOODSTEIN & PARTNERS Beijing B01 (Corporate Information) B01/008 00225 SPARE SPACE, SPREAD LOVE JOHNSON & JOHNSON PUBLIC SERVICE OMD Shanghai B01/014 00383 ORIGIN ENERGY TALES ORIGIN ENERGY ORIGIN ENERGY CLEMENGER BBDO B01/015 00386 THE HIGHEST GOAL ADIDAS JAPAN FOOTBALL TBWA\HAKUHODO Tokyo JAPAN B01/016 00439 HAWKER HEROES SINGTEL BBDO CLEMENGER BBDO TBWA\HAKUHODO Tokyo BBDO B02 (Consumer Products) B02/010 00325 SEE THE WORLD AT HOME WYETH NUTRITION HONG WYETH GOLD OMD KONG B02/016 00142 THE GERM STAMP PROCTER & GAMBLE SAFEGUARD SOAP SAATCHI & SAATCHI B02/023 00218 WORLD'S LONGEST CATWALK ECCO ECCO SHOES UM Sydney B02/024 00219 THE LAMBNESIA EPIDEMIC MEAT & LIVESTOCK B02/026 00239 THE POWER OF WATER SOMANG COSMETICS ONL MIDNIGHT HYDRO INTENSE LAMB UM Sydney WORLDWIDE B02/041 00414 BUILDING THE PEOPLE'S CAR VOLKSWAGEN GROUP THE PEOPLE'S CAR PROJECT PROXIMITY BEIJING B02/042 00417 ROAD TO RECOVERY DIAGEO BUNDABERG RUM B02/048 00154 MAKIN' WHOOPEE DONGWON F&B BIFIDUS MYUNG JANG HS AD B02/049 00416 SMALL WORLD MACHINES COCA-COLA COCA-COLA TBWA\ SAATCHI & SAATCHI WORLDWIDE PROXIMITY BEIJING / GOODSTEIN & PARTNERS Beijing HS AD B03 (Consumer Services) B03/002 00155 A COUNTRY ONLY WE HAVE KOREAN AIR KOREAN AIR HS AD B03/006 00240 WATERDROP AD DOMINO'S PIZZA PIZZA WORLDWIDE B03/008 00159 SCREEN-AGE LOVE STORY PLDT MYDSL SAATCHI THE PHILIPPINES B03/019 00433 McDONALD'S DAY McDONALD'S DAY MENU DDB Sydney B03/021 00445 NEUTRAL STICKER S-OIL S-OIL HS AD WORLDWIDE SAATCHI DDB Sydney
B05 (Public Service, Charity & Fund Raising) B05/009 00115 BRIDGE OF LIFE SAMSUNG LIFE INSURANCE SAMSUNG LIFE INSURANCE B05/010 00122 DIGITAL EARTH HOUR WWF WWF BBH Shanghai B05/011 00124 OLD PARTS FOR NEW ORBIS HK ORBIS GROUP B05/016 00242 TAPE FOR WILDLIFE KOREA WILDLIFE MANAGEMENT ASSOCIATION WILDLIFE CONSERVATION WORLDWIDE B05/032 00437 HELP DESK AARAMBH HELP DESK DDB MUDRA GROUP B05/037 00354 DUMB WAYS TO DIE METRO TRAINS METRO TRAINS BBH Shanghai GROUP WORLDWIDE DDB MUDRA GROUP C01 (Integrated Media Campaign) C01/019 00222 THE LAMBNESIA EPIDEMIC MEAT & LIVESTOCK LAMB UM Sydney C01/026 00185 HSBC SERIOUS PLAY HSBC HSBC JWT LONDON UNITED KINGDOM C01/030 00393 OLYMPIC SHIRT FLAG P&G ARIEL COLOR SAATCHI THE PHILIPPINES C01/032 00419 ROAD TO RECOVERY DIAGEO BUNDABERG RUM C01/035 00440 HAWKER HEROES C01/038 00205 TURNING AUCKLAND INTO AN EXPERIENTIAL AD SINGTEL BBDO UNITEC EDUCATION OPEN COMMUNICATIONS Auckland NEW ZEALAND JWT LONDON SAATCHI BBDO Total Entries: 92