CONFERENCE & EVENT BRANDING GUIDE EAST ATRIUM

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Rachel Garrison
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1 CONFERENCE & EVENT BRANDING GUIDE EAST ATRIUM

~ Rick Baker, President & CEO, Goodyear Cotton Bowl Classic CONFERENCE & EVENT Create a

.. The Anatole offers amazing opportunities to express your message to your audience!

ft of meeting & event space 4 restaurants, 5 bars and in-room dining Private 7-acre park

2 BRANDING GUIDE The Hilton Anatole gives us the opportunity to brand the hotel in such a way that helps us create a unique and inviting atmosphere for our Cotton Bowl guests. ~ Rick Baker, President & CEO, Goodyear Cotton Bowl Classic CONFERENCE & EVENT Create a grand first impression that includes a wow for attendees... The Anatole offers amazing opportunities to express your message to your audience! BRANDING REACH Jan2016 1,606 guest rooms 128,600 sq ft of exhibit space Over 600,000 sq ft of meeting & event space 4 restaurants, 5 bars and in-room dining Private 7-acre park with resort pool 1.9 million sq ft of air conditioned walking space E AST ATRIUM BR ANDING GUIDE AnatoleBranding.com

WESTCOTT FACILITIES MAP STEMMONS BALLROOM POOL ELEVATOR INDOOR POOL Atrium Entrance LOBBY LEVEL ATRIUM FRONT DESK BELLSTAND CARPENTER BALLROOM EAST ATRIUM COOPER

Entrance STAIRS Restaurants & Bars PLUM BLOSSOM GRAND BALLROOM ATRIUM SIDE Shops, FedEx Office & Geppetto s CORAL 27TH FLOOR TOWER SIDE BUSINESS CENTER ELEVATOR

Chantilly Entrance BEAR & DRIVER GEPPETTO S THEATER & WORKSHOP CROSLEY CONTINENTAL COMET WEDGWOOD BALLROOM TOWER STAIRWAY TO MEZZANINE Tower Entrance To TRINITY

JadeWaters Resort Pool Complex AnatolePool.

Anatole s abilities in branding its spaces are just as amenable.

3 WESTCOTT FACILITIES MAP STEMMONS BALLROOM POOL ELEVATOR INDOOR POOL Atrium Entrance LOBBY LEVEL ATRIUM FRONT DESK BELLSTAND CARPENTER BALLROOM EAST ATRIUM COOPER ATRIUM ELEVATORS THIS +THAT Front Desks STAIRS CONCIERGE CONFERENCE REGISTRATION CHERRY BLOSSOM ESCALATOR M SHOP Elevators GRAND ATRIUM REFLECTING POOL Nebula Entrance STAIRS Restaurants & Bars PLUM BLOSSOM GRAND BALLROOM ATRIUM SIDE Shops, FedEx Office & Geppetto s CORAL 27TH FLOOR TOWER SIDE BUSINESS CENTER ELEVATOR TO MEZZANINE CHILDREN'S CORNER EMERALD RUBY OPAL GOVERNORS LECTURE HALL SAPPHIRE TOPAZ SENATORS LECTURE HALL TOWER ELEVATORS CHANTILLY BALLROOM ELEPHANTS Chantilly Entrance BEAR & DRIVER GEPPETTO S THEATER & WORKSHOP CROSLEY CONTINENTAL COMET WEDGWOOD BALLROOM TOWER STAIRWAY TO MEZZANINE Tower Entrance To TRINITY EXHIBIT HALL TRINITY BALLROOM TOWER ELEVATORS ROTUNDA TRINITY CORRIDOR BERLIN WALL GOSSIP PATIO FIRE PIT To VERANDAH CLUB & POOL V SPA ANATOLE SCULPTURE PARK JadeWaters Resort Pool Complex AnatolePool.com To WEST WING DE SOTO CORONADO BALLROOM CORTEZ BALLROOM With a legendary distinction for grand design, devoted hospitality and enduring style, the Hilton Anatole s abilities in branding its spaces are just as amenable. Whether hosting product launches or national conventions, sales meetings, trade shows or sporting events, the Anatole s extensive open-atrium architecture and lobby networking areas offer the perfect landscapes for groups and their affiliates to pen their creative marks and cultures throughout its campus. See where all your ideas fit as you review the following branding areas at the Hilton Anatole. 3

Contact your Event Manager early in the process to check availability, requirements and make space reservations.

4 BRANDING PLAN MAP BRANDING GUIDE (this document) MAKE A BIG IMPRESSION Start creating the ideal branding plan for your group s event using these three documents. Contact your Event Manager early in the process to check availability, requirements and make space reservations. BRANDING PRICING BRANDING RESOURCES available on AnatoleBranding.com IDEAS - inspiration photos GUIDE - branding area locations PRICING - items, areas, packages POLICIES - info, terms & conditions MAPS - full map & hotel sections 4

Atrium Entrance Exterior Wall Graphic and Gobo ATRIUM

attention and make for a bold sense of arrival at the

Atrium Entrance Porte Cochere Fascia Panels (1 of 3) and

5 Atrium Entrance Exterior Wall Graphic and Gobo ATRIUM ENTRANCE Initial and prominent exterior graphics capture attention and make for a bold sense of arrival at the Anatole s Atrium Main Entrance. Atrium Entrance Porte Cochere Fascia Panels (1 of 3) and Pillars (3 of 4) Atrium Entrance Exterior Side Door Sets (2 of 4) and Revolving Center Door Set 5

6 Atrium Entrance Interior Doors Sets, Front Door Header & DoorArea Floor Graphic Atrium Front Desk Panels (8)and Art Frames (2) ATRIUM ENTRANCE LOBBY Three 100-sq-ft art frames greet every guest checking-in to the hotel s Atrium guest rooms. Atrium Entrance Graphics/Video Wall Frame Atrium Concierge Desk Front Panels and Area Graphic 6

Atrium Escalators transport attendees to the third-floor Imperial Ballroom and

7 Atrium Escalator Walls & Pillar - to Mezzanine and 3rd Floor ATRIUM ELEVATORS & ESCALATORS Atrium Lobby Elevators serving 892 guest rooms. Atrium Escalators transport attendees to the third-floor Imperial Ballroom and Atrium Mezzanine Level meeting & breakout rooms. Atrium Elevator Surrounds - Lobby Level (3 of 6) 7

8 ATRIUM CONFERENCE REGISTRATION Dedicated registration facility in the heart of the Atrium Lobby welcomes every attendee. Atrium Convention Registration Doorway Header 8

and lobby of the 14-story East Atrium, which also houses the

9 Brick Wall Panels (3 of 4+) over Stemmons Ballroom EAST ATRIUM MEETING & EVENT SPACE Brick branding panels overlook the floor and lobby of the 14-story East Atrium, which also houses the Imperial Ballroom. Imperial Ballroom Corridor Marble Sections 9

10 Wayfinding Sign Display (8) HOTEL READER BOARDS & MEETING ROOM SIGNS 8 Dual-display Virtual Concierge Stations Over 50 Meeting Room Event Signs 10

11 HILTON STANDARD KEY PACKET HILTON STANDARD KEY BRANDED KEY CARDS & KEY PACKETS 1,606 Guest Rooms Two keys per guest room Use of Hilton-approved key card vendor required. An estimated 5-6 weeks minimum lead production time is also required. 11

12 GUESTROOM TELEVISIONS 1,606 Guest Rooms 3 Open TV Channels Clear Static Clings in top corner of TV Screens *TV screen size may vary by room type 12

13 RESERVE YOUR BRANDING Secure your branding package options today by contacting your Event Manager at We look forward to seeing you and hosting your event at the Hilton Anatole! BRANDING RESOURCES available on AnatoleBranding.com IDEAS - inspiration photos GUIDE - branding area locations PRICING - items, areas, packages POLICIES - info, terms & conditions MAPS - full map & hotel sections 13

CONFERENCE & EVENT BRANDING GUIDE WEST WING

CONFERENCE & EVENT BRANDING GUIDE WEST WING BRANDING GUIDE The Hilton Anatole gives us the opportunity to brand the hotel in such a way that helps us create a unique and inviting atmosphere for our Cotton