WE INVITE YOU TO TAKE ANOTHER LOOK
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- Maximillian Holmes
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1
2 WE INVITE YOU TO TAKE ANOTHER LOOK
3 ALL THAT S MISSING IS YOU
4 DID YOU KNOW? 2017 TRAFFIC WAS UP 16% OVER 2016 AND UP 45% OVER NEW TENANTS OPENED SINCE AUGUST K+ CARS VALET PARKED ANNUALLY There are shopping malls. And then there are destinations. The Shops Buckhead Atlanta is a destination like no other in Atlanta. A unique fashion haven in a street setting, boasting a walkable 6 city blocks appealing to local residents and to tourists alike. This is the destination for your brand to be seen, and we have the numbers prove it: 300,000 sq ft of retail, restaurants and cafes. 100,000 sq ft of class-a office space (including Spanx s Global Headquarters). Over 68K employees work in Buckhead, expected to grow by double digits over the next five years. Buckhead as a destination has over 32M visitors annually with 23 hotels and 5K rooms. Source: Buckhead Community Improvement District Report 2017
5 PRIMARY TRADE AREA POPULATION 250,029 SECONDARY TRADE AREA POPULATION 415,626 OUR CUSTOMER Emerson Our customer is young, educated, and has a much higher income than regional shopping center customers nationally Woodstock Milton $117K shopper household income vs. $89K trade area household income. 45% of shoppers have a household income of $100K+. 61% college degree or better Customer is between years of age and spends $315 per shopping trip vs. $103 national average. Acworth Kennesaw Miles Roswell 19 Alpharetta Johns Cree TRADE AREA / SALES % of center sales driven by primary trade area / 56% of traffic. 17% of center sales driven by secondary trade area / 20% of traffic Miles Peachtree Corners D 3 21% of center sales driven by tourism (spend an average of $957 per trip) % of center sales driven by tertiary market. Source: 2015 Intercept Study Dallas Hiram Powder Springs 0 5 Marietta Smyrna Vinings Sandy Springs Miles Dunwoody Brookhaven North Atlanta Tucker Lilb Austell Mableton The Shops Buckhead Atlanta Douglasville Atlanta Decatur R
6 DEMOS TO PROVE IT The Shops Buckhead Atlanta is located in the heart of Buckhead, a historic district within Atlanta often referred to as the Beverly Hills of the South. While only a little over four square miles, the area continues to develop at a rapid pace to meet the demand for office and residential while offering an enviable customer within walking distance of The Shops. OVERVIEW Buckhead area s median household income is 131% higher than Atlanta. 45% of Buckhead residents have incomes greater than $100K. $436K average home value in Buckhead vs. $192K citywide. $2B in estimated retail sales occurs in Buckhead annually, the greatest concentration of retail sales in the state. 32.2M visitors annually to Buckhead attractions. MEDIAN HOUSEHOLD INCOME The Shops Customer:* $117,000 Buckhead: $88,107 City of Atlanta: $48,878 STRONG EMPLOYMENT In the decade, the number of employees in Buckhead increased by 47%, an annual growth rate of 4.2%. CURRENTLY IN DEVELOPMENT FOR BUCKHEAD 22 new buildings are in development 1.9M sq ft of new office space 3,071 luxury apartments and condos 186 new hotel rooms Source: ESRI 2018, 2017 Buckhead Community Improvement District Study
7 WE LOVE THE EXPERIENCE The Shops is all about creating a memorable connection with each customer and enticing them to return more often than the traditional mall shopper. The center hosts a robust event program from on-site activation to local partnerships with key charitable groups to ensure a warm welcome to all Buckhead residents. Complimentary Personal Shopper Program dedicated to The Shops: Generated over $500K in direct stores sales in Hosted over 30 private in-store events for tenants, driving direct sales and benefiting charitable causes in Each fall hosts Style South (premier fashion event in the South) which attracts 500+ guests and $700K in direct sales in one day along with 13M media impressions (including TV), 30K+ social media impressions and more. Robust partnerships with the arts in Atlanta: Hosts live performances of the Nutcracker with the Atlanta Ballet at Holiday. Creative art installations with Savannah College of Art and Design (SCAD).
8 P a c e s F e r r y P l a c e N W McElreath Hall and The Kenan Research Center Roswell Road W Paces Ferry Road The St. Regis Hotel and Residences ¼ mile Wingate Publix Market Swan House Atl anta History Center Hyatt Place Smith Family Farm Swan Coach House Piedmont Road Peachtree Road US Post Office The Peach Shopping Center Grand Hyatt S l a t o n D r i v e N W Phipps Plaza The Whitney Mandarin Oriental JW Marriott Intercontinental The Shops of Miami Circle E a s t A n d r e w s D r i v e N W Drybar Bridal Couture By Ruby V Carter Barnes Hair Artisan Smokebelly BBQ Maria Heckscher Salon Boxwoods West Paces Ferry Road W e s t P a c e s F e r r y R o a d Buckhead Avenue NW First Citizens Bank 92 West Paces Chops Lobster Bar Lenox Square 400 The St. Regis Hotel and Residences Ovati on Condos N Umi Pharr Road NW London Trading Company Portofino Souper Jenny Palas Jewelers Harrison Design Henri s Bakery Buckhead Marketplace Suntrust C a i n s H i l l P l a c e N W Irby Avenue NW Whole Foods Market Blue Mercury One Buckhead Plaza Offices King+Duke Two Buckhead Plaza Offices Restoration H a rdwa re Seasons 52 ¼ mile P e a c h t r e e R o a d Pe achtree Road Pharr Road NE Modera The Sutton Patagonia Southern Traditions The North Face Churchill s British Pub E a r l y S t r e e t N W Elle of Buckhead Apartments Pie Shop Buckhead Vill age Shops & Restaurants Wate rworks Buckhead Theater Roswell Road R o s w e l l R o a d Charlie Loudermilk Park The Capital Grille Buckhead Saloon Kramers Peachtree Road P e a c h t r e e R oa d Mitchell Gold + Bob Williams Piece of Cake B o l l i n g W a y N E Buckhead Avenue NE Buckhead Library The Charles Annie s Thai Castle Robert Long Flora Design Hanover East Paces Bank of America Atl anta Fish Market East Paces Ferry Road Eclipse Condos The Buckhead Tavern Sole Spa PNC Bank N Fulton Drive NE DXL Destination M a t h i e s o n D r i v e N E Moda 404 Cafe At Pharr Atlanta Beach Cafe Agora 309 East Paces Catherine Kelleghan Gallery Phase 2 D Top Notch Upholstery KEY to MAP SYMBOLS Huff Furniture Blue Moon Pizza G r a n d v i e w A v e n u e N E Bank of America Area hotels Shopping centers Shops/Services Restaurants Area attractions Residential buildings Office buildings Trader Mosaic Hair Studio Live Nation Allure in Buckhead Village Apartments Fantasyland Records Sobu Flats 359 East Pa
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10 THE OLIVER MCMILLAN DIFFERENCE MAKING SPECIAL PLACES HAPPEN TM Since 1978, OliverMcMillan has been producing quality, award-winning, imaginative design. Everything we do at OliverMcMillan is viewed as an opportunity to mold the unexpected into an art form. We create memorable destinations and our creations are a unique blend of glamour, sophistication, charm and intimacy. OliverMcMillan s philosophy is guided by strategy, market intelligence, rigorous planning and rational thinking. We partner with shared visionaries who have the courage, will and creativity to redefine the categories in which they compete. IMAGINED AND DEVELOPED BY: MAKING SPECIAL PLACES HAPPEN 2018 OliverMcMillan, All Rights Reserved. OliverMcMillan is a registered trademark of OliverMcMillan. The information contained herein is believed to be correct at time of print. OliverMcMillan makes no representations or warranties as to the accuracy of said data.
11 Molly Morgan Vice President, Retail Leasing Jones Lang LaSalle Tel Coleman Morris Director Retail Agency Leasing, Atlanta JLL Tel Mobile Kimberly Arturo Retail Agency Leasing, Atlanta JLL Tel Mobile
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