Saguenay St. Lawrence Marine Park. 20 years of marine tourism in a conservation area

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The Mighty St. Lawrence

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Saguenay St. Lawrence Marine Park 20 years of marine tourism in a conservation area

INTRODUCTION Valentyna Galadza-Park Manager, External Relations Saguenay-St. Lawrence Marine Park (Parks Canada) Tadoussac, Quebec

Saguenay-St. Lawrence Marine Park OUTLINE of presentation - Overview of the Marine Park - history, territory, management - Experiencing the Marine Park on land: - Discovery network - Infrastructure - interpretive activities - Experiencing the Marine Park on the water: - Regulation - Whale Watching Industry

One of Canada s First NMCAs

Mandate of the Marine Park ecosystem protection for CONSERVATION Encourage use for EDUCATION RECREATION SCIENCE

Territory of the Marine Park

«Mirror» legislations Two laws: «Saguenay--St. Lawrence Marine Park Act» (Ottawa) «loi sur le parc marin du Saguenay--Saint-Laurent» (Québec) Mandated co-management

Coroporate Video

Parks Canada «Saguenay-St. Lawrence Feild Unit» Tadoussac, Québec About 22 year-round employees Operational season mid-june to mid-october TEAMS: Conservation (biologists, etc.) External Relations Visitor Experience Finance and Administration Maintenance

An open marine ecosystem

Experiencing the Marine Park: from LAND Parks Canada 3 land-based sites, 2 info sites Parks Quebec Provincial Park (2 sectors) (le parc national du Fjord-du-Saguenay) Discovery network Over 20 access points (see Visitor s Guide)

Marine Park Discovery Network

Land-based sites for the Saguenay-St. Lawrence Marine Park Observation and Interpretation Centres: o Pointe-Noire o Cap de Bon-Désir o Marine Environment Discovery Centre Information sites: St-Fidèle Quaie de Baie-Ste-Catherine

Parks Canada Visitor Experience

Visitor Experience A virtual tour through Parks Canada Sites of the Saguenay-St. Lawrence Marine Park

Parks Canada: Interpretation and Program Delivery PARKS CANADA contracts lease PARKS CANADA TEAM LEADERS supervise INTERPRETERS/ SERVICE DEL. (SEASONAL/STUDENT) LOCAL Non-profit hire INTERPRETERS (SEASONAL) DIVING CENTRE (PRIVATE) Staff (rentals, guides)

Experiencing the Marine Park By SEA Kayaking Pleasure boating / sailing Cruiseships Whale watching

Marine Activities Regulation Adoption (2002) and modification (2017) of the Marine Activities in the Saguenay St. Lawrence Marine Park Act (MAR)

Legislation highlights Permitting system Speed limits Limits on proximity to species at risk Time limits for observation of mammals Minimum flying height imposed (2000 feet) Mandatory training Observation zones

BEFORE the Regulation

AFTER the Regulation

Eco-Whale Alliance PUBLIC sector: Parks Canada, Parks Québec PRIVATE sector: most of the major private whale watching excursion companies operating in the marine park Non-profit/education: Research Group for Marine Mammals

Nombre d observateurs de baleines (en millions) Growth of the Whale Watching industry 1955-2008 14 12 10 8 6 4 2 0 1955 1981 1988 1991 1994 1998 2008

Good practices + Education = Conservation

Alliance: objectives public awareness of conservation Limit impacts of whale watching Effective management measures Responsible practices: environmental, social economic Consultation: bringing together stakeholders in tourism, research and conservation

Alliance members bring attention to: Benefits of marine park diversity of wildlife Identify species Beluga info landscape, birds, navigation aids whale protection and research

Members of the Alliance

Eco-Whale Alliance: Successes Amendment of Regulation (2017) Eco-Whale Fund Educational materials Guide for eco-responsible practices Guide for eco-responsible marketing (in development)

Les actions de 2011 à 2016

Eco-Whale Alliance

Why An Alliance? The future of your industry! To create a ECO- RESPONSIBLE brand image with a seasoned clientele sensitive to the welfare and protection of whales. To contribute to public awareness and to offer a memorable visitor experience that is highquality essential for CLIENT RETENTION in the region. For the well-being of the whales and the PERPETUITY of the whale watching industry, a major economic motor in the region. To concretely collaborate on whale RESEARCH via an annual contribution to a fund To benefit from pertinent and up to date tailored training and TOOLS for employees To benefit from a constructive evaluation tool for the CONTINUED IMPROVEMENT of business service delivery. The progress report helps members to aspire to and achieve the objectives of the Alliance. To participate in the CONSULTATION AND MOBILISATION of regional players, the tourism industry, conservation and research.

Conclusion Marine Tourism Industry challenges: - Geographical / physical - Jurisdiction / many players - Conservation Marine Tourism benefits: - Working together, unique experiences - Awareness and value - When done responsibly, economic benefits

The final word «People protect what they love and love what they understand» - Jacques Yves Cousteau

Fin -- Merci! For more information: www.marinepark.ca www.parcmarin.ca www.parkscanada.gc.ca/saguenay www.parcscanada.gc.ca/saguenay Or better yet come visit us!