10th Global Bottled Water Congress

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10th Global Bottled Water Congress 12-14 November 2013 Nashville, USA Conference: Force of nature Market data briefings Bottled Water Awards Gala Dinner Sean Pavone Dreamstime.com Organised by zenithinternational In association with Kindly sponsored by BEVERAGE INNOVATION FoodBev com A world of food and drink

CONFERENCE: FORCE OF NATURE About the event Now in its 10th year, the Global Bottled Water Congress is intended for industry leaders, suppliers, customers and analysts to gain a complete overview of the latest trends and thinking across all continents from top companies in each region, with extensive time for informal networking and discussion. Bottled water is now back in more robust growth, but how much of its future is Force of nature and how much depends on continued attention to operating detail, improved sustainability, public health awareness and innovation? This year s programme is designed to debate and answer these questions. The event will cover the full range of market issues including global and regional trends, premium water and key areas of innovation as well as scheduling a dedicated day of market briefings. The three day Congress includes: Conference sessions involving many leading producers and suppliers Extensive industry networking time with top global figures Dedicated day of market data briefings Gala dinner and presentation of 2013 Global Bottled Water Awards Key companies already confirmed to speak include: Tuesday 12 November 13.30 Registration Magnolia Ballroom foyer Premium water case studies 14.00 Voss: deeper than design Magnolia Ballroom Jack Belsito, Chief Executive Officer of Voss 14.15 Icelandic Glacial: pioneering environmental excellence Michael Sachs, Global Marketing Director of Icelandic Water Holdings 14.30 Tibet 5100: premium service in a premium market Fu Lin, Chief Executive Officer of Tibet 5100 Water Resources Holdings 14.45 Questions and discussions 15.15 Hydration and networking break US market opportunities 15.45 If at first you don t succeed Kevin Klock, Chief Executive Officer of TalkingRain Beverage Company 16.00 Expert panel: Entering the US market Panel will discuss regulation, contract packing, distribution, pricing, margins and marketing Bill Sipper, Managing Director of Cascadia Managing Brands Gerry Martin, President & Chief Executive Officer of Al s Beverage Company and former Vice President - Marketing of Polar Beverages Michael Sachs, Global Marketing Director of Icelandic Water Holdings Kevin Klock, Chief Executive Officer of TalkingRain Beverage Company Jack Belsito, Chief Executive Officer of Voss 17.00 Close Welcome reception 17.30-19.00 IBWA/NAMA welcome reception

2013 GLOBAL BOTTLED WATER CONGRESS Wednesday 13 November 08.30 Registration and refreshments North America regional overview 09.00 Keynote address: Best of the beverage options Magnolia Ballroom Kim Jeffery, Chairman of Nestlé Waters North America 09.20 Home and office delivery key business indicators Pete MacLean, Chief Operating Officer of DS Waters of America 09.40 Questions and discussion 10.05 BericapValve dispensing valve technology: a new era of customised closures David Watson, Business Development Manager - North America for Bericap 10.15 Hydration and networking break World view of water 11.00 Indonesia: maximising opportunities for growth Syonanto Wijaya, President Director of FBM Network, Indonesia 11.20 Middle East market overview Ilias Assimakopoulos, Chief Executive Officer of Agthia Group, United Arab Emirates 11.40 Brazil: key drivers for continued growth Cesar Dib, Vice President of ABINAM and Director of Água Mineral Lindoya Verão, Brazil 12.00 Gaining popular appeal in India Pradeep Poddar, Managing Director of Mount Everest Mineral Water, part of Tata Global Beverages 12.20 Questions and discussion 12.45 Lunch Old Hickory Steakhouse Attracting new consumers 14.00 Creating a new concept of personalised beverages Ryan Kenny, Vice President - Sales for Aptar Food + Beverage 14.15 Solution based beverages: a hot new trend Martin Chalk, Co-founder of Balance Water Company 14.30 Appealing to a younger consumer Rose Cameron, Founder and Chief Executive Officer of WAT-AAH! 14.45 Questions and discussion 15.15 Rehydration and networking break Innovation and investment 15.45 What it takes to get to the next level Danny Rubenstein, Founder of Dash Advisors

CONFERENCE: FORCE OF NATURE Wednesday 13 November (continued) Innovator presentations 16.00 Bottled water with a twist Mauro Canziani, Founder of The Tapa Company, United States 16.10 Building a global luxury brand from Eastern Europe Michael Niemczycki, Founder and Chief Executive Officer of Voda Naturalna, Poland 16.20 FOUND: the age of artificial is over Onur Kece & Mark de Luca, Co-founders of FOUND Beverage Company, Australia 16.30 Panel feedback Panel will comment on innovator presentations, brand building, financing future expansion and gaining distribution. Gerry Martin, President & Chief Executive Officer of Al s Beverage Company and former Vice President - Marketing of Polar Beverages Danny Rubenstein, Founder of Dash Advisors William Anderson, Founder of First Beverage Group 17.15 Close Awards Gala Dinner 19.30 Cocktail reception Magnolia Ballroom foyer 20.00 Gala Dinner Magnolia Ballroom 21.30 Presentation of 2013 Global Bottled Water Awards 22.30 Close Thursday 14 November Market data briefings Each briefing will consist of a detailed 20 minute presentation followed by 10 minutes for questions and discussion. There will be a break between each briefing. Magnolia Ballroom 09.00 1. Global beverage market trends Ross Colbert, Global Strategist - Beverages for Rabobank International 09.45 2. Global bottled water market trends Richard Hall, Chairman of Zenith International Ltd 10.30 3. US beverage market trends Gary Hemphill, Managing Director and Chief Marketing Officer for Beverage Marketing Corporation 11.15 4. Global flavoured water market trends Esther Renfrew, Market Intelligence Director at Zenith International Ltd 12.00 5. Global functional water market trends Matt Wilton, Commercial Consulting Director for Zenith International Ltd 12.30 Snack lunch 13.00 6. Global HOD and POU market trends Esther Renfrew, Market Intelligence Director at Zenith International Ltd 13.45 7. Global premium water market trends Matt Wilton, Commercial Consulting Director for Zenith International Ltd 14.15 Close

2013 Global Bottled Water Congress BOOKING FORM I wish to make the following booking: Payment by 4 October Payment after 4 October Congress package Includes conference sessions, awards gala dinner, market briefings and documentation. Excludes accommodation. One delegate $1950 $2150 Two delegates 2 x $1850 ($3700) 2 x $2050 ($4100) Three delegates 3 x $1750 ($5250) 3 x $1950 ($5850) Separate elements 12 Nov Conference x $550 x $600 12 Nov Awards gala dinner x $175 x $175 13 Nov Conference x $850 x $950 14 Nov Market briefings Full day, per person x $750 x $850 Individual briefings, per person x $200 x $250 For individual briefings, please indicate below which sessions you would like to attend. For multiple bookings please indicate number of attendees per session. 1 2 3 4 5 6 7 Hotel accommodation Allocation for Congress delegates has been arranged at Gaylord Opryland Hotel. For details on rates and to book, please go to www.zenithinternational.com/events For multiple delegate discounts, bookings must be made together. Substitutions will be accepted at any time. Cancellations will be subject to a US$125 administration charge and cannot be made after 4 October. Bookings are subject to Zenith Event terms and conditions, see www.zenithinternational.com/events I enclose a US$ cheque payable to Zenith International Ltd. I have arranged a direct bank transfer for $ to Zenith International Ltd account 140/02/06133290 at National Westminster Bank plc, Bath Stuckeys Branch (sort code 60-02-05), PO Box 157, Second Floor, 39 Milsom Street, Bath BA1 1RY, United Kingdom. IBAN GB50NWBK60730106133290, swift code NWB KGB 2L. I hereby authorise you to debit my credit card as above. Amex/MasterCard/Visa Cardholder s name as on card Cardholder s billing address Full name Delegate 2 Delegate 3 Company Address City Postcode Telephone E-mail Date Position Position Position Region Country Fax Website Signed Expiry date Security code Please return with payment details to: Fiona Herrington, Conference Co-ordinator Zenith International Ltd, 7 Kingsmead Square, Bath BA1 2AB, United Kingdom t +44 (0)1225 327903 f +44 (0)1225 327901 e fherrington@zenithinternational.com zenithinternational

2013 GLOBAL BOTTLED WATER CONGRESS About the location The United States is the world s most important market for bottled water, with a retail value of US$22 billion in 2012. Annual consumption of 108 litres per person continues to grow and is fast catching up with the European average of 115 litres per person. Nashville is the capital city of Tennessee and is situated on the Cumberland River. Nicknamed Music city for the pivotal role it plays in the US music industry, Nashville is also home to a wide range of colleges, universities and cultural centres. The Congress will be held at the Gaylord Opryland Resort & Convention Center. Located next to the Grand Ole Opry and set in 40 acres, the hotel is constructed over 6 floors, with 2,711 rooms and 152 meeting rooms. The hotel also features spectacular atriums and a range of modern amenities including 4 pools as well as spa treatment and fitness activities at its renowned Relâche Spa. Nashville International airport is located 8 miles north of the hotel, which can be easily reached by a dedicated airport shuttle or by taxi. An allocation of hotel rooms is available at negotiated rates for delegates attending the Congress. For more information, please visit www.zenithinternational.com/events Gaylord Opryland Resort & Convention Center, 2800 Opryland Drive, Nashville, Tennessee 37214, USA t 00 1 615 889 1000 f 00 1 615 871 7741 Booking: Please use the enclosed form or visit www.zenithinternational.com/events. Visas may be required from some countries. Zenith will be happy to help with visa support documentation where possible. Sponsorship: If you would like further information on the range of table top display and other sponsorship opportunities available for the Congress, please contact Nick Crossland e ncrossland@zenithinternational.com t + 44 (0)1225 327941 Dave Newman Dreamstime.com Daniel Crandall Dreamstime.com Dave Newman Dreamstime.com About zenithinternational Recognised since the 1990s as Europe s leading drinks consultancy, Zenith International has over 1,000 clients across more than 50 countries. The company s main activities involve comprehensive market analysis, strategic and commercial advice, financial and technical consulting projects, information services, trade journals and event organisation. With some 40 staff based in the World Heritage City of Bath, Zenith also has regional representation in numerous other countries. About Beverage Innovation Beverage Innovation is the industry s only dedicated international magazine, with a special focus on new products, market, company, brand and technical news and analysis. Launched in 2000, it is published ten times a year by Zenith International partner, FoodBev Media, which also produces Cooler Innovation, Dairy Innovation and Food & Beverage International. For more information, visit www.foodbev.com Zenith International Ltd FoodBev Media Ltd 7 Kingsmead Square, Bath BA1 2AB, United Kingdom t +44 (0)1225 327900 t +44 (0)1225 327890 f +44 (0)1225 327901 f +44 (0)1225 327891 e info@zenithinternational.com e info@foodbev.com zenithinternational.com foodbev.com