MERCOSUR IPR SME HELPDESK

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Ref. Ares(2014)84185-16/01/2014 MERCOSUR IPR SME HELPDESK OUR SERVICES

Implementation period: November 2013 - June 2015 Project Partners: University of Alicante, Spain (Coordinating Organisation) Eurochambres, EU Steinbeis Innovation GmbH, Germany Instituto Nacional de Propiedad Intelectual, Chile University of Campinas, Sao Paulo, Brazil University Simon Bolivar, Venezuela Association ORT, Uruguay Universidad Nacional del Litoral, Argentina PROJECT FICHE Senior Experts from Mercosur, Chile and other Latin American countries

OUR SERVICES, OUR OBJECTIVES MAIN FEATURES MERCOSUR IPR SME Helpdesk

What can the Mercosur IPR SME Helpdesk do for European SMEs? Facilitate the expansion of European SMEs interested in or operating in the Mercosur region and Chile, through increased know-how of the usage and enforcement of the IP system and the IP rights. Provide first-line assistance and support to EU SMEs operating in or interested in the Mercosur region and Chile, through a Helpdesk service.

How will we do it? Offer a first-line Helpdesk service to European SMEs on IP protection and rights, including a physical office in Brazil; Host a multi-lingual web portal for IP and enforcement issues, focused on MERCOSUR and Chile; Offer training via webinars, face-to-face and e-learning modules within SME workshops and clinics; Work together with a wide range of stakeholders and networks to ensure the needs of the target group are met; Monitor on-going developments in the sector and exert influence for policy-making;

Who is our target group? 1. European SMEs 2. Intermediary & multiplier organisations in EU 3. SMEs and PROs from Mercosur and Chile 4. Other stakeholders: Policy-makers European Commission Services, NCPs, DGs, and IP services (other Helpdesks, IPorta) Higher education and research institutions and organisations Large enterprises and other stakeholders

OUR FOCUS EXPERTISE & EXPERIENCE Across the IPR chain: protection exploitation defence/enforcement RESEARCH TO MARKET PROCESSES & KNOWLEDGE TRANSFER Networking with main research performing organisations Expertise in managing and providing advice on IPR in R&D and knowledge transfer processes PARTNERSHIP & NETWORKS Geographical coverage: partner organisations and experts from EU, the target countries and beyond Cross-sectorial approach: direct contacts with actors of all stakeholder and target groups involved in the IP field

FOCUSSED ON SERVICES FOR SMEs SERVICES MERCOSUR IPR SME Helpdesk

MULTIMODAL PERSONALISED ASSISTANCE FIRST LINE ADVICE SERVICES ON IPR PROTECTION AND ENFORCEMENT Info service for EU SMEs including first-line assistance on IP protection and enforcement in MERCOSUR and Chile. Responses within 5 working days. SIGNPOSTING SERVICES AND EXPERT LIAISON Facilitating contacts to relevant government agencies, EC services and projects, NPs, research organisations, enterprises, attorneys, or consultants for further follow-up BRAZIL OFFICE Facilitates co-ordination users based in the target region

USER FRIENDLY LEGAL SUPPORT MATERIALS WEB AND INFO SERVICE Training and e-learning materials IPR case studies, interviews, FAQs Up-to date news and events, bi-monthly newsletter Step-by-step guide for doing business in MERCOSUR and Chile Gateway to the Helpline and self-assessment tool NETWORKING AND INTERACTION MERCOSUR IPR SME Helpdesk NetSpace MULTI-LINGUAL PORTAL AND SERVICES English, French, German, Portuguese and Spanish

CAPACITY BUILDING & NETWORKING TRAINING ACTIONS Complete training kits: 10 modules in 5 languages (on-line) SME clinics and workshops: 4 in EU, and 1 in MERCOSUR / Chile Webinars with experts from MERCOSUR on hot topics: every 2 months NETWORKING / AWARENESS RAISING IPR case studies, monitoring and policy support recommendations Networking and liaison with relevant actors Presence at all main fairs and events in Europe, promoting business opportunities in MERCOSUR & Chile

TO FIND OUT MORE www.mercosur-iprhelpdesk.eu Email: info@mercosur-iprhelpdesk.eu Tel: (0034) 965909718 Coordinator s address: Oficina de Gestión de Proyectos Internacionales (OGPI) SGITT-OTRI, Planta Baja Torre de Control Universidad de Alicante E-03690 Alicante SPAIN