OUTFRONT MEDIA DIGITAL OUTFRONT Media Digital Outdoor An integral part of today s dynamic urban landscape, provides advertisers a compelling platform to use the flexibility and creativity of Digital Out-of-Home to engage, entertain and inform consumers while they re on the move.
MEDIA KIT 2015
OUTFRONT MEDIA DIGITAL MEDIA KIT 2015 OUTFRONT Media s commitment to growing its digital inventory is providing advertisers with even more creative opportunities for tailored and timely campaigns that inspire brand affinity. OUTFRONT Media Digital locations have been specifically chosen to efficiently maximize market reach, sight lines and advertiser value. The unique creative flexibility of Digital Out-of-Home allows changes to be made wirelessly and instantly, by day, time-of-day or even type of day. Dynamic content can be added via direct RSS or XML feeds-all done without printing and posting costs. OUTFRONT MEDIA OFFERS: 10 x 20 Digital Posters in: Toronto (Newmarket) Calgary Edmonton Saskatoon Regina Ottawa Saguenay Lévis Digital Spectaculars: Saskatoon Regina 14 x 48 Digital Bulletins in: Toronto Montreal Winnipeg Digital Interior: Toronto (Yonge Eglinton Centre) We would be happy to work with you to create a tailored campaign set to achieve your business goals. Contact your OUTFRONT Media Account Manager for more information.
WHY BUY DIGITAL MEDIA KIT 2015 FLEXIBLE COPY Time-sensitive messages are now possible, providing advertisers the ultimate flexibility in every campaign multiple messages, day parting, time-sensitive promotional campaigns, a live Internet feed are now possible with endless creative options. Digital Billboards have brought Out-of-Home advertising to a whole new level. With the latest eye-catching LED technology and locations throughout the top Canadian markets, OUTFRONT Media's LED signs have streamlined the Outdoor advertising industry. With messages that are easily changed, you can display different ads at different times of the day during your advertising campaign, making your message not only relevant but timely. LOW COST Production costs are no longer an issue. Change copy within 24 hours without any printing or installation costs. OUTFRONT Media has a unique perspective on Digital Media and evolving technology. We continue to develop new venues and creative media for our clients to promote their products and services.
DIGITAL GETS NOTICED MEDIA KIT 2015
DIGITAL COVERAGE MEDIA KIT 2015 CHALLENGING CONVENTION Expansive presence 10 Vital markets Strategically located Flexible Vibrant & compelling Edmonton X 16 Calgary X 8 Saskatoon X 5 Winnipeg Regina X 1 X 5 Toronto 5 Exterior 40 Interior Ottawa X 6 Saguenay X 2 Québec X 1 Montreal X 10 OUTFRONT Media Digital A Dynamic Part of the Urban Landscape
DIGITAL INVENTORY OUTFRONT Media 2015 OUTFRONT Media Digital is located in ten top Canadian markets generating over 10 million impressions weekly. Province Market (CMA) Panel # Location Description Size Circulation * Alberta Calgary DC1 Barlow Trail south of 61 Ave. SE, WS F/S 10 x 20 19,700 Calgary DC2 Barlow Trail south of 61 Ave. SE, WS F/N 10 x 20 24,000 Calgary DC6 Glenmore Trail, 300m west of Blackfoot SE, NS F/E 10 x 20 64,200 Calgary DC8 9th Avenue east of 10th SW, F/W 10 x 20 36,600 Calgary DC17 Heritage Drive 60m east of 6 Street S.E., NS F/W 10 x 20 15,000 Calgary DC18 Heritage Drive 60m east of 6 Street S.E., NS F/E 10 x 20 13,100 Calgary DC22 6th Avenue 76m west of 2nd Street S.W., NS F/E 10 x 20 38,100 Calgary DC29 Blackfoot Tr (4220) 150M north of 42 Ave ES, F/N 10 x 20 24,200 Edmonton DE7 34 Avenue 89m east of Gateway Blvd., NS F/SW 10 x 20 72,500 Edmonton DE10 91 Street NW, south of 28 Avenue NW, WS F/N 10 x 20 19,000 t Edmonton DE15 Fort Road and Wayne Gretzky Drive, NEC F/N 10 x 20 65,500 Edmonton DE16 Fort Road and Wayne Gretzky Drive, NEC F/S 10 x 20 33,200 Edmonton DE20 149 Street 57m south of 123 Avenue, ES F/N 10 x 20 20,500 Edmonton DE21 149 Street 57m south of 123 Avenue, ES F/S 10 x 20 19,800 Edmonton DE23 Yellowhead Trail 322 m west of 149th St. NS, F/W 10 x 20 40,800 Edmonton DE24 Yellowhead Trail 322 m west of 149th St. NS, F/E 10 x 20 40,800 Edmonton DE25 127 St (12543) 119M N/O Yellowhead Trail ES, F/N 10 x 20 26,500 Edmonton DE26 127 St (12543) 119M N/O Yellowhead Trail ES, F/S 10 x 20 80,900 Edmonton DE27 Fort Rd (13470) 363M S/O 137 Ave WS, F/N 10 x 20 16,000 Edmonton DE28 Manning Dr (5004) 115M south of 50 St WS, F/N 10 x 20 16,500 Edmonton DE32 118 Ave (12220) 30M E/O 123 St NS, F/W 10 x 20 22,000 Edmonton DE37 104 St (Calgary Trail) 109M S/O 58 Ave NW WS, F/N 10 x 20 44,300 Edmonton DE33 75 Street 199M N/O Roper Rd (7450) ES, F/N 10 x 20 24,600 Edmonton DE34 75 Street 199M N/O Roper Rd (7450) ES, F/S 10 x 20 24,600 SOURCE: COMB Summer 2015
DIGITAL INVENTORY OUTFRONT Media 2015 OUTFRONT Media Digital is located in ten top Canadian markets generating over 10 million impressions weekly. Province Market (CMA) Panel # Location Description Size Circulation * Saskatchewan Saskatoon DS9 Circle Dr. South 600m west of Clarence Ave., F/S 10 x 20 17,400 Saskatoon DS12 Idylwyld Drive 5m north of 25th Street, ES F/N 10 x 20 23,300 Saskatoon DS13 Idylwyld Drive 5m north of 25th Street, ES F/S 10 x 20 25,700 Saskatoon DS31 Avenue C (2505) 50M S/O 47th St WS, F/N 10 x 20 12,100 Saskatoon DS35 22nd Street E (25) 60M E/O Idylwyld Dr SS - FW 15 x 23 39,300 Regina DR14 Broad Street 35m south of Dewdney Avenue, ES F/N 10 x 20 20,300 Regina DR19 Albert Street 1m south of 10 Avenue, WS F/N 10 x 20 24,700 Regina DR38 Victoria Ave E (2050) 30M E/O Glencairn Rd NS F/W 12 x 40 35,000 Regina DR39 Victoria Ave E (2050) 30M E/O Glencairn Rd NS F/E 12 x 40 35,000 Manitoba Winnipeg DW36 Portage Ave 80M E/O St John Ambulance Way SS 14 x 48 45,800 Ontario Toronto DT31 Airport Rd S/O 427 (Pearson Airport) 14 x 48 35,900 Toronto DT152 Mulock Dr. 300m west of Bayview Ave., SS F/E Newmarket 10 x 20 23,900 Toronto DT153 Mulock Dr. 300m west of Bayview Ave., SS F/W Newmarket 10 x 20 23,800 Toronto DT154 Yonge Eglinton Centre Exterior Digital Yonge 14 x 48 128,564* Toronto DT155 Yonge Eglinton Centre Exterior Digital Eglinton Ave. 14 x 48 128,564* Ottawa DO81 Industrial Avenue, east of Russell Road, NS F/E 10 x 20 15,800 Ottawa DO82 Industrial Avenue, east of Russell Road, NS F/W 10 x 20 15,800 Ottawa DO83 Regional Road 174, east of Trim Road, SS F/E 10 x 20 23,200 Ottawa DO84 Regional Road 174, east of Trim Road, SS F/W 10 x 20 24,100 Ottawa DO85 2950 Bank Street 65 m south of Queensdale F/N 10 x 20 12,200 Ottawa DO86 2950 Bank Street 65 m south of Queensdale F/S 10 x 20 9,100 SOURCE: COMB Summer 2015 *Daily traffic volume, City of Toronto
DIGITAL INVENTORY OUTFRONT Media 2015 OUTFRONT Media Digital is located in ten top Canadian markets generating over 10 million impressions weekly. Province Market (CMA) Panel # Location Description Size Circulation * Quebec Montreal DM101 Hwy. 440 (Hwy. 25) 350m E/O Pie IX Blvd., SS F/W Laval 14 x 48 53,600 Montreal DM102 Hwy. 440 (Hwy. 25) 350m E/O Pie IX Blvd., SS F/E Laval 14 x 48 53,600 Montreal DM103 Hwy. 440 630m east of Industriel Blvd., NS F/W Laval 14 x 48 78,300 Montreal DM104 Hwy. 40 250m east of Hwy. 640, SS F/E Charlemagne 14 x 48 70,500 Montreal DM105 Hwy. 40 250m east of Hwy. 640, SS F/W Charlemagne 14 x 48 70,500 Montreal DM106 Hwy. 10, 900 m south of Champlain Bridge WS, SF - Brossard 14 x 48 81,100 Montreal DM107 Hwy. 10, 900 m south of Champlain Bridge WS, NF - Brossard 14 x 48 81,100 Montreal DM110 Des Promenades Boulevard, 130m south of 20th Ave. WS, FN - Deux-Montagnes 10 x 20 12,700 Montreal DM113 Laurentides Hwy. 1.2km south of Exit #28, WF, FN - Mirabel 14 x 48 78,300 Montreal DM112 Laurentides Hwy. 1.2km south of Exit #28, WF, FS - Mirabel 14 x 48 78,300 Québec DQ111 Hwy. 20, 1.5km west of Exit #321 SS, FW - Lévis 10 x 20 43,700 Saguenay DQ108 Saint-Paul Blvd. North of Prince rd., ES, Chicoutimi, NF 10 x 20 44,800 Saguenay DQ109 Saint-Paul Blvd. North of Prince rd., ES, Chicoutimi, SF 10 x 20 44,800 SOURCE: COMB Summer 2015
SALES OFFICES MEDIA KIT 2015 OUTFRONT Media Toronto (Head Office) 377 Horner Avenue Toronto, Ontario M8W 1Z6 Tel: (416) 255-1392 OUTFRONT Media Mississauga 377 Horner Avenue Toronto, ON M8W 1Z6 416-255-1392 OUTFRONT Media Oakville 377 Horner Avenue Toronto, ON M8W 1Z6 416-255-1392 OUTFRONT Media Brampton 377 Horner Avenue Toronto, ON M8W 1Z6 416-255-1392 OUTFRONT Media Hamilton Hamilton, ON L9G 2X1 Tel: (905) 304-9380 OUTFRONT Media Vancouver 1451 Adanac Street Vancouver, British Columbia V5L 2C4 Tel: (604) 630-1090 OUTFRONT Media Edmonton 11703-170 Street Edmonton, Alberta T5M 3W7 Tel: (780) 496-9458 OUTFRONT Media Calgary 1440 28th Street N.E. Bay 8 Calgary, Alberta T2A 7W6 Tel: (403) 235-6194 OUTFRONT Media Saskatoon 127 Cardinal Crescent Saskatoon, Saskatchewan S7L 6H5 Tel: (306) 244-6114 OUTFRONT Media Regina 1740 Francis Street Regina, Saskatchewan S4N 6H1 Tel: (306) 757-0609 OUTFRONT Media Winnipeg 21 Bunting Street Winnipeg, Manitoba R2X 2P5 Tel: (204) 925-9010 OUTFRONT Media Thunder Bay 700 Hazelwood Drive Thunder Bay, Ontario P7G 1Y4 Tel: (807) 767-3747 OUTFRONT Media Barrie 691 Dunlop Street West Barrie, Ontario L4N 9W9 Tel: (705) 726-4822 OUTFRONT Media Collingwood 9 Shannon Court RR#2 Collingwood, Ontario L9Y 3Z1 Tel: (705) 445-3129 OUTFRONT Media London 533 Consortium Court London, Ontario N6E 2S8 Tel: (519) 681-4888 OUTFRONT Media Ottawa 565 Industrial Avenue Ottawa, Ontario K1G OZ1 Tel: (613) 733-0177 OUTFRONT Media Kingston 565 Industrial Avenue Ottawa, Ontario K1G OZ1 Tel: (613) 733-0177 OUTFRONT Media Windsor 1785 Walker Road Windsor, Ontario N8W 3P2 Tel: (519) 253-6560 OUTFRONT Media Montréal 2200 Bennett Street Montréal, Québec H1V 2T5 Tel: (514) 251-2500 OUTFRONT Media Québec 2305 Cyrille-Duquet Québec, Québec G1N 4L7 Tel: (418) 687-0562 OUTFRONT Media Maritimes 90 Trider Crescent Dartmouth, Nova Scotia B3B 1R6 Tel: (902) 468-1513