Photo Credit: Terry Alby

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Pht Credit: Terry Alby Help supprt sutheastern Wiscnsin s mst magical Event! Yur business will benefit frm expsure t 25,000+ festival gers. Our gal is t grw the regin as a destinatin lcatin fr spectacular events while shwcasing Milwaukeebased businesses thrugh spnsrship. Thank yu fr yur cnsideratin & supprt. Brught t yu by:

JULY 21-23, 2017 ADMISSION IS FREE! Friday, July 21 Starting at 4 pm Runzheimer Kids Entertainment Stage Kids Fun Zne Arts & Crafts Market Barnes Rad Beer Garden Beer Garden Entertainment Stage Fd Vendrs Helicpter Rides (demand based) Tethered Balln Rides (demand based) 6:15 pm Opening Ceremny with Sky Divers Kick-Off & Ht Air Balln Launch 8:30 pm Ht Air Balln Night Glw (Balln Field) 10 pm End f Scheduled Events (Beer Garden Clses at midnight) Saturday, July 22 6 am 7:30 am Ht Air Balln Cmpetitin Launch Windw Pancake Breakfast (thrugh 11 am) Tethered Balln Rides (demand based) Starting at 11 am Runzheimer Kids Entertainment Stage Kids Fun Zne Arts & Crafts Market Business Vendr Village Barnes Rad Beer Garden Beer Garden Entertainment Stage Fd Vendrs Helicpter Rides 6:15 pm Sky Divers Kick-Off & Ht Air Balln Launch 8:30 pm Ht Air Balln Night Glw (Balln Field) Disney-Pixar s UP Outdr Family Mvie 10 pm End f Scheduled Events (Beer Garden Clses at midnight) Sunday, July 23 6 am 7:30 am Ht Air Balln Cmpetitin Launch Windw Tethered Balln Rides 6 am 9 am Free! Yga / Exercise Class TBD 11 am Barnes Rad Beer Garden Entertainment Stage (Bands TBD) Fd Vendrs Helicpter Rides (demand based) 6 pm End f Ballnfest NOTE: Times fr ht air balln launches & glws are apprximate; all events are weatherpermitting.

*NEW* PRESENTING SPONSOR OPPORTUNITY WATERFORD BALLOONFEST VALUE: $20,000 Nw in its 7 th year, Waterfrd Ballnfest is a family friendly event held July 21-23 that features ht air balln activities, fd, craft & business vendrs, a beer garden, live entertainment stages fr kids & adults, helicpter rides, tethered balln rides, an utdr mvie, kids activities & mre. Admissin is free! Pht Credit: Jim Hauser Waterfrd Ballnfest brings ver 25,000 festival gers t Sutheast Wiscnsin each year. Attendees hail primarily frm the Midwest, with the majrity cming frm Wiscnsin, but we d play hst t ht air many balln enthusiasts frm all ver the cuntry. We are excitedly preparing fr even larger crwds in 2017, particularly in the 21-55 year ld age bracket, with the additin f the Barnes Rad Beer Garden & Entertainment Stage. Ballnfest is knwn fr prviding a fun, family-friendly atmsphere fr kids and adults f all ages, and we lk frward t ur best year yet.

Sample Layut Pht Credit: Ggle Images *NEW* TITLE SPONSOR OPPORTUNITY BARNES ROAD BEER GARDEN VALUE: $8,500 All Star Rentals Diagram Set-up The enclsed beer garden attractin will feature adult beverages and live entertainment thrughut the festival fr the 21 and ver crwd. Branding pprtunities include signage, fence wrapping, prduct displays bth inside and utside the beer garden & mre! Reach thusands f festival gers and make lasting impressins.

A new feature that s sure t be a crwd pleaser is the live entertainment stage inside the beer garden. *NEW* TITLE SPONSOR OPPORTUNITY LIVE ENTERTAINMENT STAGE VALUE: $6,900 Friday Headliner: CLOVE Saturday Headliner: SAM LLANAS frmerly f the BDeans mre t cme! Entertainment schedule t include 2 bands n Friday, 3 n Saturday and 2 n Sunday. Acts pending Title spnsr will have the pprtunity t brand the stage, intrduce the bands thrughut the weekend and have VIP seating. Sample Layut(s) Pht Credit: Ggle Images

TITLE SPONSOR OPPORTUNITY KIDS ENTERTAINMENT STAGE VALUE: $5,500 THE CHILDREN S STAGE WILL OFFER LIVE ENTERTAIN- MENT FOR KIDS OF ALL AGES & GOOD FAMILY FUN! THREE PERFORMANCES WILL BE SCHEDULED ON FRIDAY EVENING AND SEVEN PERFORMANCES WILL BE SCHEDULED THROUGHOUT THE DAY AND EVENING ON SATURDAY IN HOURLY INCREMENTS. THAT S A LOT OF ENTERTAINMENT! THE TITLE SPONSOR WILL HAVE THE OPPORTUNITY TO BRAND THE STAGE AND INTRODUCE THE ACTS THROUGHOUT THE WEEKEND. Sample Layut(s) Pht Credit: Ggle Images

*NEW* PRESENTING SPONSOR OPPORTUNITY DISNEY-PIXAR S UP FAMILY MOVIE NIGHT VALUE: $4,500 New in 2017 is the additin f an utdr family mvie n Saturday night. Cap ff a fun-filled, ballnthemed day with a viewing f the ppular Disney-Pixar mvie UP featuring a ht air balln that takes a gentleman n an unfrgettable life adventure. Set t the backdrp f the night balln glw taking place simultaneusly n Balln Field. Sample Layut Pht Credit: Ggle Images

*NEW* SPONSOR OPPORTUNITY BALLOON PILOT PACKAGE Value: $1,525 BALLOONFEST WILL FEATURE UP TO 20 HOT AIR BALLOONS ON THE WEEKEND THAT WILL PARTICIPATE IN LAUNCHES, GLOWS AND A 2- DAY COMPETITION. THESE COLORFUL, MAGNIFICENT BALLOONS OFFER A UNIQUE BRANDING OPPORTUNITY THAT FESTIVAL GOERS WON T SOON FORGET! BECOME PART OF THE WEEKEND BALLOON CREW, RUB ELBOWS WITH THE PILOTS, PARTAKE IN A MAGICAL HOT AIR BALLOON RIDE AND MORE! Pht Credit: Laura Mettelman Pht Credit: Lexie Petersn

CUSTOMIZED SPONSORSHIP PACKAGE INCLUSIONS Presenting Spnsr f Waterfrd Ballnfest: $20,000 Presented by naming rights added t Ballnfest lg Named as the presenting spnsr f Waterfrd Ballnfest n all advertising and prmtinal materials Spnsr recgnitin n Facebk event page: @WaterfrdBallnfest / lg & Name recgnitin n the event page f the Chamber website. 3 helicpter rides during the event (2 peple per ride, weather permitting) 3 ht air balln rides during the event (2 peple per ride, weather permitting) 1 cmplimentary business vendr bth space (n space requirements) Signage pprtunity: inflatable giant advertising balln t be placed in primary lcatin at event with cmpany name & lg Name n spnsr bard displayed at the event Cmpany-supplied banners hung in premium lcatins n Balln Field Master f Ceremnies t annunce spnsrship with all balln activity thrughut weekend; recgnitin n entertainment stage inside beer garden and kids entertainment stage prir t each act Tw (2) cmplimentary full page ads in Ballnfest event brchure in additin t lg placement in spnsr recgnitin sectin 40 tickets t Saturday s pancake breakfast Tw (2) reserved VIP tables fr 8 clsest t entertainment stage in beer garden 30 cmplimentary beer garden wristbands per day 12 parking passes fr unlimited weekend event parking Opprtunity t prvide a giveaway/prmtinal item Opprtunity t custmize spnsrship package based n desired spnsrship gals: cmmunity utreach, brand impressins, expsure r prduct launch, etc.

CUSTOMIZED SPONSORSHIP PACKAGE INCLUSIONS Title Spnsr Barnes Rad Beer Garden: $8,500 Title Spnsr Live Entertainment Stage: $6,900 Named as title spnsr f the beer garden n all prmtinal materials Named as title spnsr f the entertainment stage n all prmtinal materials 1 helicpter ride during the event (2 peple, weather permitting) 1 helicpter ride during the event (2 peple, weather permitting) 1 ht air balln ride (2 peple, weather permitting) 1 ht air balln ride (2 peple, weather permitting) 1 cmplimentary business vendr bth space 1 cmplimentary business vendr bth space Signage pprtunities: signage wrap n external snw fencing, n picnic tables, behind bar; prduct display in and ut f tent area, etc. Signage pprtunities: tent wall backdrp behind band r t the sides f stage may be branded with cmpany signage Name n spnsr bard displayed at the event Name n spnsr bard displayed at the event Cmpany-supplied banner hung in premium lcatin n Balln Field Cmpany-supplied banner hung in premium lcatin n Balln Field Master f Ceremnies t annunce spnsrship with all balln activity thrughut weekend; recgnitin n entertainment stage inside beer garden prir t each act Spnsr recgnitin n Facebk event page: @WaterfrdBallnfest / lg & Name recgnitin n the event page f the Chamber website Cmplimentary full page ad in Ballnfest event brchure in additin t lg placement in spnsr recgnitin sectin 20 tickets t Saturday s pancake breakfast Reserved VIP table fr 8 clsest t entertainment stage in beer garden 10 cmplimentary beer garden wristbands per day 5 parking passes fr unlimited weekend event parking Master f Ceremnies t annunce spnsrship with all balln activity thrughut weekend; recgnitin n entertainment stage by MC; Opprtunity fr representative t intrduce each band/act Spnsr recgnitin n Facebk event page: @WaterfrdBallnfest / lg & Name recgnitin n the event page f the Chamber website Cmplimentary full page ad in Ballnfest event brchure in additin t lg placement in spnsr recgnitin sectin 20 tickets t Saturday s pancake breakfast Reserved VIP table fr 8 clsest t entertainment stage in beer garden 8 cmplimentary beer garden wristbands per day 4 parking passes fr unlimited weekend event parking

CUSTOMIZED SPONSORSHIP PACKAGE INCLUSIONS Title Spnsr Kids Stage: $5,500 Presenting Spnsr UP Outdr Mvie: $4,500 Named as title spnsr f the children s entertainment stage n all prmtinal materials 1 helicpter ride during the event (2 peple, weather permitting) 1 ht air balln ride (2 peple, weather permitting) 1 cmplimentary business vendr bth space Signage pprtunities: stage and surrunding stage area may be branded with cmpany signage Name n spnsr bard displayed at the event Cmpany-supplied banner hung in premium lcatin n Balln Field Master f Ceremnies t annunce spnsrship with all balln activity thrughut weekend; recgnitin n children s entertainment stage by MC; Opprtunity fr representative t intrduce each band/act Spnsr recgnitin n Facebk event page: @WaterfrdBallnfest / lg & name recgnitin n the event page f the Chamber website Cmplimentary full page ad in Ballnfest event brchure in additin t lg placement in spnsr recgnitin sectin 16 tickets t Saturday s pancake breakfast 6 cmplimentary beer garden wristbands per day 4 parking passes fr unlimited weekend event parking Named as presenting spnsr n all prmtinal materials 1 helicpter ride during the event (2 peple, weather permitting) 1 cmplimentary business vendr bth space Opprtunity t welcme/address crwd and intrduce mvie Cmpany-prvided branding/signage displayed surrunding mvie screen & hung in premium lcatin n Balln Field Name n spnsr bard displayed at the event Reserved VIP seating fr mvie in preferred viewing lcatin Master f Ceremnies t recgnize spnsrship n Friday and Saturday during balln activity Spnsr recgnitin n Facebk event page: @WaterfrdBallnfest / lg & name recgnitin n the event page f the Chamber website Cmplimentary full page ad in Ballnfest event brchure in additin t lg placement in spnsr recgnitin sectin 16 tickets t Sunday s pancake breakfast 4 cmplimentary beer garden wristbands per day 3 parking passes fr unlimited weekend event parking

CUSTOMIZED SPONSORSHIP PACKAGE INCLUSIONS Balln Pilt Package: $1,525 1 ht air balln ride (fr 1 persn, weather permitting) 1 cmplimentary business vendr bth space 1 spnsr sign n balln basket f spnsred balln Master f Ceremnies t annunce pilt spnsrship with all balln activity thrughut weekend Spnsr recgnitin n Facebk event page: @WaterfrdBallnfest / lg & Name recgnitin n the event page f the Chamber website Cmplimentary ¼ page ad in Ballnfest event brchure in additin t name in spnsr recgnitin sectin Meet & Greet with spnsred balln pilt Opprtunity t be part f ballnists crew thrughut the weekend 2 cmplimentary beer garden wristbands per day 1 parking pass fr unlimited weekend event parking Pht Credit: Lexie Petersn

GENERAL EVENT SPONSORSHIP PACKAGE INCLUSIONS Gld Level Ballnfest Event Spnsr $5,000 Silver Level Ballnfest Event Spnsr $3,000 1 helicpter ride during the event (2 peple, weather permitting) 1 helicpter ride during the event (2 peple, weather permitting) 1 ht air balln ride (2 peple, weather permitting) 1 cmplimentary business vendr bth space Cmpany supplied banner hung in premium lcatin n Balln Field Name n spnsr bard displayed at the event 1 cmplimentary business vendr bth space Name n spnsr bard displayed at the event Master f Ceremnies t annunce spnsrship with all balln activity thrughut weekend Master f Ceremnies t annunce spnsrship with all balln activity thrughut weekend Spnsr recgnitin n Facebk event page: @WaterfrdBallnfest / lg & Name recgnitin n the event page f the Chamber website Spnsr recgnitin n Facebk event page: @WaterfrdBallnfest / lg & Name recgnitin n the event page f the Chamber website Cmplimentary full page ad in Ballnfest event brchure alng in additin t lg placement in spnsr recgnitin sectin 16 tickets t Saturday s pancake breakfast 6 cmplimentary beer garden wristbands per day Cmplimentary ½ page ad in Ballnfest event brchure alng in additin t lg placement in spnsr recgnitin sectin 10 tickets t Saturday s pancake breakfast 2 cmplimentary beer garden wristbands per day 2 parking passes fr unlimited weekend event parking 4 parking passes fr unlimited weekend event parking

Pht Credit: Terry Alby Waterfrd Ballnfest welcmes and appreciates any and all cntributins made t supprt ur cmmunity event! Listed t the right are additinal pprtunities fr cmmunity spnsrship. All spnsrs will receive recgnitin n the Chamber website and within the event brchure, in additin t n-site signage in designated areas. Additinal value per spnsrship included please inquire. Individual and/r crprate dnatins are als welcmed and accepted, thank yu! COMMUNITY SPONSORSHIP & DONATION OPPORTUNITIES SPONSORSHIP VALUE Vlunteer T-Shirt Branding & Supply Triple Crwn Prducts $2,000 Balln Pilt Cmpetitin Purse (2 days) $1,500 Tethered Balln Rides Edstrm $1,000 Family Picnic Area/Fd Curt (2 spts) Nrth Shre Bank $750 Helicpter Launch Field $600 Dunk Tank HyPr Inc. $600 Dining tent (30x30) Cmmunity State Bank $500 Say Cheese fr Charity Pht Bth All State $500 Disney Princesses Meet & Greet $500 Brewers Sausages Meet & Greet Innvative Health & Fitness $500 Sky Divers Opening Ceremny Drp In Studi KR $500 Opening Ceremny w/ American Legin HyPr Inc. $500 Pancake Breakfast Rth Heating C. Inc. $500 Free Zumba Fitness Classes (1 Adult, 1 Kids) $400 Amateur Pht Cntest David Insurance Agency $400 Beverage Spnsr Culligan $350 On-site Banner Spnsr Listing $300

THANK YOU FOR YOUR CONSIDERATION TO BECOME A SPONSOR OF THE 2017 WATERFORD BALLOONFEST, OR TO MAKE A DONATION, PLEASE CONTACT ANDREA LABLANC AT THE GAME PLAN GROUP ANDREA@THEGAMEPLANGROUP.COM / 561-714-8831 Event Organizer:

SPONSORSHIP FORM Please cmplete the frm in its entirety and e-mail t andrea@thegameplangrup.cm r mail t the address prvided belw. Thank yu! Selected Spnsrship & Value (list) Business Name Business Street Address City, State, Zip Mailing address (if different than abve) City, State, Zip Primary Cntact Office Phne Number Alternate Phne Number E-mail Address PAYMENT INFORMATION Credit Card Infrmatin (MC, VISA, AMEX & DISCOVER) Payment Ttal: D yu require an invice (circle): YES Payment ptins (circle): CREDIT CARD NO CHECK Nte: If paying by check, please make ut t: Waterfrd Area Chamber f Cmmerce and mail t: 102 E Main Street, Waterfrd, WI 53185 Name Billing Address Credit Card # Exp. Date 3 Digit Cde Signature