NORTH HILLS
Live, work, shop, dine, and play at North Hills. This innovative, multi-faceted venue in the heart of Midtown Raleigh offers many options to live and stay a while with a mix of four-star hotel rooms, apartments, condominiums, town homes, and single-family garden homes. Parks and gathering spaces offer plenty of fresh air, while conveniences such as dry cleaning, banks, and pharmacies are just a leisurely stroll away. Attracting 8.4 million visitors last year alone, North Hills is located in the heart of North Carolina, and is the defining presence of Midtown Raleigh. North Hills is easily accessible from Downtown Raleigh, Research Triangle Park, Chapel Hill, Durham, Cary and other central North Carolina cities. ENGAGEMENT OVERVIEW
SURROUNDINGS North Hills is a nexus to the Triangle and is easily accessible to all points of Central North Carolina. North Hills is located at the intersection of Interstate 440 and Six Forks Road, and provides direct access to Interstates 40, 540, 85, plus US Highways 401, 70, and 1. Research Triangle Park, Durham, Chapel Hill, and other central North Carolina cities are minutes away. Raleigh s Midtown is home to the some of the most affluent zip codes in town. North Hills borders prestigious inside-the-beltline homes on its south side, and to the north, affluent North Raleigh neighborhoods are only five minutes up the road. SURROUNDING AREA
GENERAL POPULATION METRO - 1.4 million 5 MILES - 221,000 INCOME [ $102,000 ] EDUCATION Over 97% of North Hills area residents have a High School diploma, with nearly 70% of those over the age of 25 with a Bachelor s Degree or higher, a 23% increase over the Raleigh market average. Within a one-mile radius, the average yearly salary is over $102,000, putting Midtown Raleigh and North Hills on par with the affluence of Charlotte s South Park and Atlanta s Buckhead area. The average annual income for a household within a onemile radius of North Hills is $94,000 with 20% of those households earning over $150,000. MEDIAN AGE [ 37.4 ] EXPANSION According to Forbes, Raleigh s metro population of 1,188,564 in 2012 and 50% growth from 2000 2012, ranked number 1 for the fastest growing MSA in the United States. The North Hills area stands out among Raleigh s submarkets with a household growth rate of 15% within a 1 mile radius, and 22% within a 5 mile radius during the same time period. DEMOGRAPHICS
SIGNATURE OPPORTUNITIES LIGHT POLE BANNERS 106 205 102 108 210 208 101 104 NORTH HILLS PROPERTY MAP
PAMLICO DRIVE EXIT 8A LOCATION ROWAN STREET DARTMOUTH ROAD SIX FORKS ROAD RAL-DG-101: MAIN DISTRICT DIGITAL SPECTACULAR 18 H x 14 W
PAMLICO DRIVE EXIT 8A LOCATION ROWAN STREET DARTMOUTH ROAD SIX FORKS ROAD RAL-WS-102: TOWER TUNNEL WALLSCAPE 14 H x 14 W
PAMLICO DRIVE EXIT 8A LOCATION ROWAN STREET DARTMOUTH ROAD SIX FORKS ROAD RAL-WS-104: RENAISSANCE WALLSCAPE 12 H x 24 W
PAMLICO DRIVE EXIT 8A LOCATION ROWAN STREET DARTMOUTH ROAD SIX FORKS ROAD RAL-WS-106: ETHAN ALLEN WALLSCAPE 12 H x 24 W
PAMLICO DRIVE EXIT 8A LOCATION ROWAN STREET DARTMOUTH ROAD SIX FORKS ROAD RAL-WS-108: PARK DISTRICT WALLSCAPE TRIO
PAMLICO DRIVE EXIT 8A LOCATION ROWAN STREET DARTMOUTH ROAD SIX FORKS ROAD RAL-FS-205: MAIN DISTRICT PARKING RAMP
RAL-FS-206: BRANDED LIGHT POLE BANNERS 48 H x 24 W
PAMLICO DRIVE EXIT 8A LOCATION ROWAN STREET DARTMOUTH ROAD SIX FORKS ROAD RAL-FS-208: ESCALATOR DOMINATION
PAMLICO DRIVE EXIT 8A LOCATION ROWAN STREET DARTMOUTH ROAD SIX FORKS ROAD RAL-FS-210: MAIN DISTRICT WINDOW DOMINATION
ASSET DETAILS
ASSET DESCRIPTION SIZE DEC RAL-DG-101 Main District Digital Spectacular: This dynamic, vertical display is strategically positioned overlooking The Commons, an outdoor green space with benches, eateries, and events. This full-motion display captivates guests with dynamic, relevant content. 18 H x 14 W 25,685 RAL-WS-102 Tower Tunnel Wallscape: This wallscape reaches the very desirable commuter awedience heading to the CapTrust and Bank of America Towers each day. These towers offer Class A office space and are home to many of Raleigh s top employers and destinations that include Cowfish, Yard House and The Capital Grille. 14 H x 14 W 9,247 RAL-WS-104 Renaissance Wallscape: This street-level unit commands attention both for its size and location in the Main District and effectively intercepts guests of North Hills heading to Midtown Raleigh s premier mixed-use destination for shopping, dining and entertaining. 12 H x 24 W 11,301 RAL-WS-106 Ethan Allen Wallscape: This street-level wall display commands attention from auto and pedestrian traffic heading to some of North Hills most popular destinations that include Ethan Allen, Ruth s Chris Steak House, Peter Millar and many others. 12 H x 24 W 10,274 RAL-WS-108 Park District Static Wallscape Trio: This planned asset (NOT YET LIVE) is certain to deliver big impact in the heart of the Park District. This dynamic asset will effectively intercept auto and pedestrian traffic and affords our brand partner unlimited creative potential. (3) Various 14,000 RAL-FS-205 Main District Parking Ramp: This iconic asset provides your brand with a massive canvas to create a custom experience for your target awedience visiting North Hills. Captivate visitors every day with custom branding as guests enter and exit the Main District Parking Deck. (2) Various 12,328 RAL-FS-206 Branded Light Pole Banners: These assets provide great exposure and distribution for your brand message throughout our North Hills property. Package includes (10) strategically-positioned banners; however custom programs can be tailored to your specific needs and preferences. (10) 48 H x 24 W 20,548 RAL-FS-208 Escalator Domination: Strategically positioned next to the AT&T store in the heart of The Commons, this asset effectively intercepts daily traffic heading to Regal Cinemas, Omega Sports, REI and other popular retailers. (3) Various 12,842 RAL-FS-210 Main District Window Domination: Strategically positioned next to the AT&T store in the heart of The Commons, this brand domination effectively intercepts daily traffic heading to and from Regal Cinemas, Omega Sports, Target and many other popular retail tenants. These unique assets combine to create an unavoidable brand experience that commands attention and captivates your target awedience. (5) Various 25,685 ASSET DETAILS
Feedback, inquiries or additional requests to: Dennis Boyle dennis@awedience.com 734.474.1066