North Carolina (Statewide) 2016 Prosperity Zone Data Books
2 North Carolina Prosperity Zones
Western North Carolina Prosperity Zones Northwest Region Piedmont-Triad Region Western Region Southwest Region 3
Eastern North Carolina Prosperity Zones North Central Region Northeast Region Sandhills Region Southeast Region 4
Prosperity Zone Population Estimates 2014 Source: North Carolina Office of State Budget and Management 5
Population by Age Group 2014 0 to 17 18 to 24 25 to 44 45 to 64 65 and Older North Central 24% 10% 28% 26% 12% Northeast 21% 12% 24% 27% 16% Northwest 20% 11% 23% 28% 18% Piedmont-Triad 23% 10% 25% 27% 15% Sandhills 25% 10% 25% 25% 14% Southeast 22% 12% 25% 25% 16% Southwest 24% 9% 28% 26% 12% Western 19% 8% 23% 27% 22% North Carolina 23% 10% 26% 26% 15% Source: North Carolina Office of State Budget and Management 6
Population Growth 2009 Population 2014 Population Population Change North Central 2,130,787 2,308,734 8.4% Northeast 531,166 538,648 1.4% Northwest 617,018 623,604 1.1% Piedmont-Triad 1,597,445 1,655,926 3.7% Sandhills 852,276 873,596 2.5% Southeast 991,038 1,047,924 5.7% Southwest 2,041,124 2,202,440 7.9% Western 674,542 702,815 4.2% North Carolina 9,435,396 9,953,687 5.5% Source: North Carolina Office of State Budget and Management 7
Components of Population Growth 2010 to 2014 Natural Growth Net Migration North Central 56,000 85,518 Northeast 2,270 1,237 Northwest -1,643 4,710 Piedmont-Triad 15,400 27,518 Sandhills -2,645 20,130 Southeast Southwest 20,466 47,031 32,115 88,408 Western -4,811 26,292 North Carolina 154,843 263,153-40% -20% 0% 20% 40% 60% 80% 100% Source: North Carolina Office of State Budget and Management Note: Migration calculated relative to most recent Census year (2010). 8
Labor Force Change 2010 Labor Force 2015 Labor Force Labor Force Change North Central 1,093,828 1,171,696 7.1% Northeast 249,613 243,893-2.3% Northwest 295,677 284,023-3.9% Piedmont-Triad 801,726 802,675 0.1% Sandhills 352,619 343,460-2.6% Southeast 442,509 452,201 2.2% Southwest 1,062,289 1,146,167 7.9% Western 318,445 325,136 2.1% North Carolina 4,616,690 4,769,245 3.3% Source: Local Area Unemployment Statistics (LAUS), NC Dept. of Commerce 9
Job Holders by Age Group 2014 14-24 25-34 35-44 45-54 55-64 65-99 North Central 11% 21% 24% 24% 16% 5% Northeast 12% 20% 21% 22% 18% 6% Northwest 13% 18% 22% 24% 18% 6% Piedmont-Triad 12% 20% 22% 24% 17% 6% Sandhills 12% 21% 22% 23% 16% 5% Southeast 13% 21% 21% 22% 17% 6% Southwest 12% 21% 24% 23% 15% 5% Western 13% 21% 22% 22% 17% 6% North Carolina 12% 21% 23% 23% 16% 5% Source: Quarterly Workforce Indicators, US Census Bureau 10
Percent of Total Employment, Age 55+ Western Prosperity Zones 2009 2014 21.1% 23.3% 20.1% 22.7% 17.3% 19.7% 21.4% 23.2% 18.9% 21.4% Northwest Piedmont-Triad Southwest Western North Carolina Source: Quarterly Workforce Indicators, US Census Bureau 11
Percent of Total Employment, Age 55+ Eastern Prosperity Zones 2009 2014 18.1% 20.7% 20.0% 23.5% 19.0% 21.8% 19.7% 22.5% 18.9% 21.4% North Central Northeast Sandhills Southeast North Carolina Source: Quarterly Workforce Indicators, US Census Bureau 12
Percent of Total Employment, 24 and Younger Western Prosperity Zones 2009 2014 12.5% 11.8% 11.5% 11.7% 11.7% 11.6% 12.4% 12.6% 11.8% 11.8% Northwest Piedmont-Triad Southwest Western North Carolina Source: Quarterly Workforce Indicators, US Census Bureau 13
Percent of Total Employment, 24 and Younger Eastern Prosperity Zones 2009 2014 10.9% 10.9% 13.0% 12.4% 12.5% 12.4% 13.8% 13.4% 11.8% 11.8% North Central Northeast Sandhills Southeast North Carolina Source: Quarterly Workforce Indicators, US Census Bureau 14
Average Annual Wages 2010 Average Annual Wages 2015 Average Annual Wages Change North Central $47,050 $51,345 9.1% Northeast $33,298 $36,742 10.3% Northwest $32,463 $35,808 10.3% Piedmont-Triad $38,756 $43,243 11.6% Sandhills $34,017 $36,292 6.7% Southeast $34,187 $36,681 7.3% Southwest $47,264 $53,716 13.7% Western $33,746 $36,666 8.7% North Carolina $41,580 $46,563 12.0% Source: Quarterly Census of Employment & Wages (QCEW), NC Dept. of Commerce 15
Community College Enrollment 200,000 2010-2011 Enrollments 2014-2015 Enrollments 180,000 160,000 140,000 120,000 100,000 80,000 60,000 40,000 20,000 0 North Central Northeast Northwest Piedmont-Triad Sandhills Southeast Southwest Western Source: NC Community Colleges, Statistical Reports Note: Enrollments represent unduplicated headcount of students enrolled in curriculum and continuing education courses. 16
Educational Attainment, Age 25+ 5-Year Estimates, 2010-2014 Less Than High School High School or Equivalent Some College or Associate Degree Bachelor s Degree North Central 12% 23% 28% 37% Northeast 17% 31% 32% 20% Northwest 20% 31% 30% 18% Piedmont-Triad 16% 29% 30% 25% Sandhills 17% 29% 34% 19% Southeast 14% 28% 35% 23% Southwest 13% 25% 31% 31% Western 13% 28% 32% 28% North Carolina 15% 27% 31% 28% Source: US Census, American Community Survey, 5-year estimates 17
Unemployment Rate Trends Western Prosperity Zones 13.2% 2009 2011 2013 2015 11.5% 11.6% 10.9% 10.5% 10.6% 9.9% 9.7% 10.6% 10.3% 8.5% 8.0% 7.8% 7.4% 7.9% 5.7% 5.7% 5.4% 5.3% 5.7% Northwest Piedmont-Triad Southwest Western North Carolina Source: Local Area Unemployment Statistics (LAUS), NC Dept. of Commerce 18
Unemployment Rate Trends Eastern Prosperity Zones 2009 2011 2013 2015 9.3% 9.1% 11.8% 11.3% 10.4% 10.5% 10.0% 9.3% 9.6% 9.9% 10.6% 10.3% 7.1% 6.9% 7.4% 8.0% 7.9% 5.4% 6.0% 5.7% North Central Northeast Sandhills Southeast North Carolina Source: Local Area Unemployment Statistics (LAUS), NC Dept. of Commerce 19
Change in Employed Workers 2010 Employed 2015 Employed Change North Central 990,777 1,108,542 117,765 Northeast 221,818 227,076 5,258 Northwest 258,221 267,902 9,681 Piedmont-Triad 711,333 757,188 45,855 Sandhills 311,763 318,036 6,273 Southeast 398,027 425,082 27,055 Southwest 938,183 1,083,701 145,518 Western 285,513 307,951 22,438 North Carolina 4,115,628 4,495,473 379,845 Source: Local Area Unemployment Statistics (LAUS), NC Dept. of Commerce 20
Change in Employed Workers Western Prosperity Zones 18% 16% 14% Southwest 12% 10% 8% 6% 4% Western Piedmont-Triad Northwest 2% 0% 2010 2011 2012 2013 2014 2015 Source: Local Area Unemployment Statistics (LAUS), NC Dept. of Commerce 21
Change in Employed Workers Eastern Prosperity Zones 14% 12% North Central 10% 8% 6% Southeast 4% 2% Northeast Sandhills 0% -2% 2010 2011 2012 2013 2014 2015 Source: Local Area Unemployment Statistics (LAUS), NC Dept. of Commerce 22
Change in Business Establishments 2010 Establishments 2015 Establishments Change North Central 56,322 60,631 7.7% Northeast 13,489 12,846-4.8% Northwest 14,254 13,710-3.8% Piedmont-Triad 38,285 38,427 0.4% Sandhills 16,331 16,199-0.8% Southeast 24,230 24,503 1.1% Southwest 57,891 62,482 7.9% Western 19,363 19,842 2.5% North Carolina 252,354 267,361 5.9% Source: Quarterly Census of Employment & Wages (QCEW), NC Dept. of Commerce 23
Job Change Relative to 2009 Western Prosperity Zones 2011 2013 2015 14.9% 8.8% 7.0% 6.9% 2.7% 4.0% 2.8% 3.9% 0.1% 1.2% 1.4% 0.3% -1.1% -0.7% -0.7% Northwest Piedmont-Triad Southwest Western North Carolina Source: Quarterly Census of Employment & Wages (QCEW), NC Dept. of Commerce 24
Job Change Relative to 2009 Eastern Prosperity Zones 2011 2013 2015 10.7% 8.8% 4.7% 4.6% 3.9% 0.7% 1.5% 0.3% -1.3% -0.1% -1.4% -0.3% -0.7% -0.9% -2.7% North Central Northeast Sandhills Southeast North Carolina Source: Quarterly Census of Employment & Wages (QCEW), NC Dept. of Commerce 25
Private Sector Industry Employment, 2015 Western Prosperity Zones Northwest 15% 15% 29% 11% 6% 3% 4% 5% 2% 12% Piedmont- Triad 16% 13% 17% 10% 10% 4% 5% 5% 4% 16% Southwest 10% 13% 11% 11% 9% 7% 6% 6% 7% 21% Western 20% 17% 12% 16% 6% 4% 6% 3% 2% 14% North Carolina 14% 14% 13% 11% 8% 6% 5% 5% 5% 18% 0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100% Health Care and Social Assistance Manufacturing Admin & Support, Waste Mgmt, and Remediation Construction Finance and Insurance Retail Trade Accommodation and Food Services Professional, Scientific, and Technical Services Wholesale Trade All Other Source: Quarterly Census of Employment & Wages (QCEW), NC Dept. of Commerce 26
Private Sector Industry Employment, 2015 Eastern Prosperity Zones North Central 15% 14% 11% 11% 8% 9% 6% 5% 4% 17% Northeast 15% 19% 12% 16% 6% 3% 5% 4% 3% 16% Sandhills 19% 17% 17% 13% 7% 3% 5% 3% 2% 14% Southeast 14% 18% 11% 15% 7% 5% 6% 4% 3% 17% North Carolina 14% 14% 13% 11% 8% 6% 5% 5% 5% 18% 0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100% Health Care and Social Assistance Manufacturing Admin & Support, Waste Mgmt, and Remediation Construction Finance and Insurance Retail Trade Accommodation and Food Services Professional, Scientific, and Technical Services Wholesale Trade All Other Source: Quarterly Census of Employment & Wages (QCEW), NC Dept. of Commerce 27
Concentration of Industry Employment Western Prosperity Zones Northwest Piedmont- Triad Southwest Western 2015 Industry Rank #1 - #5 Location Quotient Jobs 2015 Industry Rank #6 - #10 Location Quotient 1 Furniture and Related Product Manufacturing 26.08 16,132 6 Paper Manufacturing 3.37 2,057 2 Textile Mills 22.32 4,288 7 Plastics and Rubber Products Manufacturing 2.74 3,088 3 Electrical Equipment, Appliance, and Component Manufacturing 5.03 3,158 8 Food Manufacturing 2.18 5,383 4 Wood Product Manufacturing 3.88 2,413 9 State Government 1.77 15,359 5 Chemical Manufacturing 3.66 4,844 10 Nonmetallic Mineral Product Manufacturing 1.75 1,128 1 Textile Mills 18.00 10,292 6 Paper Manufacturing 2.31 4,202 2 Apparel Manufacturing 7.06 4,714 7 Textile Product Mills 2.18 1,232 3 Furniture and Related Product Manufacturing 5.98 11,002 8 Electrical Equipment, Appliance, and Component Manufacturing 1.93 3,600 4 Beverage and Tobacco Product Manufacturing 3.97 4,296 9 Wood Product Manufacturing 1.87 3,453 5 Plastics and Rubber Products Manufacturing 2.55 8,546 10 Chemical Manufacturing 1.66 6,534 1 Textile Mills 7.49 6,381 6 Broadcasting (except Internet) 1.99 4,080 2 Data Processing, Hosting, and Related Services 3.49 7,423 7 Credit Intermediation and Related Activities 1.91 35,606 3 Air Transportation 3.07 10,160 8 Textile Product Mills 1.89 1,591 4 Performing Arts, Spectator Sports, and Related Industries 2.57 8,450 9 Plastics and Rubber Products Manufacturing 1.71 8,510 5 Management of Companies and Enterprises 2.25 35,937 10 Securities, Commodity Contracts, and Other Financial Investments 1.69 11,045 1 Textile Mills 6.32 1,357 6 Accommodation 1.78 6,240 2 Electrical Equipment, Appliance, and Component Manufacturing 5.52 3,874 7 Nursing and Residential Care Facilities 1.55 9,351 3 Museums, Historical Sites, and Similar Institutions 4.42 1,225 8 Food and Beverage Stores 1.53 8,603 4 Paper Manufacturing 3.08 2,101 9 Building Material and Garden Equipment and Supplies Dealers 1.53 3,464 5 Plastics and Rubber Products Manufacturing 2.64 3,320 10 Hospitals 1.42 12,571 Jobs Source: Economic Modeling Specialists International Notes: To qualify for this list, each 3-digit NAICS industry was required to have at least 1,000 jobs in the region. Location Quotient is a ratio that illustrates the state s employment concentration within a particular industry compared to the nation. Calculated as: (NC x industry employment / NC total employment) / (US x industry employment / US total employment) 28
Concentration of Industry Employment Eastern Prosperity Zones North Central Northeast Sandhills Southeast Location 2015 Industry Rank #1 - #5 Jobs 2015 Industry Rank #6 - #10 Quotient Location Quotient 1 Chemical Manufacturing 2.95 17,602 6 Publishing Industries (except Internet) 2.17 11,617 2 Computer and Electronic Product Manufacturing 2.88 22,362 7 Telecommunications 1.42 8,621 3 Textile Mills 2.59 2,234 8 Electrical Equipment, Appliance, and Component Manufacturing 1.42 4,019 4 State Government 2.37 92,353 9 Educational Services 1.39 37,715 5 Beverage and Tobacco Product Manufacturing 2.31 3,776 10 Professional, Scientific, and Technical Services 1.25 79,490 1 Chemical Manufacturing 2.99 3,329 6 Support Activities for Agriculture and Forestry 1.94 1,326 2 Paper Manufacturing 2.83 1,456 7 Real Estate 1.79 3,836 3 Crop Production 2.36 1,837 8 Local Government 1.73 33,528 4 State Government 2.33 16,984 9 Gasoline Stations 1.70 2,113 5 Wood Product Manufacturing 2.11 1,106 10 Food Manufacturing 1.61 3,343 1 Textile Mills 7.80 2,122 6 Paper Manufacturing 2.25 1,943 2 Federal Government 5.81 66,658 7 Plastics and Rubber Products Manufacturing 2.21 3,518 3 Animal Production and Aquaculture 3.96 2,330 8 Wood Product Manufacturing 2.13 1,880 4 Apparel Manufacturing 3.69 1,172 9 Gasoline Stations 1.42 2,971 5 Food Manufacturing 3.64 12,740 10 Support Activities for Agriculture and Forestry 1.41 1,619 1 Federal Government 5.51 80,256 6 Crop Production 1.46 2,434 2 Animal Production and Aquaculture 3.54 2,643 7 Nonmetallic Mineral Product Manufacturing 1.41 1,642 3 Food Manufacturing 2.39 10,640 8 Motor Vehicle and Parts Dealers 1.25 7,082 4 Electrical Equipment, Appliance, and Component Manufacturing 2.09 2,362 9 State Government 1.21 18,941 5 Utilities 1.49 2,445 10 Building Material and Garden Equipment and Supplies Dealers 1.20 4,397 Jobs Source: Economic Modeling Specialists International Notes: To qualify for this list, each 3-digit NAICS industry was required to have at least 1,000 jobs in the region. Location Quotient is a ratio that illustrates the state s employment concentration within a particular industry compared to the nation. Calculated as: (NC x industry employment / NC total employment) / (US x industry employment / US total employment) 29
Largest Manufacturing Industries Western Prosperity Zones Northwest Piedmont-Triad Southwest Western Top Manufacturing Industries 2015 2010 2010-2015 Employment Employment Change Furniture and Related Product 16,228 15,079 7.6% Food 5,243 4,869 7.7% Textile Mills 4,436 4,304 3.1% Chemical 3,918 3,179 23.2% Furniture and Related Product 12,047 10,401 15.8% Textile Mills 9,533 9,639-1.1% Plastics and Rubber Products 9,036 6,729 34.3% Fabricated Metal Product 8,917 7,524 18.5% Transportation Equipment 11,587 8,081 43.4% Machinery 11,285 9,108 23.9% Fabricated Metal Product 11,225 9,730 15.4% Food 9,298 8,154 14.0% Electrical Equip., Appliance, Comp. 3,505 3,046 15.1% Plastics and Rubber Products 3,298 2,829 16.6% Transportation Equipment 2,155 1,625 32.6% Fabricated Metal Product 2,136 2,302-7.2% Source: Quarterly Census of Employment & Wages (QCEW), NC Dept. of Commerce 30
Largest Manufacturing Industries Eastern Prosperity Zones North Central Northeast Sandhills Southeast Top Manufacturing Industries 2015 2010 2010-2015 Employment Employment Change Computer and Electronic Product 22,849 22,778 0.3% Chemical 19,034 20,028-5.0% Machinery 7,921 6,505 21.8% Fabricated Metal Product 6,612 5,691 16.2% Food 3,704 3,276 13.1% Chemical 2,932 2,879 1.8% Machinery 1,763 1,577 11.8% Paper 1,567 1,604-2.3% Food 12,243 12,603-2.9% Plastics and Rubber Products 3,329 3,757-11.4% Textile Mills 2,996 2,711 10.5% Paper 2,012 2,010 0.1% Food 10,653 8,388 27.0% Transportation Equipment 3,522 2,627 34.1% Fabricated Metal Product 2,796 2,163 29.3% Electrical Equip., Appliance, Comp. 2,457 2,362 4.0% Source: Quarterly Census of Employment & Wages (QCEW), NC Dept. of Commerce 31
Taxable Retail Sales Growth Inflation-adjusted dollars FY 2009-2010 (in millions) FY 2014-2015 (in millions) Change % of FY 2014-2015 NC Retail Sales North Central $20.7 $27.6 33.2% 24.5% Northeast $4.9 $5.9 20.0% 5.3% Northwest $4.6 $5.5 19.8% 4.9% Piedmont-Triad $13.6 $17.1 25.5% 15.2% Sandhills $6.5 $7.5 16.4% 6.7% Southeast $8.8 $11.3 28.0% 10.0% Southwest $21.9 $29.6 35.5% 26.3% Western $6.2 $8.2 30.9% 7.2% North Carolina $87.2 $112.7 29.2% N/A Source: NC Department of Revenue, State Sales and Use Tax Reports by Fiscal Year, Table 3 32
Impacts of the Tourism Industry 2014 Expenditures (millions) Payroll (millions) Employment State Tax Receipts (millions) North Central $3,880 $945 39,010 $192 Northeast $1,770 $327 18,480 $84 Northwest $991 $178 9,000 $50 Piedmont-Triad $2,776 $547 24,480 $148 Sandhills $1,321 $240 12,450 $69 Southeast $2,061 $381 19,620 $99 Southwest $6,265 $1,850 59,950 $298 Western $2,259 $456 21,950 $112 North Carolina $21,323 $4,923 204,940 $1,052 Source: Economic Development Partnership of North Carolina, Travel Economic Impact Model (TEIM). 33
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