MOSCONE EXPANSION PROJECT PUBLIC MEETING 2 OCTOBER 16, 2013
WHY EXPAND MOSCONE? Moscone Center is at capacity Clients are demanding additional contiguous exhibition space The center is San Francisco s Major economic engine: 21% of all tourism dollars and 27% hotel occupancy An independent study for 2010-2019 shows $2 billion loss in direct spending without expansion The proposed Moscone Expansion will recover $734 million 2
MOSCONE EXPANSION PROJECT OBJECTIVES Maximize economic impact by attracting new clients and maintain existing clients by creating contiguous exhibition spaces and increasing the quantity of flexible meeting and ballroom spaces. Maintain continuous operations and revenue during improvement and expansion. Capitalize on Moscone s unique location in the city by improving its connections and relationship to the city s fabric. 3
MOSCONE EXPANSION PROJECT URBAN DESIGN PRICIPLES Activate streets by redesigning or relocating vehicular and service functions to create uninterrupted pedestrian-favored sidewalks fronted by active uses wherever possible. Enhance pedestrian circulation and interest by reintroducing lost mid-block passageways and reducing the length of uninterrupted frontages. Create new and improved connections to the Yerba Buena Gardens. Maximize the value of the City s infrastructure and urban planning investment by building at an appropriately high density. Improve Moscone s civic presence on Howard Street by creating an iconic and architecturally significant arrival experience. PLANNING DOCUMENT REFERENCES: BETTER STREETS PLAN, SAN FRANCISCO PLANNING DEPARTMENT YERBA BUENA STREET LIFE PLAN, YERBA BUENA COMMUNITY BENEFIT DISTRICT CENTRAL CORRIDOR PLAN, SAN FRANCISCO PLANNING DEPARTMENT CENTRAL SUBWAY PLAN, SFMTA 4
EXISTING CONDITIONS
TRUCK 6 EXISTING CONDITIONS LOWER LEVEL DIAGRAM
MISSION FOURTH THIRD HOWARD PEDESTRIAN TRUCK FOLSOM 7 EXISTING CONDITIONS SITE DIAGRAM
MISSION FOURTH THIRD PEDESTRIAN BUS LOADING FOLSOM 8 EXISTING CONDITIONS SITE DIAGRAM
ENHANCING THE PUBLIC REALM
MISSION THIRD STREET FRONTAGE FOURTH THIRD PARK BRIDGE WEST PLAZA YERBA BUENA PASEO TERRACE GARDEN HOWARD STREET PLAZA FOLSOM 10 PROPOSED SITE DIAGRAM
MISSION FOURTH THIRD PEDESTRIAN TRUCK BUS LOADING FOLSOM 11 PROPOSED SITE DIAGRAM: REDUCED PEDESTRIAN AND VEHICLE CONFLICTS
MISSION FOURTH THIRD FOLSOM 12 PROPOSED NEW MIDBLOCK ACCESS
25-0 40-0 FOURTH THIRD 40-0 13 IMPROVED THIRD STREET STREETSCAPE
14 VIEW WEST FROM THIRD STREET
15 VIEW WEST FROM HOWARD STREET
16 EXISTING CONDITIONS
MISSION FOURTH THIRD 1 2 1 2 HOWARD 4 3 3 4 FOLSOM 17 EXISTING CONDITIONS ACCESSIBLE ROUTE DIAGRAM
1 2 1 2 18 EXISTING CONDITION ENLARGED ROUTE DIAGRAM
1 1 2 2 19 MODIFIED CONDITION ENLARGED ROUTE DIAGRAM
20 PROPOSED BRIDGE ACCESSIBLE ROUTE DIAGRAM
21 PROPOSED BRIDGE ENLARGED ROUTE DIAGRAM
THIRD STREET PROPOSED BRIDGE CROSS SECTIONS
82-0 55-0 19-0 0-0 23 PROPOSED SECTION
24 EXISTING CONDITIONS BRIDGE 24
25 PROPOSED BRIDGE PRECEDENTS 25
FOURTH THIRD HOWARD 26 PROPOSED SITE DIAGRAM: ENHANCED WEST PLAZA
27 27 EXISTING VIEW FROM HOWARD TOWARDS CHILDREN S CREATIVITY MUSEUM
28 28 PROPOSED VIEW WITHOUT NEW PARK BRIDGE
29 29
30 PROPOSED VIEW WITH NEW PARK BRIDGE AND WEST PLAZA
31 PROPOSED PLAZA PRECEDENTS
FOURTH THIRD THIRD HOWARD HOWARD PREFUNCTION ESPLANADE BALLROOM 32 PROPOSED YERBA BUENA PASEO
33 PROPOSED YERBA BUENA PASEO
34 YERBA BUENA PASEO PRECEDENTS
NO WORK BELOW DASHED BLUE LINE ADJACENT PUBLIC PLACE: TOTAL: 16,720SF EXISTING PUBLIC SPACES SOUTH OF MAIN LOBBY
NEW PROPOSED PUBLIC SPACE: TOTAL: 24,420SF PROPOSED PUBLIC SPACES SOUTH OF MAIN LOBBY
38 AERIAL VIEW FROM PLAYGROUND
19-0 55-0 82-0 48-0 35-0 39 AERIAL VIEW FROM PLAYGROUND
TERRACE GARDEN UPPER LEVEL SITE PLAN THIRD STREET
41 PROPOSED TERRACE GARDEN
FOURTH THIRD THIRD HOWARD HOWARD PREFUNCTION ESPLANADE BALLROOM 42 PROPOSED STREETSCAPE AT HOWARD STREET PLAZA
43 PROPOSED STREETSCAPE AT HOWARD STREET PLAZA
44 HOWARD STREET PLAZA PRECEDENTS
82-0 MEETING 55-0 BALLROOM 19-0 LOBBY LOBBY 0-0 EXHIBITION 45 PROPOSED SECTION
46 VIEW FROM PORTICO TO EAST
47 VIEW FROM PORTICO TO EAST
QUESTIONS?
THANK YOU
FLOOR PLANS
MISSION FOURTH THIRD HOWARD FOLSOM N 51 PROPOSED SITE PLAN
52 PROPOSED EXHIBITION LEVEL PLAN
FOURTH LOBBY THIRD HOWARD LOBBY LOBBY 53 PROPOSED FIRST LEVEL PLAN
FOURTH THIRD HOWARD PREFUNCTION ESPLANADE BALLROOM 54 PROPOSED MEZZANINE LEVEL PLAN
FOURTH THIRD PREFUNCTION HOWARD PREFUNCTION BALLROOM 55 PROPOSED SECOND LEVEL PLAN
FOURTH THIRD HOWARD PREFUNCTION TERRACE MEETING MEETING 56 PROPOSED THIRD LEVEL PLAN