GAME PULSE AND SPECIAL CROPS CONVENTION TORONTO, ONTARIO / JULY 6-8, 2016 SPONSORSHIP PACKAGE YEARS

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GAME PULSE AND SPECIAL CROPS CONVENTION TORONTO, ONTARIO / JULY 6-8, 2016 SPONSORSHIP PACKAGE 30 YEARS

THE CSCA PRESENTS: PULSE AND SPECIAL CROPS CONVENTION 2016 JULY 6-8, 2016 WESTIN HARBOUR CASTLE TORONTO, CANADA Dear CSCA Members and Partners: 2016 marks the 30th annual Pulse & Special Crops Convention. The CSCA is proud to be the host of the longest running convention for our industry. The Pulse & Special Crops Convention has brought together leaders of our industry from all corners of the globe. 2016 will be no exception. The United Nations designation of 2016 as the International Year of Pulses gives the pulse and special crops industry an unprecedented opportunity to share with the world what we already know pulses provide healthy, nutritious, sustainable food options to people all around the world and will play a crucial role in meeting future food requirements. The Pulse & Special Crops Convention 2016 is the industry s opportunity to connect and re-connect with customers, suppliers and friends. It is a chance for Canadian attendees to meet and do business with international customers and for visitors to experience and learn more about Canada. On behalf of the CSCA, I invite you to become a sponsor of the Pulse & Special Crops Convention 2016. The Convention is your opportunity to put your organization front and centre with industry leaders from around the globe. The following pages outline sponsorship packages that offer a wide variety of ways to promote your company directly to the 450 delegates the CSCA expects to welcome to Toronto. New sponsorship opportunities have been added for 2016 to reflect some of the unique programming options associated with this year s convention. The Pulse & Special Crops Convention 2016 will continue the tradition of offering extensive networking opportunities alongside informative and inspiring sessions. Sponsoring the Convention is an opportunity to increase your corporate presence with the global pulse & special crops industry. CSCA staff will work closely with you to make sure your involvement with the Pulse & Special Crops Convention meets your goals and provides you with a return on your investment. The CSCA is able to hold the Convention because of the generosity of its sponsors. In turn, the Association makes sure delegates are aware of your support, and have the opportunity to learn more about your company and its services. I look forward to your support of the Pulse and Special Crops Convention 2016. Sincerely, Murad Al-Katib President, CSCA

TORONTO ONTARIO 2016 CONVENTION SPONSORSHIPS GO ON SALE JANUARY 19, 2016! SALES PROCESS: PHASE 1 PHASE 2 PHASE 3 2015 Sponsors will have the exclusive opportunity to purchase their previous level of sponsorship for the 2016 convention. Remaining 2016 Sponsorships will be available for purchase to 2015 convention sponsors for one week. Remaining Sponsorships will be available to all CSCA Members and Partners. TUESDAY, JANUARY 5: TUESDAY, JANUARY 12, 11:00 AM CST: TUESDAY, JANUARY 19, 11:00 AM CST: HERE S HOW IT WORKS PAYMENT DETAILS PHASE 1 A 10% deposit via credit card is required at the time of purchase to confirm your sponsorship. CSCA staff will contact all 2015 sponsors. 2015 sponsors will have the opportunity to repurchase their sponsorship level from 2015 for the 2016 convention. If they pass on this opportunity, they may participate in phase 2. PHASE 2 The sponsorship contact for your company will receive a formal invitation via email to purchase remaining sponsorships that were not sold during phase 1. If the company contact will not be available to purchase the sponsorship, please notify Denise Medeiros (dmedeiros@pulsecanada.com) to make alternate arrangement for you company. PHASE 3 All CSCA Members and Partners will be sent sponsorship purchase instructions. Follow the link included in the invitation to open the list of available sponsorships and purchase your selection. 2nd installment of 15% is due by February 5, 2016 Final installment of 75% is due by May 30, 2016. All payments will be charged to the same credit card used for the initial purchase on the payment due dates. To make other arrangements contact Denise Medeiros at 204-925-4459 or dmedeiros@pulsecanada.com. Once your payment is approved, the sponsorship is secured. You will receive a confirmation email and the sponsorship package will be removed from the website.

TITLE SPONSOR $25,000 PLATINUM SPONSOR $20,000 (2 AVAILABLE) As the Title Sponsor, you will have maximum visibility before, during and after the event. This is the top sponsorship for the 2016 Convention, and your company will be featured the most prominently to delegates at every opportunity. The Title Sponsor will be recognized and promoted in all marketing efforts, on all promotional materials distributed to delegates, and will share an opportunity to address delegates at the Gala Dinner. Four complimentary Convention registrations Four complimentary golf registrations Double page color ad in Convention magazine Company logo projected on walls or floors creating a great visual of your brand One complimentary exhibit booth space in trade show area Company logo on hotel key cards Name, logo and hyperlink to your company s website on the 2016 Convention website Company video featured on the 2016 Convention website Name and logo on all main signage during the Convention Opportunity to supply promotional item to delegates GALA DINNER Two premium reserved tables at the Gala Dinner Four additional complimentary Gala Dinner tickets Opportunity to provide welcome remarks (with Platinum Sponsor/s) at the Gala Dinner Opportunity to present the CSCA Industry Appreciation Award at the Gala Dinner Opportunity to have Corporate/Commercial video played during the evening program Name and logo displayed on the video screens during the dinner DELEGATE KIT Logo on Delegate Kit with Platinum Sponsor/s Additional gift included for all Delegates with only your brand As a Platinum Sponsor, your company will have high visibility before, during and after the event. Your logo will be featured prominently on the delegate package, in all Convention marketing materials, and on large banners on the Convention floor. Two complimentary Convention registrations Two complimentary golf registrations Full-page color ad in Convention magazine Company logo projected on walls or floors creating a great visual of your brand One complimentary exhibit booth space in trade show area Company logo on hotel key cards Name, logo and hyperlink to your company s website on the 2016 Convention website Name and logo on all main signage during the Convention Opportunity to supply a promotional item to delegates GALA DINNER One premium reserved table at the Gala Dinner Four additional complimentary Gala Dinner tickets Opportunity to provide welcome remarks along with Title Sponsor at the dinner Corporate/Commercial video played during the evening program Name and logo displayed on the main screen during dinner DELEGATE KIT Logo on Delegate Kit with Title Sponsor

DIAMOND SPONSORS $15,000 (3 AVAILABLE) All DIAMOND Sponsors receive these concessions: CSCA GOLF TOURNAMENT A day on the links has become a fine tradition at the Convention and a well attended event! As the Golf Tournament Sponsor, your company logo will be featured to delegates throughout the day at Angus Glen Golf Club, during the convention, and at tee boxes. Two complimentary Convention registrations Reserved table at the Gala Dinner Half-page color ad in Convention magazine Name, logo and hyperlink to your company s website on the 2016 Convention website Name and logo displayed on all main signage during the Convention Opportunity to supply a promotional item to delegates WELCOME RECEPTION (2 AVAILABLE) Game on! This year s Welcome Reception will SOLD take delegates to Canada s Hockey Hall of Fame. Traditionally the most popular Convention event, the Welcome Reception will feature an evening of food and drink in a fun and interactive environment. Purchasing this package will ensure your company is featured prominently throughout the reception and in the lead up to the event. Additional benefits of being a Welcome Reception Sponsor include: Four complimentary tickets to the Welcome Reception SOLD Additional benefits of being the Golf Tournament Sponsor include: Four complimentary golf registrations Signage with your logo displayed at tee boxes and/or Greens Company branded tee gift for each player

GOLD SPONSORS $10,000 (5 AVAILABLE) All GOLD Sponsors receive these concessions: One complimentary Convention registration Quarter-page color ad in Convention magazine Name and logo displayed on signage during the Convention Opportunity to supply a promotional item to delegates Name, logo and hyperlink to the company s website on the 2016 Convention website 2016 CONVENTION WEBSITE The Convention website is the online portal for everything related to the Pulse & Special Crops Convention. The website is updated often and will feature sponsor logos and links, registration details, program information and updates leading up to the Convention. The site also draws delegates after the Convention, by offering downloadable photos and speaker presentations. Additional benefits of being the Convention Website Sponsor include: Company name and logo featured prominently on webpage Company video featured on the 2016 Convention website Company logo promoted through photography on the Convention photo webpage LANYARDS Convention lanyards featuring your company logo will be given to every delegate and guest as part of their registration package. This is a sure fire way to keep your company top-of-mind! Company logo displayed on all delegate lanyards KEYNOTE SPEAKER CEO and Founder of Freshii restaurants and CBC Next Gen Den panelist, Matthew Corrin, will address convention delegates. Your company logo will be featured on stage during Matthew s remarks, so your support will be front and centre with delegates. Logo featured on stage during keynote address LUNCHEON (THURSDAY, JULY 7) Feeding the brain is great, but there s nothing like a midday meal to energize a convention crowd. Day one is a full day of programming with exciting speakers and presentations. Logo featured on signage in the luncheon area NEW BUSINESS CONNECTIONS LOUNGE Our delegates have spoken, and we listened! Delegates want a place to have face-to-face meetings. Sharp minds connect in sharp spaces! The 2016 Business Connections Lounge will be the place to be to meet with new clients, or do business with current customers in an intimate setting. Logo featured on signage outside and throughout the meeting lounge

STERLING SPONSORS $7,500 (5 AVAILABLE) All STERLING Sponsors receive these concessions: One complimentary Convention registration Quarter-page color ad in Convention magazine Name, logo and hyperlink to your company s website on 2016 Convention website Name and logo displayed on signage during the Convention IYP & PULSE BRAND UPDATE (JULY 7) The morning session will feature presentations on International Year of Pulses activities and the launch of the global pulse brand. Company logo displayed prominently during the session MARKET OUTLOOK SESSION (3 AVAILABLE) #1 PEAS & CHICKPEAS / #2 LENTILS / #3 BEANS & SPECIAL CROPS The Market Outlook Sessions profile industry analysts and members of the trade as they explore what s taking root in Canadian fields and the global marketplace. Everyone wants to know what the future holds. That s why the CSCA does its best to provide delegates with an overview of the markets in the months and years ahead. Name and logo featured during chosen Market Outlook session NEW TECH SPONSOR Exciting new features this year will improve delegates learning and networking experiences. Tossable Catchbox microphones will make question periods exciting and efficient, and an interactive event app will allow delegates to easily connect with one another. Make your company the face of this technological advancement and improved delegate experience. Logo featured exclusively on every page of the event app and on Catchbox microphones.

SILVER SPONSORS $6,000 (3 AVAILABLE) BRONZE SPONSORS $5,000 (5 AVAILABLE) All SILVER Sponsors receive these concessions: One complimentary Convention registration Quarter-page color ad in Convention magazine Name, logo and hyperlink to your company s website on the 2016 Convention website Name and logo displayed on signage during the Convention TRANSPORTATION SESSION (JULY 7) The Transportation session is always popular, and will no-doubt attract a big crowd again in 2016. Company logo displayed prominently during the Transportation session MARKET ACCESS SESSION (JULY 7) Making sure our crops are accessible to our customers around the world is important to CSCA members and their customers. Sponsor this session and be noticed! Company logo displayed prominently during the Market Access session GALA DINNER COCKTAIL RECEPTION Help kick off the 2016 Gala Dinner the right way. The pre-dinner cocktail reception is one of the last opportunities to make connections before the convention closes. Your company will be featured as the lead sponsor for the reception. Logo featured prominently during the reception All BRONZE Sponsors receive these concessions: Business Card size color ad in Convention magazine Name, logo and hyperlink to your company s website on the 2016 Convention website Name and logo displayed on signage during the Convention SPONSORSHIP CATEGORIES CSCA Annual General Meeting (July 8) 2016 Pocket Program Hot Breakfast Buffet (Thursday) Hot Breakfast Buffet (Friday) Convention Registration Desk REFRESHMENT SPONSORS $3,000 (6 AVAILABLE) Your company s name will be on tip of everyone s tongue and in their hands too. Don t miss out on an opportunity to provide coffee in company-branded coffee sleeves to all delegates, or a much-needed snack to help delegates get through the day. Name, logo and hyperlink to company website on 2016 Convention website Company Logo displayed on signage at the coffee and snack stations Company logo on coffee cup sleeves SPONSORSHIP CATEGORIES Coffee Stations on Thursday Morning Coffee Stations on Thursday Afternoon Snack Buffet on Thursday Morning Snack Buffet on Thursday Afternoon Coffee Stations on Friday Morning Snack Buffet on Friday Morning

COPPER SPONSORS $1,500 CORPORATE BROCHURE INSERT $250 Name, logo and hyperlink to company website on CSCA Convention website Name and logo displayed on signage during the Convention Include your Company Brochure in the delegate registration packages Opportunities: Room Drop Gift - have a gift featuring your company s logo delivered directly to each delegate s hotel room* Delegate Kit Gift a promotional item featuring your company logo in delegate package* *Sponsor provides item ADVERTISING IN CSCA MAGAZINE FULL PAGE AD: $1,500 1/2 PAGE AD: $1,000 1/4 PAGE AD: $500 BUSINESS CARD AD: $300 INTERESTED IN BECOMING A CONVENTION SPONSOR? For more information, please contact: Denise Medeiros at 204-925-4459 or dmedeiros@pulsecanada.com

2015 SPONSORS CONFERENCE SPONSOR PLATINUM SPONSOR DIAMOND SPONSORS GOLD SPONSORS STERLING SPONSORS SILVER SPONSORS BRONZE SPONSORS VICTORIA PULSE TRADING CORP. COPPER SPONSORS Thank you to all of the 2015 sponsors.