Morning on vineyard at Lake Wanaka, Otago, New Zealand Lonely List SEPTEMBER 2018 Explore every day Delivery in-store from 6th September 2018 Order cut-off 10th August 2018
NEW THIS MONTH New Zealand 19 9781786570796 704pp, colour highlights NZ $39.99 8,347 100% (2yrs) MARKET SHARE 86.8% 9781786570246 Uncrowded, green, peaceful and accepting, New Zealand is packed with forests, mountains, lakes, beaches and fjords. This 19th edition of New Zealand is our most comprehensive and informationrich guide to the country designed for travellers with a sense of adventure, who are interested in getting off the beaten track. POINT OF SALE Regularly voted one of the world's favourite destinations, get to the heart of New Zealand with these inspirational poster and shelftalkers. Make sure to place your order today! Strip Poster 9781788682800 FREE Shelftalker 9781788682817 FREE *Artwork not final 2
New Zealand's North Island 5 9781786570833 480pp, colour highlights NZ $32.99 3,658 100% (2yrs) MARKET SHARE 100% 9781786570260 Packed in cosmopolitan cities, authentic opportunities to experience Māori culture, and the country s bubbling volcanic heart, the North Island is an exceedingly versatile destination. New Zealand's South Island 6 9781786570826 384pp, colour highlights NZ $32.99 4,792 100% (2yrs) MARKET SHARE 100% 9781786570277 From turquoise lakes and lush peninsulas to snowcapped mountains and sparkling glaciers, the South Island's majestic landscapes offer awe and adventure in equal measure. 3
DISCOVER THE BEST Best of London 2019 9781786571618 258pp, full colour NZ $34.99 2,198 57% (1yr) MARKET SHARE 61.7% 9781786570475 One of the world's most visited cities, London has something for everyone: from history and culture to fine wine and good times. Its energy is intoxicating and its sheer diversity is inspiring. Best of New York City 2019 9781786571625 258pp, full colour NZ $34.99 3,244 75% (1yr) MARKET SHARE 69.7% 9781786571373 Epicenter of the arts. Dining and shopping capital. Center of international commerce. Trendsetter in fashion and design. One of the world s greatest cities, New York wears many crowns, and spreads an irresistible feast for all. 4
Best of Tokyo 2019 9781787011168 258pp, full colour NZ $34.99 3,001 67% (1yr) MARKET SHARE 85.7% 9781787011151 Yoking past and future, Tokyo dazzles with its traditional culture and passion for everything new. Best of Paris 2019 9781786571632 258pp, full colour NZ $34.99 2,097 59% (1yr) MARKET SHARE 86.8% 9781786571397 The City of Light acquired its enduring moniker due to its leading role in the Age of Enlightenment, and it's apt as ever today, with enduring icons alongside ground-breaking innovations. 5
Best of Rome 2019 9781786571649 258pp, full colour NZ $34.99 1,532 43% (1yr) MARKET SHARE 67.5% 9781786570482 A heady mix of haunting ruins, breathtaking art, vibrant street life and incredible food, Italy s hot-blooded capital is one of the world s most romantic and inspiring cities. Best of Barcelona 2019 9781786571601 258pp, full colour NZ $34.99 842 39% (1yr) MARKET SHARE 68% 9781786571380 From sunrise over the Mediterranean to the last dance floor whirl of an action-packed night, Barcelona holds your attention 24 hours a day. Its combination of natural attractions, hedonism and serious cultural cachet make it one of the world's great cities. BOOKMARK PACK Spread the word about our Best Of series with these inspirational bookmarks featuring different designs. Order your FREE pack now! Best of Bookmarks POS Pack 9781788682794 W43mm x H165mm, double sided Pack of 50x (5 designs x 10 each) FREE 6
Mexico 16 9781786570802 896pp, colour highlights NZ $44.99 2,746 100% (2yrs) MARKET SHARE 76.4% 9781786570239 Palm-fringed beaches, chillispiced cuisine; steamy jungles, teeming cities; fiesta fireworks, Frida's angst: Mexico conjures up diverse, vivid dreams. And the reality lives up to them. Mexican food feature Guide to ancient ruins Travel with children in Mexico Landscapes & wildlife feature SELL THRU Middle East 9 9781786570710 672pp, colour highlights NZ $44.99 1,018 78% (3yrs) MARKET SHARE 100% 9781742208008 The Middle East is a grand epic, a cradle of civilisations and a beautiful, complicated land that's home to some of the planet's most hospitable people. 7
PHRASEBOOK + DICTIONARY Featuring a fresh design, our popular language series helps immerse travellers in new cultures UK 4..99 9781786574534 Over 60,000 Phrasebooks have been sold to Australian traveller's in the past 12 months! Lonely Planet Phrasebooks are your handy passport to culturally enriching travels with the most relevant and useful phrases and vocabulary for all your travel needs. These new editions make it even easier for travellers to spark up conversations, learn local manners and customs, and order food and drink with confidence. Travellers won't be lost for words with our 3500-word two-way dictionary Includes phonetic guides for learning correct pronunciations Essential tips on culture and manners NEW tear-out Fast Phrases cards provide useful words and phrases in a convenient and easy-to-access format TOP 10 PHRASEBOOKS 1 Japanese Phrasebook 2 French Phrasebook 3 Italian Phrasebook 4 Spanish Phrasebook 5 Fast Talk French 6 Fast Talk Italian 7 Europe Phrasebook 8 Latin American Spanish Phrasebook 9 Mandarin Phrasebook 10 Thai Phrasebook Source: AC Nielsen Bookscan Data data results from 2010-2018 8
OVER 19,000 UNITS SOLD NZ$16.99 9781787014664 8,299 94% (1yr) 9781786574497 NZ$16.99 9781787014688 NZ$16.99 9781786574534 19,231 95% (3yrs) 9781743214442 4,834 86% (1yr) 9781786574503 NZ$16.99 9781787014657 NZ$16.99 9781787014671 4,449 97% (1yr) 9781786574510 2,686 100% (1yr) 9781786575555 NZ$16.99 9781786571694 NZ$16.99 9781786570789 4,571 67% (3yrs) 9781743216071 3,647 100% (3yrs) 9781743214527 9
NZ$16.99 9781786574527 NZ$16.99 9781786574626 8,016 100% (3yrs) 9781743214435 5,462 100% (6yrs) 9781741047400 NZ$16.99 9781787013469 NZ$16.99 9781786570697 4,312 57% (2yrs) 9781786571090 9,609 100% (6yrs) 97817410477221 NZ$16.99 9781786574855 NZ$16.99 9781786576019 2,546 100% (5yrs) 9781743210192 1,030 98% (2yrs) 9781743214480 NZ$16.99 9781786574633 NZ$16.99 9781786570703 5,300 100% (6yrs) 9781742201894 685 CURRENT ED SELL THRU 99% (6yrs) 9781741045512 Current Lonely Planet Market Share of Phrasebooks in AUS is 85.2% **
NEW RELEASE A-Z of Wildlife Watching An alphabetical spotter s guide This visually lavish coffee table book is packed with the most extraordinary and fascinating animals to see in the wild, from African elephants and Sumatran tigers to aardvarks and butterflies. Alongside a detailed description of each creature s habits and characteristics, we explain where best to find them and how to increase the chances of an encounter. Full of stunning photos and authoritative text Designed for both novices and enthusiasts Readers can mark off what they ve seen NZ$44.99 9781787014312 304 Pages H200mm x W260mm Hardback 11
TITLE ISBN STK CD NZ$ QTY New Zealand 19 9781786570796 0309E 39.99 New Zealand's North Island 5 9781786570833 0310D 32.99 New Zealand's South Island 6 9781786570826 0311E 32.99 New Zealand POS Strip Poster 9781788682800 FREE New Zealand POS Shelftalker 9781788682817 FREE Best of New York 2019 3 9781786571625 0710B 34.99 Best of London 2019 3 9781786571618 0708B 34.99 Best of Tokyo 2019 2 9781787011168 0785A 34.99 Best of Paris 2019 3 9781786571632 0714B 34.99 Best of Rome 2019 3 9781786571649 0716B 34.99 Best of Barcelona 2019 3 9781786571601 0730B 34.99 Best of Bookmarks POS pack 9781788682794 FREE Middle East 9 9781786570710 0280C 44.99 Mexico 16 9781786570802 0277E 44.99 French Phrasebook & Dictionary 7 9781786574534 0173D 16.99 Spanish Phrasebook & Dictionary 8 9781787014657 0382E 16.99 Mandarin Phrasebook & Dictionary 10 9781786571694 0267D 16.99 Japanese Phrasebook & Dictionary 9 9781787014664 0277D 16.99 Italian Phrasebook & Dictionary 8 9781787014688 0222E 16.99 Latin American Spanish Phrasebook & Dictionary 9 9781787014671 0247D 16.99 Thai Phrasebook & Dictionary 9 9781786570789 0398C 16.99 German Phrasebook & Dictionary 7 9781786574527 0177D 16.99 Vietnamese Phrasebook & Dictionary 8 9781787013469 0440D 16.99 Southeast Asia Phrasebook & Dictionary 4 9781786574855 0378B 16.99 Russian Phrasebook & Dictionary 7 9781786574633 0348B 16.99 Portuguese Phrasebook & Dictionary 4 9781786574626 0333B 16.99 Indonesian Phrasebook & Dictionary 7 9781786570697 0214B 16.99 Mexican Spanish Phrasebook & Dictionary 5 9781786576019 0276C 16.99 Hungarian Phrasebook & Dictionary 3 9781786570703 0206B 16.99 Lonely Planet's A-Z Wildlife Watching 9781787014312 0881 44.99 Account Number: Order Number: Backorder: Yes / No Name/Bookshop: Agent (if applicable): Address: State/Country: Postcode: Phone: Fax: Date: Potton & Burton Tel: (03) 548 9009 Fax: (03) 548 9456 Email: info@pottonandburton.co.nz All prices are GST inclusive. Prices subject to change without notice. All orders are subject to our Terms of Trade. ** Market Share Fig. source: AC Nielsen Bookscan Data Period 4, 2018