SET YOUR COURSE FOR THE LEAD

SET YOUR COURSE FOR THE LEAD Be a sponsor of the ITB Berlin Convention ITB Berlin Convention 7-10 March 2018 itb-convention.com/sponsoring

THIS IS THE ITB BERLIN CONVENTION. THESE ARE THE FACTS. YOU HAVE THE MESSAGE, WE ARE THE AMPLIFIER. Yan Han Deputy Secretary General, World Tourism Cities Federation (WTCF) Co-Host The ITB Berlin Convention once again a great platform to share our findings, e.g. about Chinese Outbound Tourism & World Economy Trends. Issam Kazim CEO, Dubai Corporation for Tourism and Commerce Marketing ITB Future Day, Gold Sponsor As a destination which stands for innovation, vision and the future, our sponsorship was a perfect match. We were very satisfied! 28,000 visitors* 400 renowned top speakers* 1,000 journalists* Dirk Schwenzfeier Commissioner for the private sector and local authorities, German Federal Ministry for Economic Cooperation and Development (BMZ) ITB Tourism for Sustainable Development Day, Platinum Sponsor We reached a broad, top-class audience and made many new research and business contacts. Dirk Dunkelberg Deputy Chief Eecutive, German Tourism Association (DTV) ITB CSR Day, Bronze Sponsor Our sponsorship of the DTV event for sustainable tourism paid off very well. We would be happy to do it again. 5,000 visitors via live stream* ONE INDUSTRY, ONE CONVENTION AND ALWAYS ONE STEP AHEAD. *Figures from the ITB Berlin Convention 2017.

SPONSORING PACKAGES 2018 YOUR BENEFITS *NEW: Be our eclusive ITB Berlin Convention Wifi sponsor! Choose your network name and password! Fee 6,000. Only available for Co-Host. ONLINE ITB Berlin Convention Website ITB Berlin Website Sponsor s logo in the program (PDF, online) in the ITB Berlin Trade Visitor Newsletter in the ITB Berlin Ehibitor Newsletter Banner in the ITB Berlin Trade Visitor Newsletter on Social Media (Facebook, Twitter, XING, LinkedIn) and/or logo in customized mailings Company profile on the ITB Berlin Convention Website Greeting message in the program booklet (on the first page, PDF, online) PRINT Sponsor s logo in the program (print) in additional print media Greeting message in the program booklet (on the first page, print) CO-HOST* PLATINUM GOLD SILVER BRONZE REACH Co-host of the entire convention Co-organizer of one day one day one session Basic sponsor > 500,000 page > 2,000,000 page > 15.000 > 28,500 > 9,000 > 28,500 Facebook: > 42,500 fans, Twitter: > 25,200 follower, XING: > 1,000 members, LinkedIn: > 2,100 members varies > 500,000 page > 15,000 > 15,000 10,000-80,000 > 15,000 CONVENTION/ON-SITE program walls in the convention area Sponsor s logo on the program walls throughout the entire ehibition grounds podium screen through our emcees Distribution of giveaways or advertising material in the auditorium Moderation of a panel discussion or an interview Advertising slots during the convention breaks (video clip, 1 minute) Sponsor s logo on stage banners in auditoriums Co-organizing a prominent convention session 1 Addressing the auditorium during prime time (opening of the ITB Berlin Convention) PRESS in press releases CO-HOST* PLATINUM GOLD SILVER BRONZE REACH Co-host of the entire convention Co-organizer of one day one day one session Basic sponsor > 28,000 > 180,000 150-28,000 150 5,000 1,000 28,000 150 500 (2 slots) (1 slot) (once for the 150 28,000 1,000 28,000 150-500 appro. 500 > 11,000 journalists Sponsoring fee 40,000.00 20,000.00 10,000.00 5,000.00 2,500.00 1 The content will be determined together with the ITB Berlin Convention team.

Official ITB Berlin Partner Country 2017 Convention & Culture Partner ITB Berlin 2017 Co-Host ITB Berlin Convention 2017 世界旅游城市联合会 Partners Slovenia MAXIMIZING YOUR VISIBILITY IS OUR MOTIVATION. High visibility in the convention area Prominently positioned: your sponsor logo on the ITB Berlin Convention Website CONVENTION PROGRAM KONGRESSPROGRAMM 8 11 March 2017, itb-convention.com/program GREETINGS / GRUSSWORTE Dear Partners and Green Travelers, Slovenia, the culture and convention partner of ITB Berlin, can inspire the world with its green vision and practice. We have become a green lighthouse in the heart of Europe, achieving a 96 % inter national sustainability rating in tourism. Slovenia makes you green! Nestled between the Alps, the Mediterranean, the Pannonian Plain and the Karst, Slovenia is a land of healthy waters, virgin forests, alpine mountains, etraordinary caves, fertile fields and incredible biodiversity. Feel green, active and healthy among thermal and mineral waters. Visit the vibrant cities, offering rich cultural heritage Hon. Zdravko Počivalšek, Minister of Economic and unspoiled nature only a step away from the city centre. Ljubljana, the capital of Slovenia, was the European Green Development and Technology, Republic of Capital 2016. The national program, Slovenia Green, helps us evaluating and improving the sustainability of our destinations and providers. This internationally comparable tool is an engine of sustainable efforts of all the stakeholders in the country. ention & Culture r ITB Berlin 2017 PROGRAM OVERVIEW ITB FUTURE DAY, 8 March Pages 4, 5 ITB DESTINATION DAYS, 8 10 March Pages 5, 6, 12, 13, 22, 23 ITB MICE DAY, 8 March Pages 7, 8 ITB BUSINESS TRAVEL & MICE WORKSHOPS, 8 & 10 March, Pages 8, 25 ITB MARKETING AND DESTINATION WORKSHOPS, 8 10 March, Pages 9, 18, 19, 25, 26 ITB YOUNG PROFESSIONALS DAY, 8 March Pages 9, 10 ITB CONVENTION AWARDS, 8 9 March Pages 10, 19 Co-Host ITB Berlin Partners ITB HOSPITALITY DAY, 9 March Convention 2017 Pages 11, 12 ITB BUSINESS TRAVEL CORPORATE DAY, 9 March Pages 13, 14, 15 ITB EXPERTS FORUM WELLNESS, 9 March 世界旅游城市联合会 Pages 15, 16 ITB TOURISM FOR SUSTAINABLE DEVELOPMENT DAY, 9 March, Pages 17,18 ITB MARKETING AND DISTRIBUTION DAY, 10 March Pages 20, 21 ITB CSR DAY, 10 March Pages 23, 24, 25 Detailed ITB Berlin CSR Program on the reverse side. ITB etravel WORLD, 8 11 March Pages 27 39 Last year a record number of almost 11 million overnight stays eceeded no less than five times the number of the population (2 million). By creating tourism products, which inspire travelers responsible engagement, we are building a community of green ambassadors. Together let s make a toast to a green tourism. Greenings from SLOVEnia! Hon. Zdravko Počivalšek Dear ITB participants, it is great honor for the World Tourism Cities Federation (WTCF) to be the Co-Host for ITB Berlin Convention for the second consecutive year. In the present era, tourism has been working as a crucial force to connect the world and bridge different civilizations, with its widespread effects on economy, society, culture, politics, eco-system and other areas. As the first city-based international tourism organization in the world, WTCF has published World Tourism Economy Trends (2017) report. Yan Han, The report shows that global tourism has become a vital drive for the global economy as it sustained a high growth Deputy Secretary-General, World Tourism Cities rate while the global economy has been recovering slowly and the international trade has slowed down. Federation By the end of 2016, the Chinese outbound tourist count has passed 122 million, with year on increase of 4.3 %. Total inbound and outbound tourists in China have reached 260 million. WTCF will help you to understand the Chinese tourism market in more depth and will feature a discussion with our speakers with ecellent knowledge of the Chinese outbound tourism business. I sincerely invite you to attend our session on World Tourism Economy Trends 2017 & Chinese Outbound Tourism on Wednesday, 8 March 2017, from 14.30 16.00 in Hall 7.1a, Auditorium New York 1. Yan Han Dear visitors, dear ITB Convention participants, Tourism is one of the most powerful and interesting economic sectors in the world. The Federal Ministry for Economic Cooperation and Development (BMZ) acknowledges the importance of the tourism sector for development cooperation. The tourism industry, with its etensive value chain, its global activities and its undeniable economic force, is especially well-placed to play a major role and to be a strong partner in realizing development. With our joint epertise we can create value for local communities, protect and conserve cultural and natural resources and improve livelihoods in our Dr. Gerd Müller, partner countries. German Federal Minister for Economic Cooperation At the ITB Tourism for Sustainable Development Day, sponsored by the BMZ, eperts will report on and debate the and Development (BMZ) opportunities, risks and limitations of tourism in the contet of development cooperation, looking at the topic from different perspectives. The focal points of the discussions will be cruise ship tourism, tourism s role in fighting poaching and joint cooperation activities by the BMZ and the tourism industry. In the name of the BMZ, I invite you to join us on Thursday, 9 March 2017, from 13.00 18.00 in Hall 7.3a, Auditorium Berlin 2. Dr. Gerd Müller Selected sessions available via live stream: itb-convention.com/365 FREE Wi-Fi: ITBConvention2017 Password: itb-2017 GREETINGS / GRUSSWORTE Irfan Önal, Director General for Tourism Promotion of the Ministry of Culture and Tourism of Republic Turkey Dear ITB Convention participants, It is an honour for Turkey to be a sponsor of the ITB Convention this year and to present to you the diversity of our country. Turkey is one of the most important holiday destinations for Germans and offers several possibilities for a wonderful vacation: great accessibility, sun, beaches, ecellent price-performance-ratio for the most outstanding hotels, as well as an equisite cuisine. Turkish people stand out for their hospitality they do everything to make sure that their guests have a lovely vacation. The historical wealth as well as many cultural sights impresses almost all visitors. On top of that, Turkey offers numerous possibilities for an active holiday golf courses, hiking trails, cycle paths and water sports. Therefore, I cordially invite you to our Turkey Forum Importance of Digital Videos in Travel Promotion on 10 March 2017 from 14.00 14.45 in Hall 7.1a, Auditorium New York 1. Also, the workshop Gourmet Journeys in the Tourism Market Culinary Destinations in Turkey will take place on 10 March 2017 from 16.15 17.15 in Hall 4.1, Room Regensburg. Please visit us at our stand 201 in Hall 3.2 and enjoy a glass of çay or our Turkish coffee daily during ITB. Our partners will be available for a personal conversation with you. Kind regards, Irfan Önal 2 Eye catching: your sponsor logo and greeting message in the program

IT STARTS WITH OUR IDEA AND ENDS WITH YOUR SUCCESS. Enhance your company s visibility in the global tourism industry! Set yourself apart from the competition! Strengthen your customer loyalty! LEAD THE MARKET. WITH ITB AS YOUR PARTNER. We would be happy to develop a customized sponsoring package for your company. Please contact us: ITB Berlin Convention Office Jasmine Croissant + 49 69 48 00 48 54 Email: jasmine.croissant@multivisio.de ITB Berlin Sponsoring Inga Schmid + 49 30 30 38 21 46 Email: schmid@messe-berlin.de