23 International Exhibition for Building and Interiors 26-29 2018 April Post Show Report Organizer Partners:
ABOUT THE EXHIBITION ExpoGeorgia is the only exhibition center in Georgia and one of the leading centers in the Caucasus region. The company organizes exhibitions, various conferences, conventions and events. The history of the exhibition center goes back to 1958 when it was established and continues to function effectively to date. Over the period 26 29 April 2018, ExpoGeorgia hosted the 23rd International Building and Interiors Exhibition in the covered pavilions 4, 5, 6 and 11 as well as outdoors space that has been provided. Over the course of 4 days, 184 participants introduced and displayed their products with the latest technology available in their field and provided information on goods and services. The exhibition was attended by 4260 visitors from 11 countries, 67% of which were employees of the construction industry. All four days of the exhibition were filled with various events, presentations and B2B (business to business) meetings. The 2018 International Exhibition of Construction Materials and Interior Design emphasized the importance of staging this event for both the country and the whole Caucasus region. Caucasus Build 2018 Profile Participating Countries Georgia Year of Establishment: Armenia Azerbaijan Organizer: Venue: ExpoGeorgia ExpoGeorgia Exhibition Center, Tbilisi China Germany France April Date: Belarus Iran Italy Norway Russia Exhibition Hours: Turkey Frequency: Annual Ukraine Uzbekistan Duration: Days United Arab Emirates
Inte rn 184 57 ed Coun ent tri s e Re pr itors: xhib E l 15 f ber o Visitor m u s: N 127 : es Loc a 2255,50მ2 al Exhibito ion r t a : Nu m r of Exhibitor e b s Space: tion i b i s: Total E xh KEY DATA 4260 OPENING CEREMONY The 23rd International Exhibition of Construction Materials and Interior Design was officially opened on 26 April 2018 by the CEO of ExpoGeorgia, Mr Resan Kikava. SPEAKERS Deputy Minister of Economics and Sustainable Development of Georgia: Mrs Irma Kavtaradze Ambassador Extraordinary and Plenipotentiary of Turkey to Georgia: Ms Phatma Seren Yazan CEO of Exhibition Center ExpoGeorgia : Mr Resani Kikava
PARTICIPATING COMPANIES AND ORGANIZATIONS GEORGIA KM Georgia / Kerama Marazzi Pride Group JSC Panex Hueck Plastics Georgia LTD Trading Limited Geosteel Designcomplex LTD MP Industrial Equipment LLC Goergia Cement Company LLC Sigma Technologies & Solutions Heidelbergcement Caucasus LTD Caparol Georgia Ltd Midea Georgia Architype Klingspor SP. Z.O.O Zodi Ener.ge LTD Aqualine Citadeli Rustavi Metallurgical Plant Giorgi-2004 (New Design) My Technics Thermorum Ayvaz GRC LLC GRC (TTC) Ecohouse LTD Legi LTD Raga GC Modernrofing Baril Caucasia LTD Specinjmsheni LTD Betonart Phoenix Project Management LTD Bergauf-Georgia LTD Qargili LLC Stone Art LTD GTC (Georgian Trading Company) GRC (Finprofile) Smarter.ge Airmetal GTS-Group LTD All-P Group Flooring Technologies Polymer LTD FPC Company Erti LTD Design M Georgia APG LTD Monolith Project LTD Bedegi LTD Tsalka 91 LTD Iseko LTD Geonovation Holding Sun Solution LTD Next Building Technologies LTD Universe Business Group LLC Abitare LTD Dazga LTD Dewalt-All for Construction LTD Electron LTD Amtse Group Pontium United Masters LTD Georgian Plastic Pipes Metekhi Keramika Metekhi Plastic Magazine Construction Solutions Sly Architex Coffee House LLC Feidal Georgia Yellow Pages ARMENIA Zega LLC AZERBAIJAN Sumgait Technologies Park Unimetal Fakhraddin-K LLC BELARUS JSC Mogilevliftmash Minsk Electrotechnical Plant Named After V.I. Kozlov CHINA Zhejiang Zec Trade & Trade Co. Ltd (Jiangxi Agreen Trade & Industry Co. Ltd) Suzhou Dazen Electromechanical GERMANY Anton Ohlert GMBH & Co Wekenmann MBK Maschinenbau GMBH Top Werk BMS Bau-Maschinen-Service AG Lutz-Gesco Herborner Pumpentechnics Dinotec FRANCE Georgian Beton Company LLC GEORGIA / IRAN Fakhar Group - Tbilisi 2015 Geochem LLC IRAN kadmixer Part Safhe Age Group Co. Asia Tile Company Robin Co. (Morvarid Sanitary Ware) ITALY Nordinpianti Rivit S.R.L. Colorificio Veneziano NORWAY Eydescreen A-Hid Szabadics RUSSIA JSC Centrstroysvet Alcotek LLC ZZBO TURKEY Hilal Aluminium Polikron Tuyap Overseas Ersas Aluminium Birsac Davut Panel Elkon Elevator konveyor Ve Makina Sanayi Ve Ticaret A.S. Kly Momentum Chemical and Construction Materials Cepas UKRAINE kredmash Impex Dormash Group LLC UNITED ARAB EMIRATES Memaar Building Systems FZC UZBEKISTAN JV Ecoclimat LTD
PRODUCT LIST Construction and Repair Services Partitions, Ceilings, Floors Construction Equipment and Machinery Structures and Sub-structures Building Materials Stairs and Balustrades Architecture and Engineering Services Landscape and Gardening Design and Project Development Other Construction Products and Services Roofing and Coverings Electricity, Electrical and Mechanical Systems Facades and Coverings Real Estate and Property Show Outdoor Work EXHIBITOR SURVEY What was Your Goal in Participating in this Event? Establishing contacts and partnerships PR and advertising of products and services Observing the competitors Finding new customers and clients - 81% Other - WILL YOU PARTICIPATE NEXT YEAR? 18% Yes OVERALL SATISFACTION LEVEL WITH THE EXHIBITION 10% 15% 16% 18% 9 8 7 11% 10% 3% 12% 20% 6 No DID YOU REACH YOUR GOALS? 21% 10 Maybe 1% 10 9 8 7 6
VISITOR RESEARCH Total Attendees Industry professionals 4260 67% Visitors whose expectations were fully met 80% Visitors who found what they were looking for Viewers who are completely satisfied with this year's event 87% 85% DISTRIBUTION OF THE VISITORS ACCORDING TO THEIR PROFESSIONAL SECTOR Construction and Construction Material Building Materials Engineering and Architecture Interior Design Transport and Logistics Heating, Ventilation and Air Conditioning Energy Others - GOALS OF VISITORS Interest in the industry and products Additional events, attending seminars / presentations Finding a specific product or service Finding business contacts Monitoring of competitors Other- VISITORS REPRESENTED THE FOLLOWING COUNTRIES: Armenia Azerbaijan China Czech Republic Georgia Greece Iran Poland Russia Turkey Ukraine
EVENT HIGHLIGHTS During the exhibition participants and specially invited guests held B2B (business to business) meetings which were arranged in advance between both parties. The business lounge was allocated for meetings where industry professionals could establish business relationships within a 20-minute time frame. Within B2B meetings, participants and guests were able to sell their products and services. GALA DINNER On the 27th of April, the second day of the exhibition, the Terrace Restaurant at ExpoGeorgia organized a Gala Dinner for participants and 450 guests attended. During this event the participants had the opportunity THE MOST EFFECTIVE COOPERATION Fair and Exhibition Center Tuyap FACEBOOK FAVORITE Bergauf Georgia Heidelberg Cement Caucasus BEST STAND DESIGN Zodi GRC Architype Hueck MOST EFFECTIVE COMMUNICATION WITH GUESTS Ersas Aluminium Fakhar Group - Tbilisi 2015 Citadeli EXHIBITION COVERAGE 15 000 electronic invitations to different interested individuals - 400 000 SMS 12 000 Fliers, 5 000 phone calls, 8 000 E-mails TV engagement on best rated TV channels (TV 1, Public Broadcaster) During the course of the exhibition, direct broadcasts on several channels, including TV1, Rustavi2, Imedi TV, Palitra TV Involvement in radio programs: Fortuna +, AvtoRadio, Ardaidardo, Fortuna to meet, greet and dine while enjoying some unique Georgian culture, accompanied by the best of Georgian wines. Also, distinguished companies were awarded certificates in different categories: BEST ADVERTISING CAMPAIGN Aqualine Ecohouse THE MOST INTERACTIVE STAND Colorificio Veneziano Thermorum Universe Business Group THE BEST FACEBOOK CAMPAIGN FOR THE EXHIBITION Caparol Georgia Midea Georgia MARKETING ACTIVITIES Target campaigns on social networks: Exhibition and ExpoGeorgia Facebook pages Distribution of promotional information through different news agencies: marketer.ge; yell.ge; Interpressnews.ge; Fortuna+.ge Delivered newsletter to customers, potential customers and other targeted audiences in the company database TV advertisements: GDS TV, Maestro, Imedi TV Outdoor monitors: Philharmonic Concert Hall, Queen Tamar Bridge, Vakhushti Bridge.
2019 A PRI L IS LOOKING FORWARD TO SEEING YOU! Let s Make History Together JOIN US INTO THE THIRD DECADE OF THE EXHIBITION GET NOTICED! Venue: Exhibition Center ExpoGeorgia www.facebook.com/caucasusbuild/ www.youtube.com/user/expogeorgia www.buildexpo.ge For Additional Inquiry, Please Contact: Exhibition Center ExpoGeorgia 118 A. Tsereteli Ave., Tbilisi, Georgia Tel: +995 32 234 11 00 E-mail: expo@expogeorgia.ge Web-site: www.expogeorgia.ge