Exhibitor & Sponsor PROSPECTUS
New Places. New Pilots. New Prospects. See what exhibitors are saying about their experience at the 2014 AOPA Fly-Ins. The AOPA Fly-In at St. Simon s Island proved to be one of the best expos we attended all year. I wish all of the shows we do were this productive, convenient, and cost effective. From Chino, CA to St. Simons Island, GA, the amount of customer traffic and interaction during the AOPA Fly-Ins have exceeded our wildest expectations! We were busy the entire time and picked up a lot of old and new members. The AOPA Fly-Ins are a great way to visit with local-area customers who may not otherwise attend a larger annual event. The AOPA Fly-ins were hands down the best investment we made with our aviation advertising budget, allowing us to directly reach a large general aviation consumer audience in a one day. The 2015 AOPA Fly-Ins give you five great destinations for meeting the most active pilots from throughout each region. They re unique opportunities for extending your brand to new places, to new pilots, and to new and highly-qualified prospects. For the passionate aviators attending these events, there s simply no better way to spend a Saturday than enjoying all things general aviation. That s the experience AOPA Fly-Ins bring to members and other aviation enthusiasts at these nationwide gatherings, including the special AOPA Homecoming in Frederick, Maryland. They re the perfect venue for getting face-to-face with five distinct markets full of general aviation aircraft owners, experienced pilots, new pilots, and student pilots who are all eager to explore aircraft displays, aviation exhibits, and the best aviation products and services available. Each fly-in kicks off on Friday evening with a special social event, followed by a traditional pancake breakfast on Saturday morning. The fun continues with a full day of activities for attendees to meet and mingle with you, enjoy lunch, watch flying demonstrations, and attend clinics and educational seminars. Don t miss out on these one-of-a-kind marketing opportunities reserve your space and sponsorships today! And, make sure to take advantage of special volume discounts (see page 5). WHAT EXHIBITORS ARE SAYING 2015 AOPA Fly-Ins Exhibitor Prospectus 1
2015 AOPA Fly-In Schedule Y-IN FL AOPA AOPA A P O L I S, RE M FL FL A N A S, C O MAY 16 Salinas Municipal Airport (SNS) LO RA D O SP RING TU C S, SEPTEMBER 26 Colorado Springs Municipal Airport (COS) 2015 AOPA Fly-Ins Exhibitor Prospectus Y-IN AOPA O LI Y-IN AOPA C SA M Frederick Municipal Airport (FDK) Y-IN AOPA RI C K, JUNE 6 AUGUST 22 Anoka County-Blaine Airport (ANE) FL DE LL N NE N IN HOMECOMING F M Y-IN D FL A H O M A, T OCTOBER 10 Tullahoma Regional Airport (THA) 2
Top 10 Reasons to Exhibit & Sponsor Reach a highly-targeted audience with serious buying power Launch new products and services to an eager crowd Garner positive publicity by participating in these popular AOPA events Build brand awareness among the industry and consumers Reconnect with existing customers and develop relationships with prospective buyers Generate strong sales leads you can follow up on after the event Connect with more customers in less time Overcome objections and accelerate the buying process Raise the profile of your business in five distinct markets Increase sales by bringing your newest products and best sales staff 2015 AOPA Fly-Ins Exhibitor Prospectus 3
2014 AOPA Fly-Ins By The Numbers 16,286 attendees 299 exhibitors 232 aircraft on display 2,845 aircraft flew in 803 pilots learned how to get back into aviation 85% have a private or commercial pilot certificate 66% fly more than 50 hours a year 60% own an aircraft 1,683 volunteers 2015 AOPA Fly-Ins Exhibitor Prospectus 4
Exhibitor Opportunities EXHIBIT BOOTHS Located inside a hangar or tent 10 x 10 :... $750 10 x 20 :... $1,400 DISCOUNT: Exhibitors with paid registrations who exhibit at the four AOPA Regional Fly-Ins receive a complementary booth or static aircraft display space of comparable size at the AOPA Homecoming Fly-In in Frederick Each Exhibit Booth Includes: Pipe & Drape: 8 high back drape and 3 high side drapes One 8 skirted or covered table (two for 10 x 20 booth) Two chairs (four for 10 x 20 booth) One exhibiting company name tabletop placard One wastebasket (two for 10 x 20 booth) One 115v, 15amp electrical connection (two for 10 x 20 booth) Exhibiting company name listed on AOPA website event page (for registrations received at least one week prior to respective fly-in) Exhibiting company name and booth location listed on AOPA website event page floor plan (for registrations received at least one week prior to respective fly-in) Exhibiting company name listed in event program (for registrations received at least two weeks prior to respective fly-in) Exhibiting company name and booth location listed on floor plan map located at exhibit hall entrance (for registrations received at least one week prior to respective fly-in) Wireless Internet Access: Complementary wireless internet access will be provided to exhibitors in the exhibit booth hangar or tent at locations with network infrastructure adequate for construction of a wireless network. 2015 AOPA Fly-Ins Exhibitor Prospectus 5
Booth Requirements: Booth furnishings, displays, demo equipment, etc. must fit within the lateral confines of the booth space, not exceed 10 in height, and may not interfere with adjacent booth spaces Sounds may not be louder than a conversational level Booths may not be sublet or shared Booth Set-up: Friday (day before event): 12:00-5:00 pm Saturday (day of event): 6:30-8:30 am Booth Tear-down: Saturday (day of event): 4:00-8:00 pm (tear-down prior to 4:00 pm will not be permitted) STATIC AIRCRAFT DISPLAY Single-engine:...$475 Multi-engine:... $550 Demonstration Aircraft (flights for qualified buyers):... No Charge For each paid static display aircraft, exhibitors are allowed one demonstration aircraft at no charge Patio furniture set rental (table, umbrella, and four chairs):...$100 Electrical connection (115v, 15amp):... $75 One connection per aircraft; Friday afternoon arrival required 2015 AOPA Fly-Ins Exhibitor Prospectus 6
Each Static Aircraft Display Includes: Aircraft placed in the show center display area Exhibiting company name listed on AOPA website event page (for registrations received at least one week prior to respective fly-in) Exhibiting company name listed in event program (for registrations received at least two weeks prior to respective fly-in) Display Requirements: Booth furnishings, displays, demo equipment, etc. must fit reasonably within the lateral confines of the aircraft footprint and not interfere with adjacent display spaces Sounds may not be louder than a conversational level Displays may not be sublet or shared Aircraft Arrival: Friday (day before event): beginning at 12:00 pm Saturday (day of event): must arrive before 7:45 am Aircraft Departure: Saturday (day of event): beginning at 4:00 pm NON-PROFIT ORGANIZATIONS Non-profit organizations may be eligible for discounted exhibit fees. Proof of tax-exempt status may be required. Please contact Dan Justman at dan.justman@aopa.org or 301-695-2182 for further information. 2015 AOPA Fly-Ins Exhibitor Prospectus 7
MATERIAL HANDLING Exhibitors are responsible for bringing or shipping their own materials to and from the events. Material handling services may be available at an additional cost for exhibitors requiring assistance with receiving and holding materials. CANCELLATIONS & REFUNDS All cancellations are required to be made in writing for any applicable refund to be processed A 25% cancellation fee will apply per booth and/or static aircraft display received 30 days or more prior to the respective event No refunds will be provided for cancellations received within 30 days of the respective event 2015 AOPA Fly-Ins Exhibitor Prospectus 8
Sponsorship Opportunities SPONSORSHIP OPTIONS Presenting Sponsorship...$250,000 Exclusive opportunity to be Presenting Sponsor of the 2015 AOPA Fly-In series Your company name integrated with official AOPA Fly-In logo Year-round exposure and association with fly-in series in marketing and all pre-event promotion, on-site signage, and post event coverage Brief speaking opportunity at each fly-in Signage around main stage area Logo next to main stage schedule in program guide Opportunity for video/commercial between main stage sessions - Only one sponsorship available Lunch (All 5 events)...$50,000 Your company's branding/logo exposure in event marketing and promotions (including pre-and post-event coverage) Printed tickets with logo branding Signage around food line/food trucks Friday Evening Event (Per Event)...$15,000 Your company's branding associated with event marketing and promotion (including pre-and post-event coverage) Brief speaking opportunity at Friday event Signage at event Air Safety Institute Learning Tent (Per Event)... $5,000 Branding/logo exposure in event marketing and promotions Opportunity for video/commercial between sessions Signage around tent 2015 AOPA Fly-Ins Exhibitor Prospectus 9
Picnic Tent (Frederick Homecoming Fly-In only)... $5,000 Your company branding/logo exposure in all marketing and promotion, on-site signage, and post event coverage Verbal recognition during pancake breakfast Table tents with logo on tables Signage around tent Program Guide (Per Event)...$2,500 Cover presentation in program guide Exclusive ad in program guide - Only one sponsorship per event available Charging Stations (Per Station/Per Event)... $1,000 Logo/branding on charging station Ice Cream Social (in Exhibit Hall; Per Event)... $1,000 Branding of ice cream stations Pre-event branding promotion Signage with logo near exhibit hall 2015 AOPA Fly-Ins Exhibitor Prospectus 10
CONTACT INFORMATION For exhibit booth and static aircraft display registration and general questions: Dan Justman dan.justman@aopa.org 301-695-2182 For sponsorship opportunities: Dan Justman dan.justman@aopa.org 301-695-2182 For aircraft logistics and operations: Toni Mensching toni.mensching@aopa.org 301-695-2149