World Seafood Shanghai

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World Seafood Shanghai 13 th Shanghai International Fisheries and Seafood Exhibition 13 th Shanghai International Aquaculture Exhibition Market Insights on the Shanghai and Eastern s Seafood Market A specialised fish and seafood exhibition aimed at reducing the demand and supply gap 29-31 August 2018 Shanghai New International Expo Center, P. R. Find out more www.worldseafoodshanghai.com Co-located event for inter-industry networking 9 th Shanghai International Catering and Ingredients Exhibition Other key events held as part of World Seafood Shanghai (Expecting) Seafood Tasting Session Aquatic Industry Development Forum Fresh Food E-commerce Session Business Match-making Session for Local Dealer and Distributor Business Match-making Session for International Importers Excellent Supplier Selection Organisers:

2018 Exhibition Scale (Estimated) (Information for the World Seafood Shanghai Exhibition and 9 th Shanghai International Catering and Ingredients Exhibition) 55,000+ Visitors 1,500 Exhibitors 60,000 Net Sqm With the 12 years development, World Seafood Shanghai which was founded in Shanghai became a global exhibition in nowadays. Relying on the domestic consumer market and the strong international visibility and influence of Shanghai. World Seafood Shanghai sticks to "B2B aquatic products trading" and leads the industrial development with a forward-looking insight of the industry. The exhibition connects producers, distributors and consumers and provide a professional, high-end and effective exchange and cooperation trading platform for global fishery industry. Joining with 8th Shanghai International Catering and Ingredients Exhibition (SHICAI) in 2017, attracting 51,829 visits from over 59 countries and regions. Key participating countries included America, South Korea, Australia, Argentina, New Zealand, Norway, Spain, Denmark, Canada, Ecuador, Thailand, Myanmar, Pakistan, Iceland, Ireland, Scotland, Welsh, Sri Lanka, and plus many more. Exhibition Sectors Visitor Sectors Our visitors expect to meet suppliers and traders who will display the following product groups at the exhibition: Aquatic products, seafood Valued-added products, prepared food, instant seafood Processing, packaging, preservation technology and equipment By exhibiting, you will meet more buyers from the following sectors: Distributors Dealers Importers Wholesalers Supermarkets Hotels Western restaurants Seafood restaurants Restaurant Chains Pubs and clubs Schools / Airlines Ferries / Department stores Resort Association / Media Aquaculture technology and equipment Meat & Poultry # 2 Entry Aquatic feed and drug Frozen Foods Fishing tools and technologies Seafood Processing, Delivery&relevant Equipment Aquatic Products and Seafood Aquatic Products and Seafood # 3 Entry Floorplan Shanghai New International Expo Center # 1 Entry Main Entrance 13 th Shanghai International Fisheries and Seafood Exhibition 13 th Shanghai International Aquaculture Exhibition

International Exhibitors Shell Scheme (3m x 3m): USD 3,500 / 9 m 2, plus 20% for a corner booth. Space Only (Minimum 36 sqm): USD 350 / m 2 Booth Rates Part of Well-known Exhibitors Extra Advertising Opportunities Domestic Exhibitors A Exhibitor Seminar... 50,000 RMB/2h Venue: On-site meeting room B Show Bag ( Exclusive)... 50,000 RMB Size: 340mm * 420mm (Height * Width) C Directory Front Cover Gatefold... 30,000 RMB / Page Back Cover... 20,000 RMB / Page Inside Front Cover... 18,000 RMB / Page Inside Back Cover... 15,000 RMB / Page Inside Second Page... 11,000 RMB / Page Inside Page... 6,000 RMB / Page D Badge Visitor Badge... 50,000 RMB Exhibitor Badge... 30,000 RMB International Exhibitors E Lanyard ( Exclusive) Visitor / Exhibitor Lanyard...50,000 RMB More extra advertising opportunities, please visit the official website: www.worldseafoodshanghai.com/en Or Contact us

Exhibitor Statistics 2017 Event Review (Information for the World Seafood Shanghai Exhibition and 8 th Shanghai International Catering andingredients Exhibition) World Seafood Shanghai (SIFSE) 2017 attracted 1,215 exhibitors from over 20 countries and regions, including America, South Korea, Australia, Argentina, New Zealand, Norway, Spain, Denmark, Canada, Ecuador, Thailand, Myanmar, Pakistan, Iceland, Ireland, Scotland, Welsh, Sri Lanka, and Taiwan, plus many more. Exhibitors Feedback Exhibitor Breakdown by Product Category 92% Concluded the exhibition feedback from satisfactory to very fruitful 67% Aquatic Products, seafood, prepared food 88% Graded the visit quality from satisfactory to excellent 12% Seafood agency 89% Intended to exhibit in World Seafood Shanghai (SIFSE) 2018 9% Processing, packaging, preservation technology and equipment 85% Willing to invite industry friends to participate in the future 7% Aquaculture technology and equipment Exhibitor Testimonials It s the best choice to exhibit in World Seafood Shanghai (SIFSE) than any other cities in. There are more exhibitors than before, and no matter the exhibition scale, quality, brand and varieties are better than before, and the geographic conditions and platform are also very good. I think World Seafood Shanghai (SIFSE) is better and better, we will participate in next year definitely. ---Wu Hougang, Chairman, ZONECO 3% 2% Fishing tools and technologies Aquatic feed and drugs The exhibition is the best ever since it founded with its large scale, plenty of exhibits, huge visitors, excellent effect. During the exhibition, hundreds of domestic and international customers visited our booth, nearly a hundred contracts have been signed on-site as they are all interested in our products. ---Qian Xiaoming, President, Zhongyang Group It s our first time to exhibit in the World Seafood Shanghai (SIFSE) 2017, it s really good. The range of product is large, and we meet lots of customers. We felt really good that we can talk about the business face to face on-site. We ll definitely exhibit in the World Seafood Shanghai Exhibition (SIFSE) 2018 next year. ---Feng Zhiguo, General Manager, Heng Xing Group Benefits of the exhibition 94% Increasing brand awareness, products, services 92% Find new partners, clients 91% Collect Market Intelligence 90% Meet / sell concurrent customers Rich Group is committed to provide customers with safe, nutritious, delicious, convenient and happy seafood products. We exhibit World Seafood Shanghai twice. Organiser is great, and it bring us brilliant effect. During these three days, we signed a contract with Lucong, the general manager of Seafood Supermarket Oceanus, which worth RMB 12 million. ---Zhou Xiaodong, Domestic Manager, Rich Group 86% 84% Launch new products / services Expand Existing Sales Channels We exhibit World Seafood Shanghai (SIFSE) twice, compare it with Fisheries & Seafood Expo, World Seafood Shanghai has the better transportation environment, perfect exhibition facilities and more convenient services. About the professional, it increased more than doubled since last year. I think I met all the right people here. For us, the international exhibitors, It will be our best choice to exhibit in the World Seafood Shanghai. ---Mr. Xu, Representative, SONGA 62% 58% PR purposes Others

59 Countries and Regions 6,412 Overseas Visitors Visitor Statistics 51,829 Visitors 2017 Event Review (Information for the World Seafood Shanghai Exhibition and 8 th Shanghai International Catering andingredients Exhibition) Regional Breakdown of Chinese Visitors Regional Breakdown of Overseas Visitors 0.7% Northwestern 9.5% Northern 7.5% Northeastern North America 8% Europe 20 % Asia 49 % Hong Kong / Maka / Taiwan 1.7% Southwestern 13.2% Central 55% Eastern South America 7% Africa 1% 10 % Oceania 5% 12.4% Southern 92% Concluded the exhibition from good to excellent 86% Recognized the importance of World Seafood Shanghai (SIFSE) to his/her business 96% Concluded the quality of exhibitors from good to excellent 88% Would recommend World Seafood Shanghai (SIFSE) to his/her friends or colleague 94% Concurrent events/ forums, speeches from good to excellent 85% Would visit World Seafood Shanghai 2018 Visitors by Business Sectors Visitors by Job Function R & D Dept 1.7% Quality Control Dept 4% 2.6% Others Admin / Finance Dept 5.3% Governments, Associations and Media 9% Importers and Exporters 4% 2% Others Technical Dept 7.4% Project Dept 8% Production Dept 8% Equipment Dept 8.8% 15% Sales / Marketing Dept 12% Manufacturers, processors 39.2% Purchasing Dept 18% Supermarkets, general merchandise store 20% Hotels, catering 35% Trading, distributing

2017 Onsite Photo

2017 Onsite Photo

Organisers Aquatic Production Chamber of Commerce Established in 1953, under leadership of the All- Federation of Industry and Commerce, and as a nonprofit membership organization, the Aquatic Production Chamber of Commerce (APCC) provides a link for the government to connect with the aquaculture industry. Currently, though its cooperation with the Global Aquaculture Alliance (GAA), the Aquatic Production Chamber of Commerce has developed networks with aquaculture companies and associations across the world. Shanghai Fisheries Trade Association The Shanghai Fisheries Trade Association, founded in May 2001 and voluntarily made up of Shanghai's fisheries-related enterprises, institutions, social organizations and other economic organizations, is an inter-departmental, inter-ownership and non-profit industry-based social organization as a legal person that provides industry services and implement self-regulation. The SFTA's main business includes industry research, technical training, editing and publishing, exhibition promotion, consulting service, information exchange, and industry-university-research communication. ITE Asia Exhibitions Ltd. ITE Asia Exhibitions is a subsidiary of the ITE Group, which was founded in 1991 and employs over 1,100 staff in 30 offices across 17 countries. ITE Group is one of the world s leading exhibition Organisers and has been listed on the London Stock Exchange since 1998. The Group organises over 250 exhibitions in 21 countries, covering numerous industries including: food and drinks; build and interiors; oil and gas; travel and tourism; transport and logistics, fasteners; automotive; air conditioning and refrigeration technologies; plus much more. Shanghai ITE Gehua Exhibition Service Co., Ltd. Shanghai ITE Gehua Exhibition Service Co., Ltd. is a joint venture company of ITE group, which is headquartered in London, UK. Shanghai ITE Gehua adheres to an international business philosophy and produces high quality trade shows in the food, seafood, automotive, air conditioning and refrigeration technology industries. Shanghai ITE Gehua is dedicated to providing excellent services to their clients, and the company is widely supported by the government and the industry. ITE's Food Events Portfolio At ITE, we're passionate about creating marketplaces for the global food and beverage industry. We organise trade exhibitions and conferences that are specifically designed to maximise the opportunities for you to meet, share knowledge, and do business with individuals and companies who are also involved in the food sector worldwide. We have strong relationships with the companies, associations and political institutions that shape the food industry and this enables us to unite many of the sector s most influential professionals. Our events are successful because they consistently produce highly effective, and highly respected, environments for face to business. Almaty Tashkent Istanbul St.Petersburg Inquiry Kyiv Astana Novosibirsk Warsaw Shanghai Moscow For more information, please visit: www.food-exhibitions.com Ekaterinburg Baku Krasnodar For Exhibit Inquiry Tel +86-21-6127 6585 Fax +86-21-6789 8065 Email weishijun@ite-china.com.cn For Visiting and Media Inquiry Tel +86-21-6127 0372 Fax +86-21-6789 8065 Email gina.zhang@ite-china.com.cn www.worldseafoodshanghai.com