MARKETING PROSPECTUS AND RATES
PAGE 2 CENTRE INFORMATION Blue Route Mall, situated in Tokai, Cape Town, offers two full floors of retail delight with over 120 stores. Easily accessible from major routes, the mall is just 10 minutes from Claremont and 20 minutes from the Cape Town city centre perfectly situated for visitors from the Southern Suburbs and beyond. People far and wide flock here to indulge their love for shopping. This world-class shopping experience includes retail giants such as Woolworths, Checkers Hyper and Edgars as well as an eight-cinema Ster Kinekor movie complex. Blue Route Mall has an extensive fashion offering with popular fashion houses like Truworths, Mr Price and Foschini as well as fashion forward brands like Forever New, Cotton On Body and Old Khaki. The mall s food court is home to a variety of much-loved casual eateries and offers stunning panoramic views of the Constantiaberg mountains. Exceptional service levels combined with an exciting retail experience have made Blue Route Mall the preferred shopping destination for shoppers who want choice, quality and convenience. MARKETING OPPORTUNITIES Blue Route Mall offers four prime exhibition areas, each designed to provide optimum exposure for your brand and all located in the high-traffic areas of the mall. The sites have an ample 1.5m height restriction, allowing for high visibility and impact. There is also a wide range of stunning indoor media sites throughout the mall, all ideally positioned to capture the attention of shoppers. The massive, glassed outdoor media site, situated at the mall s main entrance, offers breathtaking brand impact. FAST FACTS TOTAL TENANTS 122 PATRONS LSM 6-10 ANNUAL FOOT COUNT Over 8 million EXHIBITION SITES 4 INDOOR MEDIA SITES 100 OUTDOOR MEDIA SITES 2
PAGE 3 EXHIBITION SPACES INDOOR MEDIA SITES OUTDOOR MEDIA SITES 1. CENTRE COURT 1: 70m² R12 000 + VAT per week Situated on the ground floor in the centre of the mall, next to the escalators going up to the Food Court and Ster Kinekor, can accommodate up to four vehicles. 1. CENTRE COURT PACKAGE: R85 000 + VAT per month Production available, please enquire Ten sites encompassing two elevator shaft banners, four escalator banners and four elevator door banners. 1. MAIN ENTRANCE GLASS WALL: R95 000 + VAT per month Production available, please enquire A large glass wall with high visual impact at the mall s main entrance overlooking the parking, 6.5m x 12m, landscape format. 2. CENTRE COURT 2: 70m² R12 000 + VAT per week Situated on the ground floor in the centre of the mall, next to the escalators coming down from the Food Court and Ster Kinekor, can accommodate up to four vehicles. 2. DIS-CHEM PACKAGE: R60 000 + VAT per month Production available, please enquire Nine sites encompassing four escalator banners, four elevator door banners and one glass wall. 2. TOKAI ROAD TOWER: R15 000 + VAT per month Situated at a high-traffic intersection, 2.5m x 6m, portrait format. 3. CNA COURT: 40m² R9 500 + VAT per week Situated on the ground floor at Entrance 1, the busiest entrance to the mall, can accommodate up to four vehicles. 3. CLICKS PACKAGE: R55 000 + VAT per month Ten sites encompassing four escalator banners and six hanging banners. 4. CLICKS COURT: 40m² R9 500 + VAT per week Situated on the ground floor at Entrance 1, the busiest entrance to the mall, can accommodate up to three vehicles. 4. MAIN ENTRANCE HANGING BANNERS: R50 000 + VAT per month Production available, please enquire Includes 14 hanging banners. 5. BOOM SLEEVES: R2 500 + VAT per set per month Two sleeves entering the mall and two sleeves exiting the mall. 6. LOBBY HANGING BANNERS: R1 500 + VAT per banner per month A total of 24 dropdown banner sites located in Lobby 3, the mall s busiest undercover parking entrance, which are visible to vehicles driving around the lobby as well as shoppers accessing the mall here. 7. PILLAR WRAPS: R1 500 + VAT per pillar per month There are 50 pillars located in the basement parking available for branding. GO TO PAGE 4 AND 5 FOR ILLUSTRATED FLOOR PLANS GO TO PAGE 6 AND 7 FOR EXAMPLES GO TO PAGE 6 AND 7 FOR EXAMPLES
PAGE 4 FLOOR PLAN GROUND FLOOR CENTRE COURT 1 AREA SIZE: 70m² DISTANCE TO ENTRANCE 2: ±150m CAPACITY: Up to four vehicles CENTRE COURT 2 AREA SIZE: 70m² DISTANCE TO ENTRANCE 1: ±150m CAPACITY: Up to four vehicles CLICKS COURT AREA SIZE: 40m² CLOSEST ACCESS: At Entrance 2 CAPACITY: Up to three vehicles CNA COURT AREA SIZE: 40m² CLOSEST ACCESS: At Entrance 1 CAPACITY: Up to three vehicles
PAGE 5 FLOOR PLAN FIRST FLOOR
PAGE 6 GLASS WALL CENTRE COURT MAIN ENTRANCE HANGING BANNERS
PAGE 7 ESCALATORS LIFTS LOBBY HANGING BANNERS
PAGE 8 EXHIBITION BOOKING REQUEST NO EXHIBITOR NOR INDOOR/OUTDOOR ADVERTISER SHALL BE CONSIDERED WITHOUT COMPLETION AND SIGNATURE OF THIS FORM AS WELL AS THE SUBMISSION OF FICA DOCUMENTATION. Please print this form, complete, sign and email back to stanleyb@redefine.co.za along with the documents listed alongside. WARRANTY I, (please print full name and ID number) by my signature hereto do warrant that I am authorised to sign this application form and that all the information on the application form is true, correct and up to date. Full registered name of business or full name of applicant SIGNATURE DATE Business registration number or ID number Nature of business Additional information and summary of documents, in terms of the FICA Act, which are to be attached to this application: Physical address of business Postal address Residential address Contact person (name and surname) and his/her designation: CONTACT DETAILS Work number Fax number Home number Cell number E-mail address ACCOUNTS DETAILS Contact person Work number E-mail address VAT registration number (including proof thereof) a) Individual/Sole Proprietor Identity document Proof of residential address (not older than three months) b) Close Corporation Founding Statement Resolution CC Documents (CK1), (CK2) and (CK3) Member s identity documents Member s proof of residential addresses (not older than three months) c) Partnership Written declaration/partnership Agreement Partner s identity documents Partner s proof of residential address (not older than three months) d) Proprietary Limited Certificate of Incorporation (CM1), (CM3) and (CM22) Resolution Directors Identity documents Directors proof of residential addresses (not older than three months) e) Trust Deed of Trust/Founding document Resolution Trustees identity documents Trustees proof of residential addresses (not older than three months) f) Limited (CM1) Registration number Resolution Proof of registered office address Directors identity documents REDEFINE PROPERTIES RESERVES THE RIGHT TO CHANGE PRICING AND SPECIFICATIONS BLUE ROUTE MALL 16 Tokai Road Tokai, Cape Town Western Cape www.blueroutemall.co.za Blue Route Mall Blue Route Mall Blue Route Mall ENQUIRIES AND BOOKINGS For more information about our exhibition and media sites as well as other marketing opportunities, please contact: Bronwyn Rabie, Marketing Manager 021 713 2360 bronwynr@redefine.co.za Matthew Germanos, Director (Indoor & Outdoor Media) 011 615 2147 082 418 9097 matthew@themediafactory.co.za