Steinway Mansion. 1. Strategic Opportunity. 2. Building Walk Through. 3. Historical Background. 4. Bringing in New Life. 5.

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1. Strategic Opportunity 2. Building Walk Through 3. Historical Background 4. Bringing in New Life 5. Case Studies

Strategic Opportunity for the Company

Strategic opportunity that is forward-thinking, active, opportunity-driven. Supporting our Heritage Creating a brighter future by honoring our past Bring History to Life. Heritage Tourism Protecting the Past, Planning the Future.

: Building Walk Through

Timeline Circa 1855 built by Benjamin Pike Purchased in 1870 by William Steinway Purchased in 1923 by Jack Halberian Designated a NYC landmark in 1966.

Enter the grand entry foyer through massive doors with etched glass designs The space has the jaw-dropping center hall of the Rotunda-style building with a massive chandelier The thirty-foot ceiling is capped by a dramatic sky-lit dome.

Double parlors, Formal dining room, A kitchen large enough for a full catering staff Impressive library with floor to ceiling carved bookshelves Round, cupola-style skylight complete the arresting, formal ground floor.

The property includes beautiful, classically-styled antique furniture. Collections include a library of 20,000 books and lithographs The owner has stated that the contents could be included in the sale.

Ornamental details abound throughout with coffered lofty ceilings Wide-plank hardwood floors Baroque decorative columns with Corinthian capitals Original wood-burning fireplaces with stunning marble mantles.

Left: Chandelier can be raised or lowered by motor. Right: Recent open house sponsored by real estate broker Douglas- Elliman Below: Original glass doors designed by Benjamin Pike.

Left: Stairs to Tower Right: Outside Grounds

Its Twenty-Seven rooms, including seven bedrooms and five bathrooms were updated in the late 1970 s into the 1990 s with an eye to preserving and celebrating its past and keeping all period details.

Historical Background

Left: William Steinway at front steps (circa 1880). Below: Steinways at croquet on front lawn with F.A.O. Schwartz and daughter (circa 1880).

Historic Map of Steinway Property (ca 1875) House (Red Circle) Factory (Black Circle) Next Slide (Blue Triangle)

Riker Plant ca 1900

Bringing In New Life

Revitalize the area around the factory Adaptive Reuse of old buildings New Uses in Old Buildings Preservation as an economic engine Bringing New Life to the Area Dynamic new uses in old buildings

Historic Map of Steinway Property (ca 1880) 400 Acre Purchase (Blue Circle)

Map of Area (2010) Orange Square: Steinway Factory Yellow Square: Steinway Mansion Blue Square: Former Steinway Properties

Case Studies

Kaufman Astoria Studios (Timeline) (1978) One building, severely vandalized, in an underdeveloped area. (2010) A vibrant, full-service production center capable of handling any type, size and style of production A catalyst for neighborhood economic growth. The largest film and television production studio east of Hollywood

Kaufman Astoria Studio Campus (Steinway in red circle)

Kaufman Astoria Campus 1. Kaufman Astoria Studio 2. Kaufman Astoria Studio Stage K 3. Museum of the Moving Image 4. Evolution Sports Club, Starbucks, Pizza Uno 5. United Artists at Kaufman Astoria Studio 6. Frank Sinatra School of Arts Right: Studio in the 1920s when it was owned by Paramount Pictures

Kaufman Astoria Studio Campus 1. The studio has created hundreds of jobs 2. Provided office space for new tenants 3. Attracted numerous businesses to the neighborhood Including national retailers Restaurants A multiplex theater.

Major Buildings on Kaufman Astoria Campus Upper Left: Kaufman Astoria Studio Upper Right: Frank Sinatra School of Arts Lower Right: Museum of the Moving Image

Corning Museum of Glass Corning was a depressed industrial area In 1951, when the museum opened, it had 2,000 objects and two staff members. Today the Museum has the world s most comprehensive collection of glass - more than 45,000 objects spanning 3,500 years of history. The renovated facilities welcome more than 300,000 visitors from around the globe each year. The third largest tourist attraction in New York after New York City and Niagara Falls.

Musical Instrument Museum The museum exhibits instruments from every country in the world. The collection has more than 10,000 instruments and objects. Guests can view the displays, touch, play, and learn about instruments.