Tourism Rotorua Travel Office (51) PART A: OPERATING REPORT 1 JANUARY TO 31 MARCH 212 1. PURPOSE This activity is undertaken to meet community expectations and to provide information and booking requirements for visitors to encourage them to stay longer and increase spending so that as many Rotorua businesses as possible, benefit from this activity. The Tourism Rotorua Travel Office operates 364 days a year. The office is active not only in information provision but also offers a comprehensive domestic travel reservations service available to local residents and visitors. Commercial returns are earned through commissions on sightseeing and travel sales. 2. HIGHLIGHTS The Tourism Rotorua centre is being repainted as part of the maintenance program for the building. The New Hot Deals brochure has been printed and distributed to our supporting outlets. Rotorua Education Network REN had 13 adults and 79 students during January, February and March 212. We have had 1 extra schools for March 212. We now have 3 members who have joined as a side member to REN and they are AgroVentures, Kaitiaki Adventures and OGO Rotorua. Australearn 9 th, 15 th and 2 th February 212 they brought 118 students to Rotorua. Australearn 3 th June, 5 th and 8 th July 212 expect 2 25 students we are doing all their activity bookings. University enquiries starting to come through the office and sporting groups. North Island Schools Sports Conference 1 th 12 th June 212, REN is helping and also attending the conference, this conference is for all sport teachers throughout New Zealand. Hosting our teachers famil for 22 nd 23 rd November 212, estimated 3 teachers to attend. NZ International Biology Olympiad Competition REN has quoted for this group estimated 5 people to come to Rotorua for activities. The Organiser Colin Lee Cruise Group January 212 Tailoring a small group from the cruise to participate in Rotorua activities. Gurr Battalion Reunion 12-15 th March 212 Accommodation for up to 5 x pax. ASSAA BLOY Sales Group Feb 212 33x pax Rotorua activities. Ellingham Family Reunion March 212 6 people, organising all of their accommodation. New Zealand Shipping Group March 212 Small group organising Rotorua accommodation and activities. Smyth Reunion 14 people - organising all of their accommodation, attractions and meals for April 212. K H Services March 212 25x pax Rotorua accommodation and Attractions repeated business every year International group. Secured the North island School Sports Conference in June 212 for 3 people here in Rotorua will have full management of the registrations. Ingenium Conference June 212 potential work in offering Partner Programmes for the delegates. Rural Fire Research Workshops / Scion 7 pax Accommodation
3. STATISTICS Crane Association Friday 13 th July Partner programmes 5 pax AUSIMM Conference August 212 Registration for accommodation component and Partner Programmes. National Maintenance Engineering Conference 1 x pax Working on dinner function at Skyline Rotorua. Good Company Pacific 5 x pax November 212. Liz Bielawski accommodation and activities. Te Matatini Kapahaka Event 2 th 24 th Feb 213 Organising accommodation for an approximately 6 x pax. (1 groups of approximately 7x pax). Rotary Convention April 213 Provided suggestive Partner Programmes for partners and children during this convention. Waterpolo Championships 213 Rotorua has potential in hosting competition annually. Decision will be made by the convenor as to whether Rotorua wins the bid given the pricing provided for the Rotorua Aquatic Centre is higher for pool facilities / hire than that of other nearby cities such as Whakatane, Hamilton etc. Rotorua lost the business for 212 due to the availability and pricing of the Rotorua Aquatic Centre. The Organiser provided proposal for Backpacker accommodation and low cost activities. Whitewater Rafting World Championships 213 New Zealand Rafting association has submitted a proposal to host here in NZ which would be based in Rotorua. Anticipate approximately 7 x pax plus media and supporters. Have provided NZ Rafting Association with pricing for a selection of accommodation for Rotorua & Auckland including transport from Auckland Rotorua return and daily transfers for judges, participants. International Sheep s Veterinary Congress February 213 Possibility in providing Partner Programmes (2 4 pax). Australasian IPSC Pistol Championships 7 8 pax Transport and Rotorua attraction packages. Children s and Teens Librarian Conference 2 nd 3 rd August 213 Registrations, Accommodation & on-site assistance. Hydro Conference Committee is deciding between Rotorua and Taupo for their next Hydro Power Conference in September 213. Anticipate 15 x pax. Will advise on their preferred destination in coming months.. Derek Theling April 215 Provided proposal for accommodation and activities in Rotorua. In this period we have received quite a lot of general enquiries however some of these have received our proposals and gone direct to operators. 3.1 Ticket Commission Revenue Commission revenue is down 27.1% for March and down 13.1% for the year. DOOR COUNT
Commissions of individual months compared as a percentage with 211 being 1% July Aug Sep Oct Nov Dec Jan Feb Mar Apr May Jun Length of Stay in Rotorua 2 18 16 14 12 1 8 6 4 29 21 211 212 2 1-2 days 3-4 days 4-7 days longer than 7 days
Main form of transport to travel to Rotorua 1 9 8 7 6 5 4 3 29 21 211 212 2 1 Hire Car Private Car Campervan / Motorhome Plane Hitchhike Bicycle Coach(scheduled service) Tour Coach Backpacker Coach Other (specify) Country of origin 9 8 7 6 5 4 3 29 21 211 212 2 1 Austraila Austria Belgium Brazil Bulgaria Canada China Chile Denmark France Finland Germany Holland Hong Kong India Italy Japan Korea Noumea Netherlands New Zealand New Caledonia Norway Scotland Singapore South Africa Spain Sweden Switzerland Taiwan Tahiti Tokelau UK USA 4. POLICY / STRATEGY 5. PROGRAMMES 6. EVENTS 7. SUSTAINABILITY Continued efforts are being made in this area looking at ways a means of further recycling. 8. PROJECTS UNDERWAY
PART B: FINANCIALS Year Actuals Year YTD Operating Statement Y E A R T O D A T E YTD Actual YTD Budget Variance AP Budget Latest Forecast Y E A R E N D Forecast Budget Variance Latest Variance Latest 1,184 881 Operating Expenses Staff Costs 837 783-54 1,113 1,98 1,113 15 F 15 F 47 297 Direct Costs 353 434 81 579 579 579 12 8 Financial Costs 69 68-1 91 91 91 8 65 Depreciation 58 68 1 91 88 88 3 F Other 15 12 Group Recovery Costs 35 35 47 46 47 1 F 1 F 25 196 Support Costs 196 193-3 257 26 259-3 U -1 U 2,38 1,531 Total Costs 1,548 1,581 33 2,178 2,162 2,177 16 F 15 F Operating Income and -38-29 Internal Recoveries -36-29 7-38 -3-3 -8 U General Rates (1,574) -1,11 Fees & Charges -1,59-1,175-116 -1,673-1,673-1,673-36 -28 Investment Income -26-45 -19-6 -6-6 Subsidies & Grants -268-21 Targeted Rates (Operating) -159-159 -212-212 -212 Other Income -1,916-1,359 Total Income and Recoveries -1,28-1,48-128 -1,983-1,975-1,975-8 U 122 172 Net Operating Cost 268 173-95 195 187 22 8 F 15 F Capital Revenue Targeted Rates (Capital) Total Capital Revenue 122 172 Net Cost of Service 268 173-95 195 187 22 8 F 15 F Capital Renewals 4 7 3 9 9 9 Growth Backlog 14 3 16 4 4 4 Level of Service Total Capital 18 37 19 49 49 49 1. STAFF Current Staff Year to Date Latest Year End Forecast 22 26 26 Currently the Tourism Rotorua Travel Office and i-site has a number of staff vacancies, including the General Manager with the recent retirement of Grant Delamore. Advertising is currently underway for his replacement, plus 1 Travel Consultant. The i-site would normally see a decline in numbers over the winter months; this is currently more significant since recording started in 27. Due to this and the change of General Manager, some of the current staff vacancies will be held over until spring, utilising on-call casuals where necessary. Manager Accounts Organiser/ REN Team Leaders Consultants (FT) Consultants (PT) On call Casual Total Annual Plan 1 2 4 2 8 4 4 25 Current - 2 2 3 5 4 2 18 Vacant 1-2 - 2-2 7 2. DIRECT COSTS Expenditure is being kept to the minimum due to the current economic climate.
3. OPERATING INCOME AND RECOVERIES Income is down due to the current economic climate and decrease in investment income return on the bank account. 4. CAPITAL REVENUE 5. CAPITAL EXPENDITURE Capital has been spent on the creation of an extended counter area to better utilise staff resources and the rest is to be spent on the redevelopment of TRAITS (Tourism Rotorua Accounting Information Ticketing System) yet to be started as negotiating the way forward with our software developer Year To Date Latest Year End Forecast Project Actual Budget Variations Actual Budget Variations By renewal Growth Level of Service Backlog $14, $4, $14, $4, 6. PERFORMANCE TARGETS Level of Service Performance measures 211/12 targets Booking services are provided to visitors to Rotorua to encourage extended length of stay and visitor spend. Provide an accessible, informative and friendly point of contact to visitors to Rotorua. Provide Conference and Group services. Amount of commissions revenue generated by Travel Office. % of satisfaction of industry members of the Tourism Advisory Board with the booking services provided by the Travel Office. % of customers satisfied or very satisfied as per annual customer survey. % of clients satisfied or very satisfied with levels of service. $1.8 million (Rugby World Cup year) Review against benchmark as set in 28/9 Achievement as at 31.3.12 Not on target. Tourism Advisory Board has been disbanded. Forecast Achievement as at 3.6.12 Not on target. 8% On target. On target to achieve. 8% On target. On target to achieve.