Hilton Garden Inn Key West, FL Media Kit 2018 Hilton
Contents WELCOME TO THE BRIGHTER SIDE OF LIFE 2 BRAND FACTS 3 SERVICES & AMENITIES 5 COMMUNITY RELATIONS 9 AWARDS 10 BRAND LEADER BIOS 11 MEDIA RESOURCES 17 Welcome to the Brighter Side of Life Simple Things on Another Level An award-winning upscale hotel since 1990, Hilton Garden Inn offers today s busy travelers a sunny and satisfying hospitality experience at more than 775 properties across the globe. From the first hello when Guests arrive, to the cheery goodbye when they depart, Hilton Garden Inn spreads the light and warmth of hospitality by delivering Simple Things on Another Level such as award-winning service, inviting social spaces and high-end amenities. The result? A blissful stay at a great value. What to Expect From a good night s sleep, cooked-to-order breakfast, state-of-the-art fitness and business centers, and a full restaurant and bar, Guests can expect to be delighted during their stay. Travel does not always have to be about business. In fact, it should be fun and exciting, relaxing and enjoyable. At Hilton Garden Inn, Guests can discover and connect in our bright and airy spaces. Welcome to the Brighter Side of Life 2
Brand Facts Hilton Garden Inn Hotels Guests traveling for business or leisure are welcome at Hilton Garden Inn. At each hotel, travelers arrive to a pavilion entrance and are greeted by friendly team members. Room rates are in the mid-scale price range, and hotel configurations range from 80 to more than 400 rooms with multiple stories. Brand Promise Hilton Garden Inn emphasizes its strength to accommodate the new-age, savvy business and leisure traveler who is always on-the-go but understands the importance of connecting to his or her surroundings. This is why every team member is committed to ensuring Guests have the most positive experience, backed by the brand s satisfaction promise. We promise to do whatever it takes to ensure you re satisfied, or you don t pay. You can count on us. Guaranteed. About Hilton Honors Hilton Honors is the award-winning guest loyalty program for Hilton s 14 world-class brands comprising more than 5,300 properties with more than 863,000 rooms, in 106 countries and territories. Hilton Honors members who book directly through preferred Hilton channels have access to instant benefits, including a flexible payment slider that allows members to choose nearly any combination of Points and money to book a stay, an exclusive member discount that can t be found anywhere else, and free standard Wi-Fi. Members also enjoy popular digital tools available exclusively through the industryleading Hilton Honors mobile app, where Hilton Honors members can check-in, choose their room, and access their room using a Digital Key. With more than 74 million members, Hilton Honors offers hundreds of ways to earn and redeem Points. Members can redeem their Points for free nights, premium merchandise, and items on Amazon Shop with Points; make charitable contributions; or gain access to unique events through the Hilton Honors auction platform (hiltonhonors.com/auctions), such as exclusive artist experiences and hotel concert events with Live Nation, and race experiences with the McLaren-Honda Formula 1 team. The program is free to join, and travelers may enroll online by visiting www.hiltonhonors.com. Connect with Hilton Honors at news.hiltonhonors.com. Reservations To make a reservation at any location, travelers may visit HGI.com or call 1-877-STAY-HGI. For international travel, call +800 4445 8667. Brand Facts 3
Development Brand Facts 686 Hotels 95,530 Rooms 174 Hotels in Pipeline AMERICAS 9 Hotels 1,952 Rooms 32 Hotels in Pipeline MIDDLE EAST & AFRICA 60 Hotels 10,235 Rooms 47 Hotels in Pipeline 23 Hotels 4,915 Rooms 61 Hotels in Pipeline EUROPE ASIA PACIFIC *As of March 31, 2018 (Hilton, 2018 First Quarter Earnings Report) Development Properties by Location The Brand offers developers a flexible, full-service hotel model with focused service operational efficiencies. It is committed to delivering an exceptional experience to its franchise partners. Owners can count on the Brand to maintain a keen focus on driving revenue and increasing profitability. Hilton Garden Inn is one of the fastest growing hotel brands and a leader in the upscale, mid-priced lodging category. This is a global brand that spans North and South America, Europe, Asia Pacific, the Middle East and Africa. With more than 310 hotels in the pipeline, the Brand expects to continue growing and meeting the needs of its travelers. In March 2017, Hilton Garden Inn announced a revamped hotel design approach that provides developers with six new, customizable hotel prototype options that address the localized needs and customs of each market. Each prototype is specific to a region of the world where the Brand operates. Developers seeking more information about the new regional hotel prototypes or Hilton Garden Inn franchising opportunities may visit hiltonworldwide.com/design or contact development.americas@hilton.com or development.uk@hilton.com. Hilton Garden Inn Brussels Louise, Belgium Development Brand Facts 4
Services & Amenities Hilton Garden Inn Longview, TX Restaurant & Bar Guests of Hilton Garden Inn can start their day with a cooked-to-order breakfast, just the way they like it. At the end of the day, Guests are invited to unwind at the bar that serves shareable small plates and handcrafted cocktails and craft beers. * In-room dining is also available in the evenings. Open 24/7, an on-site retail space has freshly made salads and sandwiches for those Guests on the go. Guest Rooms Hilton Garden Inn rooms are a retreat for Guests. Start the morning with a hot cup of coffee brewed by the Keurig in-room brewing system. The Brand s signature linens fresh, white cozy duvets and crisp linens with plush hypoallergenic pillows provide the best quality rest possible. Rooms also have in-room refrigerators, beverage stations and high-definition flat-screen TVs. Fitness Center Hilton Garden Inn believes that giving its Guests the opportunity to stay fit while traveling is essential to their overall wellness. All hotels have access to quality cardio and strength training equipment. Indoor and outdoor swimming pools and whirlpools are also available at most locations. Digital Check-In With Hilton s award-winning digital check-in with room selection tool, Hilton Honors members can log into their accounts and choose their exact room from a digital floor plan prior to arrival. Lobby Natural light and modern décor makes the lobby an airy, inviting space to decompress. Bring your laptop to the Business Center or take advantage of Wi-Fi and remote printing work from anywhere in the lobby. *Available at most locations. Subject to state and local laws. Available in the United States, Canada and most regions. Services & Amenities 5
Services & Amenities Americas Hilton Garden Inn Belo Horizonte, Brazil Hotel Services & Amenities Available in the Americas Guest Services Complimentary Wi-Fi throughout the hotel Casual restaurant serving fresh, cooked-to-order breakfast (lunch and dinner at most locations) and full service bar available to Guests daily Welcoming area in the lobby with comfortable seating and large LCD TV Complimentary 24-hour self-service business center with computers, copier, and fax and printing capabilities * 24-hour self-service convenience shop offering light or organic snacks, beverages and essential items On-site fitness facilities offering high-quality cardio and strength training equipment In-Room Services and Amenities Signature bedding featuring fresh, white duvets and crisp linens Green Mountain Coffee Roasters for Keurig in-room brewing system Evening in-room dining Refrigerator and microwave In-room entertainment with popular channels and on-demand movies Adjustable and ample lighting with multiple electric outlets throughout Guest room Spacious and clutter-free work desk with ergonomic chair Indoor or outdoor swimming pool and whirlpool, available at most locations On-site laundry facilities Meeting space, available at most locations *Available at most U.S. and Canada hotels Available at all U.S. and Canada hotels Services & Amenities 6
Services & Amenities Europe, the Middle East & Africa Hilton Garden Inn Dubai Al Muraqabat, U.A.E. Hotel Services & Amenities Available in Europe, the Middle East & Africa Guest Services Complimentary Wi-Fi throughout the hotel Bar and restaurant serving cooked-to-order breakfast and dinner (lunch at many Hilton Garden Inn locations), plus additional culturally relevant food outlets Full-service beverage outlet or juice and tea bar * available to Guests daily Welcoming area in the lobby with comfortable seating and large LCD TV Complimentary 24-hour self-service business centre with computers, copier, and fax and printing capabilities 24-hour self-service convenience shop offering light or organic snacks, beverages or sundry items In-Room Services and Amenities Signature bedding featuring fresh, white duvets and crisp linens Comfy beds as large as 1800mm x 2000mm Evening in-room dining Tea/coffee kettle and refrigerator 40" LCD, high-definition TV offering a variety of national and international programming Adjustable and ample lighting with multiple electric outlets throughout the Guest room Spacious and clutter-free work desk with ergonomic task chair On-site fitness facilities offering high-quality cardio and strength training equipment 24-hour self-service Guest laundry facilities available with washer, dryer and folding table Meeting space, available at most locations *Juice and tea bar where culturally relevant Bed sizes: 1200mm x 2000mm; 1350mm x 2000mm; 1500mm x 2000mm; 1800mm x 2000mm Services & Amenities 7
Services & Amenities Asia Pacific Hilton Garden Inn Fuzhou Cangshan, China Hotel Services & Amenities Available in Asia Pacific Guest Services Complimentary Wi-Fi throughout the hotel Bar and restaurant serving cooked-to-order breakfast and dinner (lunch at many Hilton Garden Inn locations), plus additional culturally relevant food outlets Full-service beverage outlet or juice and tea bar * available to Guests daily Welcoming area in the lobby with comfortable seating and large LCD TV Complimentary 24-hour self-service business centre with computers, copier, and fax and printing capabilities 24-hour self-service convenience shop offering light or organic snacks, beverages or sundry items In-Room Services & Amenities Signature bedding featuring fresh, white duvets and crisp linens Comfy beds as large as 1800mm x 2000mm Evening in-room dining Tea/Coffee kettle and refrigerator 32" 42" LCD, high-definition TV offering a variety of national and international programming Adjustable and ample lighting with multiple electric outlets throughout the Guest room Spacious and clutter-free work desk with ergonomic task chair On-site fitness facilities offering high-quality cardio and strength training equipment 24-hour self-service Guest laundry facilities available with washer, dryer and folding table Meeting space, available at most locations *Juice and tea bar where culturally relevant Bed sizes: 1200mm x 2000mm; 1350mm x 2000mm; 1500mm x 2000mm; 1800mm x 2000mm Services & Amenities 8
Brighthearted Hospitality Community Relations The Brighthearted Hospitality platform by Hilton Garden Inn is dedicated to nourishing and nurturing communities on their road to success, every day and in times of pressing need. Hilton Garden Inn, along with Hilton, is committed to upholding founder Conrad Hilton s mission of filling the earth with the light and warmth of hospitality. Hilton Garden Inn encourages each hotel to embrace the culture of their own community and push to make an impact at the most local level. We believe team members become even more motivated to uphold the mission of Hilton when they know they are making a big difference in their own backyard. The culture of Brighthearted Hospitality communicates our commitment to see that the communities in which we work and live can thrive and flourish. The Brighthearted Hospitality Focus Areas Include: Nourishing Providing food and nutrition from our garden of plenty (e.g., supporting local food banks, helping community gardens grow, etc.) Nurturing Ensuring shelter and comfort in times of pressing need (e.g., helping local shelters, providing support during disasters, offering emergency preparedness, whatever it takes to nurture our community) Community Relations 9
Awards 2017 J.D. Power 2017 North America Hotel Guest Satisfaction Index Survey - Highest in Guest Satisfaction Among Upscale Hotel Chains Hospitality Sales and Marketing Association International (HSMAI) Adrian Awards Silver award for Social Media Campaign, Hilton Garden Inn Guests @ the Garden Tied for #1 in the Upscale Category for the American Customer Satisfaction Index 2016 J.D. Power 2016 North America Hotel Guest Satisfaction Index Survey(SM) Highest in Guest Satisfaction Among Upscale Hotel Chains Hospitality Sales and Marketing Association International (HSMAI) Adrian Awards Gold award for Employee Program Bronze award for Public Relations MarCom Awards Gold award for Social Media Campaign, HGI Travel Guide Honorable Mention for Social Media Campaign, Hilton Garden Inn Guests @ the Garden 2015 MarCom Awards Gold award for Public Relations Campaign and Special Event Honorable Mention for Social Media Campaign PRSA Vox Awards Recognition for Special Event Travel Weekly Magellan Awards Silver award for Advertising/ Marketing Campaign Hermes Creative Awards Platinum award for Public Relations Campaign Gold award and Honorable Mention for placement in a consumer publication Hospitality Sales and Marketing Association International (HSMAI) Adrian Awards Gold and Silver awards for Public Relations Bronze award for Advertising 2014 J.D. Power 2014 North America Hotel Guest Satisfaction Index Survey SM Highest in Guest Satisfaction Among Upscale Hotel Chains (This is the tenth J.D. Power award for the brand.) Hospitality Sales and Marketing Association International (HSMAI) Adrian Awards Gold and Silver awards for Public Relations Bronze award for Marketing 2013 Hospitality Sales and Marketing Association International (HSMAI) Adrian Awards Gold award for feature placement in a trade publication Two Bronze awards in Marketing and Public Relations 2012 J.D. Power 2012 North America Hotel Guest Satisfaction Index Survey SM Highest in Guest Satisfaction Among Upscale Hotel Chains 1851 Magazine Top 100 Social Media Campaigns Hilton Garden Inn ranked #98 2011 J.D. Power 2011 North America Hotel Guest Satisfaction Index Survey SM Highest Guest Satisfaction Among Mid-Scale Hotel Chains with full service 2010 J.D. Power 2010 North America Hotel Guest Satisfaction Index SurveySM Highest Guest Satisfaction Among Mid-Scale Hotel Chains with full service Hospitality Sales and Marketing Association International (HSMAI) Adrian Awards Gold award for Public Relations Two Silver awards for Marketing 2009 J.D. Power 2009 North America Hotel Guest Satisfaction Index Survey SM Highest Guest Satisfaction Among Mid-Scale Hotel Chains with full service 2008 Business Travel News (BTN) Hilton Garden Inn Best Mid-Price Hotel brand American Brand Excellence Award Hilton Garden Inn named Top Travel Brand 2007 J.D. Power 2007 North America Hotel Guest Satisfaction Index Survey SM Highest Guest Satisfaction Among Mid-Scale Hotel Chains with full service (The brand receives this recognition for the sixth consecutive year.) Entrepreneur Magazine Business Travel Awards Hilton Garden Inn named Best Mid-Price Hotel Value for the third time 2006 J.D. Power 2006 North America Hotel Guest Satisfaction Index Survey SM Highest Guest Satisfaction Among Mid-Scale Hotel Chains with full service Entrepreneur Magazine Business Travel Awards Hilton Garden Inn named Best Mid-Price Hotel Value 2005 J.D. Power 2005 North America Hotel Guest Satisfaction Index Survey SM Highest Guest Satisfaction Among Mid-Scale Hotel Chains with full service Market Matrix Hospitality Index (MMHI) Top-Ranked Brand in the Upscale Category Awards 10
Brand Leader Bios Bill Duncan Global Head, Focused Service Brands and All-Suites Brands Bill Duncan serves as the Global Head of Focused Service and All Suites categories leading the following brands: Hilton Garden Inn, Hampton by Hilton, Tru by Hilton, Embassy Suites by Hilton, Homewood Suites by Hilton and Home2 Suites by Hilton. In this role, Duncan oversees the integration of core management functions, development of long-term shared operational and performance and growth strategies, including brand culture, owner relation and hotel operations support. This segment of brands collectively have a global footprint of more than 3,900 properties and growing. Duncan is a hospitality industry veteran with more than 25 years devoted to all suites hotels. He began his career at Embassy Suites, where he spent more than a decade serving in various management, hotel performance support and sales roles. Prior to his current position, Duncan served as Global Head of Homewood Suites and Home2 Suites. During this time, Duncan established Homewood Suites as the leader in the upscale extended-stay segment, growing it into a global brand with a footprint of more than 400 hotels. As a result, the brand achieved award winning customer satisfaction including leading the brand to six consecutive Top Extended Stay Hotel honors from J.D. Power & Associates. He is also responsible for the introduction of Home2 Suites, which has been one of the fastest growing brands in Hilton s history. Home2 Suites celebrated its 100th hotel opening in 2016, just five years after the brand s debut. Deeply engaged in both professional and civic organizations, Duncan has been recognized for several industry and community awards throughout his distinguished career, including receiving the Hospitality Sales & Marketing Association s Top 25 Extraordinary Minds in Sales & Marketing, and the Memphis Corporate Volunteer Council Executive Leadership Award. In addition to his involvement with a variety of Memphis charities, Duncan is also the Executive Sponsor of Hilton s Memphis Community Outreach Program, for which he leads the strategic deployment of social responsibility programs. Brand Leader Bios 11
Brand Leader Bios John Greenleaf Global Head, Hilton Garden Inn John Greenleaf proudly serves as global head of Hilton Garden Inn. In his role, Greenleaf is responsible for the strategic direction and vision of an award-winning brand that features more than 750 locations in 37 countries. Since joining Hilton in 2011, Greenleaf has held several strategic brand management positions that leverage his strong expertise in developing, operating, marketing and growing hospitality brands. Most recently, Greenleaf served as global head of DoubleTree. He was responsible for overseeing the global Full Service Sales group and global Brand Program Management, Openings & Analytics team for Hilton Full Service Brands, which includes DoubleTree; Hilton Hotels & Resorts; and Curio by Hilton - A Collection of Unique Hotels. Previous positions have included vice president of global brand performance support for the flagship Hilton Hotels & Resorts where he was responsible for leadership and direction of brand support operations for the brand s hotels around the world. Greenleaf began his career as vice president of global brand marketing for DoubleTree by Hilton where he oversaw a global brand repositioning in 2011, plus global advertising, visual identity, public relations, social media, online marketing, brand partnerships, and promotions and hotel marketing communications support. global brands across multiple markets and categories. His earlier hospitality experience includes roles as vice president of brand management for Sheraton Hotels, vice president of marketing for Renaissance Hotels, project leader for Ritz- Carlton Hotel Company s customer information strategy and director of marketing for Courtyard by Marriott. As senior vice president of marketing for Century 21, Greenleaf led the world s largest real estate franchise organization to five consecutive years of record sales and profit by reorganizing, selecting, developing and leading an expert team of 30 marketing professionals and 10 agencies. During his tenure as chief marketing officer at Financial Times Search, he built an expert team of senior marketing and sales professionals and agency partners for an array of consumer technology solutions. Greenleaf earned a Master of Business Administration from The Amos Tuck School of Business at Dartmouth College and a bachelor s degree in economics from Dickinson College, graduating magna cum laude. He also studied at the University of St. Andrews in St. Andrews, Scotland. Originally from Pennsylvania, Greenleaf enjoys classic cars, golf and spending quality time with his wife, Anne, and their two children. Greenleaf is an accomplished team builder who has led the growth and development of some of the best-recognized Brand Leader Bios 12
Brand Leader Bios Amy Martin Ziegenfuss Vice President, Marketing, Focused Service Brands As vice president of marketing for focused service brands at Hilton, Amy Martin Ziegenfuss is responsible for leading the marketing of marketing of Hilton Garden Inn, Hampton by Hilton and Tru by Hilton. In her role, she is responsible for the development and execution of brand positioning, driving digital commerce, traditional advertising, promotions and public relations. Martin Ziegenfuss is a seasoned marketer with 20 years of experience building global brands and driving digital commerce through high-impact advertising and marketing across broadcast, print, digital and social media. She has experience leading teams and campaigns across North America and EMEA in public companies and franchise organizations. Prior to joining Hilton, Martin Ziegenfuss oversaw the advertising, creative and social media strategy for Choice Hotels, where she led the brand s relaunch, oversaw the national advertising strategy and campaign implementation, and led the brand s multicultural marketing initiatives across African American, Hispanic and LGBT segments. Martin Ziegenfuss also spent time in Europe where she led pan-european efforts for Choice Hotels, including strategic planning, creative development and campaign management of offline and online advertising, and marketing for the company s family of brands. Prior to her time at Choice Hotels, Martin Ziegenfuss held marketing roles at a variety of organizations across financial, healthcare and nonprofit sectors, as well as a stint at an agency. She earned a bachelor s degree in communications from Hood College in Frederick, Md., and an MBA from George Washington University. She spent seven years living and working in London and is a keen traveler, reader, diver, equestrian and cook. Brand Leader Bios 13
Brand Leader Bios Sean Wooden Vice President, Brand Management Asia Pacific Sean Wooden is vice president of brand management, Asia Pacific at Hilton. He is responsible for overseeing brand management and brand performance support across the Hilton portfolio of full- and focused-service brands located in the Asia Pacific region. Wooden leads a team that grows relationships with owner and management company representatives and develops and implements measurable programs aimed at driving revenue, loyalty, culture and quality control as the brands continue expanding rapidly in the region. Wooden started his career at Hilton as a head chef at Hilton Portsmouth in the United Kingdom in 1990. He subsequently held a number of senior management roles including director of business development, hotel manager and general manager at a number of Hilton properties in Europe such as Hilton Southampton, Hilton Basingstoke, Hilton St. Anne s Manor and Hilton Brighton Metropole. Wooden was, most recently, senior director of brand performance support for the Hilton Hotels & Resorts and DoubleTree brand portfolios across Europe, Middle East and Africa. Wooden holds a degree in catering and hospitality from Highbury College in Portsmouth, Hamshire, England. In his free time, Wooden enjoys fishing for carp, riding and customizing lambrettas, playing football and spending time with his family. Brand Leader Bios 14
Brand Leader Bios Tal Shefer Vice President - Regional head, Focused Service Brands EMEA Tal Shefer oversees the brand management for Hilton s focused service brands, Hampton by Hilton and Hilton Garden Inn, across Europe, Middle East and Africa Regional Head. Shefer manages the development of the two brands across the region in a bid to build further brand awareness and expand the focused service offerings. This year Shefer celebrates 15 years of service with Hilton. He joined the company as part of the ELEVATOR fast track general manager program and has held various positions at Hilton London Metropole, Athene Palace Hilton Bucharest and served as operations manager at the Hilton London Olympia and director of operations at the Hilton London Kensington. In 2007 Shefer assumed the role of general manager at the Hilton Garden Inn Luton North - this was the first Hilton Garden Inn property to open in the United Kingdom and one of the first in Europe. Shefer joined the focused service team in 2010 as director - international brand performance support, a role which has supported the rapid growth of Hilton s focused service brands outside the Americas. There are now more than 100 focused service properties in EMEA and Shefer has played a key role in reaching this milestone. In 2013, Shefer assumed the role of senior director brand performance support EMEA - focused service brands. Since first joining the team in 2010, he has supported the opening of over 100 new hotels in strategic markets and implemented several strategic initiatives to drive revenue, loyalty and profits for Hilton s owners and operators. Shefer holds a Bachelor s degree(hons) in Hotel Business Management from Birmingham City University. Brand Leader Bios 15
Brand Leader Bios Craig Dezern Vice President, Brand Communications Craig Dezern is Vice President of Brand Communications at Hilton. In his role, Dezern leads global communications across Hilton s 14 industry-leading brands as well as for the award-winning Hilton Honors loyalty program. One of his responsibilities is to focus on reaching consumer audiences around the world through brand storytelling and marketing communications, including the more than 160 million guests Hilton welcomes every year. A native of Louisville, Ky., Dezern earned his B.A. from Western Kentucky University, with a double major in journalism and English. In 1992, Craig was a journalism fellow at the Yale Law School, earning a Master of Studies in Law. Craig is the professional advisor for the University of Florida Bateman Competition, serves on the board of Historic St. Augustine and recently joined the WKU Department of Communications Advisory Council. Prior to joining Hilton, Dezern spent more than 20 years as a communications leader at the Walt Disney Company. Most recently, Dezern led a team of more than 100 professionals driving earned, owned, social and promotional media campaigns for Walt Disney Parks and Resorts, a family vacation business that spans three continents and includes six world-class vacation destinations and a top-rated family cruise line. Before joining Disney, Craig was an award-winning journalist for The Orlando Sentinel, earning national accolades for feature writing, environmental reporting and public service. Brand Leader Bios 16
Media Resources Hilton Garden Inn Bali Ngurah Rai Airport, Indonesia For more information about HGI, please visit: HGI Media Center HGI Press Releases HGI Quick Facts HGI Milestones Property Gallery Program Gallery Hilton Press Releases You can also visit us on facebook.com/hiltongardeninn or twitter.com/hiltongardeninn. For all media inquiries, please contact: Rachel Kenon Brand Public Relations 703.883.5333 Rachel.kenon@Hilton.com Erin Pratt Brand Public Relations Erin.Pratt.Contractor@Hilton.com Media Resources 17