The Benefits of Tourism

The Benefits of Tourism The Benefits of Tourism Diversification of tourism industry infrastructure Contributions to the balance of payments Increase in tax revenues Improved job opportunities Improved income of residents Improved shopping facilities Improved transportation and communications Improved medical facilities Improved cultural facilities Improved recreational facilities A feeling of pride Favourable changes in our lifestyles Improved quality of various services (e.g. hotels, restaurants, shops) What TOURISTS spend their money on Accommodation Transportation & Tours Food & Beverages Attractions/Events and Entertainment Shopping Other Services & Facilities How the TOURISM INDUSTRY spends its money in the local community Wages & Salaries Transportation of Goods Utilities, Services (Water, Gas, Electricity, etc.) Food & Beverages Provincial Taxes Commissions to agents Music & Entertainment Repairs & maintenance Purchase of Stock Administrative & general expenses Fuel Legal & professional services Rental of premises Capital assets & replacement Who Benefits Restaurants Gas Stations Farmers Retailers Charities Travel Agents Taxi Drivers Theatres Galleries Manufacturers Suppliers Delicatessens Gift Shops Film Processors Artists & Pharmacists Shopping Centres Trucking Companies Post Offices Engineers Clerks Pilots Car Dealers Builders Banks Wineries Mechanics Plumbers Electricians Marine Dealers Architects Media News Agents Night Clubs Health Services Printers Butchers Cinemas

The Value of Tourism The World $1,245 billion (USD) (2014) Int l Receipts Leisure accounts for 5 of all international travel Source: World Tourism Organization provisional data.

The Value of Tourism Manitoba 2.8% of GDP 1 (2014) Export revenue is $589.4 million (2014) Direct tourism jobs 2 12,900 (2014) 2014 Total Taxes Contributed by Tourism Wages and Expenditures 2 Federal taxes $ 285.7 million (46%) Provincial taxes $ 276.2 million (44%) Municipal taxes $ 63.2 million (10%) Total $ 625.1 million 1: Statistics Canada: Real gross domestic product, expenditure-based table (http://www.statcan.gc.ca/tables-tableaux/sum-som/l01/cst01/econ50-eng.htm) 2: Canadian Tourism Research Institute - Tourism Economic Impact Model (TEAM) using 2014 tourism expenditure estimates from Statistics Canada s Travel Survey of Resident of Canada and International Travel Survey.

Tourism and Hospitality Related Establishments in Manitoba Number of Tourism & Hospitality Related Establishments 3,4 North American Industry Classification System (NAICS 2 ) Description of Sector 2014 2015 % Change % Total 2015 Tourism Related Transportation 1 1,338 1,401 4.7% 12.8% Performing Arts, Spectator Sports and Related Industries 3,812 3,906 2. 35.8% Heritage Institutions 118 120 1.7% 1. Amusement, Gambling and Recreation Industries 1,095 1,127 2.9% 10. Accommodation Services 1,093 1,071-2.0% 9.8% Food Services and Drinking Places 2,847 2,897 1.8% 26. Travel Arrangement & Reservation Service 400 399-0.2% 3.7% Total Tourism and Hospitality Related Establishments 10,703 10,921 2.0% 100% Footnotes: 1 Tourism Related Transportation includes: Air Transportation - Scheduled, Air Transportation - Non Scheduled, Inter Urban & Rural Bus Transportation, Taxi & Limo Service, Charter Bus Industry, Scenic and Sightseeing Transportation. 2 NAICS: North America Industry Classification System. 3 For statistical purposes, an "establishment" is defined as the smallest unit of a company (whether sole proprietorship, partnership, co-operative, corporation, etc.) that is a separate operating entity capable of reporting all elements of basic industrial statistics. 4 A number of changes that occurred for the December 2014 reference period resulted in a significant increase in the total number of businesses in Canada. The changes are made in an effort to be more coherent with our definition. For further information, please refer to the Statistics Canada document, "Definitions and Concepts used in the Business Register". Source: Manitoba Bureau of Statistics & Manitoba Business Registry, December 204 and December 2015.

Visitor Spending & Visitation Overall 2014 MANITOBA $1,014 Million 9,637,000 person visits $105 per person visit 6 Total Visitor Spending $1,603,368,000 20% 12% OTHER CANADIAN PROVINCES $319.8 Million 958,000 person visits $333.8 per person visit UNITED STATES $185.1Million 354,000 person visits $523 per person visit OVERSEAS $84.5 Million 78,000 person visits $1,083 per person visit 9% Total Visitation 11,027,000 87% Source: Statistics Canada Travel Survey of Resident of Canada (TSRC) and International Travel Survey (ITS), Research Resolutions 2014 Detailed Tabulations..

Visitor Spending & Visitation by Province 2014 MANITOBA DIRECT $1,014,012,000 MANITOBA 9,637,000 ONTARIO $114,545,000 SASKATCHEWAN $69,101,000 ALBERTA $63,832,000 OTHER PROVINCES $32,042,000 2% 9% 76% 9 SASKATCHEWAN 333,000 ONTARIO 347,000 ALBERTA 151,000 BRITISH COLUMBIA 81,000 BRITISH COLUMBIA $40,254,000 OTHER PROVINCES 46,000 Total Visitor Spending $1,333,786,000 Total Visitation 10,595,000 Source: Statistics Canada Travel Survey of Resident of Canada (TSRC), Research Resolutions 2014 Detailed Tabulations.

Visitor Spending & Visitation by State 2014 West North Central $50,784,000 South Central $8,332,000 Mountain $10,760,000 Pacific Alaska Hawaii $22,880,000 12% 6% 28% 14% 8% West North Central 198,000 East North Central 50,000 South Atlantic 28,000 New England $4,003,000 Middle Atlantic $11,869,000 South Atlantic $31,801,000 2% 6% 17% 24% 56% 8% Middle Atlantic 16,000 New England 2,000 Pacific Alaska Hawaii 30,000 Mountain 17,000 East North Central $44,663,000 Total Visitor Spending $185,093,000 Total Visitation 354,000 South Central 12,000 Source: Statistics Canada International Travel Survey (ITS), Research Resolutions 2014 Detailed Tabulations.

Visitor Spending & Visitation by Country 2014 United Kingdom $9,872,000 United Kingdom 8,000 Germany $10,414,000 12% 12% 10% 9% 7% Germany 7,000 France 5,000 France $4,690,000 Other Europe $12,941,000 6% 1 44% 44% 19% Other Europe 15,000 China $1,774,000 Australia $7,735,000 All Other Overseas Countries $37,063,000 2% 9% Total Visitor Spending $84,489,000 6% Total Visitation 78,000 China 5,000 Australia 4,000 All Other Overseas Countries 34,000 Source: Statistics Canada International Travel Survey (ITS), Research Resolutions 2014 Detailed Tabulations.