INDONESIA TOURISM INVESTMENT INVITATION An invitation to invest in tourism based community development at: Rote Island, Rote Ndao Regency, East Nusa Tenggara Province, Republic of Indonesia
Welcome to the Republic of Indonesia The Land of Smiles... Presenting Rote Island, Rote Ndao Regency, East Nusa Tenggara Province Special Interest, Islands and Marine Destination Opportunities. This Invitation has been prepared by the Directorate General of Tourism Destination Development, the Ministry of Tourism and Creative Economy, Republic of Indonesia. Our mission is to: 1. Recognize and promote the locations of great natural beauty and social diversity as tourist destinations; 2. Inform international and domestic investors, developers, operators, and visitors about development potentials in these areas; 3. Guide investors towards the comprehensive investment services offered by the Ministry s partners, including the BKPM Indonesia Investment Coordinating Board. P a g e 1 8
A. Tourism Overview 1. Location INDONESIA TOURISM INVESTMENT INVITATION Figure 1 Indonesia Map Figure 2 Rote Island Map P a g e 2 8
a. Located in the southern part of Indonesia, East Nusa Tenggara Province b. Capital of the Regency : Ba a City c. Nearest city : Kupang (Capital of East Nusa Tenggara Province) d. Main island : Rote Island e. Other major islands : Ndao, Nuse, Landu, Nusa Manuk, Usu I, and Usu II f. Land area of Regency : 1.280,10 sq. Km g. Sea area of Regency : 2.376 sq. Km h. Geographic coordinates : 1) Latitude : 10 25 N to 11 00 N 2) Longitude : 121 49 E to 123 26 E 3) Time zone : UTC + 8 (Waktu Indonesia Tengah) 2. Tourism Resources Rote Island is renowned for its stunning Nemberala beach, which has been known, as one of the best surfing spots in Indonesia. Rote Island also has many traditional fisherman villages across its island, which has become an attraction for many tourists. With the total of 102 islands and only 6 islands that inhabited, fringed with white sand beaches, opportunities for water edge tourism are boundless, including stilt accommodation, cruising, sailing, and fishing. In addition to marine tourism, Rote Island offers nature tourism, cultural and historical tourism, and culinary delight, and vigorous culture, arts and crafts. Rote Island attractions include: a. Magnificent Nemberela beaches b. Boa Beach c. Termanu Rocks d. Charming fisherman villages clustered at water edges The Regency administration is very aware of the benefits of eco-tourism and encourages sustainable development. Rote Ndao Regency have several local arts, which are: a. Dance : Foti, Te o Renda and Kaka Musu b. Song : Mai Fali E, Mana Lolo Banda and Au Nusa Nga Au Dae Nga c. Musical Instrument : Sasando, Gong and Tambur All of the local arts have been used on every traditional ceremonies for generations, these ceremonies includes wedding parades, religion ritual, traditional ceremonies and welcoming guest. P a g e 3 8
3. Accessibilities Rote Island could be reach by both domestic and international tourist via: a. Airport : Lekunik Rote (Local airport with low flight frequency serving the route of Rote Ndao Kupang flight once in a day) b. Nearest Large Airport : El-Tari Airport at Kupang City c. Nearest International Airport : Ngurah Rai Airport at Denpasar City, Bali Province d. Seaport : 1) Ba a Seaport at Lobalain District 2) Batutua Seaport at Rote Barat Daya District 3) Oelaba Seaport at Rote Barat Laut District 4) Papela Seaport at Rote Timur District 5) Pantai Baru Ferry Seaport at Pantai Baru District A floatplane air taxi service may be contemplated as demand for access to newly occupy or remote islands increases. This service may be managed by private sector or public sector. All of these improvements may be considered as private secto r investment opportunities. Countries nearby with major outbound tourism potentials include Malaysia, Thailand, Singapore, Vietnam, and to a lesser extent Myanmar, Brunei Darussalam, and Cambodia. With increased airport capacity, direct domestic flights from Jakarta and Bali are under consideration. 4. Accommodation Coastal and marine sustainable tourism development concept adopted at Rote Island encourage the investors to invest on the sustainable accommodation that takes into account the natural and environmental sustainability. Applying the green technologies and the use of local resources in building, design, and operation of the lodging facilities are also very desirable. The investors also encouraged to utilize the local small, medium suppliers in order to allow the local communities to benefit directly from tourism activities in the area. 5. Marketing The main market for the Rote Island tourism destination is the international tourist who seek the adventure experience through exploring many parts of the island natural beauty. The current market is the international surfer tourist with a limited number of visits due to lack of tourism facilities supporting the activities, investors are encourage to invest in these opportunities. In order to attract more tourist both domestic and international to visit Rote Island, the local government implemented several strategy as follow: P a g e 4 8
a. Quality and quantity improvement of the Rote Island tourism marketing pro gram through a wide variety of media promotion and extend its reach. b. Develop the existing tourist attraction as an integrated tourism destination with international quality in order attract more tourists. c. Improvement and enhancement of the inbound promotion in collaboration with various travel agent. d. The realization of cooperation between partnerships, inter-regional and across sectors in the development of Rote Island tourism. 6. Tourist Arrival The domestic and international tourist statistic presented on the following table : Table 1 Rote Island Tourist Arrival 2004-2011 Year 2004 2005 2006 2007 2008 2009 2010 2011 Total Domestic 0 0 0 0 0 83 212 167 462 International 41 73 93 91 97 121 136 132 784 B. Regional Tourism Policy Source: Rote Ndao Regency Tourism Office 1. Tourism Position on Regional Development Rote Ndao Regency on Rote Island is one of the main priority for the tourism development in East Nusa Tenggara Province, the island has been appointed by the Ministry of Tourism and Creative Economy, Republic of Indonesia as the National Tourism Destination, the National Strategic Tourism Zone and the National Tour ism Development Zone. Tourism is one of the main potential economic contributor for Rote Ndao Regency, the regency have been focused on developing the tourism sector for the past few years. The investors are encourage for collaboration with the local government and the local community. 2. Regional Tourism Development Objective The tourism development at the Rote Ndao Regency must be implemented in compliance with the following principles: a. Community based tourism Maintain the involvement of the local community and the stakeholders on every tourism development activities b. Sustainable tourism Continuous improvement and preservation of the environmental, cultural and community aspects of tourism development P a g e 5 8
c. Cultural preservation Implement and integrate the local culture elements on all of the tourism development activities d. Collaborative cooperation between stakeholders Cooperate and accommodate all of the stakeholder s aspirations C. Investment Area Overview 1. Investment Location The Regency administration has identified several beaches or islands prime for development. These include: Utek Beach Figure 3 Utek Beach P a g e 6 8
Figure 4 Utek Beach Map Individual beachfront parcels be acquired by private sector entities for eco - sensitive development of several below business field (including the investment code for every business field): 1) Star hotel (5511), ranging from 3 to 5 star; 2) Food and beverages services, such as: Restaurant (56101) Café (56303) Bar (56301) 3) Spa (96122) and Villa (55194) 4) Recreational Park (93232) and Theme Park (93210) 5) Enclave Management (91022) of the Living history ethnic village. 2. Available Cooperation The Investors are encourage to invest in collaboration with the local government and community through the following cooperation: a. Build, Operation and Transfer (BOT) b. Operational Cooperation c. Joint Venture d. Community Micro, Small and Medium Joint Enterprises P a g e 7 8
Welcome to Rote Island Tourism Zones... Directorate General for Tourism Destination Development Ministry of Tourism and Creative Economy Republic of Indonesia Sapta Pesona Building, 4th Floor, Medan Merdeka Barat Street No. 17 Central Jakarta, 10110 Contact us: Phone: +62(0) 21 383 8040 Fax: +62(0) 21 3483 3865 E-Mail: indonesia.tourisminvestment@gmail.com Website: www.indonesia-tourism-investment.com www.parekraf.go.id P a g e 8 8