August 2016 ISSUE Vol. 19

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August 2016 ISSUE Vol. 19 UPCOMING EVENTS PhamaLytica Lifestyle and Interior Show Home Interior Fair 5 th Cablenet Expo Vision 2016 Sportex India 2016 Agritex 2016 Hyderabad Comic Con All rights reserved. Point of View is a bi-monthly from HITEX www.hitex.co.in

Historical Place Mecca Masjid Find the glorious aura emanating in every motif and frieze The Mecca Masjid of Hyderabad never ceases to allure the architecture lover as it soothes the soul of a spiritual solace seeker. Built more than three centuries ago, the Masjid, one of the biggest mosques in the country, symbolises the grandest human excellence and collective endeavour of men and animals where 8000 workers and 1400 oxen were in action. The granite was quarried continuously by hundreds of workers while the oxen were constantly at service drawing them to the construction site, a feat aptly chronicled in Hyderabad s golden history.

Muhammad Quli Qutb Shah commissioned bricks to be made from the soil brought from Mecca, and used them in the construction of the central arch of the mosque, thus rendering the name to the mosque. Inside the courtyard, a room is also believed to be housing the hair of Prophet Muhammad. The compound also provides asylum to the marble graves of Asaf Jahi rulers. Mecca Masjid stands just a few feet away from Charminar to its south, amid the bustling bazaars of Hyderabad s Old City. It is also closer to Chowmahalla Palace and lies on the way to Falaknuma Palace from Charminar. With so many places of interest in the neighbourhood including Laad Bazaar and Patherghatti, Mecca Masjid truly depicts the cultural richness of Hyderabad. www.hitex.co.in 03

COO Message Through POV, I once again am happy doing what I love the most - talk to the esteemed industry representatives, government representatives, corporate fraternity, partners, vendors, sponsors and my Hitex colleagues. As usual, POV captures the essence of the events industry, thereby offering updates and trends informative and engaging. Hitex is pleased to present you the latest issue of POV. It was undoubtedly a spectacular year so far and the latest feather in the cap for Hyderabad is the proposal to install one lakh CCTV cameras all over the city to make us more secure and ensure better management of law and order. To be installed over a period of two years, these closed circuit television cameras would be connected to the state-ofthe-art Command Control Centre. These cameras would be located at all strategic and sensitive points of the city enabling a more effective monitoring. 04 Point of View bi-monthly August 2016 Issue VOL. 19

There are positive vibes palpable all over the economy with a growing promise of investments to the State of Telangana. All these are set to bring more revenue to Hyderabad and Hitex is proud to be part of the ever growing Brand Hyderabad. Talking about Brand Hyderabad, let me take this opportunity to congratulate Ms. P.V. Sindhu for her exemplary accomplishment in the recent Olympics. A real role model, we hope to see you bring more laurels for the State of Telangana and for the Nation at large. On behalf of Hitex, I wish all of you an eventful season, and a fruitful association! K. V. Nagendra Prasad COO, HITEX www.hitex.co.in 05

HYDERABAD TO GET 1,00,000 CCTV CAMERAS In their effort to make Telangana the safest and most secure state in the country, the Telangana government has planned to install 1 lakh networked closed circuit television (CCTV) cameras across Hyderabad over the next two years. All the cameras will be connected to the proposed Command and Control Centre of the Police, allowing law and order officials to better monitor and control crime in the city. The initiative was taken up by the Police Department of the State, which reported that they will install these CCTV cameras in crowded areas. Elaborating on the program, south zone DCP V. Satyanarayana said that the cameras were being installed at strategic locations throughout Hyderabad. The Old City will be one of the most focused areas, along with other high-interest and high-traffic areas such as Cyberabad, Chowmahalla Palace, places of worship, educational institutions, malls, hotels, railway stations, etc. 06 Point of View bi-monthly August 2016 Issue VOL. 19

This initiative will be a first of its kind in the country on such a large scale. The total cost of the project is estimated to be Rs. 657 crores over a period of two years, while another Rs. 302 crores would be spent on the Command Control Centre bringing the total to Rs. 959 crores. A part of the financing will be procured from NTPC as the police have signed an MoU with National Thermal Power Corporation (NTPC), to extend financial assistance of Rs 1crore for installing CCTVs. These funds constitute a share of NTPC s corporate social responsibility initiative. The one lakh CCTV cameras will be connected to the Command Control Centers at police station level, Zonal DCP office and the proposed Centralized Main Command Control Centre. The Command Control Center will come up at Road No 12, Banjara Hills and will be a 24-story, state-of-the-art facility ensuring round-the-clock international standard surveillance and maximum security in the city. Footage and data from CCTV cameras will be stored and analyzed at the CC Centre, and any offender entering Hyderabad will be identified immediately. In addition to helping law and order situations, the CCTV Surveillance System will also be helpful to other government departments like roads and buildings, infrastructure, and municipal corporations among others. www.hitex.co.in 07

CONCLUDED EVENTS Hyderabad Kids Fair 2016 2nd to 5th June, 2016 Organizer: HITEX The largest kids carnival of the country organized by Hitex yet again proved why it is the darling of thousands of young hearts. Promising to be bigger and more exciting, the Kids Carnival June 2016 marked the end of summer vacations, casting an indelible impression. There were engaging affairs, enhanced presence of brands, play areas and food zones. The product line included kids fashion, accessories, education, nutrition, food and games. Famed film personality and comedian-par excellence, Mr. Ali inaugurated the Kids Carnival. The carnival was visited by at least 50000 people of which around 80 percent were children. The number of exhibitors was close to 100 while the ensuing edition is expected to have 120 participants. 08 Point of View bi-monthly August 2016 Issue VOL. 19

Furniture and Furnishing Show 2016 10th to 13th June, 2016 Organizer: I Ads & Events Pvt. Ltd. The four day event was held at Hitex to showcase an exhaustive array of products related to furniture, furnishings, home décor and accessories. The event brought with it a heady mix of brands from international to local, empowering the customer to make a choice in line with his budget, taste and need. www.hitex.co.in 09

Gruhapravesham 2016 25th to 26th June, 2016 Organizer: India property Online Pvt. Ltd. The 82nd edition of Gruhapravesham was held on June 25 & 26. Hailed as India s biggest property show and being the flagship exposition of Indiaproperty.com, Gruhapravesham brought forth a wide choice for home seekers interfacing them with property developers and builders from across the country. The exhibition saw big and small names engaging potential buyers. The show was witness to record footfalls crossing 20000 and hundreds of spot bookings. The event has been once again appreciated for providing an effective window for enthusiastic buyers while setting up an impacting platform for buyers to enhance their visibility as well as the mindshare. 10 Point of View bi-monthly August 2016 Issue VOL. 19

Every event eventful Plan yours www.hitex.co.in 11

Travel and Tourism Fair 15th to 17th July, 2016 Organizer: Fairfest Media Ltd. Travel & Tourism Fair was held from 15th July to the 17th July 2016. The show was an ideal platform for the Indian tourism industry to showcase its ever-growing potential culminating energies and synergies of umpteen industry representatives from tourism departments to travel consultancies. The three-day bonanza opened up multiple vistas in travel and tourism literally shipping the spirits of travel seekers and potential tourists through affordable and alluring packages suiting taste, budget and enthusiasm. The three days were abuzz with networking moments, endeavours for association and was a melting pot of travel industry with participants representing various countries. 12 Point of View bi-monthly August 2016 Issue VOL. 19

Deep Mela 22nd to 24th July, 2016 Organizer: Deepshikha Mahila Club The annual extravaganza of Deep Mela was held between July 22 and 24 by Deepshikha Mahila Club. The event was larger this year with more than 200 stalls put up offering various products. The legacy of Deep Mela was intact with at least 20000 visitors engaging themselves with the lavish range of products, from household to personal care, wellness to food, handicrafts to textile to name a few. Interior Show 22nd to 24th July, 2016 Organizer: I Ads & Events A range of furniture, furnishings, home décor, garden décor, cookware, storage, and home appliances that suit every taste and budget were presented at the Interior Show 2016. Visitors were charmed with not only the wide selection, but also the quality and pricing of the products. It was one of the most successful events that the home exhibitions segment in the city has seen. www.hitex.co.in 13

Upcoming Events PhamaLytica 5th to 6th August, 2016 Organizer: UBM India Pvt Ltd The third edition of the PharmaLytica will be held on August 5th and 6th at Halls - 1 & 3. Hailed as a prestigious congregation of the Pharma-support services fraternity, the event is expected to bring closer the industry representatives from all over the country whether it is from analytical, biotech, lab services, pharma machinery or even contract outsourced services. The event will witness exhibition of products and services besides setting up a platform for exchange of knowledge and ideas, charting of synergies and promotional opportunities, all representing the entire value chain in the niche segments of the pharma industry. The event is supported by CIPI, ACRO and BDMA. Lifestyle and Interior Show 5th to 8th August, 2016 Organizer: I Ads & Events The popular Lifestyle and Interior Show will be held from August 5th to 8th, 2016 displaying a wide range of products related to lifestyle, interiors and personal needs. The show offers an exciting range for customers to handpick products that suit their taste, stature and budget. From trendy to retro, budget to niche, local to global, the Lifestyle and Interior Show will cater to all age groups offering furniture, home décor, handicrafts and artifacts. Home Interior Fair 13th to 15th August, 2016 Organizer: Prompt Trade Fairs (I) Pvt Ltd. The Home Interior Fair 2016 is an alluring affair that brings exhibitors and customers on a single platform to deal with an exhaustive range of products and services for complete home needs. The exhibitors range from top multinational brands and homegrown companies to popular local brands. A broad array of products will be on display covering furniture and furnishings, interior décor, kitchen décor, modular kitchen and kitchen accessories, lighting, flower, fabrics, drapes and textiles to name a few. The event is being organized by the Times of India. 14 Point of View bi-monthly August 2016 Issue VOL. 19

5th Cablenet Expo Vision 2016 24th to 26th August, 2016 Organizer: CNC GROUP The 5th Cablenet Expo Vision 2016 will be held between August 24 and 26, and is expected to bring around 100 companies on a single platform from cable TV and broadband service providers. The event is being organized by CNC Group. Sportex India 2016 26th to 28th August, 2016 Organizer: HITEX Sportex India 2016 is a highly accomplished exhibition of sports goods and equipment, wellness and fitness goods and equipment. The three-day event is being held in association with Hyderabad Runners, the organisers of the prestigious annual Hyderabad Marathon. The event is aimed at creating awareness and buzz in the sporting and fitness arenas among sports and fitness lovers. The event brings top-notch brands and has been recognized as one-of-its-kind expos in the country offering an exclusive play area, interactive sessions and kit distribution for Hyderabad Marathon participants. Sportex India is the most effective platform for brands to create an enviable mindshare among the potential product seekers. Agritex 2016 8th to 10th September, 2016 Organizer: Kenes-Exhibitions Agritex 2016 is an international trade exposition that blends the presence and participation of national and international players in agricultural, dairy, and food processing. The event is supported by the Government of Telangana State, and ideally embodies the value chain in the agriculture as well as the entire ecosystem involving multiple sub-sectors. The exhibition offers core events including a dairy show, seed tech event and the Indo-Israel Knowledge Conclave. Hyderabad Comic Con 24th to 25th September, 2016 Organizer: Comic Con India Comic Con is a unique and distinct exhibition to be held on September 24 and 25, 2016. It is among the multitudes of similar events held across the country aimed at bringing the popular culture to the fore and celebrating talent & creativity. It is a feast-of-its-kind for the fans to experience events, shows and sessions not just restricted to comics but spanning movies, TV, toys, gaming and so on. www.hitex.co.in 15

HITEX Exhibition Center / HYDERABAD THE VENUE FOR SUCCESS PREMIER NEXUS FOR CONFERENCES, EXHIBITIONS, AND TRADE FAIRS IN INDIA Centrally located: 2 Hours flight from any major city IN INDIA High quality MICE infrastructure Industry friendly and supportive State Government Purpose-built Exhibition & Conference Venue Indoor Exhibition Halls Conference Halls Open Grounds Outdoor Display Areas Landscaped Fair Park brandex.be 1st Floor, Trade Fair Office Building, HITEX Exhibition Center, Izzat Nagar, Hyderabad 500 084. Telangana. India T : +91 40 2311 2121 / 22 / 23 F : +91 40 2311 2124 email: hitex@hitex.co.in visit: hitex.co.in