SANTA ROSA, CALIFORNIA
A SOPHISTICATED FLAVOR Located in beautiful California wine country, Santa Rosa Plaza draws tourists as well as shoppers from Sonoma, Napa, Mendocino, and Lake counties. Santa Rosa is 60 miles north of San Francisco and, with 486,000 people, the 12th largest metro area in California. Santa Rosa is the largest city in the county and a busy, vibrant hub that is populated with many shops and restaurants serving the daytime population and tourists. Within the market, 20% of households have incomes greater than $100,000. The area is home to more than 300 of the world s most award-winning wineries. The wine industry draws significant high-income tourist traffic. The new $145 million Green Music Center located on the Sonoma State University campus is a focal point for arts in the Northern San Francisco Bay Area and attracts thousands of visitors annually.
A STYLISH DESTINATION Santa Rosa Plaza is the premier shopping destination in Sonoma County, California. With more than 120 specialty stores, the mall offers unparalleled choice and shops not found anywhere else in the North Bay, such as Francesca s, Lorna Jane, LUSH Fresh Handmade Cosmetics, Michael Kors, Pandora, Teavana, and The Walking Company. Among the popular dining options is 2 Tread Brewing Company, opening in 2016 and featuring an outdoor beer garden with live entertainment. The center offers ample parking, including four multilevel parking decks and one surface lot.
BY THE NUMBERS Anchored by Three Major Retailers Macy s, Sears, Forever 21 Square Footage Santa Rosa Plaza spans 692,000 square feet of retail space. Two Levels Boasting more than 120 stores. Restaurants 11 quick-service eateries. Sit-down restaurant opening in 2016.
IN GOOD COMPANY Chic. Diverse. Sophisticated. Many fine brands have chosen Santa Rosa Plaza as their preferred location in Sonoma County, California. The Disney Store Eddie Bauer Lorna Jane LUSH Fresh Handmade Cosmetics The Walking Company Zales Jewelers
POSITIONED TO SUCCEED Santa Rosa Plaza is located along B Street in the heart of downtown Santa Rosa, California. The center sits along US 101, the major highway that runs north from San Francisco through Santa Rosa. In late 2016, the SMART Train (Sonoma Marin Area Rapid Transit) will begin in Sonoma County. The main station will be located just west of Santa Rosa Plaza and provide tourists and residents easy access to the mall. 2015 2020 2015 2020 472,419 490,222 180,954 187,971 2015 $84,407 2020 $91,864 2015 186,611 2015 $606,830 Source: SPG Research; trade area demographic information per STI: PopStats (2015).
DESTINATION SHOPPING Located in the heart of California wine country, Santa Rosa is a logical base for exploring the more than 300 wineries in the area. Santa Rosa is known for its dining culture and the home of celebrity chefs. The area hosts several top-rated food and dining events, including Taste of Sonoma and the Sonoma County Harvest Fair. Sonoma County was voted the #1 U.S. Wine destination by TripAdvisor Traveler s Choice Awards. With a mild climate and rolling hills, Santa Rosa is known as one of the top cycling destinations in the world. Santa Rosa Plaza attracts both domestic and international tourists. The majority of tourists are domestic, but approximately 10% of visitors come from outside the U.S. Retail spending among visitors has been growing steadily. In 2014, visitors spent $214 million on retail alone.
Cobb Cloverdale Hidden Valley Lake Middletown TRADE AREA BOUNDARY Esparto Healdsburg 101 Calistoga Angwin Windsor Deer Park Winters Guerneville Larkfield-Wikiup St. Helena Forestville Monte Rio Graton 2 1 Roseland Santa Rosa 3 D Occidental Sebastopol Yountville 6 Bodega Bay Rohnert Park Cotati Glen Ellen Eldridge Boyes Hot Springs Vacaville Elmira Dillon Beach 5 Petaluma El Verano Temelec 4 Napa Green Valley 80 Suisun City Fairfield N 0 10 American Canyon MILES Black Point-Green Point Vallejo Novato Inverness Benicia TRADE AREA & COMPETITION Simon Centers Competition 1 Santa Rosa Plaza 2 Coddingtown Mall 3 Montgomery Village 4 Napa Premium Outlets 5 Petaluma Village Premium Outlets 6 Vacaville Premium Outlets
4TH ST. 3RD ST. SANTA ROSA AVE. MACY'S B ST. SANTA ROSA PLAZA SEARS FOREVER 21 1ST ST. 1ST ST. A ST. 6TH ST. 3RD ST. MORGAN ST. US 101 / REDWOOD HWY. N AERIAL OVERVIEW
KEY DEPARTMENT STORES RETAIL 7TH ST. ROSS ST. 5TH ST. 4TH ST. 3RD ST. 2ND ST. B ST. 1ST ST. MACY S SEARS FOREVER 21 A ST. 6TH ST. PARKING DECK ABOVE 3RD ST. MORGAN ST. US 101 N SITE PLAN SITE PLAN
UNIQUE OPPORTUNITY Santa Rosa Plaza presents a unique opportunity for your brand. Please contact the following leasing professional for more information. Justin Lushing (310) 370-3837 justin.lushing@simon.com