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A COLLABORATIVE NATIONAL DIALOGUE ON INNOVATION AND THE CONTRIBUTION OF TOURISM TO CANADA S SUSTAINABLE FUTURE VICTORIA, BC JANUARY 21-24, 2018 PROGRAM IMPACT Sustainability Travel & Tourism 2018 will take place at the Victoria Conference Centre from January 21-24, 2018. Sessions will explore climate change, technology, transportation, Indigenous culture, policy, local labour markets and new tourism trends and experiences. Themes include innovation, prosperity, conservation, culture and partnership. Co-Chaired by Keith Henry, CEO of Indigenous Tourism Association of Canada and Dr. Rachel Dodds, Professor at the Ted Rogers School of Hospitality and Tourism Management, Ryerson University. IMPACT Sustainability Travel & Tourism 2018 is presented in partnership between Tourism Victoria, Synergy Enterprises, Beattie Tartan Integrated Communications and Starrboard Enterprises. Learn more at www.tourismlegacy.ca

DAY 0 - SUNDAY, JANUARY 21 POLICY IN ACTION TOURS (OPTIONAL) CHOOSE FROM ONE OF THE FOLLOWING: $99 CDN PER PERSON Learn from Victoria s efforts and errors. Meet with CEO s, policy makers and entrepreneurs who have tackled the challenges of sustainability head on, often with surprising results. MARINE 10:00am-4:00pm Explore how culture, business and nature work together in Victoria s Harbour. Sail onboard the Forever Wild vessel and learn from the Songhees First Nation how they are leveraging their rich history to create a burgeoning tourism business. Lunch provided by Songhees Catering Co. TRANSPORTATION 10:00am-4:00pm Drive electric cars hosted by the EV Club of Victoria. Fly with 100% carbon neutral Harbour Air Seaplanes* and finish with learning about the city s network of cycling lanes. Lunch provided by Pizzeria Prima Strada. [*weather permitting] HOSPITALITY 10:00am-4:00pm Travel by CVS s electric bus to tour an attraction that breeds sustainability, literally! Tour The Parkside Hotel & Spa (built to LEED standard but still found room for improvement), and finish with a local craft beer while learning about Canoe Brewpub s commitment to sustainable business practices. Lunch provided by Truffles Catering. WELCOME RECEPTION JOIN US AS WE GATHER TOGETHER TO HAVE OUR SAY IN SHAPING CANADA S FUTURE AS A GLOBAL LEADER IN SUSTAINABLE TOURISM THE PARKSIDE HOTEL & SPA 6:00pm-8:00pm Open to all registrants, this evening will celebrate our partners in the Transportation, Hospitality and Marine Industries as we culminate our Policy In Action Tours by bringing it all together with a thought provoking presentation. If our Policy In Action tours were sold out before you had a chance to register you will have an opportunity to interact and learn about the challenges and mitigation strategies employed by these committed, future thinking business leaders in our community. Enjoy a selection of tasting bites by a local, sustainable catering company, Truffles Catering. The evening will be enhanced with libations provided by a local craft brewery, cidery and winery whose goal is to create their product using best practices in farming, production and distribution.

DAY 1 - MONDAY, JANUARY 22 MORNING BREAKFAST 7:30am-8:30am WELCOME 8:30am-8:50am CANADA: WHAT ARE WE SUSTAINING? 8:50am-10:05am Welcome / Kick-Off A look at Canada s current trajectory and how we compare on a global scale. Panel of national experts from industry, academia, Government and the Indigenous community. David Goldstein (Destination Canada); Elizabeth Becker (author and journalist); Keith Henry (ITAC); Dr. Rachel Dodds (Professor, Ted Rogers School of Hospitality and Tourism Management); Paul Nursey (President & CEO, Tourism Victoria) REALITY CHECK INNOVATION 10:05am-10:30am 1. State of the Climate & Targets Robert Sandford (EPCOR Chair in Water and Climate Security, UN University Institute) 2. Waste - BioNova Jody Epp (Assured Renewables) 11:00am-12:25pm 1. Global Goals for Sustainable Development Workshop with Robert Sandford on the 17 Goals developed by the UNEP. Explore how your business or region can adopt these goals and create a sustainable future. Robert Sandford (EPCOR Chair in Water and Climate Security, UN University Institute) 2. Who is the Canadian Consumer? Digging into data on the Canadian consumer with Dr. Rachel Dodds. Bridging the values gap between product offerings and consumer requests. Dr. Rachel Dodds (Professor, Ted Rogers School of Hospitality and Tourism Management and IMPACT Co-chair); Suzanne Reeves (Sure Media)

DAY 1 - MONDAY, JANUARY 22 CONT. AFTERNOON LUNCH 12:30pm-1:30pm INTRODUCTION 1:30pm-1:45pm Elizabeth May (Leader of the Green Party of Canada) FLOOD, FIRE & FROST 1:45pm-3:00pm How is your destination impacted by climate change? Learning from the wildfires and floods. Amy Thacker (CEO, Cariboo Chilcotin Coast Tourism Association); Dave Butler (Director of Sustainability, CMH); and more COFFEE BREAK 3:00-3:25pm 3:30pm-5:00pm 1. Sustainable Tourism Development: Exploring Indigenous Solutions Showcasing tourism that honours tradition and looks towards the future. Leveraging tourism to redevelop connections with language, heritage and community. Christina Clarke (Songhees Nation); Dr. Sonya Graci (Associate Professor, Ryerson University); Keith Henry (ITAC) 2. From Place-to-Place: The Future of Low Emissions Travel How Canada s top innovators are decarbonizing the way we travel by air, water and ground. John Wilson (Wilson s Transportation); Ben Ryan (Air North); and more

DAY 2 - TUESDAY, JANUARY 23 MORNING BREAKFAST 7:30am-8:30am KICK-START 8:30am-8:40am LESSONS FROM THE NORTH 8:40am-10:05am REALITY CHECK INNOVATION 10:05am-10:30am Kick-Start & Overview Preparing for increased tourism: creating products that celebrate culture and preserve the wild. Blake Rogers (Executive Director, TIA Yukon); Frontiers North; Government of Nunavut 1. Making IMPACT Carbon Neutral Dawn Hancock (Manager, Client Engagement, Offsetters); Kayli Anderson (Managing Partner, Synergy) 2. Municipal Natural Assets Initiative Michelle Molnar (Gibsons) 3. The Stories We Tell Dené Sinclair (ITAC) COFFEE BREAK 10:30-11:00am 11:00am-12:25pm 1. Frameworks for Sustainable Destinations and Operators Exlploring tourism frameworks and standards that promote holistic growth and turn lofty goals into action. Jill Doucette (Founder, Synergy); Gary Graham (Green Key Global); Angela Nagy (Green Step); Glenn Jampol (Chair of the Global Ecotourism Network) 2. Help Wanted: Addressing the Crippling Shortage of Labour Work with a facilitator from Tourism HR Canada to explore solutions that are building a dynamic, inclusive and resilient workforce. Christine Willow (Tourism HR Canada)

DAY 2 - TUESDAY, JANUARY 23 CONT. AFTERNOON LUNCH 12:30pm-1:30pm TOURISM AS A TOOL FOR CONSERVING NATURAL & CULTURAL ASSETS 1:45pm-3:00pm Exploring how using tourism for environmental and social good creates strong economic return. Parks Canada; Alex Berlyand (Co-Founder Parkbus); Glenn Jampol (Chair of the Global Ecotourism Network) Facilitator: Rod Taylor (CEO, Legacy Tourism Group) 3:30pm-5:00pm 1. Buying Power for Social Good and Environmental Prosperity Policies and practices that drive positive change. Kelly Galaski (Planeterra); Elizabeth Becker (author & journalist) 2. Combining Forces: The collision of for-profit, non-profit and social enterprise to drive change Unique partnerships with NGOs and First Nations to drive social change while doing business. Christina Clarke (Songhees First Nation); Shae Bird (Tundra North Tours); Kirby Bigchild (Rocky Native Friendship Centre); and more Facilitator: Jill Doucette (Founder, Synergy) THE GATHERING HARBOUR AIR TERMINAL 7:00pm-10:00pm Enjoy the finest in local cuisine provided by IMPACT partners, Pizzeria Prima Strada, Songhees Catering Co. and Truffles Catering. Partake in local wines, craft beers and delectable desserts in an evening designed for sharing our hopes for the future.

DAY 3 - WEDNESDAY, JANUARY 24 MORNING BREAKFAST 7:30am-8:30am OVERBOOKED 8:30am-10:00am When more isn t better: understanding capacity and addressing seasonality and tourism dispersion. Elizabeth Becker (author and journalist); Paul Nursey (President & CEO, Tourism Victoria); Darren Reeder (Banff - Lake Louise); Greg Klassen (Twenty31) COFFEE BREAK 10:00-10:30am REALITY CHECK INNOVATION 10:05am-10:30am 1. 10 Clean Technologies for Hotels Jill Doucette (Founder, Synergy) 2. Indigenous Innovation Jeff Ward (Animikii) 3. TBC CONFERENCE OUTCOMES 11:00am-12:15pm Reflecting on the conference and future industry actions. A discussion paper summarizing the dialogue will be produced post-conference and shared across the nation. The paper will be used to connect the tourism industry with community stakeholders and to build content for industry conferences. CLOSING REMARKS 12:15pm-12:30pm Closing Remarks / Wrap-Up *Schedule of events subject to change