Villages and small towns as catalysts for rural development challenges and opportunities

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Brussels, 14.02.2017 Villages and small towns as catalysts for rural development challenges and opportunities Pal Hajas Dr., Representing: Kozard, Hungary President, LAG Cserhatalja, Kozard, Hungary

Small Village in the 21st century: Taste of Success in Kozard, Hungary

Villages and small towns as catalysts for rural development challenges and opportunities Historical Allies? Global Dilemma Political Opponents? (Small) Towns Villages

Villages and small towns as catalysts for rural development challenges and opportunities Historical Allies? Global Dilemma Lapland vs. UK Hungary vs. Belgium (Small) Towns Opponents or Allies? Villages Political Opponents?

Villages and small towns as catalysts for rural development challenges and opportunities Historical Allies? Traditional lifestyle Family Economy Farm products Recreation Public Goods Global Dilemma Lapland vs. UK Hungary vs. Belgium (Small) Towns Opponents or Allies? Villages Political Opponents? Socialist & Neo-Liberal theory: want only urban? Rural-Urban Partnership?

Population Trends in Hungary between 2000 and 2013

Realities: Rural Imbalance Small Town Offers Services and collects benefits from villages vv Health care Schools Market Major shopping Administration Banking Postal Services Public transport Long houl transport Police/Security Culture vv vv vv Small Town I InBound -Inflow Village vv vv vv Needs: Restoration Partnership Villages Offer things to Small Town Recreation Clean Environment Fresh produce Labour force Rural & Project Development

Kozárd: History Renewal Hope People s Common Memory In the 20th century: Disintegration of 1000 year old historic Hungary after WW I. 45 years Soviet dominance/occupation after WW II. 10+ years wild privatisation

Kozárd: History Renewal Hope Loss of jobs, outmigration, Degraded economy and human values 2002: Election of new Mayor and Self Government Council Recognition: Kozard - Community and Village to be saved & renewed!

Kozárd: History Renewal Hope Roots: new Mayor was born and grew up in Kozard Experiences: both in Hungary and abroad (Italy, Spain, France, Germany, Far-East, Middle-East ) Vision: Care of citizens, better livelihood, encourage businesses

Kozárd: History Renewal Hope Opportunities: 2004: Hungary in EU. Kozard: in the verge of change, clean environment, local agriculture Partnership with: Local citizens Regional, Provincial and National Government

Kozárd: History Renewal Hope Village and Rural Planning: Follow traditions - Fruit orchards Crop Farming Water Harvesting Priorities 2006: Mayor re-elected: Clean village / Rural Tourism Processing of local products Protect Environment and Nature

Kozárd: History Renewal Hope 2008: Government survey stating: Bi-polar development centres: Kozard (170) and Paszto (10,000), the small town 2010 full employment: commuting employees from near-by cities, towns, regional villages to Kozard

Kozárd: History Renewal Hope Village and Rural Development Systematic Approach: Cserhatalja LEADER established in Kozard: 2005 * Rural Development Award for the Mayor and her staff Integrated Projects: Towards village and area marketing

Kozárd: History Renewal Hope Village Promotion: Apple Valley Concept Apple Flower Festivals Gastronomy and Fruit Festivals Singing Forest Festival Kozard Easter for kids

Kozárd: History Renewal Hope Successes in Rural Tourism, International presence 2003-2007: Kozard in 4 Leonardo + 2 EACEA, +Rome, Barcelona 2008: In Sweden village renewal presentation 2009: LEADER Transnational: The Netherlands, France

Kozárd: History Renewal Hope Consolidation 2010: Mayor 3rd cycle re-elected Awarded as Best Mayor of Hungarian Villages Activisation of Civil Organizations Interreg projects for tourism 2013: Kozárd: ECOVAST Congress * Model for other villages in HU+EU

Kozárd: History Renewal Hope Regional approach 2014: Mayor 4th cycle re-elected until 2019. Kozard in Provincial Planning Kozard-based SMEs opened for eco-system approach 13 projects are waiting in pipeline with neighbours since 2015-16.

Kozárd: History Renewal Hope 2014: Opening Debrecen University Department in Kozard: Regional Dev., Innovation and Tourism

Kozárd: History Renewal Hope Selected appreciations: 2015: Flowery Village of Hungary Award by the Minister of Interieur 2015: European Tourism Quality Award for the local restaurant 2016: Paleontology Congress opening new GeoPark attraction

Brussels, 14.02.2017 What are the realities, needs and perspectives? Pal Hajas Dr., Representing: ECOVAST Hungary President, LAG Cserhatalja, Kozard, Hungary

ACTIVE VILLAGE DEVelopment 2008-2014-2021: For Sustainable tourism 12 Guesthouse: 46 rooms, 102 bed, Conference facilities, Study tours Expanding the Restaurant, more events New Attraction, Hotel 23

Kozárd: History Renewal Hope Development Goals 2017-2030: Defining the New Kozard as Rural Cultural and Innovation Hub EMPHASIS ON TOURISM AND SERVICES Under Paloc Cultural Network: Impressionist School and Art Gallery, Creating Mural Fresco Village Kozard Conference Centre Art-Cultural Allee

Kozárd: History Renewal Hope SMARTRURAL 2016-2025: Smart Farming (Satellite Agri) Croplands with pollinator strips Developing Regional Knowledge Centre and Innovation Centre 2018: Kozard Digital Hub project 2018: New Motorway to Budapest (50 minutes driving time)

Kozárd: History Renewal Hope SMART APPLE KOZÁRD (HU) TRANSNATIONAL KNOWLEDGE TRANSFER, INNOVATION AND DIGITAL COMPETENCE CENTRE

Kozárd: History Renewal Hope Under Crossborder (SK-HU): Eco-Awareness & Training Wetland Bird Observation Pilgrim Accommodation Bicycle rental and service Kozard Nature s House (Nature and Folk Art Centre) Agriculture / Village Roads

Vitality Summary: Through the Eco-, Agri- and Gastro Tourism, Rural areas are getting vitality infusion and contribute to development of the region

Vitality Opportunities - 2016-2022 Six villages with Kozard join forces Wide variety of attractions offered Access to the area is better with new roads Slow but sure digitaliztion is taking place Hope in a steady increase of visitors and tourism revenue

Summary and Conclusions: In a short 15 years of Kozard village renewal as vitality example demonstrated the importance of a symbiotic impact of the well planned rural development using rural tourism as a useful tool.

The newkozard kozardis calling calling Setting Lively communities Returning of youths Empty homes are sold! In 5 years 18 children were born or moved to Kozárd with parents Surrounding villages now in vital cooperation Strong Transnational Cooperation Spirit 31

OurMission Missionfor ACTIVE VILLAGE DEVelopment Think European, Act National Save Rural Space for Children Keep Local-Patriotic Spirit Support Culture, Art and Nature 32

Big yes! 33

Big yes! There are chances, opportunities and justified needs to save small villages in the European rural space 34

Big yes! There are chances, opportunities and justified needs to save small villages in the European rural space Thanksfor your attention! 35