POST SHOW REPORT SOLAR ENERGY UK 2013 Solar Energy UK Post Show Report 2013 1
Solar Energy UK 2013 - Post Show Report Now in its 4 th year, Solar Energy UK 2013 saw the highest attendance levels in the show s history confirming its unchallenged position as the most important event in the UK solar industry s calendar. The event attracted 2,424 unique visitors from 42 countries with an exhibition that featured 173 exhibitors, 2 seminar areas and 88 high profile speakers as well as 2 feature areas for demonstrations and talks on Practical PV for installers and Large Scale Solar. Visitor and exhibitor feedback for the event was excellent and the mood at the show was buoyant and full of optimism for the year ahead s trading. This report summarises some of the key statistics surrounding the show along with some of the feedback received and details of the companies that are already signed up for 2014. 2014 s show is already shaping up to be bigger and better and we hope that your organisation can be part of it. Very, very good show, we ve seen a good amount of traffic from visitors coming from all sides of the county, even interest from abroad and interest into export activity so this has been a very good and professionally run and very active show. Jan Van Laethem, Marketing Manager, SMA It s been an extremely good week, very busy, lots of interest in the development work we do and the construction, operation and maintenance services so it s been very good for us, very good quality of visitor at the event and we ve had a lot of very productive meetings. Jonathan Selwyn, MD, Lark Energy 2 Solar Energy UK Post Show Report 2013
Attendee Figures Year on Year Comparison 2029 1828 2424 462 2010 (Conference only) 2011 2012 2013 Market Reach 410,000 printed magazine adverts/features 1.9m online banner impressions 670,000 email invitations 23,000 unique visitors to the event website Solar Energy UK is now firmly established as the UK s most important and enjoyable solar trade event. Being located at the NEC ensures high quality of visitors both from all over the UK and internationally. We can t wait for next year! Steve Wade, Wind & Sun Ltd Solar Energy UK is an invaluable event where we meet with existing suppliers and discover new products. We shall be attending next year Thomas Newby, The Phoenix Works Solar Energy UK Post Show Report 2013 3
Visitor Breakdown Visitors by industry sector 72% of visitors are from 5 industry sectors: Installation, Manufacturers, Distributors/Wholesales, EPCs/ Construction & Landowners 30.7% Installation 13.8% Manufacturer 11.3% Distributor/Wholesaler 9.0% EPC/Construction 6.5% Landowner 3.7% Financial Institution/Legal 3.2% Press/Journals/Associations 2.3% Research Establishment 1.5% Local Authority/Housing Association/Gov. Department 0.5% Architect 17.4% Other visitors by country 89% of visitors are from the UK, 11% from the rest of the world. 89% United Kingdom 11% of total visitors: Rest of world 3.0 % 32 further countries 2.6% Germany 11% 0.3% Nigeria 11% of total visitors: Rest of world 0.4% India 0.5% Czech Republic 0.5% Netherlands 0.6% Belgium 0.8% Italy 1.3% Spain 0.9% Ireland 4 Solar Energy UK Post Show Report 2013
Exhibitor Feedback 93% 64% 96% 68% of exhibitors rated visitor quality as good, very good or exceptional of exhibitors said, that cost of exhibiting was good or very good rated marketing support to exhibitors good, very good or exceptional of exhibitors rated visitor numbers as good or very good Currently, the UK solar market is rapidly expanding which is why we chose to attend this exhibition. We obtained many quality sales leads over the three days, it was certainly well worth attending. Andy Green, Global Business Development Manager, Emerson We did a good bunch of good contact at Solar Energy UK, and it has been very beneficial for our product GSE Integration In Roof Mounting System to be so warmly welcomed by the visitors on our stand Max Soussana, Communication and Event Manager, SVHEnergie Solar Energy UK 2013 was a great show. It was also a pleasure to work with the Solar Media team, everybody was very helpful. Alexandra Holub, Marketing, JinkoSolar GmbH From a networking perspective, it s been fantastic for us. The way the seminars have been structured has been very beneficial, you ve got technical, commercial and you ve also got land management that was a very good combination, I thought. Liza Grey, Marketing Manager, Lightsource The show went perfect! We have been active in the UK a few years now and since we started a company in Kent this year, we wanted to intensify our presence in the UK by participating at the Solar Energy UK. Lots of interest in our ValkBox and ValkTriple kits and the easy to build ground mount systems. Denis de Vette, Van der Valk Solar Systems BV Solar Energy UK Post Show Report 2013 5
Visitor Feedback + hrs 82% 40% 92% 76% of visitors had meetings with 5 or more exhibitors of visitors attended the show to source suppliers of visitors rated the event as good, very good or exceptional of visitors attended for four or more hours This Exhibition is growing quickly in importance for the solar industry in the UK and reflects the confidence and increasing professionalism of the industry now that the policy framework has given greater visibility and certainty. Jerry Stokes, CEO, Innotech Solar Definitely, the event you must attend if you want to take part in the development of solar installations in UK. René Díaz, Grupo Clavijo ELT Great event to meet with suppliers and source new products. Gurdeep Singh, GEA Show development What areas would you like to see developed in next year s show? 66.7% Energy storage technology 29.2% Off-grid 58.3% Large scale solar PV 25.0% Other renewables 6 Solar Energy UK Post Show Report 2013
Anticipated Business 23% of visitors expect their organisation to spend over 500,000 with Solar Energy UK exhibitors in the next 12 months 22% of exhibitors expect sales (12 months) of over 500,000 as a direct result of exhibiting at Solar Energy UK 34% Visitors anticipated 12-month spend with exhibitors 21.7% 26.1% Exhibitors anticipated ROI from Solar Energy UK 2013 12.3% 12.3% 9.1% 9.7% 7.1% 7.8% 7.8% 8.7% 4.3% 13.0% 4.3% 17.4% 4.3% 5+ million 1million - 5 million 500,001-1million 200,001-500,000 100,001-200,000 50,001-100,000 20,001-50,000 Under 20,000 5+ million 1million - 5 million 500,001-1million 200,001-500,000 100,001-200,000 50,001-100,000 20,001-50,000 Under 20,000 We ve just won our first solar panel ground mount project with JCPS on the back of exhibiting @_SolarEnergy - great news! @TataSteelEandP We were looking for the best platform in the industry to launch our innovative solar panel security bracket and after reviewing options chose Solar Energy UK because of previous year s exhibitor feedback and visitor demographics. We were also impressed with the cross section of exhibitors and the footfall the show generated. We sold out of all stock and left with enough contacts to get our product launched throughout Europe. Pre-show communications and aftercare and follow ups from Solar Media have been exceptional. I would 100% recommend this show for anyone in the same position as ourselves. Peter Maceroy, Managing Director, Solar Panel Security Solar Energy UK Post Show Report 2013 7
Solar Energy UK 2014 Pre-booked exhibitors for Solar Energy UK 2014: your solar engine To find out more about Solar Energy UK 2014 exhibition and to book your stand contact a member of our event team: Meena Manthena, Account Manager mmanthena@solarmedia.co.uk +44 (0) 207 871 0122 ext. 260 Emmanuel Anolue, Account Manager eanolue@solarmedia.co.uk +44 (0) 207 871 0122 ext. 237 Sue Bradshaw, Event Director sbradshaw@solarmedia.co.uk +44 (0) 207 871 0122 ext. 204 Hilda Ho, Marketing & Events Coordinator hho@solarmedia.co.uk +44 (0) 207 871 0122 ext. 257 8 Solar Energy UK Post Show Report 2013