The Project. Grant Agreement # PIRSES-GA

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STRAVAL 3 Studies, Training, Socio-economical Valorization Management of Natural, Cultural Monumental Property for the Promotion of the Local Societies of Latin America (Argentina, Brazil, Mexico) Project Grant Agreement # PIRSES-GA-2009-269227 The Project When a natural or monumental site is declared as a protected area such as World Cultural Site (WCS), National Historic Monument (NHM), Biosphere Reserve (BR), Natural Space (NS) etc, a very strong impact undergoes in the region. In general, this declaration involves a large public private investment which often affects only the site itself or immediate surroundings. Often the direct impact is reduced by marginalization of more distant areas, which in many cases, present unquestionable heritage values, susceptible of being valorised recovered in order to further generate financial resources to promote economic, social regional development. located in Boi Valley (Catalonia) as World Heritage UNESCO 30/11/2000. This declaration involve a series of activities concerning knowledge transfer which finally has given a boost to this area of the Pyrenees with the increasing the tourism activity the investment. Such valuation of environmental cultural heritage goods generates knowledge good practices that can be transferred to natural or monumental sites that have received some form of protection either at national or international level. Three sites suffering from marginalization a reduced impact as a consequence of their declaration or protection have been identified in Mexico, Argentina Brazil. One of the most significant cases in Spain is the recognition of the Romanesque art churches 1

MEXICO: Cuitzeo Lake (Volcanic Monumental area). Tourism is an effective magnet for Morelia Heritage (State of Michoacán) whose effects can, or come up to the Cuitzeo Lake area, with potential unexploited touristic monumental resources. The government of Michoacán is developing a policy to foster tourism together with municipal governments businessmen in the sector, this has resulted in substantive growth in touristic indicators during the period 2002-2007. Morelia is an outsting example of urban planning which combines the ideas of the Spanish Renaissance with the Mesoamerican experience. In its declaration, UNESCO (1991) recognized that the urban lscape of Morelia is unique in the Americas. Facade of the historic colonial town council, today Historical Museum Complex "Enrique Udaondo", Luján, Argentina Temple, pilgrims portal cloister from the former Augustinian convent of Copándaro de Galeana, Michoacán, Mexico ARGENTINA: Surrounding Luján area (Religious pole of attraction). In the same way, we can mention the cultural socio-economic impact taking place in the surroundings of the city of Luján, since the Basilica Nuestra Señora de Luján Enrique Udaondo Museographic Complex have been declared a historical heritage of the Argentine Republic. Lujan received annually between 5 6 million pilgrims, is the largest centre of religious tourism in South America. Carlos Keen town, only 13km from Luján has grown with numerous socio-economic, environmental geo-political issues, represented by the ambition for l green spaces, disordered structures, lack of services in accord to the new geographical dimensions, the accumulation of garbage at times of high flow of visitors, among others. The Protected Area object is to protect to harmonize human activities beings with the presence of the whales, to promote the sustainable development to control the tourism activities linked to whales observation. The APA understs 9 municipalities located in the south coast of Santa Catarina (almost 1.000.000 of inhabitants). Economy in these cities is linked to the tourism agriculture activities, except for the cities that located in the Florianopolis (Capital of the State) area, whose activities are tied to the industrial production services. Meanwhile an activity that occupies great part of the local labour is artisan fishes that together with the tourism are the main activities regulated by the law of creation of the Environment Protection area. The main objective in this work-area will be to analyze the effects that the legislation had caused to the most productivity economic activities like tourism, culture fishing, its social impacts. Recommendation for a sustainable development plan will be addressed for the main stakeholders.. BRAZIL: The Ambient Protection Area for the southern right whale (APA - Baleia Franca) is an area that encloses 156,100 hectares in the center-south coast of the State of Santa Catarina (Brazil), created by federal law on September of 2000. Artisanal dock in Santo Antônio lagoon, Brazil 2

STRAVAL Main Purpose In order to overcome the reduced impact promote future economic social progress derived from such declarations, the main purpose is to make non-interventional studies on the conservation of these sites in LA in order to valorise the selected sites. STRAVAL will require from different actions to be performed along 48 months through specific mobility of early stage, experienced senior researchers between groups of EU LA, including training, seminars, open-days scientific studies in the sites chosen by the consortium. These actions involve: Scientific historical, cultural socio-economic studies of selected sites protected by law. Appreciation of the existing potentials at these locations, their environments, generating new opportunities to raise the living stards of local populations. Introduction of management comprehensive recovery of identified sites their environments in university programs. Transfer of the best practices among all the sites chosen for the project on the basis of concrete examples of good practices identified in the EU or associated states. In order to complete these actions a series of activities will be undertaken such as: 1. Mobilities: A total of 149 exchanges (224 p/m) between EU LA are planned (37 exchanges/year). 2. Education Training: through the creation of educational modules on topics related to those selected places as well as their geographical environment. 3. Study of all existing potentials, impacts socio economic capabilities in the settings of the selected sites: Scientific, socio-economic, cultural historical studies in order to analyse the physical environment of each site, including potential impacts corrective measures to recover valorise the target sites. 4. Valorisation Management: Establish a project development management of the studied areas, compatible with the environment sustainable development with the support of local authorities populations. 5. Dissemination of results through the specifically designed tools: Web, open days, posters/banners, thematic videos (ES/PT/EN) leaflets/brochures, seminars, short courses in schools or social centres, short conferences addressed to the public in general. WORK PACKAGES & OBJECTIVES 1. Scientific, historical cultural studies Make a non-interventional study on the conservation of sites of LA from the point of view of architecture, environment, geo-diversity, bio-diversity, history conservation / alteration of building materials (rocks, mortars bricks). 2. Socio-economic studies Identification of existing economic potentials around target sites social study of the neighbouring populations through field studies the appropriated envisaged socio-economic studies. 3. Valorisation of existing potentials Appreciation of the existing potentials at these locations, their environments, generating new opportunities to raise the living stards of local populations. 4. Dissemination of results Dissemination of results awareness among local stakeholders (universities, schools, chambers of commerce tourism, city halls, other local authorities, NGOs, etc.) about the importance of conservation, enhancement promotion of natural or monumental heritage, as an engine of economic momentum on track to sustainable growth. 3

Coordinator TEAM Sting (left to right): * Carlos Alberto N. de Sa (Brazil) * Ruben Cesar Reinoso (Brazil) * Joan Perelada i Ramon (Mayor of Vall de Boí, Spain) * Jose Luis Brianso (Spain) Sitting (left to right): * Bogomil Obelić (Croatia) * Silvia Martinelli (Argentina) * Elia Mercedes Alonso Guzmán (Mexico) * Ülo Mer (Estonia) Mobilities (3rd year) july 2013 / june 2014 LA EU EU LA UT UNLu April-May 2014 (RBI), Hernán Bacarini, Silvia Martinelli, Federico Romero, Mauro Zagel. ADRAM February 2014 (ADRAM), Tõnu Oja, Tatjana Oja February 2014 (UNLu), Tõnu Oja, Tatjana Oja. RBI February 2014 (UAB), Carlos A. Nogueira de Sa April-May 2014 (RBI), Daniela Silveira Batista, Guilherme Junkes Herdt, Carlos A. Nogueira. April-May 2014 (RBI), Ruben César Reinoso, Nanci de Souza. May-June (UAB), Ruben César Reinoso UMSNH April-May 2014 (RBI), Elia Mercedes Alonso Guzmán. November 2013 (ADRAM), Bogomil Obelić, Nada Horvatinčić, Jadranka Barešić. December 2013 (UNLu), Bogomil Obelić, Nada Horvatinčić, Jadranka Barešić. UAB February-March 2014 (UMSNH), Joan Poch. May 2014 (RBI), José Luis Briansó financed by UAB resources June-July 2014 (UAB), Juan Hernández, Elia M. Martínez. www.straval.unlu.edu.ar 4

Completed Work Argentinian Team Picture: Argentinian Team (UNLu). Left to right: Federico Romero, Rosana Firpo, Silvia Martinelli (coordinator), Romina Ramirez Leonardo Ferrari. Mexican Team Study production of the Action Plan for the selected site Morelia-Los Azufres route, Mexico. Start of the Business Plan development, derived from the previously mentioned Action Plan. Coordination with relevant case studies for Argentina Brazil on the starization of the Business Plans. Financing of the PROMEP Thematic Network by CONACYT Mexico, with the participation of STRAVAL group from UAB UMSNH Morelia. Presentation of a scientific article on building materials in monuments of Morelia. Publication of the book "Conservación de Materiales de Interés Histórico y Artístico". Preparation of Master's thesis: Business Plan for the Morelia-Los Azufres route by Juan Hernández Guízar. Start of the works on the book on the case study of Mexico STRAVAL. Funding from FAS (Fundación Autónoma Solidaria) for conducting a training course in Morelia on H2020 environmental impacts on the physical environment historical monuments. Participation on the Training Course in Croatia, April 2014. Technical visit to the Plitvice Lakes National Park the Scientific Research Centre Ivo Pevalek, Croatia. Technical support maintenance of the Official Website. Technical support maintenance of the virtual classroom for the dictation of courses. Confection with the Brazilian Team of the modules formats, reports characterizations of the studies areas. Workshop on Touristic Heritage in Torres, Argentina - November 2013. Stay of RBI partners presentation of the Plitvice Lakes Case Study in November 2013. Open day oriented to the local society organized in selected site Carlos Keen, Argentina February 2014. Study, in cooperation with local authorities for tourism culture, for the production of the Action Plan for the selected site Carlos Keen, Argentina. Start of the Business Plan development, derived from the previously mentioned Action Plan. Coordination with relevant case studies for Mexico Brazil on the starization of the Business Plans. Participation on the Training Course in Croatia, April 2014. Technical visit to the Plitvice Lakes National Park the Scientific Research Centre Ivo Pevalek, Croatia. Production of the current Newsletter. Picture: STRAVAL Mexican Team (UMSNH) with Joan Poch, Rita Estrada (UAB) at Instituto Nacional de Historia y Antropología (INHA). 5

Brazilian Team Picture: Brazilian Croatian Teams at the RBI courtyard. Study production of the Action Plan for the selected site APA of the Southern Right Whale, Brazil. Start of the Business Plan development, derived from the previously mentioned Action Plan. Coordination with relevant case studies for Mexico Argentina on the starization of the Business Plans. Participation on the Training Course in Croatia, April 2014. Technical visit to the Plitvice Lakes National Park the Scientific Research Centre Ivo Pevalek, Croatia. Monitoring analysis of Tubarão river pollution in 4 points on the APA sector from 13 points in total. Preparation of the training course STRAVAL Brazil scheduled for November 2014. Training course in Croatia April 2014. Visit to the Scientific Research Centre Ivo Pevalek. Picture: Participants of Training Course during the filed trip at the lookout towards the Large Waterfall (72 m) 6

Difussion Activities Presentations Geopark Proposal April 2014 EC-Research Innovation Staff Exchange (RISE) Call H2020 MSCA RISE 2014 Prof. José Luis Briansó Prof. Isabel Briansó (UAB, Spain) Workshop on Touristic Heritage August-November 2013 Torres (BA), Argentina Lic. Leonardo Ferrari Esp. Romina Ramírez Training Course in Croatia April 2014 Plitvice Lakes National Park, Hotel Plitvice Host: Ruđer Bošković Institute, Zagreb Participants: José Luis Briansó, Isabelle Brianso (UAB, SPAIN); Bogomil Obelić, Nada Horvatinčić, Jadranka Barešić, Anita Rajtarić (RBI, CROATIA); Silvia Martinelli, Hernán Bacarini, Federico Romero, Mauro Zagel (UNLu, ARGENTINA); Ruben Cesar Reinoso, Nanci de Souza, Daniela Batista, Guilherme Herdt, Carlos Alberto Nogueira de Sa (ADRAM, BRAZIL); Elia Mercedes Alonso Guzmán (UMSNH, MEXICO) Picture (above): Participants of the training course in front of the Hotel Plitvice. Pictures (below): Participants during the lectures in the lecture room of hotel Plitvice. Radio Interview April 2014 Prof. Silvia Martinelli (UNLu) interview about the STRAVAL proyect on the radio show Otro giro del Caleidoscopio Arinfo Radio, Argentina Book Publication Publication of the Book Croatia: STRAVAL Case Study, Plitvice Lakes National Park ISBN 978-84-616-2990-9, 62 pages MARIE CURIE ACTIONS IRSES PROJECT Picture (above): cover inner page of the book STRAVAL Case Study: Plitvice Lakes National Park. 7

Future Activities july 2013 / june 2014 September, 2014 Scientific article of 17 pages about materials for construction in historical buildings, Mexico, edited by the PROMEP Network. November, 2014 Training course, seminar open day in Santa Catarina, Brazil. 2nd semester, 2014 Publication of the Mexican book about the Morelia-Charo-Los Azufres route. 1st semester, 2015 Training course in Morelia, Mexico. Formulation of the final Action Plans Business Plans. Presentation of Juan Hernández Guízar Master's Thesis. Book publication about the Argentinian Case Study. May, 2015 Final meeting in Almeria, Spain. Picture (above): STRAVAL Team in front of the Scientific Research Centre Ivo Pevalek, Croatia Picture: UNLU UT partners with members of the community during the Open Day at Carlos Keen, Argentina 8

Picture: Lagoa Santo Antônio, Brazil Picture: Boi Valley, one example of a romanesque church NEWSLETTER DESIGN & LAYOUT JOSE LUIS BRIANSO (UAB), MAURO MELONI (UNLU), JULY 2014 9