CANADA S LARGEST GATHERING OF LONG-TERM CARE AND RETIREMENT HOME PROFESSIONALS! Centre Sponsorship Opportunities 2018 Sponsorship is one of the most effective platforms to engage with more than 1,000 attendees in advance and on-site during Together We Care. Sponsorship greatly increases your visibility with leaders and decision makers. We are thrilled to have sponsored Together We Care s conference. The event was extremely well organized and the guests we met are the decision makers we wanted to meet to help grow our company. We are very happy with the results we ve seen to date and we look forward to continuing to sponsor Together We Care in the future. Lumenix GOOD WORDS BASIC SPONSORSHIP PACKAGE ENTITLEMENTS AWARDING OF SPONSORSHIP INCLUDED IN ALL SPONSORSHIPS Recognition in frequent e-promos, the mobile app and website Recognition in all pre-event e-promotions Logo on A/V throughout the conference Logo on convention website Logo and sponsor recognition on onsite signage, program and mobile app Verbal acknowledgement from podium throughout convention Complimentary list of delegates with email addresses (one week in advance of the convention and one-week post-event) One complimentary full delegate registration Exclusive invitation to VIP Reception with OLTCA and ORCA Board of Directors Awarding of Sponsorship is done on a first-come first-served basis. Sponsorship requests must include the completed Sponsorship Agreement. 2018 EXHIBIT HALL HOURS MONDAY APRIL 9 Set Up 1:00 pm 8:00 pm TUESDAY APRIL 10 11:00 am 5:00 pm (Exhibit Hall Happy Hour 4:00 5:00pm) WEDNESDAY APRIL 11 10:00 am 2:00 pm Tear Down 2:00 pm 6:00 pm HOURS 1
Sponsorship Opportunities Overview Show Sponsor Tuesday Opening Keynote - Jann Arden Joey & Gina s Wedding $10,000.00 TWC Concierge & Closing Keynote Monday Leadership Dinner TWC Mobile App & Exhibit Hall Engagement Program $9,500.00 Political Parties Panel Tuesday Delegate Exhibit Hall Luncheon Wednesday Delegate Exhibit Hall Luncheon $7,500.00 Hotel Key Cards Delegate Bags Exhibit Hall Delegate Pavilions (3 available) $7,500.00 Program Stream Sponsors (1 available) $5,000.00 Leadership After Party Tuesday Delegate Breakfast Wednesday Delegate Breakfast Tuesday Exhibit Hall Happy Hour Printed Program Audio Visual Refreshment Breaks (both days) Shuttle Bus Service CEO Series 2
New Sponsorship Opportunities SHOW SPONSOR $25,000 Join confirmed Show Sponsors Brokerlink and First Quality for the best visibility and branding opportunity at Together We Care 2018! As a show sponsor, you will have a high-profile position that will be front and centre with the delegates, and you will be in an ideal position to generate leads and contacts. : 20x20 island exhibit in a primary position for maximum visibility and traffic (#502) Five complimentary Delegate registrations and eight complimentary Exhibitor registrations including the Tuesday Dinner Primary position in aggressive promotional campaign including website and e-promos One exclusive Show Sponsor e-promo sent to the entire database (content provided by sponsor) Show Sponsor signage for placement at exhibit Banner hung in prominent location at conference (provided by sponsor) Co-Sponsorship of the Monday Leadership Reception at the Centre, including a corporate table of 8 at the Leadership Dinner Registration Area Branding your logo will be prominently featured in the registration area providing maximum exposure Opportunity to place promotional material in registration areas Aisle Signage your logo will be printed on selected aisle signs with the other Show Sponsors One banner ad across the Mobile App footer, to appear during conference hours EXHIBIT HALL ENGAGEMENT PROGRAM GRAND PRIZE (awarded during the Closing Keynote - $2,000 Travel Voucher) LEADERBOARD PRIZE & DETAILS (awarded at the Tuesday Dinner, one complimentary Delegate Registration for the 2019 Together We Care conference) 3 TWC MOBILE APP & EXHIBIT HALL ENGAGEMENT PROGRAM $9,500 Increase your visibility among attendees and grow your business with the NEW Mobile App sponsorship. The TWC Mobile App provides real time access to all conference details and is great for delegate networking and engagement. Use this optimal networking opportunity to network with your target audience! WHAT IS THE 2018 EXHIBIT HALL ENGAGEMENT PROGRAM? Using the Mobile App, delegates will circulate the Exhibit Hall floor unlocking Scavenger Hunt tokens The Exhibit Hall will be divided into sections which delegates will need to visit and collect tokens from each section Once delegates have collected tokens from all sections, they will be entered into the draw to win a prize you ll be remembered for! Sponsor can present the prize to the TWC Mobile App Scavenger Hunt winner (a random draw for those who complete the Exhibit Hall Engagement Program / Scavenger Hunt) Splash screen featuring sponsor logo on TWC Mobile App landing page (when app is opened) One banner ad across the Mobile App footer, to appear during conference hours One message sent via the TWC Mobile App during conference hours thanking the sponsor A TWC Mobile App Poll (3 questions of sponsors choice) sent to all TWC delegates through the app during conference hours Sponsor specific token for the Exhibit Hall Engagement Program Sponsor (delegates will be required to visit your booth specifically) Encourage delegates to use the Mobile App with behind the scenes point collection, featuring the Mobile App Leaderboard! A points based system that awards delegates points for staying involved (ex: Complete a session survey = 3 points). The delegate with the most points at the end of Tuesday will be the winner of a complimentary 2019 TWC Registration. Sponsor can present prize to the leaderboard winners.
EXHIBIT HALL DELEGATE PAVILIONS $7,500 EACH VENUE: EXHIBIT HALL FLOOR Be the exclusive sponsor of one of our Exhibit Hall Pavilions. These themed areas are designed for delegates to engage, interact, refresh and re-energize! THEMES UNDER CONSIDERATION: 1. Health & Wellness Pavilion (examples of features: oxygen bar, essential oils, massage chairs) 2. Technology Pavilion (opportunity to showcase new technologies and a Wi-Fi hotspot) 3. Food Pavilion (examples of items that could included in the pavilion: Ice cream, trail mix, popcorn) 4. Member Pavilion Café this area includes OLTCA and ORCA booths as well as a networking area for delegates to spend time throughout the convention. The Member Pavilion Café will also include coffee, tea and light snacks. Opportunity to staff pavilion with your teams and promotional swag Sponsors have the opportunity to provide input on what they would like in their sponsored Pavilion (ex: sponsors can customize and bring their products). To be approved by TWC. The Pavilion sponsorship is meant to provide a fun activity for the delegates and is not a hard sell opportunity for the sponsor Medical Pharmacies has participated at TWC for many years because it is a tremendous opportunity for us to showcase new services and products to key customers and prospect stakeholders in the sector. Puneet Khanna VP Sales and Marketing GOOD JOEY & GINA S WEDDING $10,000 VENUE: DELTA TORONTO AIRPORT, PLAZA ABC The Tuesday night party is going to be sensational this year with s Most Hilarious Dinner Theatre. Become the host that brings FUN to the conference the ultimate networking opportunity! Sponsorship includes a great menu and unforgettable entertainment! Reserved table of 8 for sponsor and their guests Tent cards with company logo on each table A LA CARTE ITEMS AT JOEY & GINA S WEDDING Wine on the table (one bottle of red, one bottle of white per table) - $3,000 Box of chocolates on each table - $2,500 Photo Booth to capture the memories your logo on the photo - $4,000 HOTEL KEY CARDS $6,000 Be the brand every attendee sees first thing in the morning, last thing at night and every other time they enter their hotel room! Branded hotel key cards with event logo and sponsor logo, used for guest hotel room access at the two conference hotels, Delta Airport and Radisson Hotel. Two hotel key cards given out to each delegate with your company logo Ability to provide delegates swag or other promotional items at time of check-in 4
Programming Sponsorships OPENING KEYNOTE JANN ARDEN $15,000 VENUE: LEONARD COHEN BALLROOM Jann Arden, one of Canada s great icons, is a best-selling author, singer, songwriter, humourist and television personality. Her most recent song The Long Goodbye tells about caring for her mother who is in the grip of Alzheimer s disease and she will share her very personal experience with long-term care and retirement community professionals at TWC. 5 reserved seats in the front row for sponsor and sponsors guests Opportunity to introduce keynote Sponsor kiosk in foyer for book signing PROGRAM STREAM SPONSOR (2 STREAMS) $5,000 EACH Delegates attend and remember TWC as an outstanding experience based on the high quality of education. There are four dedicated program streams that were chosen based on overwhelming requests from delegates that reflect four important areas of focus in the industry today: 1. Evolving Operations to Meet the Needs of Tomorrow s Seniors 2. Prevalent and Emerging Quality of Care and Quality of Life Issues 3. Investing in our People - Advancing Leadership and Workforce Capacity 4. Culinary and Nutrition Opportunity to introduce and conclude at least one stream session during the convention (Session selection at the discretion of the associations) POLITICAL PARTIES PANEL $7,500 VENUE: LEONARD COHEN BALLROOM An informal conversation about priorities with the Minister of Health and the two critics. 5 reserved seats in the front row for sponsor and their guests Opportunity to introduce plenary speaker(s) TWC CONCIERGE & CLOSING KEYNOTE $10,000 VENUE: LEONARD COHEN BALLROOM AND EXHIBIT HALL The TWC Concierge will perform Emcee duties from the Opening Remarks to the Closing Keynote. Delegates will be introduced to the TWC Concierge in early January and come to know this personality in the weeks leading up to the conference. The sponsor receives great profile and the opportunity to introduce the speaker at the Closing Keynote. This is a great opportunity to engage with delegates. 5 reserved seats in the front row for sponsor and their guests Opportunity to introduce plenary speaker(s) 5
Networking and Activity Sponsorships LEADERSHIP DINNER $10,000 LEADERSHIP AFTER PARTY $5,000 VENUE: LEONARD COHEN BALLROOM OLTCA and ORCA senior leaders and officials host this elegant kick-off event for 2018. The annual Leadership dinner brings together stakeholders, exhibitors, delegates and invited representatives to celebrate the LTC and retirement sectors. A reserved table of 8 for the sponsor and their guests Sponsor signage at all bars during reception VENUE: LOT 41, DELTA TORONTO AIRPORT This lively gathering after the Leadership Dinner provides an ideal opportunity to network in an intimate environment. Sponsor to hand out one drink ticket with company logo per attendee at the after party Opportunity to theme the after party at Lot 41 DELEGATE BREAKFAST $5,000 VENUE: COURTYARD & HALL C Host a healthy start to the day with a hot breakfast before the first session. Lots of opportunity to brand the area and make a great first impression! Opportunity to have a sponsor table to hand out promotional items or literature to delegates at breakfast TUESDAY EXHIBIT HALL HAPPY HOUR $5,000 DELEGATE EXHIBIT HALL LUNCHEON $7,500 VENUE: EXHIBIT HALL This is an excellent time to showcase your company to over 1,000 delegates, while they enjoy a healthy lunch in four lunch areas! Sponsor can have a staff person at each of the lunch areas to interact with delegates Opportunity to have promotional items or literature on lunch table VENUE: EXHIBIT HALL Day one is capped off with a networking reception in the Exhibit Hall. Let us work with you to maximize your profile! Sponsor signage at all bars throughout exhibit hall Opportunity to theme the Happy Hour 6
PRINTED PROGRAM $5,000 Your logo will appear on the printed program which all delegates refer to throughout the conference. This is a mini-sized program that fits in the name pouch people love it! Includes a back-cover advertisement in onsite program REFRESHMENT BREAKS $5,000 VENUE: LEONARD COHEN FOYER & EXHIBIT HALL Keep delegates happy while they are on the run to their sessions! This sponsorship includes four breaks over the two days in various locations. This is a great opportunity to keep your company in front of delegates twice per day! Sponsor can have a staff person at each of the break tables to chat with delegates Opportunity to have promotional items or literature on break tables AUDIO VISUAL $5,000 Technology is the heart of Together We Care. Gain major profile with the entire audience by becoming the official audio-visual provider! Logo to be showcased on the A/V at ALL sessions during the convention DELEGATE BAGS $6,000 One of the best visual branding opportunities of the conference! Your logo is featured on the bags given out to each delegate when they arrive at Registration, and the delegates carry the bag all conference. Your company logo on 1,000 delegate bags (exclusive) SHUTTLE BUS SERVICE $5,000 A moving sponsorship opportunity, your branding will be on the shuttle bus transporting delegates to and from the TCC and hotels with a 15 minute rolling schedule. Exclusive branding of the bus 7
2018 SPONSORSHIP AND EXHIBITOR Application Form CONTACT INFORMATION COMPANY NAME (as it should appear in all print): CONTACT: ADDRESS: CITY: PHONE: POSTAL CODE: FAX: EMAIL: Sponsorship Item: METHOD OF PAYMENT (Please select one) 0 Cheque Enclosed: Please make payable to OLTCA c/o The Bayley Group Mail to 72924 Airport Line, P.O. Box 39 Hensall, ON N0M 1X0 0 Visa 0 MasterCard 0 AMEX Card #: Expiry Date: / Amount: Name on Card: Date: Signature: HST# 827975293RT0001 Sponsorship Cost: $ 13% HST: $ Total including HST $ One Complimentary Delegate: Name: Email: PLEASE RETURN COMPLETED CONTRACT TO: MAIL: The Bayley Group 72924 Airport Line, P.O. Box 39 Hensall, ON N0M 1X0 EMAIL: rebecca@bayleygroup.com FAX: 519-263-2936 QUESTIONS? Call Rebecca Darling at 519-263-6001 8